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Stress-Fix™ Manicure & Pedicure

Educator Guide

Stress-Fix™ Manicure & Pedicure

Acknowledgements

Development of this program …

Trademarks & Copyright Acknowledgements

PowerPoint® is a registered trademark of Microsoft Corporation.

LeaderGuide Pro™ is a trademark of Great Circle Learning, Inc.

Intellectual property of Aveda Corporation.

This educator guide was created with:

a product of Great Circle Learning, Inc. www.leaderguidepro.com

http://www.leaderguidepro.com/

Leader Guide Table of Contents

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Table of Contents

INTRODUCTORY MATERIAL

Getting Started iii

About This Guide iii

The Program In Perspective vii

Program Preparation viii

Training At A Glance xiv

MODULES

Welcome & Introduction 1

Welcome and Introduction 2

The Stress Cycle 6

The Stress Cycle 7

Stress-Fix™ Product Overview 26

Aroma: Stress-Fix™ Aroma Blend 27

Aroma: Stress-Fix™ Retail Products 37

Touch: Stress-Fix™ Manicure & Pedicure Massage Techniques 47

Breath 54

Stress-Fix™ Manicure & Pedicure Protocols 57

Aveda Service Cycle: Connect and Discover Needs 58

Aveda Service Cycle: Provide Solutions 63

Aveda Service Cycle: Confirm 72

Taking It Home 76

Implementation Plans 77

Table of Contents Educator Guide

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Leader Guide Getting Started

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Getting Started

About This Guide

What’s the purpose of this guide?

This educator guide provides a master reference document to help you prepare for and deliver the Stress-Fix™ Manicure & Pedicure program.

What will I find in the guide?

This educator guide is a comprehensive package that contains

the workshop delivery sequence

checklists of necessary materials and equipment

presentation scripts and key points to cover, and

instructions for managing exercises, case studies, and other instructional activities.

Getting Started Educator Guide

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About This Guide

How is this guide organized?

This section, “Getting Started,” contains all of the preparation information for the Stress-Fix™ Manicure & Pedicure program, such as learning objectives, pre-work, required materials, and room set-up.

Following this section is the “Training At A Glance” table. This table can serve as your overview reference, showing the module names, timings, and process descriptions for the entire program.

Finally, the program itself is divided into modules, each of which is comprised of one or more lessons. A module is a self-contained portion of the program, usually lasting anywhere from 20 to 90 minutes, while a lesson is a shorter (typically 5-20 minute) topic area. Each module begins with a one-page summary showing the Purpose, Time, Process, and Materials for the module. Use these summary pages to get an overview of the module that follows.


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About This Guide, continued

How is the text laid out in this guide?

Every action in the program is described in this guide by a text block like this one, with a margin icon, a title line, and the actual text. The icons are designed to help catch your eye and draw quick attention to “what to do and how to do it.” For example, the icon to the left indicates that you, the instructor, say something next. The title line gives a brief description of what to do, and is followed by the actual script, instruction set, key points, etc. that are needed to complete the action.

A complete list of the margin icons used in this guide is provided on the following page.

IMPORTANT NOTE

You may also occasionally find important notes such as this one in the text of this guide. These shaded boxes provide particularly important information in an attention-getting format.


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About This Guide, continued

Graphic Cues

Module Blocks

Goal Time Overview Materials Break

Lesson Blocks

Quiz Flipchart Activity Handouts Important Note Key Points Slide

Ask Say Time Q&A Transition Video Workbook

4MAT Wheel Connect Attend Image Inform Practice Extend

Refine Perform


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The Program In Perspective

Why a Stress-Fix™ Manicure & Pedicure program?

To educate nail therapists on the stress cycle, the Stress-Fix™ products and how to perform the Stress-Fix™ Manicure & Pedicure.

Learning Objectives

After completing this program, participants will be able to:

Explain the stress cycle

Educate guests on how to recover from the negative effects of stress through touch, breath and aroma

Describe the Stress-Fix™ products and incorporate them into manicures and pedicures

Perform foot reflexology and acupressure techniques for enhanced stress-relief

Program Timing

6 Hours + 1-Hour Lunch Break

Number of Participants

15


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Program Preparation

Participant Pre-Work

There is no pre-work for participants.

Required Materials

General Materials

Stress-Fix™ Manicure & Pedicure Educator Guide

Stress-Fix™ Manicure & Pedicure PowerPoint Presentation

Stress-Fix™ Manicure & Pedicure Technical Guides (1 per participant, printed in color)

Stress-Fix™ Manicure & Pedicure DVD (OPTIONAL, available on Aveda PurePro™)

Stress-Fix™ Home Care Rituals Brochure (1 per participant, printed in color)

Stress-Fix™ Manicure & Pedicure Protocols (1 per participant, printed in color)

Stress-Fix™ Product Reference Sheets (3 of each product per table, printed in color, available on Aveda PurePro™):

– Stress-Fix™ Aroma Blend

– Stress-Fix™ Body Lotion

– Stress-Fix™ Concentrate

– Stress-Fix™ Soaking Salts

LCD Projector and Screen

Computer/Laptop

Speakers

Wireless Clicker/Pointer


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Program Preparation

Mission, Vision and Beliefs Posters (1 of each placed around the room, can be printed from the Global Education & Event Standards on Aveda PurePro™)

Flipchart and Markers

Aveda Candles (1 per table)

Hand Relief™ (1 per table)

Chakra™ Balancing Body Mists (1 complete set distributed among all tables)

Blue Oil Balancing Concentrate (1 per table)

Colored Pencils and/or Markers in Cups (1 cup per table)

Highlighters (1 per participant)

Ball Point Pens (1 per participant)

Blank Paper (1 stack per table)

Post-it Notes (1 pack or equivalent per participant)

Aveda Products & Technical Tools

Stress-Fix™ Aroma Blend (6)

Stress-Fix™ Body Lotion (3 professional size, 3 retail size)

Stress-Fix™ Concentrate (3 professional size, 3 retail size)

Stress-Fix™ Soaking Salts (6)

Professional Massage Oil (1)

Personal Blends™ Pure-Fume Spirit™ Formula

2 oz Applicator Bottles (1 per 2 participants)

Personal Blends™ Pure-Fume Spirit™ Spray Bottle (1 per 2 participants)


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Program Preparation

Personal Blends™ Hydrating Formula (1)

Botanical Kinetics ™ Skin Firming/Toning Agent (1 per 2 participants)

Beautifying Composition™ (1 per 2 participants)

Aroma-Free Composition™ (1 professional size and 1 applicator bottle per 2 participants)

Botanical Kinetics™ Exfoliant (1 per 2 participants)

Cuticle Control™ (1 per 2 participants)

Aveda Pure Essences (1 of each):

– Lavender

– Clary Sage

Aroma Blotters

Hot Towel Cabis (1 per 4 participants)

Hand Towels (2 per participant)

Massage Tables with Face Cradles (OPTIONAL, 1 per 2 participants, use chairs if tables are unavailable)

Sheets and Blankets (OPTIONAL, if using massage tables)

Room & Table Set-Up

Room Set-Up

Set up the room with theater-style seating and round tables (space permitting).

If using massage tables, set up in the back of the room with a demonstration table for the educator visible to all participants.


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Program Preparation

Set up three retail product stations around the room:

– Station 1: 3 Stress-Fix™ Body Lotions and a Home Care Rituals Brochure

– Station 2: 3 Stress-Fix™ Concentrates and a Home Care Rituals Brochure

– Station 3: 3 Stress-Fix™ Soaking Salts and a Home Care Rituals Brochure

Place a flipchart on a stand at the front of the room.

Set up the computer, projector and screen at the front of the room.

Table Set-Up

Stress-Fix™ Manicure & Pedicure Technical Guides (1 per participant, printed in color)

Stress-Fix™ Home Care Rituals Brochure (1 per participant, printed in color)

Stress-Fix™ Product Reference Sheets (3 of each product per table, printed in color, available on Aveda PurePro™):

– Stress-Fix™ Aroma Blend

– Stress-Fix™ Body Lotion

– Stress-Fix™ Concentrate

– Stress-Fix™ Soaking Salts

Aveda Candles, lighted (1 per table)

Hand Relief™ (1 per table)

Chakra™ Balancing Body Mists (2–3 per table)

Blue Oil Balancing Concentrate (1 per table)

Colored Pencils and/or Markers in Cups (1 cup per table)


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Program Preparation

Spray Bottle (filled with water, 1 per table)

Highlighters (1 per participant)

Ball Point Pens (1 per participant)

Blank Paper (1 stack per table)

Post-it Notes (1 pack or equivalent per participant)

Instructor Preparation

Review the Aveda Global Education & Events Standards guide to ensure Aveda’s global training standards are being met. Use the Program Set-Up Checklist in the Appendix as your guide.

Prepare any flipcharts in advance.

Prepare mission and wellness activities for the beginning of the class.

IMPORTANT: Add the assigned Course ID to the last PowerPoint slide for online participant evaluations.

Read through this educator guide, and make sure you are comfortable with all the information and activities.

On the day of the training, arrive early and ensure the room is set up one hour before the start time. Check to make sure all A/V equipment is working properly.

Spray the room with the Stress-Fix™ aroma, and play upbeat music as participants arrive.


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Program Preparation

4MAT WHEEL

Concept: Recovery

Training At A Glance Educator Guide

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Training At A Glance

Time Module Description

45 Minutes

Welcome & Introduction

Welcome participants to the training, review the learning objectives and perform the mission and wellness activities.

1 Hour

The Stress Cycle

Learn about the stress cycle, the impact of stress on guests and the important role the spa therapist plays in helping guests relieve stress.

1 Hour

Stress-Fix™ Product Overview

Experience and learn about the Stress-Fix™ professional and retail products and review the concepts of aroma, touch and breath.

2 Hours

Stress-Fix™ Manicure & Pedicure Protocols

Review the Aveda Service Cycle and learn and practice the Stress-Fix™ Manicure & Pedicure protocols on partners.

45 Minutes

Taking It Home

Create implementation plans with spa coworkers, review learning objectives and conclude the training.

Leader Guide Welcome & Introduction

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Goal

The purpose and goal of this module is welcome participants to the training and introduce the learning objectives.

Time

45 Minutes

Overview

Welcome participants to the training, review the learning objectives and perform the mission and wellness activities.

Materials Needed

See the Required Materials list at the beginning of this guide.

Welcome & Introduction Educator Guide

Page 2 Stress-Fix™ Manicure & Pedicure


Slide 1

SAY

Welcome to Stress-Fix™ Manicure & Pedicure!

Today we’re going to learn how to incorporate Stress-Fix™ products into your nail treatments to help your guests reduce their stress.

IMPORTANT NOTE

Introduce yourself to the group, and share your history and role with Aveda.

Go over any necessary housekeeping information (bathroom locations, breaks, cell phone usage, etc.).

Slide 2


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SAY

Let’s begin with some introductions. As we go around the room, please share your:

– Name/spa/role

– Expectations for the course

– Favorite Stress-Fix™ product and why

Record the group’s expectations on the flipchart.

Explain that you will return to this list at the end of class to ensure everyone’s expectations were met.

SAY

Stress-Fix™ has proven to be a bestselling body care line for Aveda—and a guest favorite. Today we will explore the stress cycle and learn new manicure and pedicure protocols that feature Stress-Fix™ products and will help guests recover from the negative effects of stress.

Slide 3

SAY

Let’s review our learning objectives. After this class, you will be able to:


Educate guests on how to recover from the negative effects of stress through aroma, touch and breath

Welcome & Introduction Educator Guide





Slide 4

ACTIVITY: MISSION

Perform the mission activity of your choice.

Slide 5

ACTIVITY: WELLNESS

Perform the wellness activity of your choice.

SAY

Before we learn about how to combat stress, we need to understand how stress works by learning about the stress cycle.


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Transition to The Stress Cycle

The Stress Cycle Educator Guide


The Stress Cycle

Goal

The purpose and goal of this module is to educate participants on the stress cycle.

Time

1 Hour

Overview

Learn about the stress cycle, the impact of stress on guests and the important role the spa therapist plays in helping guests relieve stress.

Materials Needed


Leader Guide The Stress Cycle

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The Stress Cycle

connect

Slide 6

SAY

We’re going to do a quick activity to help us better understand how stress affects our bodies.

ACTIVITY: RUNNING EXERCISE

Have participants go and stand up at the back of the classroom.

Lead them through a few stretches. Bring your arms overhead with the hands clasped. Lean to the left and hold for 2 breaths. Lean to the right and hold for 2 breaths. Bring the arms behind the back and open the upper chest. Hold for 2 breaths

Instruct them to run in place for 30 seconds. Play some inspirational running music, if available.

When 30 seconds is up, inform the participants that they are now going to run in place for 8 hours.

Analyze the group’s reactions. They probably think you are crazy and there is no way they could run in place for that long.

Have participants return to their seats.



The Stress Cycle

attend

SAY

While none of us can physically run for 8 hours straight, we often act in our day-to-day lives as if we can. We are running around physically and/or mentally from one task to the next without allowing our bodies and minds time to stop and rest.

This chronic stress builds up over time and affects our mental focus, physical health and ability to complete tasks effectively. In order to operate more effectively, our bodies need to recover frequently throughout the day. When our bodies and minds move back and forth between action and rest, our focus improves, our stress decreases and we become more effective in completing tasks.

image

Slide 7

SAY

Visualization often helps calm the body and gives it time to recover from stress. We’re going to do a quick meditation activity that is designed to stimulate the body’s relaxation response.


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The Stress Cycle

ACTIVITY: HEART CHAKRA MEDITATION

Lead the group through the heart chakra meditation exercise following the script and timing below:

– Close your eyes, and focus on taking deep, diaphragmatic breaths so that as you inhale, your abdomen expands, and as you exhale, your abdomen contracts. (10 seconds)

– Focus your attention and intention in the center of your chest, which is your heart chakra. (10 seconds)

– This is the center of sympathy, compassion, harmony, laughter and love. (10 seconds)

– As you focus on this center, notice how your heart chakra feels. Focus on someone or something that you love. As you focus on this person, notice how your heart chakra changes. (30 seconds)

– Continue to focus on this person, and allow the sensations in the heart center to get stronger and stronger. (15 seconds)

– As these sensations get stronger, allow them to overflow the heart center and permeate your entire being. (15 seconds)

– Continue to concentrate on the physical sensations of love in your body and the heart chakra. (15 seconds)

– Now let go of the thought of the person, and focus on what love feels like in your body. (20 seconds)

– Whenever you are feeling stressed or overwhelmed, realize that these sensations of love are only a thought and breath away.

Have the participants open their eyes.



The Stress Cycle

ASK

How do you feel after performing that meditation?

Page 1

Direct learners to the Technical Guide.

SAY

Take a moment to write down any perceptions, observations or feelings you have about your meditation experience and the concept of recovery.

Slide 8

Page 2


ASK

What is the number one reason why guests book spa treatments?

(Listen for: stress and relaxation)


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The Stress Cycle

SAY

Stress and relaxation are always the top answers, with pain relief in second place.

Because stress-relief is a primary goal for most spa guests, it is imperative that we address stress in every single spa treatment we perform. To figure out how to do this, we must first discuss what stress is, why stress is such a challenge and how we can help our guests recover from stress.

inform

Slide 9

SAY

Let’s consider the following statistics on stress:

44% of adults suffer adverse health effects from stress

95% of all physician office visits are for stress-related ailments

Stress is linked to the six leading causes of death

Source: So Stressed: The Ultimate Stress-Relief Plan for Women by Stephanie McClellan, M.D., and Beth Hamilton, M.D. (2010)



The Stress Cycle

Slide 10

Page 2


SAY

In your technical guides, take a moment to write down the things that cause you stress in life.

(Give participants a few minutes to complete their lists.)

We all suffer from stress. The things that cause you stress are probably similar to the things that cause your guests stress, such as:

Money (finances, paying bills)

Work (deadlines, your boss)

Health

Relationships (parents, kids, divorce)

Traffic


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The Stress Cycle

Slide 11

ASK

What is the spa therapist’s goal for a guest dealing with stress?

(Accept any answers.)

Can we get rid of our guests’ stress permanently?

(Listen for: no)

SAY

We actually all need stress because as it acts as a motivator. Without work stress, you would not try to be the best employee. Without money stress, you wouldn’t go to work. Without the stress of having kids, you wouldn’t focus on being a better parent.

As we already discussed, we cannot get rid of stress. For example, the only way to eliminate the stress of having kids would be to get rid of the kids, which you obviously would not do!



The Stress Cycle

Slide 12

Page 3


SAY

This is why the Aveda Spa approach is so important. The Aveda Spa approach focuses on recovery from the negative effects of stress that accumulate over time.

Have participants fill in the blank in their technical guides.

To figure out how we do this, we need to discuss stress and how our body processes it through the stress cycle.

Slide 13

SAY

Our bodies process stress though the HPA axis:


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The Stress Cycle

H – Hypothalamus

P – Pituitary Gland

A - Adrenal Glands

When you experience stress, this system is engaged. If we slow the process down, we can walk through each stage of the stress cycle.

Think about a classic stress scenario of walking in the woods to gather food. Suddenly, a bear appears on the path in front of you. How does your body process this stress?

Slide 14

Page 4


SAY

It begins with the hypothalamus, which regulates homeostasis and controls many of our autonomic nervous system functions.

The hypothalamus has a private communication system with the pituitary gland. When you encounter a stress, it releases the corticotrophin-releasing hormone (CRH) which sends a message to the pituitary gland.



The Stress Cycle

Slide 15

SAY

The pituitary gland is the master gland of the endocrine system. When it gets the message from the hypothalamus, it releases the adreno-corticotrophin-releasing hormone (ACTH), which sends a message to the adrenal glands.

Slide 16

SAY

The adrenal glands then produce the stress hormones epinephrine (adrenaline), norepinephrine and cortisol.


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The Stress Cycle

Slide 17

Page 5


SAY

Let’s think about how your body reacts after these hormones are produced.

ASK

What happens to your heart rate?

(Listen for: it increases)

Blood pressure?

(Listen for: it increases)

Muscles?

(Listen for: the liver releases glucose to the muscles for energy)

Nervous system?

(Listen for: it is on high alert)



The Stress Cycle

SAY

In the end, you will probably run like hell and faster than you ever have before. This system is remarkable in helping us manage certain types of stress.

Slide 18

ASK

For which type of stress is this response system most effective?

(Listen for: instant or acute stress)

Slide 19

Page 6



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The Stress Cycle

SAY

This response system works well for acute stress, but it is not as effective for chronic stress. Let’s define each type of stress.

Acute stresses are the survival stresses. They are usually intense but short-lived. One thing that distinguishes acute stress from chronic stress is that your full attention is required to combat acute stress. If a bear jumps out at you, you have to react. If a person pulls out in front of you while driving, you cannot say, “I don’t want to deal with this today,” and ignore it. You must react.

ASK

How many of the stresses you wrote down on page 2 are acute stresses?

(Accept any answers, but the typical answer is none.)

SAY

When we have acute stresses, the body’s stress cycle kicks into high gear right away, and we react. It is remarkably effective and instantaneous. You don’t even have to think about it—you just react. If someone pulls out in front of you while driving, you do not have time to think, “What is my best option here?” Instead, you immediately react by slamming on the brakes and turning the wheel to hopefully avoid the accident.

Therefore, the challenge that most people have is not acute stress but chronic stress.

Chronic stress is usually long-lasting but not as intense as acute stress. It is our day-to-day worries of money, relationships, work, etc. It is distinguished by the fact that you can ignore it if you want to. For example, if you came to class today worried about money, you probably put that worry aside in order to focus on the class. But even though



The Stress Cycle

you can ignore these worries, they often simmers under the surface, which eventually affects your body.

In general, acute stress triggers a stronger epinephrine and norepinephrine reaction. Cortisol is an anti-inflammatory hormone, and inflammation is a common symptom of your reaction to stress. This hormone helps your body return to normal.

Slide 20

Page 7


SAY

With chronic stress, the epinephrine reaction may be smaller, but you are still producing internal inflammation. Internal inflammation is currently being studied, as it influences many disease processes. When you have this inflammation, your body tries to settle it with the anti-inflammatory hormone of cortisol.

Therefore, during chronic stress, cortisol levels can be high.

ASK

How do many people react to stress?

(Accept any answers, but listen for: eating processed foods, taking over-the-counter drugs or drinking alcohol)


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The Stress Cycle

Slide 21

SAY

Many people combat stress by eating processed foods, taking over-the-counter drugs or drinking alcohol. These choices can make the problem worse by increasing internal inflammation, which produces more cortisol.

Cortisol it is usually high in the morning, but it decreases throughout the day. When you have a lot of chronic stress or you stay in “fight or flight” mode, your body produces internal inflammation and thus the cortisol remains high.

Let’s review some of the health conditions that have been linked to internal inflammation.

(Read through the list of conditions on the slide and have participants write the list in their technical guides.)

Slide 22

Page 8




The Stress Cycle

Slide 23

SAY

An easier way to think about this is through the autonomic (or involuntary) nervous system. There are two parts to this nervous system:

Fight or flight (sympathetic)

Rest and digest (parasympathetic)

ASK

In an ideal world, in which of these two systems would we prefer to spend most of our time?

(Accept any answers, but listen for: both)

SAY

We have both systems, and we should use both. If you are always in rest and digest mode, what would you do if you put your hand on a hot stove? You would let it sit there, noticing how hot it felt and how weird it smelled.

That’s why it is important to maintain a balance with these systems. In other words, our bodies need periods of action followed by periods of rest and recovery. This is the way nature intended us to work. But because of our 24/7 lifestyles, constant multitasking and access to technology, we are spending more time doing and less time being. We are losing our balance and becoming dominant on the


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The Stress Cycle

sympathetic nervous system. When this happens, we are operating from the fight or flight system 70–90% of the time. As a result, our health suffers.

Slide 24

SAY

A common condition caused by chronic stress is sympathetic dominance, which occurs when the sympathetic nervous system is overworked.

Dr. Andrew Weil was one of the first doctors in the U.S. to talk about sympathetic dominance back in the 1970s and 1980s. Other doctors at the time thought he was making up conditions, but a trip to Japan where this was common thinking (Japan is a very fast-paced, stressed society) helped him stay the course and prove his point. Now many doctors recognize stress as a critical health problem.

Consider this quote by Norman B. Anderson, Ph.D.—the American Psychological Association’s CEO and Executive VP:

“Stress is hurting our physical and emotional health and contributing to some of the leading causes of death in this country. People are also saying they have difficulty implementing the changes they know will decrease their stress and improve their health. Yet, our health care system is not adequately addressing this issue or providing the behavioral health treatments that can help Americans. All of us, including the medical community, need to take stress seriously since stress could easily become our next public



The Stress Cycle

health crisis. Year after year, nearly three-quarters of Americans say they experience stress at levels that exceed what they define as healthy, putting themselves at risk for developing chronic illnesses such as heart disease, diabetes and depression.”

There is another quote in your technical guide about health and stress.

Ask a volunteer to read the quote out loud.

“Many people overuse their sympathetic nervous system. This is a mental or lifestyle tendency more than anything else. The sympathetic system is exhausted, but they continue to use it or stimulate it anyway. As a result, they do not spend enough time in a parasympathetic state to fully rebuild their bodies. Their bodies eventually become nutritionally depleted, and they become quite literally ‘burned out.’”

-Lawrence Wilson, MD, from Autonomic Nervous System

Slide 25

SAY

Stress contributes to 100% of disease processes. Every single disease has some connection to stress, whether stress was the primary cause or merely sped up the process.

ASK

Are there any questions about the stress cycle?


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The Stress Cycle

SAY

We’re going to take a quick break. When we return, we’ll learn about the Stress-Fix™ products and how they help combat the negative effects of stress.

Slide 26

Take a 15-minute break.

Let participants know when to return to class.

Play upbeat music during the break.

Set up the three Stress-Fix™ product stations around the room if you haven’t already.

Prepare the aroma blotters for the Stress-Fix™ and Pure Essence Aroma Sensory Journeys.

Transition to Stress-Fix™ Product Overview

Stress-Fix™ Product Overview Educator Guide


Stress-Fix™ Product Overview

Goal

The purpose and goal of this module is to give participants an overview of the Stress-Fix™ products.

Time

1 Hour

Overview

Experience and learn about the Stress-Fix™ professional and retail products and review the concepts of aroma, touch and breath.

Materials Needed


Leader Guide Stress-Fix™ Product Overview

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Aroma: Stress-Fix™ Aroma Blend

inform

Slide 27

Page 9


SAY

Based on everything we just learned about stress, we can conclude that our goal as spa therapists is to stimulate the rest and digest (parasympathetic) nervous system in the body.

We do this through the power of aroma, touch and breath.

The Stress-Fix™ Manicure & Pedicure treatments use these three key elements to stimulate the rest and digest nervous system and begin the recovery process.

Let’s begin by experiencing and learning about the relaxing Stress-Fix™ aroma.




Slide 28

ACTIVITY: STRESS-FIX™ AROMA SENSORY JOURNEY

Pass around the Stress-Fix™ Aroma Blend (professional) on aroma blotters.

Have participants close their eyes and inhale the aroma.

Ask a few volunteers to describe how the aroma smells and makes them feel.

Explain that they would perform this version of the Aroma Sensory Journey with a guest before a Stress-Fix™ Manicure or Pedicure to ensure they prefer the aroma.

Slide 29

SAY

The Stress-Fix™ aroma is clinically proven to relieve feelings of stress and can help stimulate the body’s recovery from stress when used in a treatment.

Review the statistics on the slide.


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Slide 30

SAY

The Stress-Fix™ aroma includes essences of lavender, lavandin and clary sage from organic farms. It is formulated using the science of Aromaology and the power of pure essential oils.

Slide 31

SAY

The certified organic French lavender, lavandin and clary sage in the Stress-Fix™ products are sourced from a small organic farm in the southernmost part of the French Alps known as the Dios Valley (or the Organic Valley). Our partners at Plantes Aromatiques du Diois in this region specialize in organic plants that can be fully traced from Soil to Bottle℠.

NOTE: The man in the photo is the president of Plantes Aromatiques du Diois.

Let’s break the Stress-Fix™ Aroma Blend down into its individual essential oils.




ACTIVITY: PURE ESSENCE AROMA SENSORY JOURNEY

Review the essential oils in the Stress-Fix™ Aroma Blend by passing aroma blotters around the room one by one, discussing each aroma as you go.

– Lavender & Lavandin (NOTE: There is no Pure Essence for Lavandin, so discuss this aroma with Lavender)

– Clary Sage

Ask a few volunteers to describe how each Pure Essence smells and makes them feel.

SAY

Now that we’ve experienced the aroma blend and the individual aromas that comprise the blend, let’s learn more about the three key aromas in the Stress-Fix™ Aroma Blend, beginning with lavender.

Slide 32

Page 10


SAY

Botanical Latin name: Lavandula angustifolia

Extraction: Distilled


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Plant Part: Flowering tops

Aromatic Qualities: Floral, sweet, slightly herbaceous

Lavender comes from the word lavare, which means “to wash.” Lavender has a long association with bathing and cleanliness, perhaps because it was a relatively effective antiseptic in a past eras that generally had unsanitary conditions. It is evident in our modern words lavatory and lavage.

Lavender is the most versatile of all of the essential oils. A common saying in aromatherapy is, “When in doubt, use lavender.” It is also the most widely studied essential oil. Studies suggest it has a number of properties, including:

Anti-anxiety

Anti-microbial

Anti-stress

Anti-insomnia

Reduction of cortisol (stress hormone) levels in the body

Now let’s learn about lavandin.

Botanical Latin name: Lavandula abrialis or Lavandula x intermedia



Aromatic Qualities: Floral, sweet, with more camphoraeous undertones than true lavender

Lavandin is a hybrid that was developed in the early 1900s by crossing true lavender and spike lavender. It grows well at lower elevations, which true lavender cannot. It is good for sore muscles and can be used for minor cuts and burns. It is known for its relaxing properties and has been used to clear the sinuses because of its camphor content.




Slide 33

Page 11


SAY

Finally, let’s learn about clary sage.

Botanical Latin name: Salvia sclarea



Aromatic Qualities: Smooth, herbaceous note with a tenacious balsamic undertone

The origin of clary sage is from the Latin word salvare, which means “to heal,” and sclarea, which means “clear.” The common name of clary is “clear eye,” which comes from folk medicine’s use of the plant's mucilaginous seeds to reduce inflammation of the eye.

It has been used in aromatherapy as a sedative and stress-balancer, and it is known as the quintessential remedy for depression. Some cultures also used this oil to soothe the effects of menopause. Clary sage has been described as relaxing and euphoric and is good for all skin types—especially normal to dry skin.


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Slide 34

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SAY

Now let’s learn about the Stress-Fix™ aroma and products, which are all Ecocert-certified. The Ecocert logo on the Stress-Fix™ packaging means that Aveda has received organic certification from Ecocert Greenlife.

Slide 35

SAY

Founded in France, Ecocert was the first certification agency to develop standards for natural and organic cosmetics. Today, it is one of the largest certification agencies in the world. Ecocert Greenlife is the division of Ecocert responsible for private, personal care natural and organic




standards. To receive Ecocert organic certification, a product must meet or exceed the following standards:

95% of the total ingredients (including water) must be of natural origin

95% of plant-based ingredients must be certified organic

10% of the total ingredients must be certified organic

Must be manufactured in a facility that meets Ecocert standards

As a leader in the sourcing of organic ingredients, Aveda is among the largest purchasers of certified organic essential oils in the personal care industry. Pursuing and receiving organic certification reinforces the company’s commitment to environmentally responsible sourcing practices, botanical science and organic agriculture around the world.

Slide 36

SAY

Now let’s learn more about the professional and retail products in the Stress-Fix™ family, beginning with the professional Stress-Fix™ Aroma Blend.


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Slide 37

Page 12


SAY

The Stress-Fix™ Aroma Blend is a concentrated, professional aroma blend that contains organic plant emollients to soften and condition the skin.

It comes in a 1 fl oz/30 ml glass bottle and can be mixed with all Personal Blends™ backbar bases or Professional Massage Oil to support any spa treatments, including the Stress-Fix™ Manicure & Pedicure that we’re going to learn today.

Simply blend 30 drops of Stress-Fix™ Aroma Blend with 2 oz (60 ml) of any Personal Blends™ base or Professional Massage Oil.

You can also make an aroma spray by blending 28 drops of the Stress-Fix™ Aroma Blend with 15 ml Personal Blends™ Pure-Fume Spirit™ Formula in a spray bottle..

ASK

Are there any questions about the Stress-Fix™ aroma?




SAY

Now let’s shift our focus to the Stress-Fix™ retail products that contain this stress-relieving aroma.


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Aroma: Stress-Fix™ Retail Products

practice

Slide 38

ACTIVITY: STRESS-FIX™ RETAIL EXPERIENCE

Direct participants to the three product stations set up around the room:

– Stress-Fix™ Body Lotion Station

– Stress-Fix™ Soaking Salts Station

– Stress-Fix™ Concentrate Station

Inform participants that at each station, they will find three Stress-Fix™ product testers and a home care rituals brochure featuring the Stress-Fix™ products.

Divide the participants into three groups. Instruct them to visit each station for five minutes to experience the product and perform the home care rituals associated with it on themselves or each other.

Keep time and direct the groups to rotate every 5 minutes.

After 15 minutes, have participants return to their seats to regroup and review the products and rituals.

Answer any questions, and coach as needed.




ASK

What did you think of the Stress-Fix™ retail products and home care rituals?

SAY

Now let’s zero in on each product and discuss its benefits and usage, beginning with Stress-Fix™ Body Lotion.

inform

Slide 39

Page 13


SAY

Stress-Fix™ Body Lotion is a hydrating body lotion that provides all-day moisture and contains the Stress-Fix™ aroma clinically proven to relieve feelings of stress.

Ingredients & Benefits

Organic aloe known for its soothing benefits

Organic shea butter conditions skin

Organic sunflower oil softens and conditions skin


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Packaging

This lightweight lotion comes in a 6.7 fl oz/200 ml bottle (retail) and a 16.9 fl oz/500 ml bottle (professional).

Usage & Application

Smooth over clean skin and massage evenly over body. Not for use on the face.

Let’s review some of the home care rituals you can share with guests that utilize the Stress-Fix™ Body Lotion.

Body Lotion Ritual for Hands

Because of our work with computers, the hands often carry tension. If you type for long periods of time or use your hands repetitively in any way, repeat this ritual once a day. Follow along in your technical guide as I review the steps:

Apply Stress-Fix™ Body Lotion to your hands. Hold them over your nose, and take a deep breath.

Rotate the wrist several times in one direction, then the other.

Using the thumb, massage the palm of the hand with effleurage motions starting at the base of the hand and moving toward the fingers. Repeat several times.

Using the thumb, massage the entire palm of the hand using circular friction motions.

Turn your hand over. Starting at the wrist, use an effleurage movement and massage the back of the hand toward the fingers. Repeat several times.

Massage each finger by pressing on either side using a pinch-and-release motion.

Stimulate the pressure point located between the thumb and index finger. The location of this point is along the bone of the index finger in an indention near the base of the thumb. Activating this Chinese pressure point, called




Adjoining of the Valleys, is said to loosen the muscle tension in the hands, alleviate headaches and enhance general good health.

Repeat on the other hand.

Body Lotion Ritual for Body

Now let’s review the Body Lotion Ritual for the body, which focuses on the feet. This ritual is performed every morning to awaken the body and help you prepare for the day.

After you get out of the shower, massage Stress-Fix™ Body Lotion into your hands. Hold them over your nose, and take a deep breath.

Massage the body with the following techniques:

– Arms and legs: Use circular motions on the joints and back-and-forth motions in between the joints

– Abdomen: Use clockwise, circular motions, moving up the right side of the abdomen and down the left side

ASK

Are there any questions?

Slide 40

Page 14



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SAY

Let’s move on to Stress-Fix™ Concentrate, which is a Pure-Fume™ rollerball that contains the Stress-Fix™ aroma clinically proven to relieve feelings of stress.


Organic sunflower oil and organic olive oil soften and condition the skin

Vitamin E acts as an anti-oxidant

Packaging

The concentrate comes in a .24 fl oz/7 ml glass rollerball (retail) and a 1.7 fl oz/50 ml bottle (professional).

Usage & Application

Glide on anytime you want to relieve feelings of stress. Not for use on the face.

Let’s review some of the home care rituals you can share with guests that utilize the Stress-Fix™ Concentrate.

Concentrate Ritual for Scalp

This ritual is effective to perform whenever you are feeling overwhelmed, have tension headaches or simply need a quick break from your stress. The back of your head is an attachment area for over 20 muscles, and stress can create tension in these muscles. In addition, there are two points on either side of the back of the head that Chinese Medicine call the Heavenly Pillar (B 10) and Heaven’s Gate (GB 20) Massaging these points can increase the body’s energy flow because these points are exit pathways from the head along the energy meridians.

Apply Stress-Fix™ Concentrate to the inside of the wrists. Hold them near your nose, and take a deep breath.




Apply Stress-Fix™ Concentrate to the back of the neck, massaging with the rollerball.

Using the rollerball, massage along the occipital bone (the bone at the back of your head) using circular motions. Use pressure that feels comfortable to you. Keep massaging along this bone until you are behind the ears. In places where you feel extra tension, massage longer.

Concentrate Ritual for Shoulders

Now let’s review the Concentrate Ritual for shoulders. When we are stressed, a common area of muscle tension is the upper shoulders. This area relates to responsibilities, and it can feel as if you are holding the weight of the world on your shoulders. Use this ritual anytime you feel soreness or tension in this region.

Apply Stress-Fix™ Concentrate to the inside of the wrists. Hold them near your nose, and take a deep breath.

On your next inhale, lift your shoulders toward your ears.

As you exhale, quickly release your shoulders, and let go of tension and responsibilities for the moment. Repeat 2 times.

Interlock your fingers, and stretch your arms above your head for one full breath.

Apply Stress-Fix™ Concentrate using the rollerball to the upper shoulders. Massage the upper shoulders with a pressure-point motion (press into the shoulder and release). Repeat several times.

Whenever you feel tension, hold the pressure for five seconds and release. Cover the entire upper shoulder area.

Finish by taking a deep breath, noticing the differences you feel in your shoulders.


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ASK


Slide 41

Page 15


SAY

The Stress-Fix™ Soaking Salts are sugar- and mineral-rich salts infused that contain the Stress-Fix™ aroma clinically proven to relieve feelings of stress.


Organic sugar exfoliates and softens skin

Organic sunflower oil softens and conditions skin

Mineral-rich salts soften skin

Packaging

16 oz/450 g tub (retail and professional size; professional size is available with backbar pricing)

Usage & Application

Add 2 tablespoons to warm running bath water, and soak




for 10–20 minutes.

Let’s review some of the home care rituals you can share with guests that utilize the Stress-Fix™ Soaking Salts.

SAY

There are three options for home care rituals using Stress-Fix™ Soaking Salts that all include bathing and breathing exercises. The breath is the only conscious connection we have to the “relaxation response” of our nervous system. Combining a breathing exercise with warm water and Stress-Fix™ Soaking Salts will leave you feeling renewed. These exercises can take a little longer, but only need to be done once a week.

Bathing Ritual 1: Diaphragmatic Breathing

Draw a warm bath.

Light an Aveda candle.

Add 2 Tbsp of Stress-Fix™ Soaking Salts to the bath.

When you get in the bath, close your eyes, and take a deep breath. Inhale the aroma, and mentally let go of your stress, focusing your mind solely in the moment.

Place your hands on your abdomen. With each inhale, focus on expanding your abdomen. With each exhale, focus on contracting your abdomen.

Repeat for 5–10 minutes.

Bathing Ritual 2: Alternate Nostril Breathing

According to Ayurveda, this breath helps to calm your body like no other. It is said to clear the “channels of communication” to help you feel restored.

Draw a warm bath.


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Place your index and middle finger in between your eyebrows, leaving your thumb and ring finger free on either side of your nose.

Close the right nostril, and inhale through the left nostril. Then close the left nostril and exhale through the right nostril.

Next, inhale through the right nostril. Close the right nostril, and exhale through the left nostril.


Bathing Ritual 3: Sound of the Bumble Bee

This breath creates a natural vibration in your head that can help you let go of stress and tension and relax both your mind and body.

Draw a warm bath.




Inhale deeply. As you slowly exhale, repeat the letter “m” sound in a hum. Once you complete the exhale, inhale again, and slowly exhale making the humming sound.





Slide 42

Pages 16–17

Direct learners to the Technical Guide and the Stress-Fix™ Home Care Rituals Brochure.

SAY

Another great tool to share with your guests is the Stress-Fix™ Home Care Ritual Brochure, which guides them through a series of techniques that feature the Stress-Fix™ products and help them recreate the spa experience at home.

ASK


SAY

Now let’s move on to the Touch aspect of the Stress-Fix™ Manicure & Pedicure.


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Touch: Stress-Fix™ Manicure & Pedicure Massage Techniques

inform

Slide 43

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SAY

The Stress-Fix™ Manicure & Pedicure treatments also help the recovery process through the power of touch, which is incorporated into both manicures and pedicures with massage techniques.

Let’s start with the manicure, which features a hand and arm massage that focuses on the forearm muscles. These muscles are often tense because everyone uses them, no matter their profession.




Slide 44

SAY

A key muscle group in the hands and arms are the wrist flexors, which include the flexor carpi radialis, palmaris longus, flexor carpi ulnaris, flexor digitorum superficialis and the flexor digitorum profundus. These muscles attach on the medial epicondyle of the humerus and the ulna and to various spots around the wrist and hand, including the metacarpals, phalanges and the palmar aponeurosis . The brachioradialis attaches from the humerus and is also located on the lateral part of the forearm, but its attachment on the styloid process of the radius does not cross the wrist. The brachioradialis flexes the elbow and assists pronation and supination.

Practical Uses for Wrist Flexors

Playing guitar

Making a snowball

Typing

Picking up small objects

Tying shoelaces

Holding a mobile phone

Practical Uses for Brachioradialis (part of the wrist flexors)


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Turning a door handle or screwdriver

Combing the hair

Bringing a drink up to the mouth

Imbalances

The flexors and extensors are tense on most people

Everyone uses these muscles on a regular basis (most professions require use of the forearms and hands)

Pain in the forearm and wrist

Carpal tunnel syndrome

Pain in the hands

Slide 45

Page 20


SAY

Acupressure uses pressure points to smooth the flow of energy in the body. In your technical guide, there are diagrams of the acupressure points, and you can find detailed information about each point on page 37 in the appendix. We’re going to use these diagrams as a guide to find these hand and foot pressure points on ourselves.




practice

ACTIVITY: PRESSURE POINT DISCOVERY

Have the participants locate the following hand and foot acupressure points on themselves:

– LI 4 (Large Intestine 4 or “Adjoining of the Valleys”)

– LI 11 (Large Intestine 11 or “Crooked Pond”)

– K 1 (Kidney 1 or “Bubbling Spring”)

– B 62 (Bladder 62 or “Calm Sleep”)

Share the location and information about each point (listed on page 37 in the technical guide appendix). Walk around to ensure participants are accurately locating the pressure points. Coach as needed.

inform

Slide 46

Page 21



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SAY

Now let’s talk about the foot reflexology points, which will be a focus during the Stress-Fix™ Pedicure. There is detailed foot reflexology information starting on page 38 in the appendix of your technical guides.

Use the interactive slide to hover over each reflexology point listed below and show its location.

We’re going to focus on these key points:

Diaphragm—breathing is important to stress

Spine—most people have tension in the spine

Thyroid/Parathyroids –stress can affect our hormones

Pituitary gland—master gland that is a part of the stress cycle

Pineal gland—works with the circadian rhythm and sleep

Adrenal glands—release the stress hormones

Shoulders—a common tension area

Lungs—breathing is important for stress recovery

Liver—helps detoxify the body

Stomach—digestion is an important function

Colon—digestion

Small intestines—digestion

practice




SAY

Let’s practice locating these points on our feet.

ACTIVITY: FOOT REFLEXOLOGY ACTIVITY

Have the participants find the following foot reflexology points on themselves using the diagrams in the technical guide appendix as their guide. In the power point, adjust the fading in the upper right corner to 100% then you can aim the cursor on the point you are discussing and all of the other points will disappear making it easier to see which point you are referring to. You can also press the up arrow and the slide will automically go through each point in order

– Diaphragm

– Spine

– Thyroid/Parathyroids

– Pituitary gland

– Pineal gland

– Adrenal glands

– Shoulders

– Lungs

– Liver

– Stomach

– Colon

– Small intestines

Share the location and information about each point (listed on pages 38–42 in the technical guide appendix).


© 2013 Page 53 Rev. Date 1/23/2013


Walk around the room to ensure participants are accurately locating their foot reflexology points, and coach as needed.

ASK


SAY

Let’s move on to the final Breath element of the Stress-Fix™ Manicure & Pedicure.



Breath

inform

Slide 47

Page 22


SAY

Breath is life. Breath is health. Most importantly, breath is nutrition. Breath is something we feed our bodies in order to live and be healthy. One can go without food for weeks and water for days, but one can only go without breath for a few minutes. The importance of breath awareness cannot be over-emphasized.

ASK

Why do you think breath is so unique and important?

(Accept any answers.)

SAY

It is a function of the body controlled by the autonomic (involuntary) nervous system. So one does not have to think about breathing; it happens automatically all day long.


© 2013 Page 55 Rev. Date 1/23/2013

Breath

However, the mind also controls the breath. You can tell your body to take a deep breath, and it will. Thus, breath is a great link between the mind and body because it is a function of the body also governed by the mind.

Breath is also the only conscious control we can exert over the rest and digest (parasympathetic) nervous system. We recover from stress in the parasympathetic nervous system, so we can use breath to manage the negative effects of stress on the body.

The Stress-Fix™ Manicure & Pedicure begins with an opening ritual breathing exercise, and we’re going to practice it now.

Page 23


ACTIVITY: OPENING RITUAL BREATHING EXERCISE

Have the group close their eyes.

Lead them through the opening ritual following the script below:

“I would like you to focus on taking deep, diaphragmatic breaths. As you inhale, your abdomen expands, and as you exhale, your abdomen contracts. Throughout your treatment, as you breathe in the soothing aroma of lavender, lavandin and clary sage, continue to focus on your breathing, letting your breath be your guide on an exploration of the inner Self. Allow your mind to let go of your stresses and settle into your body, noticing the sensations that you feel and taking the time to enjoy each and every moment.”

After the exercise, have them write down their observations and thoughts in their technical guide.



Breath

Reemphasize that this breathing exercise is the opening ritual they will perform during the Stress-Fix™ Manicure & Pedicure.

Slide 48

SAY

We’re going to take our lunch break. When we return, we’ll dive into the service cycle and the Stress-Fix™ Manicure & Pedicure protocols.

Take a 1-hour lunch break.


Play upbeat music when participants return to class.

Transition to Stress-Fix™ Manicure & Pedicure Protocols

Leader Guide Stress-Fix™ Manicure & Pedicure Protocols

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Stress-Fix™ Manicure & Pedicure Protocols

Goal

The purpose and goal of this module is to review the service cycle and have participants learn and practice the Stress-Fix™ Manicure & Pedicure protocols.

Time

2 Hours

Overview

Review the Aveda Service Cycle and learn and practice the Stress-Fix™ Manicure & Pedicure protocols on partners.

Materials Needed


Stress-Fix™ Manicure & Pedicure Protocols Educator Guide


Aveda Service Cycle: Connect and Discover Needs

inform

Slide 49

SAY

Welcome back from lunch. Now we’re going to transition to the Stress-Fix™ Manicure & Pedicure protocols, which revolve around the Aveda Service Cycle.

Slide 50

Page 26



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SAY

Within the Aveda Service Cycle is a three-step process designed specifically for spa called Focus, Touch and Offer. We’ll be moving through the service cycle and the Focus, Touch, Offer steps throughout the rest of the class.

Slide 51

Page 27


SAY

Let’s begin with the Connect portion of the wheel, which includes greeting the guest, making eye contact and offering a beverage.

Greeting

The therapist or front desk staff greets the guest and offers them a cup of comforting tea and an aromatic steam towel infused the Stress-Fix™ Aroma Blend.




Slide 52

SAY

After the greeting, we move to the Discover Needs section of the service cycle, which includes the consultation.

Consultation

Using the Elemental Nature℠ Professional Spa Questionnaire, conduct a consultation to determine the guest’s medical history and needs for today.

Slide 53

SAY

This brings us to the Focus step, which comes after the consultation.

You would explain to the guest the overall treatment, introduce the Focus step based on the needs mentioned during the consultation and have the guest confirm that they enjoy the Stress Fix™ aroma.


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For example, you might say:

“Because your main goal is to relax, I will focus on helping you reconnect with the inner self. Many of us experience high levels of stress. To help you manage your stress more effectively, you simply need to take time to recover from any negative effects of stress that have built up in your body. At Aveda, we focus on the power of aroma, touch and breath to help you reconnect. This is our Stress-Fix™ aroma, which contains lavender, lavandin and clary sage and is clinically proven to help relieve feelings of stress. Do you enjoy this aroma?”

“To begin your nail treatment, I am going to teach you a breathing exercise while you inhale the Stress-Fix™ aroma. Your breath is the best tool to help you relax, as it can help you become aware of the connections between your body and mind. I will also focus the hand and arm massage techniques on your wrists because that is a commonly stressed area. Do you have any questions about the treatment?”

Slide 54

practice

Page 28





ACTIVITY: WRITE FOCUS SCRIPTS

Instruct participants to write Focus scripts in their own words.

Give participants 5 minutes to write their scripts.

If time allows, have participants pair up and share scripts with each other or the entire group.

SAY

Now let’s transition to the Provide Solutions section of the service cycle and learn the Stress-Fix™ Manicure & Pedicure protocols.


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Aveda Service Cycle: Provide Solutions

inform

Slide 55

Page 29


SAY

Now we move into the Provide Solutions portion of the service cycle, which is where we perform the treatment. We’ll be practicing portions of the Stress-Fix™ Manicure & Pedicure in a moment, but first let’s talk about the Touch step of Focus, Touch and Offer, which launches the treatment.

Slide 56




SAY

How you handle the Touch element depends on the needs of your guest. This step begins by explaining the treatment and tying it to the needs of the guest.

For example, the opening ritual breathing exercise we just did together could be the Touch step of the treatment if the guest’s focus is relaxation.

If the guest’s focus is relieving tension, you might say, “These slow massage strokes will help to lengthen the muscles and relive tension” while you work on the wrist flexors.

Slide 57

ACTIVITY: WRITE TOUCH SCRIPTS

Instruct participants to create a guest scenario, and write Touch scripts based on the guest’s needs in their own words.




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Slide 58

Page 25


SAY

Let’s review the supplies and products you need and the preparation required before your guest arrives.

The supplies needed to perform the Stress-Fix™ Manicure & Pedicure include:

Stress-Fix™ Soaking Salts

Botanical Kinetics™ Skin Firming/Toning Agent

Beautifying Composition™

Cuticle Control™

Aroma-Free Composition™

Botanical Kinetics™ Exfoliant

Stress-Fix™ Body Lotion

Personal Blends™ Hydrating Formula

Stress-Fix™ Aroma Blend (Professional)

Personal Blends™ Pure-Fume Spirit™ Formula




Hand Towels

Hot Towel Cabi

15 ml Personal Blends™ Pure-Fume Spirit™ Spray Bottle

Slide 59

SAY

Before the guest arrives, prepare the following:

Prepare towels infused with Stress-Fix™ Aroma Blend (professional), and place them in the hot towel cabi.

Mix 30 drops of Stress-Fix™ Aroma Blend in a 2 oz applicator bottle with Professional Massage Oil. An alternative is to add the aroma to a mixture of 1 oz Professional Massage Oil and 1 oz Personal Blends™ Hydrating Formula.

Mix 28 drops of Stress Fix™ Aroma Blend in a 1 oz spray bottle filled with 15 ml Personal Blends™ Pure-Fume Spirit™ Formula.

Mix 30 drops of Stress Fix™ Aroma Blend in a 2 oz applicator bottle with 2 oz Personal Blends™ Hydrating Formula.

ASK

Are there any questions before we begin the treatment practice?


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practice

Slide 60

Pages 30–31


SAY

Now we’re going to practice the treatments on each other. I’ll be demonstrating each step as we go. Use the protocols in your technical guide as your guide.

During our practice, we will be focusing on the specific Stress-Fix™ massage techniques for the manicure and pedicure—we won’t be performing entire manicures or pedicures on each other.

ACTIVITY: PRACTICE PROTOCOLS

Have participants pair up to perform the treatments on each other.

Demonstrate the techniques as you move through the workshop, and have the participants practice the treatments along with you.

Advance the slides as you move through each section of




the treatment outlined below. (use the interactive reflexology slide for the reflexology portion

Answer questions and coach as needed.

Slide 61

SAY

We begin the treatment with an Opening Ritual.

Have the guest sit in the manicure or pedicure chair.

Spray 1–2 sprays of the prepared Stress-Fix™ Aroma Blend over the guest, and guide them through the opening ritual breathing exercise.

Language Example

“I would like you to focus on taking deep, diaphragmatic breaths. As you inhale, your abdomen expands, and as you exhale, your abdomen contracts. Throughout your treatment, as you breathe in the soothing aroma of lavender, lavandin and clary sage, continue to focus on your breathing, letting your breath be your guide on an exploration of the inner Self. Allow your mind to let go of your stresses and settle into your body, noticing the sensations that you feel and taking the time to enjoy each and every moment.”


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Slide 62

SAY

Now let’s move on to the Hand and Arm Massage that is part of the Stress-Fix™ Manicure. Follow along with the protocol outline in your technical guide as I demonstrate the massage techniques and practice them on your partner.

Slide 63

SAY

Now let’s practice the foot reflexology, which you will perform during the Stress-Fix™ Pedicure.

Using the Personal Blends™ Hydrating Formula infused with the Stress-Fix™ Aroma Blend, stimulate the following reflexology points. I will walk through each point, which will be shown on the slides.

Use the interactive slide to hover over each reflexology point listed below and show its location.




– Diaphragm

– Spine

– Thyroid/Parathyroids

– Pituitary gland

– Pineal gland

– Adrenal glands

– Shoulders

– Lungs

– Liver

– Stomach

– Colon

– Small intestines

Slide 64

Page 20


SAY

To complete the foot reflexology, stimulate the following points:


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K 1 (Kidney 1 or “Bubbling Spring”)—located on the sole of the foot in between the second and third metatarsal at the tarsal-phalangeal joint. If you flex the toes, a small indention forms at the location of this point. This is also the center area of the diaphragm reflex in reflexology. This is the point through which we draw energy from the Earth, so stimulating this point can have a grounding effect. This point is effective for fainting, hot flashes and impotency. It is said to rejuvenate the spirit.

B 62 (Bladder 62 or “Calm Sleep”)–located on the outside ankle in between the lateral malleolus and the corner of the heel. This point is calming and said to promote healthy sleep and relieve insomnia. It has also been used for ankle pain, heel pain and back pain.

IMPORTANT NOTE

Have the participants switch roles and practice the Stress-Fix™ massage techniques again on their partner.

ASK

Are there any questions about the treatments?

SAY

Now we’re ready to transition to the Confirm step in the service cycle.



Aveda Service Cycle: Confirm

inform

Slide 65

Page 32


SAY

This brings us to the last quadrant of the service cycle, which is Confirm. To bring the guest’s experience to a close, you will:

Confirm that the guest had a positive experience.

Recommend at least one of the Stress Fix™ Home Care Rituals as the Offer step of Focus, Touch and Offer to help guests continue the benefits of the treatment at home.

Recommend products for home care.

Pre-book their next nail treatment.

Language Example

“To help you manage stress on a daily basis, I recommend you use the Stress-Fix™ Concentrate. Not only will the


© 2013 Page 73 Rev. Date 1/23/2013


aroma help you recall the relaxed sensation that you feel now, but you can use the roller ball to massage your shoulders and neck whenever you feel tension.”

“Once a week, I also recommend you take a soothing bath with the Stress-Fix™ Soaking Salts. All you need is 20 minutes to yourself. First, draw a bath, and light a candle. When you get into the bath, focus on your breathing and tune in to your body. This can help you feel completely renewed in a short time.”

“You can also use the Stress-Fix™ Body Lotion every day when you get out of the shower using self-massage techniques. Not only will it moisturize your skin, but the aroma can help remind you of the relaxed state you currently feel.”

“Here is a guide to these Stress-Fix™ home care exercises so you can perform them at home to help you manage stress on a regular basis.”

Slide 66

SAY

While home care is extremely important, remember to talk to your guest about the value of regular spa treatments, as well, which will increase the benefits they see at home.

Language Example

“Our guest services team can take care of you and get your next appointment booked today so you get the time most convenient for your busy schedule. I look forward to seeing you soon.”




practice

Slide 67

Page 33


SAY

Now that you’ve heard my examples, I want you to write your own Offer script in your technical guide. Be sure to include language about the value of regular spa treatments.

ACTIVITY: WRITE OFFER SCRIPTS

Instruct participants to write Offer scripts in their own words.



Have them refine their scripts based on the discussion.


© 2013 Page 75 Rev. Date 1/23/2013


Slide 68

SAY

We’re going to take a quick break and then finish up the day by brainstorming a plan to implement the Stress-Fix™ Manicure & Pedicure in your spa.

Take a 15-minute break.


Play upbeat music during the break.

Transition to Taking It Home

Taking It Home Educator Guide


Taking It Home

Goal

The purpose and goal of this module is for participants to make action plans and apply what they learned at home.

Time

45 Minutes

Overview

Create implementation plans with spa coworkers, review learning objectives and conclude the training.

Materials Needed


Leader Guide Taking It Home

© 2013 Page 77 Rev. Date 1/23/2013

Implementation Plans

extend

refine

perform

Slide 69

Pages 34–35


SAY

Let’s take everything we’ve learned today and create an implementation plan for incorporating the Stress-Fix™ Manicure & Pedicure with success.

ACTIVITY: IMPLEMENTATION PLANS

Have participants form groups with their spa coworkers to create an implementation plan for the Stress-Fix™




Manicure & Pedicure. NOTE: If participants do not have coworkers in the class, assign them to other groups.

Instruct them to update their spa menu using the graph on page 34 in their technical guides and the information on page 35.

Encourage the groups to consider the following when creating their plans:

– Additional training with the Stress-Fix™ DVDs available on Aveda PurePro™

– Giving the treatment to front desk staff and anyone promoting the treatment

– Training the front desk staff on selling the treatment

– Updating the treatment menu

– Treatment cost and pricing

– Supplies they need to purchase

Give participants 10 minutes to create their plans.

Have each group share their plan with the entire class.

After each group has shared, give them a few more minutes to refine their plans.

SAY

Great job everyone. Remember to share these with your spa manager/owner to help hold you accountable to your plan.

Slide 70


© 2013 Page 79 Rev. Date 1/23/2013


SAY

Let’s review our Learning Objectives. Now that you’ve completed the class, you should be able to:


Educate guests on how to recover from the negative effects of stress through aroma, touch and breath



Review the Expectations flipchart to ensure everyone’s expectations were met.

ASK

Are there any final questions?

Slide 71

SAY

Thank you for attending Stress-Fix™ Manicure & Pedicure. Best of luck as you incorporate the amazing Stress-Fix™ products into your manicures and pedicures!




Slide 72

IMPORTANT NOTE

Remind participants that the appendix in their technical guide contains more information for additional learning.

Thank the participants in advance for their feedback. Explain that the goal of Aveda Global Education is to provide world-class education experiences, and this is only possible by receiving feedback from participants just like them.

Show the online evaluation video (available on Aveda PurePro™), or verbally guide participants through the online evaluation process outlined below:

– Explain that this course was assigned a specific Course ID number that is written on the slide.

– Instruct the participants to scan the QR code with their mobile phones or type avedasurvey.com into their web browsers to access the evaluation form.

– Have them enter the Course ID number and complete the evaluation before they leave.

Hand out certificates of completion after the participants have completed their online evaluations.