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Technology Showcase:Business Process Management Softwarefor Insurance: Enabling Business Results
Deepak Singh, President & CTOBecky Barnette, VP of Sales
Sponsored by:
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Objective for todays session
Discuss how business results are enabled by BPM Software (BPMS) with
three keys to success:
Speed
Ease
Scalability
Demonstrate how significant business results were enabled with the
implementation of Adeptia BPM software in Meadowbrook Insurance Group.
Conduct a live demonstration of Adeptia BPM software to demonstrate first
hand its speed, ease and scalability capabilities.
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Potential uses of BPM Software for the insurance industry
Automate rules (underwriting, claims, accounting, actuarial, risk control,etc) and include human intervention as necessary
Automate processes to enable straight-thru processing (new business,
renewals, cancellation, endorsements, billing, etc)
Access data on a real time basis inside and outside the organization Reduce costs to distribute products
Remove barriers to business such as manual application processes and
disconnected billing processes
Create ability to monitor and improve processes to insure efficiency and
excellent customer experiences
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Adeptia, Headquartered in Chicago, R&D in India
Business Process Management Software
Integration Centric BPM Product
Powerful integration and workflow automation technology
Supports SOA initiatives
Enables Straight Through Processing
Insurance Industry expertise recognized by Celent
Insurance Industry domain experience of over 40 years
Specific Insurance Accelerators for the insurance industry
Agency Carrier Alliance Accelerator
Insurance Company Partner Integration Accelerator
Insurance Company System Integration Accelerator
Insurance Carrier Portal Accelerator
Adeptia: The Company & Products
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Product used by many industry leaders
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BPM is a discipline that allows you to manage, automate and optimize the flow ofinformation and business process steps that span your organizations systems,people, customers and partners within and beyond your corporate boundaries.
Business Process Management vs. BPMS
Manage: Document business processes.
Share and collaborate between Business Users and IT developers.
Automate: Create individual human workflow tasks.
Create automated system services and activities.
Implement execution of process flows with real-time or batch triggers.
Optimize: Track and monitor processes in-flight.
Analyze post-completion logs and reports to identify bottlenecks.
Enhance and improve performance
BPM never ends it improves over time
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How does BPMS enable business results?
Business results are enabled as a result of 3 key capabilities
SPEED Time is more than money - Time Based Competition*
Speed of deployment
Speed of business execution
Speed of STP
EASE
Collaboration between business and IT
Minimize custom coding
Ease of business and IT execution
SCALABILITY
Design for re-use vs. re-do
SOA platform for growth
Pay for needs now vs. the future
* Boston Consulting Group, 2007, downloaded October 25, 2007 from
http://www.bcg.com/this_is_bcg/mission/time_based_competition.html
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Case Study Meadowbrook Insurance Group
Over $500 Million GWP
Alternative Risk Programs
Corporate Vision:
Reduce Barriers to customers, increase process efficiencies, and grow profitably
BPM Vision:
Enterprise wide effort working from the bottom up
Definition of Success:
Speed Business and results
Ease Make it easier for customers
Scalability Tie costs to results, re-use whenever possible
Expected hard cost savings in the millions
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Business Problem Slow and Costly AccountCurrent Process
Business Problem:
Poor cash flow due to 45 day period to reconcile payments
Agency cost increased by long reconciliation and error correction process
MIG costs increased due to manual reconciliation efforts
Manual entry of data into MIG systems caused errors and increased costs
Prior attempts to automate failed
AGENTS
Business usersmanually reviewand process the
data files
1
3
MEADOWBROOK
Policy Mgmt System
Web Front Application
Recvd Mail
1 2
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Original As-Is Process All manual
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Required Business Outcomes
Business Goals:
Post cash receipts more quickly
Create automated data transfer process, minimize time and manual
intervention
Establish controls
Allow business users to handle process
Technology goals:
Use a tool that allows business & IT to work in a collaborative manner Create solutions that can be reused for future projects
Create business rules to reduce human effort
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Solution Account Current Process Automation
BEFORE
AFTER
Internet
FTP Server
AGENTS FI
R
EW
A
L
L
1 2
3
MEADOWBROOK
POINT
Policy Mgmt System
Advantage System
ADEPTIA
Business userresolves errors
4
AGENTS
Business usersmanually reviewand process the
data files
1
3
MEADOWBROOK
POINT
Policy Mgmt System
Advantage System
Recvd Mail
1 2
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New Process Highly automated
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Solution allows human intervention
Business users are notified by emailswhen any error-records are found
They login via web-browser to review and
fix errors
Significant increase in productivity!
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All business goals met
Post cash receipts more quickly
Create automated data transfer process, minimize time
and manual intervention
Establish controls
Allow business users to handle process
All technology goals met
Use a tool that allows business & IT to work in a
collaborative manner
Create solutions that can be reused for future projects
Create business rules to reduce human effort
Business and Technology goals achievedBPM Success
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Adeptia BPM Product Demonstration
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Adeptia: Combines Process Workflow and Integration
Design Studio Execution Engine
Services
Repository
+ +
Process Management
Design process flows
Define business and process rules Assign Review, Approval or
exceptions handling steps as workflow
tasks to business users
Data Integration
Access and send data to any apps
Handle many different data formats Process bulk-data by applying
validation and mapping rules
Process-centric, SOA-based approach
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Adeptia Demonstration
Business Analysts designing a
Process
Creating a business process and
specifying rules
Simulation of process
Developers automating process
and creating integration touch-
points Data dictionary and schema
Data Mapping
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THANK YOU
Before you leave please register to win a free
Adeptia Partner Integration Solution valued at
$50,000.
For additional information please visit: www.adeptia.com
Please contact Adeptia to schedule a personalized demonstration ofAdeptia technology.
Email: [email protected]
Phone: 312-229-1727 x118
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