Download - Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Transcript
Page 1: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Think Global, Sale Local in a Digital, Social & Mobile world

Case Study

Page 2: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CommunicationOffLine

Print POS

Event

Page 3: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CommunicationOnLine

Website Videos

Catalog Social Network

Page 4: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CommunicationOffLine - OnLine

Offline OnLine

How to create interactive communication ?

Page 5: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CommunicationOffLine - OnLine

Offline OnLine

Smartphone is the link between Offline and OnLine

Page 6: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Facts

• Smartphone’s equipment rate is 43%

• 58% of smartphone users uses it everyday

• 3/4 of them says that they can leave home without their smartphone

• 85% uses it for local information

Sources: my mobile planet - JDN - Asimove

Page 7: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CustomisedQR code How to link OffLine/OnLine ?

Page 8: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Mobile WebsiteDemo

Page 9: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Solution

Printed Ads

Events

POS

QR Codes

OffLine Tools Online Mobile

Product

Information

Content

Boost your relationship with your customers and prospects

Page 10: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CustomisedQR code Design Yours

Source: www.amicollective.com

Page 11: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CustomisedQR code Design Yours

Source: www.amicollective.com

Page 12: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

CustomisedQR code Design Yours

Source: www.amicollective.com

Page 13: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Objective

Creative Content Store LocatorEngage

Integration in your products: Create instant interaction with your customers

& prospects

from Physical to Digital to Physical

Page 14: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

MobileMarketing

Acquisition Customer Relation Engagement

Games, Facebook Fan BoosterApp Download BoosterQR Code + Mobile Contact& More…

Mobile WebsiteApplicationmCommercemCouponing, Entertainment & More…

Mobile WebsiteApplicationmCommercemCouponingUtilitaire, Entertainment & More…

Mobile Player

Page 15: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

We develop your webapp, iPhone/Android app

You create your webapp

Create your QR code

Offer

Send text messages to your clients

Advertise on Mobile

Page 16: Mobile Interactive Marketing: Qr codes & Landing pages for Skateboards

Contact

Marc Lamarche / [email protected] / + 41 22 548 18 88 / + 41 79 817 75 286, Rue Côtes-de-Montbenon, 1003, Lausanne, Switzerland

François-Xavier Cuissot / Marketing Manager6, Rue Côtes-de-Montbenon, 1003, Lausanne, Switzerland