Conference Number(s): (559) 726-1300Participant Code: 101746
Conference Number(s): (559) 726-1300Participant Code: 101746
Tap into New Donations with Noncash and Online
Giving Kevin Myers, iDonate
Orange Leap
• Constituent Relationship Management (CRM) System used by Nonprofits around the world
• Fundraising, Sponsorships, Events, website integration, and more
• Cloud-based• Budget-friendly subscription pricing• You can’t pick the best solution for your
nonprofit if you don’t have a choice. Orange Leap gives you a fresh new choice.
December 8
Twitter for Nonprofits• Attendees will learn:
– Who to follow and how to grow your followers– The power of #hash tags for key words, events and chats– Free tools for more efficient participation and helpful analytics– How to use Twitter lists to key in on critical audiences such as donors,
media, other nonprofits, and influences– Bonus – how to get more online presence through your business
partners
This session was developed in response to a request we had from attendees at past Shine Brighter Series presentations and we are happy to offer it.
Opportunity = Need
1. Get New Gifts– Average percentage of Noncash gifts =
11%
2. Get More Gifts– Average Percentage Gifts Online = 15% -
27%
– Average Growth in Giving = 4%
3. Get More Advocates– Average referrals for web & social sites =
28%
Non-Cash is a viable source for new gifts
2008 IRS - $36.8 Bil l ionNon Cash Contributions all returns
Growth is with Noncash and Online
Solution = One Page & All Gifts
One Gift Page to accept all donations types– Exceed Online Donations Goals (8% Average)
• Average one time gift @ $62, monthly gift @ $20
– Achieve Online Fundraising Increase (up 19% in 2011)• Percentage who responded to Advocacy jumped
29 percent
– Access Noncash Donations (11% Average)• Noncash gift average exceeds $1,000 (2009 Total
Noncash @ $34B)
Keys to Online Fundraising Success
1. Tell an impact story aligned with the gift request
2. Be transparent with your fundraising goals
3. Communicate to donors on their preferred channel… (email, mobile, social)
4. Drive new donors visits via social sharing
5. Must receive all forms of donations
Gift Management – “Online Giving”Cloud-based Fundraising Software
Nonprofit Website,Gift Page,
Event Page,Fan Pages
Campaign ManagementEmail, SMS/Mobile, Events
Donation Management – Cash/Noncash
Dynamic Quoting, Impact Basket,Payment Gateways
Social Management
Marketing AnalyticsDonor
ManagementSystem
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