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    A BUSINESS PLAN ON

    STEVIA

    .A sugar alternativeA Natural

    sweetener

    Co!an" nae# $a%iosi&e sugar In&ia !vt.Lt&.

    P$EPA$E' B(#

    AWANTIKA

    HITESH

    RUMKI

    GOPAL

    KRANTI

    AFTAB

    RIZWAN

    SAIKAT

    VIVEK PIYUSH

    SAVITA

    1

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    Out line of buine !l"n:-

    Sr. No. Particulars Page No.

    1 Introductory page 3

    2 Executive summary 4

    3 Industry analysis 6

    4 Production plan 12

    5 Operational plan 19

    6 Mareting plan 21! Organi"ational plan 23

    # $inancial plan 25

    9 $easi%ility study 31

    1& 'ppendix 33

    Int#o$u%to#& !"'e(

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    Name of the company:Rabioside sugar India pvt. Ltd.

    Address of company:

    Rabioside sugar India pvt. Ltd.

    )*arat*inagar+ist( Mandya,arnataa -5!1 422Ph.: - 35546Fax: - 354##Email: ra%ioside.sugars/com

    Product: 0tavioside a%ioside

    Total production:12&&&& ,gs

    *is proect report is made to capture a start up maret o 1/44 o natural sugarmaret/

    Total capital investment:s/ 3&&&&&&&7-

    Tot"l ("#e %"!it"l) 10000000/-

    Lo"n)20000000/-

    *ebt+ e,uit& R"tio=2:1 (idle)

    P#o-ote#. %ont#ibution i 6000000/-

    P#o-ote#. t"te in t(e %o-!"n& i 60%

    E/e%uti0e Su--"#&:

    3

    mailto:rabioside@mailto:rabioside@
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    In$ut#& "n"l&i+

    *e sugar industry is t*e second largest agro-%ased industry next to textiles in India/In India sugarcane is t*e ey ra8 material or t*e production o sugar/ *e sugar is

    extracted rom t8o dierent ra8 materials sugarcane and %eet? %ot* produceidentical reined sugar/ 0ugarcane is gro8n in semi-tropical region and accounts oraround t8o-t*ird o 8orld sugar production/ )eet is gro8n in temperate climate andaccounts or t*e %alance one t*ird o 8orld production/

    In India sugar is an essential item o mass consumption and t*e c*eapest source oenergy supplying around 1& o t*e daily calorie intae/ @it* rising incomeIndia

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    0ugarcane and sugar production in India typically ollo8s a 6 to # year cycle8*erein 3 to 4 years o *ig*er production are ollo8ed %y 2 to 3 years o lo8er

    production/

    *e production cycle is set to resurge ater t*e t8o consecutive years o decliningsugar production/ Co8er production coupled 8it* liAuidation o a *ig* sugar stocscarryover rom previous years resulted in an increase in sugar prices 8*ic* in turn*as *elped t*e Indian sugar industry ameliorate t*e inancial crisis/ Industry sourcesreport t*at *ig* sugar prices coupled 8it* t*e tig*t cane supply orced mills to pay*ig*er cane prices and issue timely payment to armers/ 0trong gur pricesencouragedgur manuacturers to pay *ig*er cane price =s/ 12&&-1#&& per ton vs/s/ 6&& to 12&& per ton last year>/ DonseAuently cane price reali"ation and netreturns to sugarcane armers *as %een considera%ly *ig*er during t*e M 2&&971&

    compared to t*e previous years/ @it* t*e prices o ood grains =8*eat rice mai"epulses> %eing relatively sta%le conditions are avora%le or sugarcane planting vis-F-vis alterative crop rotations o ood grains/

    onsumption:

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    *e recent slo8do8n economy gro8t* and expected strong sugar prices due toorecast tig*t supplies s*ould contain any gro8t* in consumption in M 2&1&711 to23/& million tons unc*anged rom last year/ )ul consumers suc* as %aeriesmaers o candy and local s8eets and sot-drin manuacturers account or a%out6& percent o mill sugar demand/ Most o t*e sugar is consumed %y local s8eetsmanuacturers/ ur is mostly consumed in rural areas or *ouse*old consumption/

    Prices and stoc)s:

    @it* relatively tig*t domestic supplies sugar prices *ave %een on t*e rise since Guly2&/ Prices *ave lared up signiicantly since +ecem%er 2& ater t*e s*ortage osugarcane and sugar %ecame more evident/ urprices *ave ept pace 8it* sugar

    prices and *ave no8 reac*ed record levels/

    Durrent sugar prices in maor domestic 8*olesale marets range rom H41& to H45&per ton nearly 45 percent *ig*er t*an last year

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    traditional industry lie ;ur and *andsari manuacturers ragmentation lesser caneavaila%ility and competition or cane *as resulted in lo8er plant si"es/ 0ugar millsin India *ave capacities ranging rom %elo8 125& tonnes crus*ed per day =tcd> osugarcane to 1&&&& tcd/ *e ;overnment *as no8 esta%lis*ed minimum capacitycriteria or ne8 sugar mills standing at 25&& tcd/ Dapacity limits *ave increasedconsidera%ly over t*e duration o t*e industry %et8een !5& tcd in t*e oldestactories to 1&&&& tcd in t*e most recent actories/ *e report o t*e tas orce onsugar industry or 1&t* ive-year plan *ad noted t*at nearly #4 o sugar mills *ada capacity o %elo8 25&& tcd %ut at present only around 22 o t*e sugar mills*ave an installed capacity o 25&& tcd/

    State-*ise +istri,ution of o-operative and other sugar mills:

    Dooperatives Ot*ers otal0tate o/ o

    actories

    Installed

    capacity

    o/ o

    actories

    Installed

    capacity

    o/ o

    actories

    Installed

    capacity

    '/P/ # 192 26 !16 34 9

    ;uarat 1! 1&!1 & & 1! 1&!1

    Baryana 1& 353 3 19# 13 551

    ,arnataa 16 551 21 9 3! 1459

    Ma*aras*tra #2 546# 2& 511 1&2 59!#

    // 14 546 2& 9!9 34 1524

    :/P/ 2# !#4 !# 3!53 1&6 453!

    :ttaranc*al 4 133 6 2!9 1& 412

    Puna% 12 4&5 # 2!9 2& 6#4

    ot*ers 12 1#2 15 6!# 2! #61

    otal 2&3 1&6#4 19! #3&2 4&& 1#9#5

    SWOT An"l&i of t(e Su'"# In$ut#&

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    Strengths ea)nesses

    J Indian sugar industry is t*e second

    largest producer o sugar in t*e 8orld

    ater )ra"il/ *e sector *as a potential to

    mae t*e country to %e sel reliant int*is *ig*ly sensitive essential

    commodity o mass consumption/

    J 'nnual tax contri%ution to exc*eAuer

    s/ 1! %illion annually/

    J Provides direct employment including

    ancillary activities to near a%out &/5

    million 8orers

    J It also supports t*e do8n streamindustries %y providing t*e ra8 material/

    J 0ugarcane arming is more proita%le

    t*en any ot*er cas* crop in India/

    J *is sector *ave %een t*e ocal point

    o socioeconomic development o t*e

    rural India

    J 0trong government policies as it

    comes under essential commodity omass consumption

    J Most o t*e Do-operative sugar

    industries in India e/ g/ in Ma*aras*tra

    ind diicult to pay or t*e sugar cane

    supplied %y t*e armers/J Most o t*e sugar actories are more

    t*en 3& years old and still using t*e old

    tec*nology lo8 installed production

    capacity leads to t*e decrease in

    production and losses/

    J Cac o proessionalism

    pportunities Threats

    J Big* value o %y-products or do8n

    stream industries/

    J Buge potential to increase t*e

    productivity o cane and sugar recovery

    rate/

    Jec*nology up gradation ne8

    advanced tec*nology availa%le or t*e

    %y product utili"ation/

    J0ugar sector is vulnera%le to political

    interest/

    J ;round 8ater availa%ility or

    irrigation/

    J Kuality o soil deteriorates due to

    overuse o ertili"er and pesticides to

    increase sugarcane yield/

    J:n*ealt*y competition %et8een

    mem%ers o t*e society/

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    STATE/SE S01A! P!+0T/N /N /N+/A 2%%% tonnes3

    0tates19##

    19#9

    19#9

    199&

    199&

    1991

    1991

    1992

    1992

    1993

    1993

    1994

    1994

    1995

    1995

    1996

    1996

    199!

    199!

    199#

    'nd*ra Prades* 5&! 566 !&1 #43 54& 64! #!4 #59 !!2 !#2

    )i*ar 31! 333 413 46& 325 23& 39 3#2 362 299

    ;uarat 5!# 66! #31 !53 !51 #26 !59 113& 96! #9&

    Baryana 2#& 336 3!5 4#9 345 3 343 453 49& 3#2

    4arnata)a 5%$ 5&6 &7$ (%8$ 975 98( ($$ ($68 95( &&

    ,erala ;oa 22 23 1# 26 19 1& 2# 32 2& 16

    Mad*ya Prades*63 !2 1&3 12# 6& 3! !& 125 #6 6#

    Ma*aras*tra 2629 3923 4119 4213 336& 2!46 5&25 5394 3345 3#4!

    Puna% 245 295 2!5 3#4 4&9 311 319 633 613 331

    aast*an 14 12 23 3! 24 16 1# 31 24 29

    // Pondy/ 1&5# 925 1231 132! 1&21 1122 1921 16!1 1 1266

    :/P/ Dentral 9!2 1264 11!6 149! 1192 1&55 1455 1!!! 1632 16&&

    :/P/ East 62& !&3 !69 953 !#! 6!! 1&12 1&43 1&5# ##1

    :/P/ @est !1& 1&42 1&3& 12&4 #!# 9#3 1142 1559 1393 1441

    Ot*ers- 'ssam

    Orissa

    agaland

    @est )engal

    33 3& 39 56 4# 34 5# 99 #9 64

    'll India #!52 1&9## 12&4! 134&4 1&6&9 9#33 14643 16451 129&5 12#55

    P#o$u%tion !l"n+

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    Ste0i"+

    0tevia is a genuso a%out 24& specieso *er%sand s*ru%sin t*e sunlo8er amily='steraceae> native to su%tropicaland tropicalregions rom 8esternort*

    'mericato 0out* 'merica/ *e species !tevia rebaudiana commonly no8nas s8eet lea s8eet lea sugar lea or simplystevia is 8idely gro8n or its s8eetleaves/ 's a s8eetener and sugar su%stitute steviaLs taste *as a slo8er onset andlonger duration t*an t*at o sugar alt*oug* some o its extracts may *ave a %itteror licorice-lie atertasteat *ig* concentrations/

    @it* its extracts *aving up to 3&& times t*e s8eetness o sugar 0tevia *as garneredattention 8it* t*e rise in demand or lo8-car%o*ydrate lo8-sugar ood alternatives/Medical researc* *as also s*o8n possi%le %eneits o 0tevia in

    treating o%esityand *ig* %lood pressure/ )ecause 0tevia *as a negligi%le eecton%lood glucose it is attractive as a natural s8eetener to people on car%o*ydrate-controlled diets/

    *e availa%ility o 0tevia varies rom country to country/ In a e8 countries it *as%een availa%le as a s8eetener or decades or centuries/

    Production +escription:-

    0tevia is a plant 8*ic* is t*e native o nort*ern 'merica/ 0tevia plan contain to8main secondary meta%olites vi" a%ioside and 0tavioside/ )ot* t*e products arenatural s8eetener *aving t*e ollo8ing advantages over normal sugar(-

    1/ Co8 caloriic value2/ ot *armul or Bypertension and +ia%etes/3/ 3&& times s8eeter t*an normal sugar/4/ 'vaila%ility doesn

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    Production scale:

    )y studying t*e sugar demand and supply in t*e recent years it 8as seen t*at Indiais importing 2/5 million tons o sugar every year/

    o meet t*is demand %y a%ioside and 0tavioside India needs to produce a%out#334 tons =2/5 million tons 73&&> o a%ioside and 0tavioside every year =asa%ioside and 0tavioside are 3&& times s8eetener t*en sugar>/

    *us it can %e concluded t*at India *as a domestic maret or #334 tons oa%ioside and 0tavioside every year/

    The capacity of the unit *ill ,e ($% tons 2($%%%% 4g3 of !a,ioside and

    Stavioside per annum.

    *is proect report is made to capture a start up maret o 1/44 =12&7#334> onatural sugar maret/

    ;ench scale concept:-

    ' %enc* or la%oratory scale production is done 8it* a capacity o 12 ilograms perannum and it 8as ound t*at at certain contr4olled conditions t*e leaves o 0tevia

    plant contains around 1! o a%ioside and 0tavioside/

    The protocol for ,ench scale !a,ioside and Stavioside production is as under (-

    0tevia re%audiana plant is cultured in M0 media/ Cea nodal and intermodalsegments o t*e plant is selected as explants/ *e media is supplemented 8it*various amounts o gro8t* *ormones and ot*er c*emicals and at certain levels o*ormones t*e leaves are ound to contain 1! a%ioside and 0tavioside/ 'nd t*eselevels o *ormones are selected to conduct t*e pilot scale production/

    In la%oratory scale production 12 ilograms o 0tavioside and a%ioside areproduced/ $rom production o 12 ilograms o 0tavioside and a%ioside !1ilograms o stevia leaves are produce %y t*e process o micro propagation/

    6 mont*s 8as t*e loc-in period or t*e production o 0tavioside and a%ioside %yt*e process o micro propagation/Pilot scale Production:

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    'ter successully perorming t*e %enc* scale production a standard protocol 8asdeveloped and 8it* t*is protocol pilot scale production is done 8it* a productioncapacity o 5& ilograms per annum/

    /n pilot scale production the follo*ing pro,lems are o,served(-

    1/ *e contamination %y t*e ungi and %acteria can damage t*e complete lot o0tevia plant as in t*e gro8t* room condition t*e plants need to %e supplied8it* gro8t* media many times t*us increasing t*e c*ance o contamination/

    2/ *e amount o media need to develop a callus into seedling is ound to %e3&ml/

    Pilot scale production is done successully 8it* t*e protocol standardi"ed in

    la%oratory scale production and in pilot scale production also t*e amount o0tavioside and a%ioside content is ound to %e 1!/

    /ndustrial scale production:-

    'ter successully completion o la%oratory and pilot scale production successullyit is concluded t*at t*e production o natural s8eetener %y t*e process o micro

    propagation is via%le and economically easi%le/ $or t*e production o 12&&&&ilograms o a%ioside and 0tavioside t*e need o 0tevia leaves is around !&5##3

    ilograms/

    *e loc-in period o 0tavioside and a%ioside production is ound to %e around 6mont*s in %ot* %enc* and pilot scale production/

    *e 8eig*t o t*e leaves o a 6 mont*s old 0tevia plant is around !5 gramsexcluding t*e damages/ *us or production o !&5##3&&& grams o 0tevia leaves8e need to produce 9411!!4 plantlets per annum/

    I 8e produce 9411!!4 plantlets per annum t*e amount o leaves 8ill %e

    9411!!4 !5grams N !&5##3&&& grams N !&5##3 gs o 0tevia leaves

    *e a%ioside and 0tavioside content o 0tevia leaves is ound to and 1! t*usrom !&5##3 gs o 0tevia leaves 8e can extract 1! o !&5##3 gs N 12&&&& g

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    Stages of Tissue ulture:

    *e stages involved in propagation %y tissue culture are dividend into ive/ 'general account o t*ese stages is outlined %elo8/

    a3 hoice of explants

    Explants could %e s*oot tips =meristem> nodal %uds sections rom internodesleaves roots centers o %ul%s corms or r*i"omes or ot*er organs/ *e c*oicedepends on t*e species to %e multiplied and t*e met*od o s*oot multiplication to %eollo8ed/ 'ctivity gro8ing =s*oot tips> uvenile =seedlings> or reuvenated=sucers> tissues are preerred/

    *e commercial tissue culture ta%s commonly use tips o apical or lateral s*oots

    8*ic* contain meristem/ Meristem is made up o cells dividing actively in anorgani"ed manner/ *ey are a%out &/1 mm in diameter and &/25 &/3& mm/ inlengt*/ Bo8ever explants s*ould %e c*osen rom typical *ealt*y disease ree 8elltested mot*er plants cultivated under conditions 8*ic* reduce contamination and

    promote gro8t* o tissues to %e cultured/ I necessary explants may %e su%ected tovirus testing and elimination/ *e selection o mot*er plants is very important orcommercial success o tissue culture propagation/

    *e Auantity o explants reAuired or propagation %y tissue culture is very small/

    $or example 2mm/ t*ic petiole sections rom 'rican violet =a lo8ering *er%>could yield 2&&&& plantlets per petiole =%asal portion o lea>/ $oreign7localcolla%orators 8it* esta%lis*ed %usiness may agree to supply explants ree o cost/

    ,3 Esta,lishment of 1ermfree 2aseptic'sterile3 culture

    Excised part o plant is suraced sterili"ed and transerred to sterile nutrient mediumcontained in glass vessel/ On an average a%out 5&cc/ nutrient medium may %eadded per glass vessel/ *e cultures are maintained in gro8t* rooms/ I t*ere is noinection and tissue isolated rom mot*er plants survive in t*e artiicialenvironment initiation o ne8 gro8t* 8ill tae place ater a 8ee or so/ *usgerm-ree culture is esta%lis*ed/

    c> Production of shoots'propagules

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    Once gro8t* is initiated %y induction o meristematic centres %uds develop intos*oots %y multiplication o cells/ *ere are t*ree types o multiplication systems or

    production o s*oots/

    i3 "ultiplication ,y axillary shoots

    In t*is case s*oots are produced rom excised s*oot tips o nodes/ Bormones=cytoinins> are used to induces multiple %ranc*ing/ *is is t*e most commonmet*od ollo8ed in commercial units/ Bo8ever t*e rate o multiplication is lo8/0till it is preerred %ecause axillary s*oots are liely to %e genetically sta%le and t*ec*ances o production o types unlie mot*ers are less/

    ii3 "ultiplication ,y adventitious shoots

    Explants suc* as sections o leaves internodes or roots can produce directlyadventitious s*oots or ot*er organs/ *is system *as *ig*er multiplication rate %utlesser genetic sta%ility t*an axillary system/

    iii3 "ultiplication ,y somatic em,ryos 2em,ryoids3

    Em%ryos are usually ormed %y t*e union o male and emalereproductive cells ="ygotic em%ryo> 8*ic* ultimately can develop into a young

    plant/ Em%ryo lie structures can also %e produced rom somatic cells/ 0omaticem%ryos are independent %ipolar structures and are not attac*ed to t*e tissues oorigin/ *e also can develop to orm young plants lie "ygotic em%ryos may %e

    produced directly rom explants suc* as sections o leaves internodes or roots onsolid culture medium/

    *e ormation o young plants mentioned under =a> and =%> a%ove or ormation osomatic em%ryos mentioned in t*e preceding para directly on excised plant partsoccurs only in certain species/

    *e most common orm o regeneration o plants occurs indirectly rom callus/Dallus is mass o undierentiated diving cells oten ormed in tissues cultured invitro/ Dallus may give rise eit*er to adventitious s*oots 8*ic* develop into

    plantlets or somatic em%ryos 8*ic* develop into seedlings/ Dallus is ormed evennaturally in response to 8ound/

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    *e ormation o callus can %e induced %y selecting proper tissue and culturemedium/ *is system *as t*e *ig*est multiplication rate and produce complete tiny

    plants/ One gram o explants can produce one la* somatic em%ryos/ +ormancy can%e induced in t*em or t*ey can %e transormed into synt*etic seeds/ Bo8ever callusis genetically unsta%le or plants arising rom it may %e unlie mot*er plants/ 0uc*

    plants are no8n as o-types/ *ey occur more reAuently in callus culture andadventitious s*oot culture as compared to axillary s*oot culture/ O-types areundesira%le in commercial propagation/ egeneration o s*oots or intact p&lants %yany one o t*e multiplication systems descri%ed a%ove is inluenced %y manyactors suc* as composition o medium =specially concentration o gro8t*regulators> type o tissue genotype ploidy level etc/

    ormally multiplication cycle i/e/ t*e period rom incu%ation o plant parts onmedium to ormation o s*oots varies rom 3 to 6 8ees/ Bo8ever t*e process is

    recycled many times %y su%-culturing in order to o%tain reAuired multiplicationrates/ 'ter completion o a cycle s*oots are cut separately and transerred to res*medium/ Dutting is done manually %y using dissecting tools in laminar lo8ca%inets 8*ere t*e air is clean to prevent any contamination/ Once t*e s*oots are

    placed on res* medium t*ey are transerred %ac to t*e gro8t* rooms/ *us itmay %e possi%le to multiply t*e s*oots 3 to 1& times per cycle o 3 to 6 8eesduration/

    d3 Preparation of micro-cuttings for esta,lishment in the natural environment

    oung axillary or adventitious s*oots are inally separated orm clusters =microcutting> or initiation and development o roots/ 'ter separation t*ey aretranserred individually to a medium containing rooting *ormone =auxin> andcontinued to %e maintained in t*e gro8t* rooms until t*e roots are ormed/ It maygreen *ouse or root ormation/ 0omatic em%ryos may directly develop intoseedlings/

    e3 Esta,lishment in the natural environment

    *e most critical stage o t*e propagation %y tissue culture is t*e esta%lis*ment o

    t*e plantlets into t*e soil/ *e steps involved are as under- @as*ing o media rom plantlets- ranser o plantlets to compost7soil in *ig* *umid green *ouse- ;radual decrease in *umidity rom 1&& to normal over 3-4 8ees- 'nd gradual increase in lig*t intensity/

    Plantlets during t*eir gro8t* in la%oratory do not p*oto synt*esi"e and t*eir controlo 8ater %alance is very 8ea/ *ey use sugar contained in medium as source o

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    energy/ *ey exist lie %acteria =*eterotrop*y>/ *ey need to %e converted to moreplant lie existence =autotrop*y> i/e/ t*ey s*ould %e in a position to utili"e car%on-di-oxide rom t*e air and solar energy or t*eir ood reAuirement/ *isacclimati"ation on t*e *ars* real environment outside artiicial la%oratory milieutaes place gradually/

    ulture environment

    Environment conditions in t*e gro8t* room 8*ic* inluence cell multiplication arelig*t day lengt* and temperature/ In tissue culture lig*t is reAuired or synt*esis ogreen pigment =c*lorop*yll> and development o organs/ *e range o lig*tintensities appropriate or culture room varies rom 1&&& to 5&&& lux/ eAuiremento day lengt* 8ould %e in t*e range o 16-1# *ours/ emperature reAuirement o daylengt* 8ould %e in t*e range o 16-1# *ours/ emperature reAuirement varies rom

    2&&-3&& D depending on species o plants/ ropical plants may reAuire *ig*ertemperature t*an plants/

    Prevention of contamination

    Prevention o contamination in tissue culture is extremely important or commercialsuccess o t*e unit/ *e entire production can go 8aste i t*e culture iscontaminated/ 0ugar ric* culture medium excised plant tissue and cultureenvironment are all conducive to t*e gro8t* o pat*ogens/ *ereore it is essentialt*at all operations are conducted in sterile or aseptic conditions/ arious stagesinvolved in prevention o contamination are outlined %elo8( - Mot*er plants s*ould

    %e gro8n under conditions 8*ic* do not promote diseases/ Explants s*ould %e reeo diseases/ 0urace sterili"ation o explants in solutions o sodium or calcium*ypoc*lorite is necessary/ Beat or treatment 8it* certain c*emicals may eradicatelatent viruses/ 'll eAuipments and culture media are sterili"ed %y autoclaving at15l%/sA/ Inc* pressure at 12&& D or 15 minutes/ *e la%oratory s*ould %e cleaned8it* disinectants/ *ey s*ould put on sterili"ed clot*es/ +ou%le distilled 8aters*ould %e used or 8as*ing explants ca%inets *atc*es and instruments/ 'ir *andlingunits are employed or gro8t* rooms and culture transer rooms in order to avoid

    cross contamination %et8een dierent areas o operation inside t*e clean area/ *esterile condition is o%tained in laminar air lo8 ca%inets as t*ey are provided 8it*special type o international standard BEP' ilters/ *ese ilters remove all t*e dust

    particulars o a%ove &/3 micron in t*e air/

    O!e#"tion"l !l"n+

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    4arnata)a Sugar /ndustry:

    ,arnataa 0ugar Industry rans 3rd in terms o its contri%ution o sugar in t*e total

    sugar production in t*e country/ *e 0ugar Industry in ,arnataa is a%le tomanuacture sugar in suc* *uge Auantities due to t*e act t*at sugarcane is

    a%undantly availa%le in t*e state/ In act ,arnataa stands 4t* in t*e country in t*e

    cultivation o sugarcane/

    *e 0ugar Industry in ,arnataa *as around 41 sugar actories 8*ic* aredistri%uted all over t*e state/ *e various locations o t*e sugar actories o

    ,arnataa 0ugar Industry are ,onnur aruna ,oppa Madapura +andeliGam%agi Bosur Margur elgur 0iddapur and 'rsang*atta/ *e maor %eneits o,arnataa 0ugar Industry are t*at it *as generated many acilities in t*e state suc*as communication employment and transport/ It *as also %eneited t*e state %y*elping in t*e development o t*e rural areas o t*e state %y mo%ili"ing t*e variousresources o t*e villages/

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    Lo%"tion+

    $or setting up t*e poly *ouse and plantation o stevia plants t*e place selected isMandya 8*ic* is around 12& ms rom )angalore/

    Advantage of "andya(

    1/ Dlose to )angalore2/ Donnected to )angalore -Mysore express8ay3/ 2& ms rom Mysore rail8ay station4/ Co8 cost o la%our5/ Co8 cost o agricultural land

    12 "%#e of l"n$ (" been ele%te$ in M"n$&" 3M&o#e 4"&5 T(e "$0"nt"'e of t(e

    l"n$ ele%te$+

    Cocated ust 1 m rom *ig*8ay

    $rom *ig*8ay tar road is t*ere so lorries can move to proposed 8are*ouse

    or loading and unloading t*us reducing t*e cost *e 8idt* o t*e road is 12-15 t/

    *e cost o t*e land is very reasona%le

    *e land is 8it* clear titles

    *e land is not co-s*are *olding property t*us c*ance o any urt*er disputeis very less/

    Availa,ility of !a* "aterial:

    *e list o t*e ra8 material reAuired(-1/ ;ro8t* media on a regular %asis/2/ D*emicals on a regular %asis/

    )ot* t*e a%out mentioned ra8 materials can %e purc*ased rom )angalore %y t*e

    competitive price and can %e delivered to t*e site/

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    M"#6etin' !l"n+

    21

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    22

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    O#'"ni7"tion"l !l"n+

    Buine -o$el:

    *e %usiness proposal is prepared or a company a company 8*ic* needs to %eregistered under Dompanies egistration 'ct 195#/ $or t*is irst a name s*ould %eselected and t*en it *as to %e registered 8it* egistrar o Dompany 8it* orm 1'/*e name o t*e company is selected as

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    "anpo*er:

    For the production of & million plantlets per annum the total no. of employee

    *ill ,e:-

    Ca%oratory tec*nicians( 12Poly *ouse oicer( - 3'ccounts( - 2'ssistant manager( 2Extraction stas( - 2;eneral manager7c*ie(-1+river(-1Dleaning stas(-2

    Out o t*e employees 12 8ill %e graduate in %iotec*nology 3 8ill %e sciencegraduate 2 rom commerce 8it* sound no8ledge in accounts 2 8ill %e postgraduate =eit*er M/0c/ or M/ec*/> in %iotec*nology 8it* experience in plant tissueculture 2 8ill %e graduate or post graduate in science 8it* no8ledge in planttissue culture 2 8ill %e graduate or post graduate in science 8it* no8ledge inextraction tec*niAues suc* as BPCD etc/ I 8ill %e P*+/ in %iotec*nology and ort*e post o driver and cleaning sta person 8it* nominal education 8ill %e enoug*/

    lose proximity to customer and mar)et competition:-

    *ere are more t*an 5&&ood processing companies in and around )angalore 8*ic*all are using sugar as a ra8 material ro t*eir production/ On an average t*esecompanies totally uses near a%out 2/5 crore ilos =considering 5 tons per company

    per year> o sugar every year 8*ic* can %e replaced %y near a%out #33&& ilos o0tavioside and a%ioside/

    *e a%ove act s*o8s t*at in close proximity o )angalore t*e demand or0tavioside and a%ioside is #33&& ilos and t*e supply is almost nil/ *us s*o8inga tremendous gro8t* possi%ility or t*e production o 0tavioside and a%ioside/

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    (. *e promoters o t*e companies need to tae a +I =+irector rom OD/

    $. 'ter t*at a name *as to %e registered %y properly illing up t*e rom 1'8*ic* *as to %e signed %y at list 2 directors/

    8. ' managing director *as to %e appointed %y t*e %oard o directors %y illingup t*e orm 1#'/

    7. *e unit *as to tae t*e s*ops and Esta%lis*ment registration rom localCa%our oice or employment and appointment/

    . Municipal trade license is mandatory or doing any trade in t*e municipalregion/

    6. *e company *as to tae a ' registration or selling *is products/5. *e company must *ave P'M'E 'DDO: O o IDOME 'R

    department or giving t*e return/

    9. Pollution control %oard must give a OD as per t*e environment protectionact 19#6/

    &. Permission or pu%lic issues rom 0E)I/

    26

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    ;alance sheet(

    >ia,ilities Assets

    Promoters contri%ution 6&&&&&& Fixed Assets: enture capital 4&&&&&& Cand 1&&&&&&

    )uilding #&&&&&&

    otal 0*are Dapital 1&&&&&&& Mac*inery and eAuipments !5&&&&&

    $urniture 5&&&&&

    1!&&&&&&

    "ova,le assets:

    ;ro8t* media 6!5&&&&

    Coan rom 0I+)I . 12 !&&&&&& @ater supply system !&&&&Coan rom +epartment o)iotec*nology . #

    13&&&&&&

    Misc construction materials liepolyt*in tarpaulin etc 15&&&&&

    eserve or salaries 46#&&&&

    otal Coan 2&&&&&&&13&&&&&

    &

    otal Cia%ilities 3&&&&&&& otal 'ssets3&&&&&&

    &

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    0tility Area+

    '/ Dlean 'rea $loor 'rea =0A/$t> otal =0A/$t>

    media store and production control 5&&

    production autoclave area 4&&

    culture transer room 15&&

    gro8t* rooms 65&

    65&

    c*ange area 3&& 4&&&

    )/ semi-clean area

    lag 8as* 1&&

    la%oratory7Media 5&&

    8as* area

    =i>%ottle 5&&

    =ii>plant 5&&

    store 4&&

    2&&&D/ service area

    oice lo%%y corridor 15&&

    scientist room 3&&

    computer room 1&&

    guest room 15&

    canteen #&&

    toilet 15& 3&&&

    total 9&&&

    covered area2approx.3 (%%%%

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    >ist of e?uipments *ith price:

    0r/ o/ Particulars o/ate

    =s/7Pc> s/

    1 'utoclave 5 1#4&&& 92&&&&

    2 )alances 2 45&&& 9&&&&

    3 pB meter 2 !&&& 14&&&

    4 Caminar airlo8 1& 65&&& 65&&&&

    5 +istillation set 2 36&&& !2&&&

    6 Domputer system 2&&&&& 2&&&&&

    ! 'ir- conditioners

    a>1/& tonnes 6 25&&& 15&&&&

    %>1/5 tonnes=2 stand %y> # 3&&&& 24&&&&

    # Microscopes 2&&&& 2&&&&

    9 )ottle 8as*ing unit 1 3&&&&& 3&&&&&

    1& Media cooing unit 1 1&&&&& 1&&&&&

    11 ;ro8t* room racs Dustom mae 1&&&&&&1&&&&&

    &

    12 rays #& 6&&& 4#&&&&

    13 rolleys 2& 13&& 26&&&14 +iesel ;enset =62/5 ,'> 1 265&&& 265&&&

    15+issecting ,its andInoculation instruments 25&&& 25&&&

    16 erigerator 2 1&&&& 2&&&&

    1! 'ir ilters 2 15&&& 3&&&&

    1# Oven 3 15&&& 45&&&

    19 otary 0*aer 2 25&&& 5&&&&

    2& )ottles 45&&&&& &/3

    135&&&

    &21 Ca% clot*s 25&&& 25&&&

    22 @as*ing mac*ine 1 15&&& 15&&&

    23 Incinerator 1 25&&& 25&&&

    24 $ire ig*ting eAuipment 2&&&& 2&&&&

    25 0ta%ili"ers 1& 2#&& 2#&&&

    29

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    26 Miscellaneous ;lass8are 1&&&&& 1&&&&&

    2!u%e lig*ts or gro8t*rooms 6&&& 4& 24&&&&

    2# BPCD Dustom mae

    1&&&&&

    &

    Total cost of e?uipments@5%%%%%'-

    >ist of Furniture and Fixture:

    0r/o/ Particulars ate

    1 a%les or ;M and 'ssistance manager 22&&&

    2 Dler 2&&&

    3 Ca%/ a%le 1#&&&4 D*airs and 0oa set 3&&&&

    5 Dup%oard 13&&&

    6 Ca%/ acs 5&&&

    ! Miscellaneous 3&&&

    93&&&

    # u%e lig*ts or oices lo%%y etc/ 4&&&

    9 $ans 6&&&

    1& $ax Mac*ine 25&&&

    11 elep*one #&&&12 type8riter 12&&&

    13 Intercom 12&&&

    14 Pic up an 34&&&& 4&!&&&

    5&&&&&

    Total cost of Furniture@%%%%%'-

    30

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    verheads(

    0r/o/ 0alary o/

    0alary7Mont*

    0alary7year

    1 ;eneral Manager 1 1 2!&&& 324&&&

    2 'ssistant Managers

    a/ Ca%oratory 2 2&&&&%/ ;reen*ouse 2 2&&&&

    c/ Mareting and'ccounts 1 2&&&&

    12&&&&&

    3 ec*nicians 12 12&&& 1!2#&&&

    4 Managers 2 2&&&& 4#&&&&

    5 Dlar 1 4&&& 4#&&&

    6 ;uards 3 3&&& 1&&&

    ! +river 1 25&& 3&&&&

    # Mec*anic 1 2&&& 36&&&

    9 ypist 1 2&&& 36&&&

    1& Dontingencies 1&&&&

    otal 4&&&&&&

    Total overheads per month@88888'-

    Total overheads per year@7%%%%%%'-

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    P#o8e%t fe"ibilit& tu$&:

    $inancial analysis %ased on cas* lo8 ec*niAue indicates t*at Proect is inanciallyvia%le as 8ould %e evident rom t*e ollo8ing data(

    Total yearly expanses 2!s.3:

    0alary 7%%%%%%

    Interest on Coan rom +epartment o )iotec*nology. # 97%%%%

    Interest on Coan rom 0I+)I . 12 (%7%%%%

    Ot*er recurring cost .2&&&&7mont* $7%%%%

    Total 6($%%%%

    Total production: 12&&&& gs

    Total production cost: s/ 612&&&&7-

    ost per 4g.N s/ 517-

    Coc in period or t*e proect is 6 mont*s i/e/ production 8ill start ater 6 mont*srom t*e date o production 8or/

    Financial proection for the years:-

    (st $nd 8rd 7th th

    Production in 4g 6&&&& 12&&&& 12&&&& 12&&&& 12&&&&

    ost of Production 51 51 51/6 52 52/5

    Salary 4&&&&&& 4&&&&&& 4&!&&&& 41&&&&& 415&&&&

    Selling price'4g. 115 115 12& 125 125

    ther expanses 212&&&& 212&&&& 212&&&& 212&&&& 212&&&&

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    including interests

    Total !evenue 69&&&&& 13#&&&&& 144&&&&& 15&&&&&& 15&&&&&&

    Total expanses 612&&&& 612&&&& 619&&&& 622&&&& 62!&&&&

    Net Profit !#&&&& !6#&&&& #21&&&& #!#&&&& #!3&&&&

    apital ,udgeting:

    Total capital investment:s/ 3&&&&&&&7-

    ear Das* in lo8=s/> cumulative cas* lo8=s/>

    1 !#&&&& !#&&&&

    2 !6#&&&& #46&&&&3 #21&&&& 166!&&&&

    4 #!#&&&& 2545&&&&

    5 #!3&&&& 341#&&&&

    SoB ,rea) even point is 9 &e"# : -ont( "n$ ;< $"&5

    $inancial analysis %ased on cas* lo8 ec*niAue indicates t*at Proect is inanciallyvia%le and company 8ill recover total initial investment in is 4 years 6 mont*s and

    92 days =as %rea even point is 4 years 6 mont*s and 92 days>5

    Exit Strategy:

    R"bioi$e u'"# In$i" !0t5 Lt$

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    A!!en$i/+

    !eferences:-

    888/sugarindia/com888/vsisugar/com

    888/camin/nic/in888/cogenindia/org888/staionline/org888/coopsugar/org888/indiansugar/com888/camin/nic/in

    http://www.fcamin.nic.in/http://www.fcamin.nic.in/