hello
MarketeerBlogger
What is blogging?
What is blogging?we
A blog (a contraction of the term "web log")[1] is a type of website,
usually maintained by an individual with regular entries of
commentary, descriptions of events, or other material such as
graphics or video. Entries are commonly displayed in reverse-
chronological order.
As of December 2007, blog search engine Technorati was tracking more than 112,000,000 blogs.
http://www.youtube.com/watch?v=livzJTIWlmY
http://gapingvoid.com
/2006/09/21/case-study-english-cut/
Why?
Expertise
Passion
Authority
Interaction
Engagement
Relevance
Expertise
Interaction
Engagement
Passion
Relevance
Authority
“ROI: Return on Irrelevance”
Image courtesy of Hermanus Backpackers’ photostream: http://www.flickr.com/photos/hermanusbackpackers/3343254977/
Want: engagement, interaction, brand loyalty, feedback, customer relationships....
Demonstrate: expertise, passion, openness , authority
How: through your blog
Guess what: words, images, video carry more weight than sales and marketing broadcast messages
READWRITE
CONVERSE
Contact me
E: [email protected]: 020 7193 6627M: 07951 025 029Twitter: @abargeBlog: www.klaxonmarketing.co.ukLinkedin: http://uk.linkedin.com/in/andybargery
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