Duvet Business
How to Build a Pitch Deck
Corporate Finance Institute®
Who we are
John Doe Jane Doe
Co-FounderMBA, BFA
[claim to fame]
Co-FounderMBA, BFA
[claim to fame]
Corporate Finance Institute®
Duvet Business is a global provider of customized designs for your bedding needs
Corporate Finance Institute®
We believe we are creating a unique product that allows you to tune your room to your personality
Corporate Finance Institute®
Transforming the intangible to tangible
Our Mission
Corporate Finance Institute®
Health Consciousness Personal Expression Small Luxuries
2014 2015 2016 2014 2015 2016 2014 2015 2016
Market trends are in our favor
Corporate Finance Institute®
Repeat Order Rate Active Customers Annual Revenue
Our results: rapid adoption, growth and profitability
59%23%
10%9%
Category ACategory BCategory CCategory D
Date Date Date Date Date0
5
10
15
20
25
30
35
Year 1 Year 2 Year 3 Year 402468
101214161820
Product A Product B Product C
Financial analysis from http://www.corporatefinanceinstitute.com
Corporate Finance Institute®
“When I go to sleep each night I feel truly at peace, all wrapped up in a duvet that I designed.”
- Loyal Customer
Our Business
Corporate Finance Institute®
BuyerLooks for unique products for their home
ProductCreativity in their hands
PlatformThe place to find the comfort of your dreams
DeliveryCreativity in your home
Our business model is unique
Images from istockphoto.com
Corporate Finance Institute®
Our customers are clearly defined
Cool momsLooking for an original gift for her children.
Young adults with good tasteFinally able to pay their own rent, the young adult will want to customize everything!
Airbnb home ownersWanting to provide a state of the art environment to their customers.
Avg. Age 29 27 35Avg. Disposable income $16,427 $19,612 $22,128
Corporate Finance Institute®
Our channels are optimized
Email40%
Paid search10%
Organic search 50%
Corporate Finance Institute®
And customers keep coming back
2014 2015 2016
1.4M1.1M830K
Corporate Finance Institute®
“I searched high and low for the perfect duvet… and finally found it by designing my own at Duvet
Business. Beyond satisfied!”
- Satisfied Customer
The Path Forward
Corporate Finance Institute®
We are just getting started
Images from istockphotos.com
Country Expansion
U.K.ChinaBrazil
Product Expansion
DuvetsAccessories
Interior Design
Customer Experience
We will ask you questions to tailor your search
Corporate Finance Institute®
Product expansion: providing our customers with…
Duvets Accessories Interior design
Our business model is scalable: We let our customers’ imagination run free
Corporate Finance Institute®
Enhancing the customer experience
Images and mockups from istockphotos.com and graphberry.com
Differentiated experiences for different people
Our Financials
Corporate Finance Institute®
We are experiencing consistent revenue growth trends
Date Date Date Date Date Date$0
$10
$20
$30
$40
$50
$60
$70
$80
Corporate Finance Institute®
And our EBITDA margins are very healthy
2014 2016
10%
18%
Corporate Finance Institute®
Which ultimately drives long term value creation
Historical2014 2015 2016 Long Term Model*
Revenue 100% 100% 100% 100%Gross Profit 62% 65% 67% 50% - 52%Marketing 15% 14% 14% 15% - 16%Product development 20% 21% 22% 15% - 17%General and Administrative
29% 25% 24% 9% - 11%
Adjusted EBITDA 10% 16% 18% 18% - 21%EBIT (2)% 5% 7% 7% - 10%
*Financial model from http://www.corporatefinanceinstitute.com
Corporate Finance Institute®
“I truly feel at home when I enter my room and my duvet
reminds me of who I am.”
- Satisfied customer