Swot Analysis
• Strength1. Underwater beauty2. The beauty of a nature in manado3. Variety of foods 4. Bio- and cultural diversity
Swot Analysis
Weaknesses1. Lack of tourism instrument like map and
tourism centre2. limited public facilities3. Lack of public planning coordination
effectiveness and control
Swot Analysis
Opportunity:1. Natural tourism places likes ocean ,
mountains, lakes and so on2. Unique and variety culture
Swot Analysis
Threats:1. Outside competition from neighboring cities
or countries2. Increasing criminality rates3. Pollution4. Host attitude changes
Marketing Objectives
• To promote manado , and to increase the awareness of people to visits manado
• To identify places and activities of touristic interest local music, dance, cuisine, art and craft, specialty agriculture, festivals and events etc. and use them in sustainable manner for tourism development.
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