Download - Mobile FTW

www.gregverdino.com www.crayonville.com

mobile ftwMobile now. Mobile next.

hi, my name is greg

i work for crayon

a strategic consultancy that helps its

clients achieve positive change and

impact by joining the conversation.

http://www.brightcove.tv/title.jsp?title=347248162&channel=339169502

2005 Was The Year Of Mobile

so will 2009 be the year of mobile?

let’s talk about the human mouth

consumption and communication

“Practically everyone has a mobile phone,

but after 15 years the only killer apps are

interactions between people: voice, text and

ringtones (just as communicative as a phone

call). Carriers and media companies have for

years desperately tried to force consumption onto the phone (WAP sites, video, etc), and

consumers don't grasp on like they do with

communication-based products. It seems to

me any new technology will be utilized by people primarily to talk to each other.”

- former Director of Innovation, AT&T Wireless

mobile disconnect

mobile ads: the dirt on the lollipop

mobile ads: zomg. fail.

the 5 c’s of mobile value

communication

can your brand make this better ?

video runs during voiceover

choice

sms always an option

short codes on every ad

m.everysite.com

mobile-friendly search buys

mobile applications

<3 your mobile consumers

content

utility experience

online social networks vs. mobile social software

connectivity

find meet do+ +

eat

commerce

http://www.youtube.com/watch?v=jQkUnXq3oZQ

http://www.nokia.com/A4879144

ttyl

blog: www.gregverdino.com

mobile: 631.747.1451

twitter: @gregverdino

email: [email protected]

company: www.crayonville.com