Download - ShareThis: Helping Brand Advertisers Monitor Online Social Media Behavior For Optimal User Engagement and Ad Targeting

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AlchemyAPITM

AlchemyAPITM Company Profile

• ShareThis helps websites better understandwhat content is being shared at any moment

• Monitors online activity of 180-200 millionusers every month

• “Fast data” analysis builds narrowcustomer profiles

: Social Sharing Widgets

Follow ShareThis • Website• Twitter• Facebook• LinkedIn• Blog

AlchemyAPITM Challenges

•  Track shared content, such as news articles

•  Quick, accurate analysis to understand content shared at any moment

•  Analyze and understand the content, along with the ideas and emotional state behind it

•  Deliver brand messages that pinpoint consumer preferences and profiles

Accurately Correlating Content Sharing to Consumer Preferences and Profiles

AlchemyAPITM Solution

• Easy-to-use natural language processing tools• Keyword Extraction• Sentiment Analysis• Entity Extraction• Concept Tagging

• Code that monitors content shared by visitors

• Unstructured data analysis, deep learning and RESTNLP APIs combined to help users personalizemeaningful user engagement

Applying Deep Learning and NLP to Analyze Content Sharing

“Content Sharing is a basic, elemental human gesture of interest. ShareThis helps site owners and brand advertisers monitor online social media behavior, so that they can profile and target very specific audiences and measure the performance of data assets.”

Nanda Kishore, CTO, ShareThis

AlchemyAPITM Results

• Saved money on maintenance and resourceswith AlchemyAPI REST APIs

• Greater speed and accuracy in customer profilingand analysis capabilities

• What is the value to users? Check out their success stories

Easy-to-integrate NLP Capabilities Enable Rapid Monetization

“Ideally, I’d like to be able to be inside the browser.”

Nanda Kishore, CTO, ShareThis

Contact AlchemyAPI

Website | Sales | Blog | Twitter | Facebook | LinkedIn