Kendrick Shu San Francisco, CA • LinkedIn
[email protected] • 415 823 6357
PROFILE________________________________________________________________________________
MBA. Background includes B2B and B2C business development in clean energy and SAAS. Have held quota
accountability with revenues over $30M and experience growing a sales team 400% in six months. Experience managing
executive level corporate partnerships. Fluent in English and Mandarin.
Business Analysis • Process Design • Project Management • Team Building • Deal Closing • Public Speaking
WORK EXPERIENCE_____________________________________________________________________
Senior Account Executive: Underground Elephant, San Diego, CA 2014
Primary thrust for proprietary SAAS B2B account acquisition efforts. Hold record for largest deal closed
Implemented Zendesk for 15 users including testing, communication configuration, monitoring support tickets
Increase Q3 user acquisition by 150% (400 to 1000) by targeting high-worth clients
Trained four teammates to quota-bearing functionality
Channel Account Sales Manager: SolarCity, San Diego, CA 2013
Performance-managed 12 sales reps in retail solar lead generation to exceed company quotas
Constructed Excel schedule for 12 employees in 20 locations based on store performance and proximity raw data
Used zip code analysis and Google Earth to optimize sales territories for region of 400+ sales reps
Built Salesforce.com reports and dashboards to increase pipeline visibility growing sales by 15%
Oversaw B2B partnership between SolarCity and 20 Home Depot locations throughout San Diego County
Inside Energy Advisor: SolarCity, San Mateo, CA 2012 – 2013
Qualified and converted B2C opportunities leading to 400+ projects ($12M) and 2.7MW of closed photovoltaic business
Process improvement project: piloted click-to-call software, tested # minutes saved per call, per shift, and per
user, and conducted ROI analysis for sales department’s P&L. Software rejected
Managed charging equipment sales for Tesla’s first 150 VIP Model-S customers
Five months top sales for photovoltaic and energy efficiency services
General Manager: Solar Guide, San Jose, CA 2011 – 2012
Entrepreneurial endeavor: established Silicon Valley solar marketing firm by recruiting and training teams of sales reps
in door-to-door lead acquisition. Grew team of full-time, quota-bearing sales reps 400% (from 3 to 12)
Implemented blend of direct and canvassing marketing strategies to increase lead generation by 50%
Secured executive level relationships and accounts with Real Goods Solar, REC Solar, Solar Universe, and CPUC
Executed CSR partnerships with GRID Alternatives and ToughStuff
Solar Advisor: Solmentum (Gen110), Santa Clara, CA 2011
Employed full-cycle sales strategies to close residential solar PPA deals exceeding $350,000
Generated and qualified over 40 residential leads per month by cold calling door to door
EDUCATION_____________________________________________________________________________
Master of Business Administration (MBA) Graduated August 2015
Hult International Business School, London, UK, Shanghai, China
Bachelor of Arts in History Graduated May 2010
Biola University, La Mirada, CA
ADDITIONAL INFORMATION_____________________________________________________________
Technologies: Advanced Powerpoint, Salesforce.com, Google Apps, Intermediate Excel, Zendesk, Basic SQL, Siebel
Co-founder: AMA! Education. Social enterprise delivering Montessori education tips to young mothers through
interactive terminals in Latin American slums.
Winner: Startup Weekend London Oct 2014 (by Google for Entrepreneurs) is an accelerator for developers, designers,
and marketers to build a MVP and business model in 54 hours. Team pitched and won overall. Personal contributions
included team management, business forecast, and pitch delivery.
Runner-up: Hult’s 8 month campus-wide entrepreneurship competition. Team conducted market research, competitive
analysis, designed prototype, and derived business model to build a mobile app which reduces restaurant payment time
from 10 minutes to 1.
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