ACP Pradyuman (CID)
[Client: Demand Side]
Dr. Salunkhe (CID)
[Agency/Creator Network: Supply Side]
Common Link: The ‘I can crack this Sh*t’ or ‘Hey Surekha.. Look Eureka’ Moment
The Real Hero:
Daya (CID)
• GateCrasher• Super Powerful
• Effective• On Your Face!• ‘Loves’ to Deliver!
CONTENT
In a Nut-Shell:
Real Content King!
Just ask yourself 1 simple question…
Before you think of making it
‘Viral’….
How much do you even know about the platforms
where your videos will go ‘Viral’?
Did you Know?:1 ) 300 Hours of Content uploaded on Youtube Every Minute
[18,000 Hours of Video are uploaded on YT every hour or 18,000 Days of Video Are uploaded every day
Note: It would take you around 50 Years to watch all the Youtube Videos that were uploaded yesterday]
2) Half of Youtube views are on Mobile Devices
3) Minimum 500 years of Youtube Videos are watched everyday
on Facebook
4) 60-75 Million unique users per month in India
5) 60% of a Creator’s views comes from outside their home
Country
6) 3 Billion Views Per Day on Facebook
7) 7 Billion Views Per Day On Youtube
1) Timing
2) Trends 3) Reach 4) Multi-Platforms
5) Golden Rule: Content Is king!- Views Don’t Matter, Watch Time Does- Likes Don’t Matter, Reach Does- Videos Don’t Matter, Channels Do
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