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The Naked Truth About Joomla! DataBy: Jessica Dunbar

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About Me

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Short and Sweet

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5 Problems With Data

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Not Enough Data

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Too Much Data

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Missing Data● Location● Analytics● (not provided)

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Inaccurate

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We don't know what we should dowith it

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What Can We Learn From Data?● How do people find us online?● Who are they? ● Where do they come from?● Do they like us?● Are they a valuable customer?● How do we stack up against the

competition?● How can we plan for the future?

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Where is the data coming from?● Web Logs (Analytics)● Spreadsheets● Social Media● 3rd Party

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How Do People Find Joomla.org?

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Who is visiting?● New vs returning● Where do they come from? ● Are they finding what they need?

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New vs. Returning

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Where do they come from?

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What Language?

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How is this data valuable? ● Advertising● Translations

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Technology

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Internet Explorer

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How is this valuable?

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Are they finding what they need?

88% Bounce Rate

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Why the high bounce rate?

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How can we improve that page?● Update Content

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Events.Joomla.org● joomla day asia● jug den bosch● jug joomla den bosch● canberra jug● jug breda● boston joomla user group

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Events● jug kl● jug northwest● بالنجليزي jug جملة على

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Events● katy jug● new england joomla event● sydney joomla user group● program organiser for conference joomla● program organiser joomla events

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What Can we learn from this?

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Api.joomla.org

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/cms-3/

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Developers are adopting

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Forums

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Organic Keywords● error displaying the error page: application

instantiation error● application instantiation error● Installation Error● Error on install● Can not connect to database

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How is this valuable?● If people can not install Joomla, how can

they use it? ● Link to installation Documentation● Add a sticky on how to install Joomla 3

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Magazine.Joomla.org

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Language

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Language

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Social Media

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Social Media

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Suggestions?

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Community.joomla.org

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Goal● Increase Returning Visitors

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Top Pages?

29% of traffic

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Duplicate ContentWill Kill The HumanRace as We Know it.

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Quiz Time

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Stack Overflow

Taringa!

Facebook

Google+

BloggerTwitter

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CMS Download Counts

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Downloads Since Latest Release

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What you should know about CMSMarketshare

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Alexa

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99% of statistics are made up on thespot