- 1. Web 2.0 & Social Media... What is it all about? Web 1.0
The early days of the Internet Web 2.0- Social Media NOW!
Interaction by users Web 3.0 Doesn't exist yet in any recognisable
form
2. What do these sites have in common? 3. Social Media Making it
Work for You What is Wordpress?
- A blogging platform- a place to write your message
What is Twitter?
- A micro-blogging platform- 4. a place to alert the world to
your message
5. Social Media Making it Work for You What is Linked In?
- A business networking tool- for your rsum
What is Facebook?
- A social networking tool- in our case it is a place to chat
with like minded people about our industries
6. Golden Rule You don't sell... You tell 7. Social Media Making
it Work for You What is ping.fm?
- A syndication tool- once you've updated 8. your blog ping.fm
will update the rest of your social networks
9. Social Media- The Noise
- Where do I start? 10. What's in it for me! 11. Isn't it just
Adolescent Rubbish? 12. It's like looking for a Needle in a Hay
Stack 13. Time to sort out the Noise and make order from chaos
14. Social Media What is it good for?
- Lead Generation 15. Reputation Management 16. Eavesdroping on
your competitors 17. No longer the 'supplier' of products but the
solution to your customers' problems- a friendly expert 18.
Conversing with customers on a one to one social basis 19. Finding
JV partners 20. It's Trackable!
21. Social Media The Pathway
- Tweetdeck 22. Twitter Local 23. Advanced Search 24. Sorts
Tweets into categories
25. Tweetdeck Overview 26. Tweetdeck Overview 27. Tweetdeck 28.
Tweetdeck 29. Finding People on Twitter 30. Darren's Blog 31.
Tweetdeck 32. 33. http://SEOSmallBusiness.co.uk 34. Twitter Summary
Finding the people who are talking about your field of interest
Conversing in an informal manner Helping people find solutions to
their problems Being present- finding and being found ReTweeting
and Respect 35. Reasons to use Linked In
- 45 million users worldwide 36. To Post your rsum 37. To Post
Links 38. To Drive Traffic 39. To Get Referrals 40. To Find People
41. To find answers to your questions 42. To answer questions from
your peers worldwide & gainrecognition 43. To network
We are going to look at finding people with the advanced search
option 44. Finding People on Twitter 45. Click on the advanced
settings 46. 47. Darren is a 3 rdTier Contact 48. Get Introduced
49. Choose how to contact Darren 50. In this Instance 51. Why use
Linked In in this instance?
- Get a reference for Darren before I speak to him 52. Find out
about him 53. Check on his experience & references 54.
Pre-check, I don't want to waste my time
55. Contact Email: [email_address] Twitter: PhilGSEO LinkedIn:
http://www.linkedin.com/in/philgirdlestone