SEO Fundamentals:Keywords to Website
Lead Traffic Formula Webinarby Bill Rice, Digital Marketer @ Kaleidico.com
SEO Fundamentals
● Not for SEO Pros● Basics of beginner SEO● But...● 80% of what you ever need to know to drive
web traffic with search engine optimization
SEOSmart Expert's Opportunity
My SEO Formula
1. Keywords2. How customers search3. Content architecture4. Editorial calendar5. Link building strategies
Do some searches
Do some more searches
Use Google Keyword Tool
Dump into spreadsheet
Organize into categories
Convert to website content plan
Get it into Wordpress
Use editorial calendar
Link building
● Social link building● Editorial link building● Relevant directories● Outreach to colleagues● Build relationships● Games and contests● Guest blogging
Social link building
Social link building
Editorial link building
Games and contests
Guest post
More Internet Marketing Tips?
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