The Links at Brunello:
Fitting Program 2015
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L.A.B. PERFORMANCE FITTING 3
TEACHING PHILOSOPHY 4
APPROACH 4
PROFESSIONAL STAFF: 5
Trevor Macpherson, Senior Teaching Professional 5
Floyd Otto, Senior Associate Professional 5
Steve Larisey, Associate Professional 5
L.A.B. PERFORMANCE FITTING FUNDAMENTALS 6
WHY GET FIT? 6
Fitting Applications - Lie Angle 6
Shaft Launch and Spin Comparisons 7
Distance Gapping 8
TRACKMAN 9
DEMO & FITTING SESSIONS 10
DEMO & FITTING DATES 10
Battle of the Brands (Saturday, May 23rd) 10
RENTAL EQUIPMENT 11
Taylor Made and Callaway 11
Titleist 11
US Kids 11
THE LINKS AT BRUNELLO’S PROFESSIONAL STAFF: WHAT’S IN THE BAG? 12
BATTLE OF THE BRANDS 13
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L.A.B. PERFORMANCE FITTING
Perform your best using our multi branded cutting edge fitting solutions.
Our Performance Fitting at The Links at Brunello Academy offer golfers of all skill levels the
opportunity to perform their best by utilizing our cutting edge fitting solutions. If you’re not
using equipment fit to your game – regardless of what your ability is – then you’re not getting
the most from your equipment.
With our trained fitters, our facility ensures the golfers experience with the art and science of
the custom fitting process inspires confidence and knowledge of their swing and equipment.
Whether it is one specific club, or a more in depth full-bag fitting analysis, the experts at the
Links at Brunello are ready to take your game to the next level.
Club fitting has become a science; a science supported by cutting edge technology that helps
take the guess work out of swing analysis and matching equipment to golfers to allow them to
get the most out of their game. Why guess, when you can measure!
Complementing the professional staff’s knowledge and expertise of the fitting process, The
Links at Brunello uses what has become one of the most valuable tools in the club fitter’s
arsenal – Trackman.
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TEACHING PHILOSOPHY The Links at Brunello Teaching Professionals will help golfers reach their goals, emphasize the
individual’s unique set of skills and use each players own strengths and weaknesses to plan appropriate
instruction, practice and play. Instructors will analyze golfer’s swings and pay close attention to ball
flight - teaching to the individual, not a model.
APPROACH The Links at Brunello Golf Academy offers professional golf instruction taught by a select team of PGA of
Canada Professionals.
A wide variety of programs are available to satisfy any golfer, beginner and up.
Our Professionals tailor their instruction to fit the student and their goals using all resources including
video; launch technology; training aids; drills and equipment fitting.
The Golf Academy’s commitment to player improvement and development goes beyond the lesson tee
with personalized practice plans and follow-up notes or video and picture emails to provide instruction
day to day or with a program for an entire season and beyond.
The end goal for each student is to develop maximum consistency, creating solid shots and a lifetime of
enjoyment from the game of golf.
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PROFESSIONAL STAFF:
Trevor Macpherson, Senior Teaching Professional
Trevor brings to The Links at Brunello a wealth of professional and personal experience in the
golf industry.
15 years PGA of Canada
Born in northern New Brunswick, Trevor grew up playing Restigouche G&CC.
Graduate of Saint Francis Xavier University
7 years in California working and playing out of Las Positas.
12 years at The Links at Montague.
Trevor enjoys playing the guitar, fishing and spending time with his wife and 4 beautiful kids.
Floyd Otto, Senior Associate Professional
Floyd has golf experience in a variety of regions and courses, working and competing in New
England, Ontario and now Nova Scotia. He comes to us from Beacon Hall where he spent the
last 4 years.
Born in Concord New Hampshire, Floyd grew up playing Beaver Meadow GC.
Graduate Dalhousie University.
Floyd has 8 years in the PGA of Canada and is a member of the PGA of America (13 years) and is
certified in Golf Operations.
When not at the golf course, Floyd enjoys spending time with his Wife, son and dog.
Steve Larisey, Associate Professional
Teaching comes naturally to Steve coming to The Links at Brunello with a background in
education and instruction both in, and out, of the golf industry. Working as a school teacher and
coach, Steve embraced differentiated instruction of varied learning styles.
15 years PGA of Canada
Born in Dartmouth Nova Scotia, Steve grew up playing Brightwood G&CC.
Graduate Dalhousie University & University of Maine
Traveling west, starting in the golf industry at The Banff Springs Golf Course, Steve turned
Professional in Victoria, BC; spending 7 years at Olympic View G&CC.
Attended the 1999 Canadian Tour Q-School, followed early events of 1999 Canadian Tour before
owning and establishing Vision Golf in Calgary, specializing in digital video analysis and
instruction.
Embracing instruction, Steve helped established teaching programs at several courses
throughout Alberta.
When not playing golf, Steve enjoys mountain biking, and hiking with his dog. NOTE: From time to time based on demand, other area PGA Professionals will support the Golf Academy events and programs
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L.A.B. Performance Fitting Fundamentals
Static – Golfer’s size
Dynamic – Golfer’s swing characteristics
Ball Flight – Always evaluate by the success of the shot
Technique – Gear equipment to help a golfer succeed
Technology – State of art fitting equipment to give our golfers every opportunity to succeed
Input – Listen to the golfer
WHY GET FIT? Fitting is an investment. And akin to instruction, there is no one way solution for every golfer.
Golf equipment off the rack does not fit each individual. Clubs are made to be fit and checked
or retrofit each year. The Links at Brunello Golf Academy excels in insuring our clients have
equipment that is properly fit to maximize their golfing enjoyment and reach their individual
goals. Clubs need to fit golfers of any handicap, having them recognize the benefits, just as
much as an elite tour player does. Below are some examples of how fitting can help you.
Fitting Applications - Lie Angle
The lie angle of your irons is one factor of club fitting that will directly affect your ball
flight and direction. With the proper angle, you will hit straighter shots and swing
without compensation. An improper lie angle may lead to swing compensations in your
technique or golf shots that are off-line. 1 degree too upright or flat with a 9 iron may
lead to up to 30 feet of misdirection.
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Shaft Launch and Spin Comparisons
Golf shafts are more than just different flexes. There are many brands and models to provide a variety of launches, spins, weights, torques and materials. Our professional staff can evaluate a golfer using our Trackman system to help add distance and improved accuracy to their strikes, often with alarming results.
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Distance Gapping
Distance gapping is beneficial with all clubs, especially wedges. There are increasingly more wedge options available with regards to their loft, bounce & grind. Our ability to track exact ball flight and follow the club head with our Trackman’s Doppler radar, allows us to precisely recommend the proper loft gapping and understand the golfer’s swing in order to adjust for proper bounce angles.
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Trackman
The Links at Brunello’s fitting process uses the radar
technology of Trackman. Empirical data produced
from following the club and ball allows our staff to
work with the golfer to find the best fitting shaft,
head, lie, loft, length and weight combination. Our
staff is dedicated to your success and uses state of
the art equipment, like Trackman to help you reach
your goals.
*Granted, a lot of club fitting is about specs and details, but the ultimate goal of a fitting is to
help educate the golfer, improve their performance, and allow them to celebrate every success.
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Demo & Fitting Sessions
Demo & Fitting Dates
There will be a number of Demo & Fitting dates throughout the season at The Links at Brunello that will
showcase and be supported by some of golf’s leading equipment manufacturers. Stay tuned for further
dates, scheduling and promotions of dates to be announced. If you are interested in receiving
communication of information regarding these fitting sessions, please feel free to contact us at the golf
shop, check the website, and look for emails in your inbox, so that we may keep you up to date on the
coming events.
Battle of the Brands (Saturday, May 23rd)
The Links at Brunello presents The Battle of the Brands Demo Day taking place on Saturday, May 23rd
from 12-4pm. Golf’s leading manufacturers: Taylor Made, Titleist and Callaway will be on site at the
Links at Brunello Academy to introduce you to your new equipment for the upcoming season; and get a
free dozen balls with a driver purchase! Start your memorable first season with The Links at Brunello
getting the most out of your gear, and the most out of your game. See our Battle of the Brands poster
on the final page.
Fittings: Duration: Price:
Full Fitting 2 hours + $175
Wood Fitting 1 hour $50
Iron Fitting 1 hour $50
Wedge Fitting 1 hour $50
Custom club fitting fees are credited towards equipment purchases at time of fitting or at a later date. Example; a $50 fit fee is paid by a golfer for a session, that golfer orders a $400
driver the next day, the golfer will then pay the balance of $350 for said driver.
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Rental Equipment
Taylor Made and Callaway
Right hand and Left hand, 2015 editions of Taylor Made and Callaway equipment available to
rent in Men’s and Women’s.
Titleist
Right and Left hand, 2015 editions of Titleist’s equipment available to rent in Men’s.
US Kids
A new 2015 rental fleet of Junior equipment is color coded based on height to fit Junior golfers
of any size.
All ages with Right and Left hand available
Since 1997, ULTRALIGHT has been the industry standard for junior golf equipment. While other
manufacturers offer a few sizes for a wide range of ages, U.S. Kids Golf offers nine sizes of
Ultralight clubs and each set is made for players within a height range of just three inches.
Young players can easily develop faster club head speeds because Ultralight clubs are 10 to 30
percent lighter than adult clubs. Shaft flexes are built for the specific club lengths and grips are
made to fit in young players' hands. The result of all this engineering is a line of clubs that will
encourage better swings, more fun, and a lifetime on the golf course.
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The Links at Brunello’s Professional Staff: What’s in the Bag?
Trevor MacPherson
Woods – Big Bertha Alpha > Optifit Technology with Gravity Core
Irons – Apex Pro > Forged for feel, high performance grooves for optimum control
Wedges – Mack Daddy PM Grind > Unique shape/design with input from Phil Mickelson
Putter – Odyssey Metal X Milled #2 > Advanced milled, roll face technology
Floyd Otto
Woods – 915 D3 > SureFit Tour Hosel with Radial Speed Face and Recoil Channel
Irons – AP2 > Dual Cavity Design, High Density Tungsten Weighting & Progressive CG
Wedges – SM5 > Spin Milled Technology with deeper TX3 grooves and varied Sole Grind
Putter – Scotty Cameron X5 Dual Balance > Heavier Head Weight with Counterweighting
Miles Mortensen
Woods – R15 > Most Technologically Advanced TM Driver Ever, Dual Track Speed Pocket
Irons – RSi TP > Forged for Feel, Revolutionary Face Slot and Speed Pocket Technology
Wedges – TP ATV Grind > Timeless Shaping with Custom Tour Proven Bounce & Grinds
Putter – Ghost Tour Black Daytona > Tour Shape with Deep Milled Aluminum Insert
Steve Larisey
Woods – Aeroburner TP > Fastest and Most aerodynamic TM Driver Ever, Speed Pocket
Irons – RSi TP > Forged for Feel, Revolutionary Face Slot and Speed Pocket Technology
Wedges – TP EF > Tour Proven Shape, Nickel Cobalt Grooves provide long lasting spin
Putter – Daddy Long Legs > Super High Moment of Inertia and Counterbalancing
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Battle of the Brands
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