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THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIne
Malaysia's Most stylish Chinese Multi-Media Magazine
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneABOUT US
24 years in the market
top 3 at major newsstands
readership 107,500
SEXY & WITTY
PRACTICAL & RELEVANT TO THE
READERBOLD & STYLISH
SOPHISTICATED OUTLOOK
INTERNATIONAL INSPIRATION WITH LOCAL APDAPTION
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneCONTENTS
STYLE & SOPHISTICATION
The Right mix of Fashion, Beauty, Lifestyle & Features content close to a woman’s heart
35%35%
30%
Fashion
Beauty
liFestyle & Feature
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneREADERS' PROFILE
PMEB GROUP & ABOVE
76%
AGED BETWEEN 25-35 years old
76%
MEDIUM INCOME & ABOVE
WELL-OFF
87%
THE MOST STYLISH CHINESE FASHION & BEAUTY MAGAzINE
UNIVERSITY GRADUATES91%
MANAGERIAL LEVEL76%
ACTIVE
HIGH SPENDING POWER
HIGHLY EDUCATED
CAREER WOMEN
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneREADERS LOVE THIS
BEAuTY BEST 100
nanyou
BEAuTY BEST 100
CeleBrities
BEAuTY BEST 100WalK oF style
on the road
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneEVENT
TrendseTTer ParTy
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneDIGITAL
98,000Facebook Fans
19,000Instagram FansNUYOU.COM.MY
1,080,000Yearly Visits
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneCREATIVE BUYS
CREATIVE COVER BUY
WATCH SUPPLEMENT ICONIC
BOOKLET
EDITORIAL SPONSORSHIPBEAUTY
BEST 100
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIneaWards
MPa Best CoVer design
2014= FeB issue Bronze aWard= seP issue Bronze aWard
2012= May issue Bronze aWard= deC issue Bronze aWard
2011= aug issue gold aWard
2010= FeB issue silVer aWard
2008= FeB issue gold aWard= Jun issue silVer aWard
THe MosT sTYLIsH CHInese FasHIon & BeauTY MagazIne
NUYOU (RM) 36x 24x 18x 12x 6x 3x Casual
COVER POSITION
Inside Front Cover SpreadOutside Back CoverJoint Booking Rates
12,1009,9338,940
Inside Back CoverJoint Booking Rates
6,2485,623
RUN ON PAGE (ROP) POSITIONS
Full Page Full Colour (ROP)Joint Booking Rates
4,1253,713
4,4003,960
4,5324,084
4,6754,208
4,9504,455
5,2254,703
5,5004,950
2/3 Page Colour (Vertical)Joint Booking Rates
3,3993,056
3,6263,259
3,7343,361
3,8523,463
4,0793,667
4,3053,870
4,532 4,074
1/2 Page Colour (Vertical/Horizontal)Joint Booking Rates
3,0942,781
3,3002,966
3,3993,059
3,5063,152
3,7133,337
3,9193,523
4,1253,708
1/3 Page Colour (Vertical)Joint Booking Rates
2,7802,477
2,9662,642
3,0552,724
3,1512,972
3,3362,972
3,5223,137
3,707 3,302
adVertising rates (Print)
*Specified positions will be charged 20% loading. All advertisement rates are quoted in Malaysian Ringgit. Rates are subject to prevailing Government Tax.
*Estimate
FReqUeNCY : Monthly
LaNgUage : Chinese
ReadeRship: 94,600*
BOOkiNg deadLiNe: 7 Weeks Before Publication
PuBliCation
Material sPeCiFiCations
*All measurement in millimeters. Text and images must be kept at least 5mm from spine and trim lines.
2/3 page (VeRTiCaL)Trim Size: 140 (w) x 275 (h)Bleed Size: 146 (w) x 281 (h)Text Area: 120 (w) x 255 (h)
1/2 page (hORiZONTaL)Trim Size: 210 (w) x 137 (h)Bleed Size: 216 (w) x 143 (h)Text Area: 190 (w) x 117 (h)
1/3 page (VeRTiCaL)Trim Size: 70 (w) x 275 (h)Bleed Size: 76 (w) x 281 (h)Text Area: 50 (w) x 255 (h)
dOUBLe page spReadTrim Size: 420 (w) x 275 (h)Bleed Size: 426 (w) x 281 (h)Text Area: 400 (w) x 255 (h)
siNgLe FULL pageTrim Size: 210 (w) x 275 (h)Bleed Size: 216 (w) x 281 (h)Text Area: 190 (w) x 255 (h)
1/2 page (VeRTiCaL)Trim Size: 105 (w) x 275 (h)Bleed Size: 111 (w) x 281 (h)Text Area: 85 (w) x 255 (h)
digital transMission (Print ads)
adVertising rate (Print)
Blu Inc Media Sdn Bhd, only accepts print ads in
PDF Format via advertisement delivery system (Digital
Transmission).
File Format
• Font embedded above 8 points, Reverse White Text – 10
points and above.
• Maximum Ink Density: 300 TVC in total.
• All images in CMYK format under fogra 39L colour profile
(RGB Format not accepted).
• All final material/files are to be sent through the
advertisement delivery system together with a DIGITAL
PROOF using Blu Inc Media Sdn Bhd’s ICC Colour reference
profile ( ISO Fogra 39L) for printing reference. The
system will check and verify your files based on the print
requirement and specification, before being delivered to Blu
Inc Media Sdn Bhd.
• Supplied proofs must have the Blu Inc Media’s GMG colour
control bar and Ugra/Fogra the MediaWedge V3 Colour bar
with an attached pass/fail sticker indicating compliancy.
• By choosing not to supply a DIGITAL PROOF using Blu Inc
Media Sdn Bhd’s ICC Colour reference profile ( Fogra 39L)
with this ad submission, the colour reproduction of the ad
will be based on industry standard best practices to achieve
colour as accurate as possible from the supplied digital file.
• Blu Inc Media Sdn Bhd will only take responsibility for
accurate colour reproduction if the digital proof is provided
using the above standards.
• Digital files will not be accepted on disc, via email or in
any other conventional methods.
• Blu Inc Media Sdn Bhd does not repair digital files. Ads
containing errors will be returned to advertisers.
Blu Inc Media Sdn Bhd will retain digital ads for 6 months
from the last insertion date
• After this time, digital files need to be resubmitted via the
advertisement delivery system (Digital Transmission).
Accurate copy instructions must be entered within the digital
transmission software
• Copy instructions allow us to easily identify your
advertisement. It is particularly important to enter the
publication/run date, which is the insertion month of the
advertisement.
Digital files must be prepared to the correct size
Blu Inc Media Sdn Bhd requires a minimum of 3mm bleed
on the advertisement. Please ensure that all elements that
you wish to print are kept within the text area as indicated in
the specifications within digital transmission application.
For TEXT running across a Double Page Spread (DPS) , the
TEXT must be 10mm
away from the gutter on both sides to avoid for the TEXT to
be bind into the spine.
Note: Perfect alignment of type or design across the gutter of
two facing pages cannot be guaranteed.
Blu Inc Media Sdn Bhd will not take responsibility of any
text or visual be cropped/bind into the gutter, if the above
measurements/instructions are not adhered.
Material Deadline
The material deadline is 5 weeks before publication
date, if the material is not received within the deadline,
the publisher reserves the right to repeat any previous
advertisement of the same size or to fill the space at its
discretion.
Cancellation
All specified positions and creative buys are non-cancellable.
Cancellation deadline is 6 weeks before publication date.
If you wish to sent a digital ad and/or supply a digital proof
but do not have the advertisement delivery system or suitable
proofing system installed, please contact our production
team/sales team for the list of advertisement delivery system
providers at 03-79527000.
EDITORIAL ENqUIRIES:EDITOR-IN-CHIEF Chow Seok Cheng 周素青
EDITORTara Pang 彭燕萍
SALES ENqUIRIES:SENIOR SALES MANAGER Olivia See 施丽华
SALES MANAGER Shin Ng 黄思贤
ASSISTANT SALES MANAGERXena Low 刘婉绮
SALE EXECUTIVEVannes Ching 曾伟鹏
Blu Inc Media Sdn Bhd (7408-K)Lot 7 Jalan Bersatu, 13/4 Seksyen 13, 46200 Petaling Jaya, Selangor Darul Ehsan. Tel +603-7952 7000 Fax +603-7960 0148www.bluinc.com.my
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