Download - Presentation from the NBI Launch Event in Denmark February 2015

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Page 1: Presentation from the NBI Launch Event in Denmark February 2015

#NBILaunch

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NBI - Global Chairman

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26%

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"Digirati are 26%more profitable than their

industry competitors"

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WE BELIVE!

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Page 10: Presentation from the NBI Launch Event in Denmark February 2015

RESEARCH

PRACTITIONERSINDUSTRY

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Better Marketing (Content for; Publications, Events, PR)

Better Pitching

More Leads(Rebizz & New Bizz)

Better Solutions

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The NBI PlatformEn Analyse og Benchmarking Platform

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Informeret & Fokuseret Eksekvering!

Nedbryd Organisatoriske Siloer!

Støtte fra Topledelsen!

3 Ambitions for Responding Companies

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The NBI Mapping FrameworkBusiness Functions:Sales & MarketingService & SupportPR & CommunicationsInnovation (R&D)Human ResourcesLeadership & Management

Technologies:WebSocial MediaMobileCloudData Analytics

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The NBI Mapping FrameworkBusiness Functions:Sales & MarketingService & SupportPR & CommunicationsInnovation (R&D)Human ResourcesLeadership & Management

Technologies:WebSocial MediaMobileCloudData Analytics

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Launch SiteSurvey Dashboard

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Launch SiteSurvey Dashboard

DEMO

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Informeret & Fokuseret Eksekvering!

Nedbryd Organisatoriske Siloer!

Støtte fra Topledelsen!

WebSo

cial M

ediaMobileCloudData

Analytics

✓ ✓

✓ ✓

Sales & MarketingService & SupportPR & CommunicationsInnovation (R&D)Human RessourcesLeadership & Management

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FAQ

•Datasikkerhed•Er det de rigtige spørgsmål??

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TechnologyBusiness ValueOrganisation

Demografi Governance Culture Resources Adoption Intra/inter silo

coordination Barriers and drivers to

investment

Technologies used Platforms and devices Data management Architecture Investment in technology

• Impact of technologies• Business value created• Influence on strategic goals

The NBI Mapping Framework

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FAQ

•Data sikkerhed•Er det de rigtige spørgsmål??•Er anbefalingerne de rigtige?•Hvordan får man adgang til platformen?

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The NBI Ecosystem

NBI

Companies

PartnereAcademics

Data Tool & Knowledge

Data

Knowledge

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The NBI Ecosystem

NBI

Companies

PartnereAcademics

Data Tool & Knowledge

Data

Knowledge

Leads, Marketing, Better solutions

Network / Reach

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Strategy Director, Magnetix

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Hvorfor blive NBI Partner?

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Tre årsager til at Magnetix blev partner

1. Rebiz2. Newbiz3. Marketing

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Partner FAQ• Hvad så nu, hvor der ikke er meget data til benchmark?

• Spørgsmålene I sig selv giver læring• Italesætter uberørte områder

• Giver jeg ikke mine leads væk?• Kun de anonyme data bliver “givet væk”• Dine leads forbliver dine leads

• Hvor lang tid tager det?• 15 min – Sign-up, send ud• Dagevis - Lave events, whitepapers, m.m.

• Hvorfor bede kunderne svare på spørgsmål om områder, vi ikke leverer på?• Du sætter selv rammen• Kan kaste lys over vigtige afhængigheder til dine projekter

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”Det handler ikke om at sælge noget.Det handler om at komme med noget!”

Billedkilde: BT http://www.bt.dk/sites/default/files-dk/node-images/966/4/4966469-blachman.jpg

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#NBlLaunch

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Velkommen tilbage :-)

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Head of IT Management, CBS-Jan Damsgaard

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The Department of IT management

Institut for IT-ledelse

Jan Damsgaard, department head and professor www.cbs.dk/en/staff/jditm

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Institut for IT-ledelse• 40 forskere og undervisere indenfor spændingsfeltet mellem IT og forretning• Forskningsmæssigt

• Association of Information Systems - verdensomspændende organisation for IS forskere - har udpeget 8 tidsskrifter som værende de førende

• ITM er 22. bedst i verden (sidste fem år)• ITM er 3. bedst i Europa (kun overgået af LSE og WB)

• Undervisningsmæssigt• BA(IM), HA(IT) og Cand. Merc. IT med 100vis af studerende• Ebuss som et særligt tiltag overfor studerende fra andre felter• En minor i Business Analytics for Cand Merc studerende (efterår 2015)• Mange andre uddannelser på CBS (mba, cand merc, og ha)

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Samskabe viden• 5 Forskningstemaer

• Sociale Media Management• Det kontantløse samfund• Big Data• Internet of Things• IT i fusioner

• Boblere• Dele-økonomien• MOOCS – Massive Online Open Courses

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Samarbejdet med NBI• Kryds-fertilisere viden på begge sider• Det at systematisere det tilfældige møde mellem NBI og

• Forskere også vores gæster• PhD studerende• Specialer• Studerende generelt• Foredrag – både give og tage

• En øjeblikkelig virkelighedstest af nye ideer• Ravi Vatrapu som ildsjælen på CBS bag projektet• Udbygge samarbejdet med Sitecore, Dansk Erhverv samt Dansk Industri

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Head of IT and Digitalisation, Dansk Erhverv- Janus

Sandsgaard

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Industry Director at DI ITEK – Adam

Lebech

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NBI LaunchAdam Lebech 18. feb. 15

Digitalisering skal styrke virksomhedernesproduktivitet

Adam LebechBranchedirektør

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NBI Launch 18. feb. 15Adam Lebech

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DI ITEK – branchefællesskabet for it, tele, elektronik og kommunikation

•Repræsenterer 300 virksomheder i DI inden for it, tele, elektronik og kommunikation

•Arbejder for de bedste mulige rammevilkår for konkurrence, investeringer og vækst på teknologiområdet

•Etablerer netværk og videndeling mellem virksomheder på teknologiområdet

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NBI Launch 18. feb. 15Adam Lebech

Medlemmer i DI ITEK

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NBI Launch 18. feb. 15Adam Lebech

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NBI Launch 18. feb. 15Adam Lebech

DI: Produktiviteten skal løftes

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Mål:2.500 af DI’s medlemsvirksomheder forholder

sig til produktivitetsudvikling – eksempelvis ved at benytte et eller flere af DI’s værktøjer

1.000 af DI’s medlemsvirksomheder igangsætter et produktivitetsudviklingsforløb i 2014 og opnår målbare resultater

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NBI Launch 18. feb. 15Adam Lebech

Tilbud i indsatsen

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NBI Launch 18. feb. 15Adam Lebech

DI-survey: Teknologi og produktivitet

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di.dk/teknologiscoreboard

En del af DI's produktivitetsindsats En del af NBI-platformen

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NBI Launch 18. feb. 15Adam Lebech

11 dimensioner og 60 indikatorer

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Author
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NBI Launch 18. feb. 15Adam Lebech

Hvorfor NBI-samarbejde?

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Benchmark

Inspiration

Erfarings-udveksling

Bedre it-udnyttelse

Styrke digital konkurrence-kraft

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NBI Launch 18. feb. 15Adam Lebech

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Co-Founder/ VP Sitecore – Lars

Nielsen

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61

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Maturity by Industry

Source: Sitecore Customer Experience Maturity Assessment, Benchmark 2013

86%

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Top Five Barriers (Besides Technology)

1. Lacking a model or process2. Restricted budget3. Pressured for short term gains4. Lacking resources5. Managing change

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What we accomplished• 172 partners (Agencies, Universities, Trade associations, Networks) • 175.000 company employees invited to respond • 5000+ replies.• 400+ media mentions • 100+ events held by partnering companies.• 20.000 Downloads• 15.000 Hard copies• No marketing budget• Primarily volunteer effort

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69

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NBI Consortium

NBI Consortium

NBI Consortium

NBI Consortium

DK NO UK Etc.

[ Feedback & dialogue instruments ] + Guides, Templates & Recommendations

NBI DOMAIN EXPERTS Partners

RC

Experts

[ Feedback & dialogue instruments ] + Guides, Templates & Recommendations

NBI Opperations

A

B

C

DF

Local Host Local Host Local Host Local Host

Partners

RC

Experts

Partners

RC

Experts

Partners

RC

Experts

E

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What we want to accomplish• Platform: Build the Networked Business Intelligence

Dashboard (NBID) • Create industry standards and index for networked

technologies• Cocreated: Engage 3500 partners, 250.000 companies

in 20 countries• Funding of 2M EUR (reached 1M EUR by 2014)

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Q & ANu – Uge 12 Partner signupUge 12 DK udsendingQ2 NORDEN (FI, SE,NO)Q3 Benelux + UK + AUQ4 USAQ1 ‘16 NBI V2

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