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Social Media for Enterprise Businesses
Prepared for
Technology Council of Maryland
October 8, 2009
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Your Speakers
Jeff GoldscherPresident, Havit Advertising@[email protected]
Wendy SchererPartner, The Social Studies Group@[email protected]
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Social Media for Enterprise Business
:: REPUTATION AND REFERRALS
:: RESEARCH AND DEVELOPMENT
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The Currency of Reputation
:: RECOMMENDATIONS
:: COMMENTS
:: ORIGINAL THINKING
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CONFIDENTIAL AND PROPRIETARY - PLEASE DO NOT SHARE IN WHOLE OR IN PARTS WITHOUT CONSENT FROM HAVIT ADVERTISING.
CONFIDENTIAL AND PROPRIETARY - PLEASE DO NOT SHARE IN WHOLE OR IN PARTS WITHOUT CONSENT FROM HAVIT ADVERTISING.
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Research
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Research
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Source: KnowledgeNetworks May 2009
Where they are talking?
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What are they saying?
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I’m here. Information is there. what’s next?
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:: Start digging. Start reading.
:: Make it a habit; part of your daily routine.
Research
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:: Addictomatic
:: Samepoint
:: Trendrr
:: Filtrbox
:: SM2 - Freemium
Addictomatic
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Samepoint
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Trendrr
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Trendrr (cont.)
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Filtrbox
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Filtrbox (cont.)
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SM2
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SM2 (cont.)
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SM2 (cont.)
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Now what?
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:: All the data in the world doesn’t make a strategy.
How to manage all this?
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:: Start listening, start commenting, start sorting
:: Organizational commitment
:: Focus on looking smart, building your reputation and leveraging it in other social media
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