Media Studies
Creating Media Texts: Crabbe Missing Poster
Recap
• Before we examine the media features of a missing poster media creation, we need to review the 5 Elements of a Media Ad Creation
• Lets check our understanding with the following ad advertisement:
1.Message: Persuasive, Opinion, Informative or Instruction?
2.Technique: What is the dominate feature or writing used to convey the message
3.Impact: Did the ad work? What is the impact on the audience?
4.Target Audience: Who is the target audience?
5.Medium: Is this print online or billboard?
Is the message Explicit or Implicit?
Let’s Check Your Understanding!
Persuasive Message: Pest Control!
Technique: Allusion to Spiderman (Dominate Universal Feature)
Impact: Nostalgia (Link to childhood memories for adults)
Target Audience: Adults / Families
Medium: Print Ad
Implicit Message: “Kill Spiders the size of Spiderman”
Elements of a Missing Poster
• Like a media advertisement, a missing poster is similar in many ways
• What can you gather from the following examples n the way of message, technique, impact, medium and target audience?
• Any similarities to the 5 features of an ad?• Any differences between the missing posters
or the 5 features of an ad advertisement?
• Let’s decode “A Missing Persons Poster!” Please fill in the blanks with your “Missing Poster Handout”
Elements of Missing Poster
Title
Name of Missing
Description
Recent Photo
Contact Info
Summary – 5Ws (Who, What, Where,Why & How)
Your Task
• Franklin Crabbe’s Mother and Father have reported their son missing to the local authorities
• Using what you have just learned about missing posters and your previous work with media ads, please create a missing poster for Franklin Crabbe
Instructions1). Go to www.macdonald-resources.wikispaces.com 2. Click ENG2P South Carleton3. Scroll down to today & download the missing person posters template (Save to your student file)4. When complete, submit to my “Handin Folder” under Crabbe Missing Poster5. Complete Chapter Questions and or Survival Diary
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