REFLECTIONS OF GREATNESS RE/MAX India
An average individual spends 60% of his life income on Real Estate.
Only segment of an investors wealth which is yet unregulated and has no entry barrier unlike stock brokerage and insurance
A host of international property consultants and corporate houses entering the market
Organized Real Estate Brokerage sector lacks ground level reach showcasing huge market potential
INDUSTRY FACTS
REFLECTIONS OF GREATNESS RE/MAX India
Agenda
1. Problems faced at present
2. Concepts of Developed Markets
3. Introduction to RE/MAX
4. RE/MAX in India
5. RE/MAX Model
6. Advantages of RE/MAX
7. RE/MAX Philosophy
REFLECTIONS OF GREATNESS RE/MAX India
Less Inventory
Less Leads
Matching issues
Budget to Advertise
No training on real estate broking
Staff retention
REFLECTIONS OF GREATNESS RE/MAX India
Staff monitoring
Staff motivation
Recognition
Restricted network
No trust
Unorganized Market
REFLECTIONS OF GREATNESS RE/MAX India
CONCEPTS IN DEVELOPED MARKETS:
Multiple Listing Service: MLS since 1880 in US (ref.: Wikipedia)
Agent training for real estate and sales
Compulsory Agent certification and licensing
Exclusive Listings
Value added services provided by brokers
REFLECTIONS OF GREATNESS RE/MAX India
Situation in Hyderabad Real Estate Market until July, 2013 …
* Market has not recovered from 2008 after Lehmann Brothers. * Real Estate Prices were depressed. * Uncertainty due to Telangana Issue. * Excess stock in all segments. * Govts. In paralysis mode.
REFLECTIONS OF GREATNESS RE/MAX India
CURRENT SITUATION …
Major bottle neck, Telangana issue is now settled, leading to growth.
Because of bifurcation new investments to the tune of Rs. 50,000 Crs is expected to be invested in both the regions.
New Govt. has come in power. Lot of reforms expected.
The Central Govt. is making many policy changes in infrastructure sector i.e. converting all PPP Projects into EPC Projects …
Real Estate Bill is likely to come.
All this is expected to give tremendous boost to the economy.
This will propel the Real Estate Market like never before .
REFLECTIONS OF GREATNESS RE/MAX India
Established in Denver, Colorado (USA) in 1973 by –
Dave Liniger Gail Liniger
and
REFLECTIONS OF GREATNESS RE/MAX India
RE/MAX network registered
a 600% growth in the first
year of its operations!!!
Won the Start Up of the Year
award at Zee Business’ Small
Business Award
REFLECTIONS OF GREATNESS RE/MAX India
Traditional Scenario in Real Estate Industry
BOSS
AGENT
Max. Commission by Boss
Agents appointed on Salary + Comm.
More time of monitoring agent
Low motivation to agents
Training & Retention of agents
No recognition & growth
Pyramid
REFLECTIONS OF GREATNESS RE/MAX India
BOSS
AGENT
More Inventory - More Sales - More Profit
Agents work as an entrepreneur
No monitoring of Agent required
Trained Agents with high retention rate
Agent works more professional way
Higher satisfaction & motivation
In RE/MAX...
Pyramid
REFLECTIONS OF GREATNESS RE/MAX India
RE/MAX is a network of professionals like Doctors,
Lawyers, Architects, Accountants, Insurance Agents,
Bankers, Stock Brokers etc.
OUR NETWORK
REFLECTIONS OF GREATNESS RE/MAX India
RE/MAX HIERARCHY
RE/MAX
RE/MAX India
RE/MAX Hyderabad
Broker Office
Broker Associate
Broker Associate
Broker Associate
Broker Office
Broker Associate
Broker Associate
Broker Associate
REFLECTIONS OF GREATNESS RE/MAX India
Broker Office
Broker Associate Broker Associate Broker Associate
OPPORTUNITIES WITH RE/MAX
REFLECTIONS OF GREATNESS RE/MAX India
One Stop shop serving all Real
Estate requirements of an individual
A hub for an agent to grow more and
earn more through the system
Point for access for the Customers for utilizing RE/MAX’s
services
BROKER OFFICE :
REFLECTIONS OF GREATNESS RE/MAX India
EARNINGS :
RE/MAX follows the MAXIMUM Commission Model for the Agents…
Helps in Easy Recruitment/ Retention Easy Recruitment/ Retention
Acts as a self motivator
No Monitoring Required
Why???
Commission (100%)
Broker Owner (50 %)
Broker Associate
(50 %)
REFLECTIONS OF GREATNESS RE/MAX India
How does a Broker Owner Earn???
1 AGENT
Earnings
11 AGENTS
Office Earnings
REFLECTIONS OF GREATNESS RE/MAX India
ROI (RETURN OF INVESTMENT)
1. Joining fee from BROKER ASSOCIATES
2. Desk fee from BROKER ASSOCIATES
3. COMISSION SHARING from transactions(deals)
4. Value Added Services(VAS)
a. Financial Services
b. Legal Services
c. Vasthu Services
d. Interior/Architecture services etc.
REFLECTIONS OF GREATNESS RE/MAX India
Role Of Broker Owner:
Recruitment
• Profiling and Recruitment of Agents on Regular basis
Management
• Guiding, Motivating and Mentoring Agents to perform better
Real Estate Services
• Ensuring Customer Satisfaction by providing the best services
Promotion
• Promotion of RE/MAX, his Office, its Agents by promoting the Listed Properties
REFLECTIONS OF GREATNESS RE/MAX India
Role Of Broker Associate
Inspection
• Inspect the properties and noting its every detail before listing it
Networking
• Increasing network of Agents and clients thus increasing Referral Customers
Listing Properties
• Listing Maximum Properties on the RE/MAX Network thus helping is faster transactions
Sell the Property
• Providing customers with the RE/MAX Experience thus enhancing their Satisfaction
REFLECTIONS OF GREATNESS RE/MAX India
RE/MAX
Residential
Commercial
Land
Re-development
Facilities Management
Properties Management
Renting
RE/MAX office Trades in:
REFLECTIONS OF GREATNESS RE/MAX India
RE/MAX
Legal Services
Home Loans
Vastu
Interiors Relocation Services
Escrow Services
Consultation and
Advisory
Value Added Services
REFLECTIONS OF GREATNESS RE/MAX India
Comparative Study…
Own Business High Running Costs
Long gestation period
Huge Manpower Cost
Limited Market Presence
Limited Network
Advertising/ Branding
Limited Reach
RE/MAX
Cost Sharing
Training at all levels
International Presence
Strong Network
Efficient Business Model
Unlimited Reach
REFLECTIONS OF GREATNESS RE/MAX India
Worldwide network of 1,00,000 Broker Associates
7000+ Franchised offices
RE/MAX Affiliates refer their clients directly agent to agent, across regions at no additional cost
No Territory Restrictions for any office in any region.
Opportunity to address NRI and HNI clients
Network…
REFLECTIONS OF GREATNESS RE/MAX India
Each RE/MAX office is independently owned and operated !! Each Broker Owner has the Independence to –
Decide who becomes an agent
Decide the number of Broker Agents
Charge brokerage as desired
Decide remuneration model for Broker Associate
Provide any or all of the Permitted Property related services (VAS)
Engage into tie-ups at franchisee level.
Enter into Exclusivity contracts.
Independence…
REFLECTIONS OF GREATNESS RE/MAX India
• Recruitment
• Promotion
• Management
• Technology
• Initial training
•Technology training
•Sales & Marketing Training
• Real Estate Best Practices
• USA
• ATOD
• MTOD
• RE/MAX Mainstreet
RE/MAX University
RE/MAX Real Estate Academy
BO Orientation
Training
BA Training
Training…
REFLECTIONS OF GREATNESS RE/MAX India
RE/MAX India runs a comprehensive 4-day training program for all new Brokers… It Includes –
RE/MAX inception and philosophy,
Profiling & Recruiting Agents
Managing & Promoting Agents
Agent Retention
Managing day-to-day operations of a RE/MAX office.
Technology & Software Training
Broker Owner Training…
REFLECTIONS OF GREATNESS RE/MAX India
It Helps in -
Showcasing properties to customers
Keeping a track of customers, agents and properties
Connecting with global RE/MAX network
Viewing profiles of all the RE/MAX Associates
Sending and receiving referrals from RE/MAX agents
Receiving leads/inquiries from customers
Performance mapping and monitoring
Technology…
RE/MAX India
AWARDS PLATFORM:
•Regional level •National level
•International level
Awards & Recognitions :
REFLECTIONS OF GREATNESS RE/MAX India
Conferences and Seminars
Builder Meets
Road Shows
Real Estate Fairs
Tie up with NGOs & Training Institutes
Web Advertising
Branding…
REFLECTIONS OF GREATNESS RE/MAX India
More Agents
More Listings
More Sales
More Referral's
More Leads
More Repeated
Customers
More Brand Awareness
More Profit
RE/MAX Philosophy…
REFLECTIONS OF GREATNESS RE/MAX India
Thank you
“There’s never been a better
time to invest in a RE/MAX
Franchise.”
Call us on 7702477272 or email us
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