Skin Care Market Size and Growth
Global: $79 Billion in 2013; +4.2% YOY US: $12.5 Billion in 2013; +2.3% YOY
Source: Euromonitor.com Cosmetics.com
There is more to visible signs of aging than wrinkles… • Changes in skin texture
• Loss of skin tone
• Dullness and loss of luminosity
• Uneven skin coloration
• Increased fold in the upper eyelid
• Dark spots and dark circles
• Loss of moisture
• Thinner and more delicate skin
Female simulated imagery
Skin Care Regimen
• With the latest in enhanced
Nrf2 technologies for
optimal protection against
oxidative stress
• Yuzu fragrance in all
products but the Eye
Corrector Serum
• Addresses specific skin
care concern beyond
wrinkles
*Formaldehyde-forming compounds ^When used as directed
All Products
• Sulfate-free
• Paraben-free
• Formaldehyde-free*
• Gluten-free
• No GMOs
• No petrolatum or mineral oil
• No artificial colorants
• 30-Day Supply^
Two Month Clinical Study • Run by an Independent Clinical Research Center
• 86 Women, 35+ years old
• Measurements at 0 days, 28 days and 56 days
• Product brand was not disclosed
• No employees, preferred customers or distributors were
involved in the clinical study
Methodology • Each subject applied all four (4) products in a specific order,
both morning and evening for 56 days
– Step 1: Ultra Gentle Facial Cleanser
– Step 2: Perfecting Lotion
– Step 3: Eye Corrector Serum
– Step 4: Anti-Aging Cream
• Subjects were not allowed to use any exfoliating masks or any other skin care products other than makeup during the clinical study
• Clinic visits at days 0, 28 and 56 for measurements
Instrumentation
Measurement • Significant improvement
in skin moisture
• Day 28 shows +32%
increase in skin
moisture
• Day 56 shows +42%
increase in skin
moisture
• Clinical study shows
moisture level
improvement over time 0
5
10
15
20
25
30
35
40
45
(T+28 days- TO)/TO (T+56 days- TO)/TO
Variations in the skin moisture level after 28 days and 56 days of the application of the TrueScience Regimen
42.1
Co
rne
om
etr
ic V
alu
e V
aria
tio
ns
32.3
Kinetics
Before and After
Softer Lines and Younger-Looking Skin
Day 0* Day 56*
Photos Not Retouched
*As part of an eight-week clinical study, participants were asked to complete a self-assessment survey based on their use of the TrueScience Skin Care Regimen. Pictures displayed were taken of these participants. Individual results may vary.
Before and After
Brighter Skin Tone
Day 0* Day 56*
Photos Not Retouched
*As part of an eight-week clinical study, participants were asked to complete a self-assessment survey based on their use of the TrueScience Skin Care Regimen. Pictures displayed were taken of these participants. Individual results may vary.
Before and After
Upper Eyelid Fold and Crow’s Feet
Day 0* Day 56*
Photos Not Retouched
*As part of an eight-week clinical study, participants were asked to complete a self-assessment survey based on their use of the TrueScience Skin Care Regimen. Pictures displayed were taken of these participants. Individual results may vary.
Clinical Study:
What Users Said*
28
Days
56
Days 94% Loved the fragrance 99%
90% More hydrated skin 95%
89% Will buy the regimen 91%
89% Smoother-looking skin 94%
88% Softer skin 90%
84% More luminous skin 88%
83% Younger-looking skin 87%
81% More even skin tone 83%
81% Firmer-looking skin 85%
78% Less noticeable fine lines and
wrinkles 82%
74% Felt younger-looking 80%
74% Better than what I usually use 80%
*Satisfaction test, 86 women self-reported, 4 weeks and 8 weeks
Versus Select Competitive Ads* TrueScience™ Regimen achieved consumer feedback scores
comparable to some of the best skin care available
Competitor 28
Days
56
days 89% Perricone® MD Cold Plasma (at 4 weeks)
75% Jeunesse Global Luminesce Cellular Rejuvenation
(at 56 days)
Smoother looking skin 89% 94%
80% Nu Skin TruFace (at 3 months) Firmer looking skin 81% 85%
78% L’Oreal Youth Code (at 56 days) Younger looking skin 87%
70% Lancôme Dream Tone (at 56 days)
79% SkinMedica Lytera® (at 56 days) More even skin tone 83%
79% Clarins Double Serum® (at 4 weeks)
[Hydric + Lipidic System]
80% Nu Skin 180° System (at 56 days)
Less noticeable fine
lines and wrinkles 78% 82%
*Competitive advertising details available upon request
Cold Plasma is a trademark of Perricone MD Youth Code is a trademark of L’Oreal Lytera is a trademark of SkinMedica Dream Tone is a trademark of Lancôme Luminesce Cellular Rejuvenation is a trademark of Jeunesse Global Double Serum [Hydric + Lipidic System] is a trademark of Clarins TruFace and 180° System are trademarks of Nu Skin
Talk to the person that brought
you here today and let them know
if you are interested as a
Distributor or Preferred Customer.
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Science Update
page 2
solution: Protandim—the Nrf2 Synergizer® and
the only supplement proven in a clinical study to
reduce oxidative stress in humans by an average
Protandim activates the body’s natural ability to
reduce age-related symptoms on the cellular level.
deliver a biochemical wake-up call to your genes
and turning on the body’s ultra powerful network
of antioxidant enzymes and protective genes.
Features & Benefits
the face of stress from free radicals
What’s in Protandim?
Protandim
®
Health, a supplement formulated to
Health may provide dogs with the opportunity to be more active and involved in everyday life and family activities.
Features & Benefits
green tea, ashwagandha, bacopa and milk thistle
normal aging in canines—decreased social interaction, loss of
prior house-training, sleep disturbance and decreased mobility
FEEL, LOOK, AND PERFORM BETTER with LifeVantage Products
Milk Thistle Extract: (Silybum Marianum
milk thistle is known for its comprehensive
detoxification abilities.
Bacopa Extract: (Bacopa Monnieri
utilized in Ayurvedic medicine, studies have
shown bacopa to be a powerful free radical
fighter that can support brain and nervous
system health.
Turmeric Extract Rhizome: (Curcuma longa
Possessing strong antioxidant properties,
turmeric is a potent anti-aging nutrient.
Green Tea Leaf Extract: (Camellia Sinensis
A powerful antioxidant, green tea has
been used in traditional Asian medicine for
numerous health concerns, including energy
enhancement and weight loss. Numerous
studies support these uses.
Ashwagandha Root: (Withania Somnifera
Native to India, and surrounding regions,
ashwagandha has been utilized for centuries
in Ayurvedic medicine for a wide variety of
conditions, including as an energy booster
and anti-stress remedy.
care products was created to work in concert with each other to help you look and feel better than ever before, giving you younger-looking skin that is smoother, visibly firmer, more luminous, more deeply hydrated and more evenly toned. Now, you can reap maximum benefit by using all four products together as a complete regimen morning and night—the benefits are cumulative.
Regain Your Youthful Appearance
TrueScience
TrueScience™ Ultra Gentle Facial Cleanser
TrueScience™ Perfecting Lotion
TrueScience™ Eye Corrector Serum
TrueScience™ Anti- Aging Cream
Canine Health
VP Newspaper
Unlock the Science of Anti-Aging
• Unique, proprietary blend of botanical extracts
• Global ingredients
Competitor Competitor
Pricing
NuSkin 180° System $225.75
Skin Care Regimen
NuSkin ageLOC® TruFace™ Essence $206.00
30 days
Perricone® MD Cold Plasma $155.00
1 oz. or 30 mL
Jeunesse Global LUMINESCE™ Cellular
Rejuvenation
$134.95
0.5 oz. or 15mL
SkinMedica Lytera® $125.00
2 oz. or 60 mL
Lancôme Dream Tone $98.00
1.3 oz. or 40 mL
Clarins Double Serum® $85.00
1 oz. or 30 mL
L’ORÉAL Youth Code $24.99
1 oz. or 30 mL
TrueScience™
Skin Care Regimen
• Retail Value $211.00
• Distributor and
Preferred Customer
Pricing $160.00
• Introductory Promotion* of +50% QV
– Save $15.00 when you purchase the complete TrueScience™ Skin Care Regimen^
– Add an individual TrueScience™ product or complete skin care regimen to an existing AutoShip, or in addition to any other order, to receive extra QV
• Must have at least 40 PV of a non TrueScience™ product during the calendar month
• +50% increase is ONLY available for TrueScience™ product or products (not the entire order)
• Promotion begins April 24, 2014
• Promotion ends April 30, 2015** *All markets except Mexico **Subject to change at anytime at LifeVantage’s discretion ^Because there is a discount given with the purchase of an entire TrueScience™ regimen, we will not allow individual kit components to be returned. For individual product purchase that is returned, the volume and/or commissions paid on that product will be reversed.
• Mexico Introductory Promotion* of +50% QV
– Save $15.00 when you purchase the complete TrueScience™
Skin Care Regimen^
– Add the complete TrueScience® Skin Care Regimen to an
existing AutoShip, or add the complete TrueScience® Skin Care
Regimen to any other order, to receive extra QV
• +50% increase is ONLY available for the complete TrueScience®
Skin Care Regimen (not the entire order)
• Promotion begins April 24, 2014
• Promotion ends April 30, 2015** *Mexico only promotion **Subject to change at anytime at LifeVantage’s discretion ^Because there is a discount given with the purchase of an entire TrueScience™ regimen, we will not allow individual kit components to be returned. Any individual product purchase that is returned, the volume and/or commissions paid on that product will be reversed.
• Best of Nrf2 technology at the time
• Intense hydration and moisturization
• Addresses fine lines and wrinkles
• Toning and brightening
• 1.7 fl. oz.
*where recycling facilities exists
• Enhanced Nrf2 technologies
• Proven in a clinical study to visibly address the signs of aging (before and after photos)
• Increased hydration and moisturizing power
• Reduces visible signs of aging all over the face; Skin appears smoother
• Boosts overall radiance and glow
• Decreases the appearance of blotchiness
• Free of parabens, gluten, GMOs, petrolatum and artificial colorants
• 34% less plastic by weight
• New self-locking pump
• Environmentally friendly packaging*
• Modern, upscale, clinical package
• 1.7 fl. oz.
*Self-assessment of Distributor feedback
Men & Shaving
• Ultra Gentle Facial Cleanser – Self reported that it is great as a
shaving cream*
– Clean and shave skin at the same
time
– Light foaming lather
– Cleans without stripping skin’s
natural oils
– Soothes and hydrates
– Leaves skin clean, soft and balanced
– Gentle enough for sensitive skin
• Perfecting Lotion – Self reported that it is great as a post
shave lotion*
– Cool and refreshing feel
– Soothes irritated skin
– Helps diminish redness
– Rebalances skin’s natural protective
barrier
– Brighter, more luminous and even
skin tone
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