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Page 1: The Future & Non-Profit Organizations

The Future &Non-Profit Organizations

http://www.flickr.com/photos/practicalowl/2263287756/

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Moneyhttp://www.flickr.com/photos/yomanimus/102798907/

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Timehttp://www.flickr.com/photos/mayeve/2312167749/

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Resourceshttp://www.flickr.com/photos/lluisr/480346833/

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1. Lowered Cost of Civic Action

2. All Content Developed for Web

3. Real? Integration

http://www.flickr.com/photos/nancee_art/3686975779/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

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A comparison of two professional organizations. http://www.flickr.com/photos/automania/126698126/

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Ads of the World http://adsoftheworld.com/

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

American Advertising Federation http://www.aaf.org/

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Similarities

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1537 http://www.facebook.com/search/?init=srp&sfxp=&q=american+advertising+federation

#/pages/American-Advertising-Federation/42611084377?ref=search&sid=659498581.4190270179..1

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

4973

http://www.facebook.com/photo.php?pid=342420&id=1350434897&comments=&alert=#/group.php?gid=2346754608&ref=ts

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

629 http://twitter.com/aafnational

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

11,903 http://twitter.com/adsoftheworld

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23,757 vs 155,520 http://siteanalytics.compete.com/adsoftheworld.com+aaf.org/

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And the Winner is? http://raszl.net/node/91

“We realized AotW became like a virtual ad club where we could discuss and get inspired by new ads, learn from each other and be part of an international professional network. The function of the archive soon changed and it became a community.”http://www.flickr.com/photos/rshoraka/3427433776/

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And the Winner is? http://raszl.net/node/91

1. Staff of three people

2. 60-70 thousand unique visitors a day

3. 50% more than the leading advertising publication (AdAge.com)

4. Group published and edited (community) http://www.flickr.com/photos/rshoraka/3427433776/

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Meet Ivan Raszl

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A Few Techie Facts http://raszl.net/node/91

1. Ivan is Hungarian

2. Ivan is 34

3. Worked 2 years before reaching tipping point (passion)

4. AotW is running on Drupal

5. Drupal is “Open Source” software

6. WebMediaBrands bought AotW http://www.flickr.com/photos/rshoraka/3427433776/

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The Cost of Civic ActionHas Loweredhttp://www.flickr.com/photos/karla_k/2776839587/

Page 20: The Future & Non-Profit Organizations

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Ch..Ch..Ch..Changes http://www.flickr.com/photos/wijkerslooth/3834147183/

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HOW?

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1. Lowered Cost of Civic Action

2. All Content Developed for Web

3. Real? Integration

http://www.flickr.com/photos/nancee_art/3686975779/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

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All Content Developed for the Webhttp://www.houstonzoo.org/

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All Content Developed for the Webhttp://www.houstonzoo.org/

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Kelly “Ivan” Russohttp://www.facebook.com/home.php#/photo.php?pid=2705183&id=694852290

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Session Photos http://www.ymcaoftheozarks.org/gallery/set?set=72157620681790913

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Counselor Bioshttp://www.ymcaoftheozarks.org/camplakewood/counselorbios/nancydavidson

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Listen to what “They” want

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Give “Them” what “They” want http://www.ted.com/

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Evolve http://www.flickr.com/photos/congvo/301678287/

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Not Easyhttp://www.flickr.com/photos/hondanews/3598249483/

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1. Lowered Cost of Civic Action

2. All Content Developed for Web

3. Real? Integration

http://www.flickr.com/photos/nancee_art/3686975779/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

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Integration http://www.flickr.com/photos/oddsock/261697374/

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Cloud Computing?Hosted Managed Web Software

http://www.flickr.com/photos/laurajo/3082993732/

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API?Application Programming Interface

http://www.flickr.com/photos/keso/167185857/

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SalesForce http://www.salesforce.com/

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Web to Lead Setup http://www.salesforce.com/

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SalesForce Foundationhttp://www.salesforcefoundation.org/donation

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What Should You Do? http://www.flickr.com/photos/deathtogutenberg/3373297713/

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1. Civic Action for Anyone/Everyone

2. Post All Content on the Web

3. Integration is Possible

http://www.flickr.com/photos/nancee_art/3686975779/

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