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We Don’t Really Like Computers

SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

I. ListenII. ParticipateIII. Make Friends

We Like Peoplehttp://www.youtube.com/watch?v=hYAI9AXURos&mode=related&search=

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1. ListenChanges In Receiving

Information

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Readers no longer trust the journalism profession -- 75 percent of adult readers say journalists are

not trustworthy. http://www.thinkandask.com/news/becomeareporter.html

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Bloghttp://www.blogmaverick.com/

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Online news takes center stage as a news source for 40% of

broadband users—those who are most heavily engaged with the

internet. http://www.pewinternet.org/pdfs/PIP_News.and.Broadband.pdf

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8% keep a blog39% read blogs

http://www.sifry.com/alerts/

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Citizen Media Projecthttp://citmedia.org/blog/2006/06/23/student-journalists-major-league-project

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Houston News Blogs?http://www.outside.in

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CIA / Feds using MediaWikihttp://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2006/11/01/MNGMIM3K471.DTL

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How Do You Listen?

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RSS, RSS 2.0, ATOM, XML

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Using Aggregated Content

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2. ParticipateJoin the Online Community

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Skype = 136 million usersVonage = 1.8 million users

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Flickrhttp://www.flickr.com/photos/rebba/

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Flickrhttp://www.flickr.com/photos/friends/

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Social Networking - MySpace is #1With the week ending July 8, 2006 market share figure of 4.5% of all the

US Internet visits, myspace.com has achieved a 4300% increase in visits over two years and 132% increase in visits since the same time

last year. http://weblogs.hitwise.com/bill-tancer/2006/07/myspace_moves_into_1_position.html

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The PowerHitwise data show that the (PRODUCT) Red website experienced a 70-

fold increase in market share after a receiving emails in myspace.http://weblogs.hitwise.com/heather-hopkins/2006/10/project_red_brands_get_b

oost_f.html

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$1.65 Billion

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

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3. Make FriendsForm Relationships that are

Symbiotic

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Regiftable – PR and Webhttp://www.regiftable.com/

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Whirlpool Google Mashuphttp://sketchup.google.com/3dwarehouse/bpm.html

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Nikon Stunning Galleryhttp://nikonstunninggallery.com/

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

Bonners Christmas Wonderlandhttp://christmas.bronners.com/

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Targeting Generation Y?Meet them where they are.

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SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com

I. Listen – Understanding PR

II. Participate – Experts in PR

III. Make Friends – Social PR

We Like People

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Contact Us!

Aaron LongSchipul – The Web Marketing

Company

11757 Katy Freeway, Suite 930Houston, TX 77079 [email protected]