TATA STEEL Ideation Akhil Krishna Gupta 12BM60084
Introduction
• Tata Steel – One of the largest steel manufacturers in the
world
• A very innovative organization,keeps pace with industrial
developments.
• One of the best places to work at
Objective
To increase employee engagement
and develop a knowledge base
platform
Company Objectives
•Improvement of internal communication or working
processes.
•E-learning
•Acquiring employee insight
•CSR activities
Employee Engagement and
Idea sourcing Need of the hour
3 Factor model of Engagement
"Employee Engagement is a measurable degree of an employee's positive or negative emotional attachment to their job, colleagues and organization that profoundly influences their willingness to learn and perform at work"
Motivation satisfaction
Effectiveness
Satisfaction
A positive or pleasurable state resulting from
one’s job experience
Motivation
The energy behind human behavior.
Motivation is what channels and directs the
behavior and what maintains and sustains
action
Effectiveness
Ability of an employee to perform his/ her’s
jobs in a way that meets expectations and
requirements of co-workers and customers.
A platform to increase
Employee engagement
• The platform can also be used for notifying employees about other happenings at TATA STEEL e.g. Friendly matches, CSR visits, tradeshows, conferences etc.
• A point system for each of these activities, which will keep accumulating employee points and at the year end, highest scorer can be rewarded.
• Options of User profiles will make sure employees do not create any unwanted scene.
A platform to increase
Employee engagement
Idea Sourcing
• To improve process effectiveness and efficiency, employees should be
able to find solutions to their problems quickly.The problem faced by
employee might have been faced by some other employee too in the
past.
• For this gap, a relevant portal/application to help employees go through
knowledge sources and seek/provide help/advice could be very useful
• Employees can login with their personal ids and can use the database for
solutions to their problem or suggestions for the same
• Managers can also draft their knowledge and work process documents
which they refer later or others can view.
A building block for KAIZEN
• Kaizen- a continuous improvement method involves everybody in
the organization to pool in their ideas where organization can
improve/change.
• Ideas can be as small as improvement in food quality by
substituting Maida with aata to as big as change in process cycle.
• Kaizen points- a count on number of kaizen ideas implemented/
accepted will keep a track of employees who have contributed the
most.
• Start performers can be highlighted continuously and be rewarded
at the end of year
Financial Analysis
Cost Area Amount Fixed Variable Comments
Requirement
Analysis2 Lakh yes
Development 15 lakh yes
Running Cost 25000/year yes
Maintenance
&
improvement
yes Depends
on
requiremen
ts
Challenges
•Managing development
•The technical difficulties in providing online engagement and
measuring them
•Managing increased users-
•Evolution: change is necessary. Bringing in new features, activities
might be a tough task.
•Transition-bringing employees to this platform might see some inertia
Benefits for TATA Steel
Improved employee engagement
Improved work culture and competitive environment
Improved work culture and competitive environment
Employee
friendly image
of TATA
STEELS
ThankYou
Top Related