Download - Personas for Accessible UX

Transcript
Page 1: Personas for Accessible UX

Personas for Accessible UXIncluding everyone in design and research

Whitney QuesenberyCenter for Civic Design

UXPA Boston 2014

Page 2: Personas for Accessible UX

Hi

WhitneyUsers' stories, plain language, accessibility, civic design

A Web for Everyonea book with Sarah Horton

Page 3: Personas for Accessible UX

Usability and accessibilityare like twins separated at birth

Page 4: Personas for Accessible UX

Disabilitythe outcome of the interaction between a  person ... and the environment and attitudinal barriers they may face

International Classification of Functioning (ICF),World Health Organization

Page 5: Personas for Accessible UX

AccessibilityThe usability of a product, service, environment or facility by people with the widest range of capabilities.- ISO 9241-20

Page 6: Personas for Accessible UX

It's about barriers, or...What problems will stop someone from being able to use the site?

Barrier Priority What it covers

Critical Barriers that stop someone from using a site or feature successfully

Serious Problems that cause frustration, slow someone down, or require work-arounds

Annoying(moderate)

Things that are frustrating, but won't stop someone from using the site

Noisy(minor)

Minor issues that might not cause someone a problem, but which damage credibility

Page 7: Personas for Accessible UX

Why are people with disabilitiesnot considered (more) in UX design work

Invisible

Hidden

Misunderstood

Page 8: Personas for Accessible UX

Personas

Present research data in human formProvide context for characteristics Show variation and diversity

Page 9: Personas for Accessible UX

Accessible UX Personas

Carol

Jacob

Lea

Emily Steven

Maria

Trevor

Vishnu

Page 10: Personas for Accessible UX

I like consistent, familiar places on the webAbility: Autism Spectrum Disorder. Uses larger text and a program that hides everything but the text, so he doesn’t get distractedAptitude: Uses the computer well for games, but doesn’t learn new sites easilyAttitude: Prefers familiar sites in an established routineAssistive Technology: Text preference settings, power keyboard user.

Trevor

• 18 years old• Lives with family• Goes to secondary

school• Computers at school;

laptop at home; basic mobile phone with SMS

Page 11: Personas for Accessible UX

Emily

I want to do everything for myselfAbility: Cerebral palsy. Difficult to use hands and has some difficulty speaking clearly; uses a motorized wheel chair Aptitude: Uses the computer well, with the right input device; good at finding efficient search termsAttitude: Wants to do everything for herself; can be impatient Assistive Technology: Communicator (AAC) with speech generator, iPad, power wheelchair

• 24 years old• Graduated from high

school and working on a college degree

• Lives in a small independent living facility

• Works part-time at a local community center

Page 12: Personas for Accessible UX

Jacob

The right technology lets me do anything.Ability: Blind since birth with some light perception Aptitude: Skilled technology userAttitude: Digital native, early adopter, persists until he gets itAssistive Technology: Screen reader, audio note-taker, Braille display

• 32 years old• College graduate, legal

training courses• Shares an apartment

with a friend• Paralegal, reviews

cases and writes case summaries

• Laptop, braille display, iPhone

Page 13: Personas for Accessible UX

Lea

No one gets that this really is a disability.Ability: Fatigue from fibromyalgia, trackball, and special keyboardAptitude: Average userAttitude: Wishes people would understand how hard it can be for her to make it through the day Assistive Technology: Split keyboard, power keyboard user, Dragon Naturally Speaking

• 35 years old• Masters degree• Writes for a trade

publication; works from home

Page 14: Personas for Accessible UX

Steven

My only disability is that everyone doesn't sign.Ability: Native language is ASL; can speak and read lips; uses SMS/IM, Skype, and video chatAptitude: Good with graphic tools, and prefers visuals to text; poor spelling makes searching more difficult Attitude: Can be annoyed about accessibility, like lack of captionsAssistive Technology: Sign language, CART, captions, video chat

• 38 years old• Art school• Graphic artist in a

small ad agency• iPad, iPhone, MacBook

Pro; good computer at work

Page 15: Personas for Accessible UX

Vishnu

I want to be on the same level as everyone else.Ability: Speaks three languages: Gujarati, Hindi, English, and a little spoken Mandarin. Uses contrast adjustment to see the screen clearlyAptitude: Expert user of technical tools; frustrated searching across languages Attitude: Sees himself as a world citizen, and wants to be able to use any site Assistive Technology: Contrast adjustments, screen magnification, personalized stylesheets

• 48 years old• Engineering degree• Works for a medical

software company on international projects

• Born in India, finished graduate school in Malaysia, lives in Singapore

• High tech all the way at work; two mobile phones and a personal laptop

Page 16: Personas for Accessible UX

Maria

I love this. It's all here...when I can find it.Ability: Prefers Spanish language sites, when she can find them; needs information and instructions written clearlyAptitude: Adventurous, but not very proficient; husband and daughter set up bookmarks for herAttitude: Thinks it’s wonderful to be able to have her favorite websites with her at all timesAssistive Technology: Skype, online translation sites

• 49 years old• Community college +

healthcare certificate• Married, grown

children• Spanish – English

bilingual• Community health

worker• Smartphone from her

phone service, home computer primarily her husband’s, for his work

Page 17: Personas for Accessible UX

Carol

My grandkids are dragging me into the world of technology.Ability: First signs of macular degeneration, mild arthritis; hearing aid; no special AT on computerAptitude: Used computers when she worked as a bookkeeper, but now her grandkids keep her old home computer updatedAttitude: Willing, but not adventurousAssistive Technology: Enlarges text, but makes few other adjustments

• 74 years old• Husband passed away a

year ago• Lives in an apartment

near one of her daughters, near some of her six grandkids (ages 6 to 16)

• Retired; worked 25 years as a bookkeeper for a construction company

• Older computer at home; basic mobile phone

Page 18: Personas for Accessible UX

How do we includeaccessibility requirementsin our personas?

Page 19: Personas for Accessible UX

Focus on ability?

VisionHearingMobilityDexterityCognitive

Page 20: Personas for Accessible UX

Focus on assistive technologies?

Eye trackersScreen magnifiersKeyboardCaptionsSpeechand...

Page 21: Personas for Accessible UX

Focus on features

Flexible presentationMedia alternativesDiversity of devicesVariations in input methodsMultilanguageDistracted use

Page 22: Personas for Accessible UX

Which works best and in what context?

Page 23: Personas for Accessible UX

Whitney [email protected]@whitneyq

Center for Civic Design centerforcivicdesign.org@chadbutterfly

A Web for EveryoneSarah Horton and Whitney QuesenberyRosenfeld Media