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GE Lighting
LED Refrigerated Display Lighting
January 20, 2011
GE Pedigree
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1. Nagykanizsa
2. Budapest Machinery
3. Budapest Lighting
4. Hajduböszörmény
5. Vác
6. Kisvárda
7. Zalaegerszeg
8. Madrid-Getafe, Spain
GE Lighting in EMEA
5
71
8
2,3 465
8 plants in7 cities
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GE Lighting in EMEA
Presence in 42 countries
6000+ lamp types
L&I EMEA Headquarters in Budapest
Global Technology Center in Budapest
8 000+ employees
Albania
Austria
Bahrain*
Iraq*
Jordan*
Kuwait*
Lebanon*
Oman*
Pakistan*
Quatar*
UAE*
Yemen*
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estoni**
Latvia**
Lithuania**
Finland
France & Benelux
Germany
Greece
Hungary
Ireland
Italy
Montenegro
Norway
Poland
Portugal
Romania
Saudi Arabia
Slovakia
Slovenia
South Africa
Spain
Sweden
Switzerland
Turkey
Ukraine
United Kingdom
*office in Dubai
**office in Warszawa
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Our LED Strategy
Systems Integration
Light Engines& Drivers
Design & Application Engineering
A Global Leader in LED Systems
Quality &Reliability
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Global LED systems leader
Invented first visible LED (‘62)
10+ years: traffic, signage, architectural & retail
Largest installed base of white LED systems
• 1,000,000+ LED refrigerated lightbars
• 5 million+ LED signal modules
• 4 million+ metres Tetra® LED signage & architectural
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All LED Systems are Not the SameGE sets the standard for quality & reliability
Every GE LED system is:
• Backed by the expertise of our 100-plus years in the lighting industry
• Designed using Six Sigma methodology for quality
• Tested at the LED, sub-system & complete system level in our in-house & independent labs around the world
• Uses performance claims supported by stringent, comprehensive testing, rather than rely solely on data from the LED supplier
• Comes with a product life rating that recognizes acceptable light output for its intended application
Make sure you are not comparing apples to oranges and choose an LED solution with proven performance you can trust!
135
100
8 9
8
75
0
20
40
60
80
100
120
140
160
LED Lab Commercially
Available LED
Thermal
derating
Optical efficiency Driver efficiency Delivered lpw
Lu
me
n p
er
Wa
tt
What is the Rating ?
(6500K, 70 CRI)
LPW 130-150
LPW 90-100
8-10% loss
10-15% Loss
10-15% Loss
System LPW
System De-rating RTY ~ 25%
End user perspective: Where have all the lumens gone?
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Recognized for quality leadership
‘A major advance in colour stability’
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GE Ecomagination Commitments
1. Grow revenues to $25B
2. Double R&D to $1.5B
3. Reduce greenhouse gas
4. Reduce water use by 20%
5. Inform public
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Shoppers prefer LED lightingIndependent research by the Lighting Research Center
Appearance
Energy
Maintenance
Environment
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Refrigerated Display Lighting GE breakthrough
• Enhances focus on core competency – refrigerated
cases
• >1,000,000 light bars installed to date - Reliability and
Quality
• 4th generation of product evolution since 2006 –
leading edge technology, seasoned supply chain
• Now offering the full LED solution: vertical and
horizontal Display lighting
Benefits To End user Best-in-class list of global adopters
RH10 Series
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Target Applications• Horizontal refrigerated cases
Product Overview• Available in multiple lightbar types (canopy, undershelf), color temperatures(3000K, 4000K & 5100K) , and lengths (36”, 48”)
• Up to 80% energy efficient than T5HO fluorescent
• Significantly reduces maintenance costs versus fluorescent
• Environmentally responsible
New Immersion RH10 seriesAchieve your best case scenario
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Key customer needsSetting industry trends
Whichever is most important to you…
Increased energy savings
Reduced maintenance costs
Greater visual appeal
Environmentally responsible
…The Immersion RH10 LED System meets those needs
Energy
Maintenance
Appearance
Environment
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Multiple color temperaturesNew warm colors available
Merchandisers are able to create the right look for their store with the availability of three different color temperatures:
5100K4000K3000K
Energy
Maintenance
Appearance
Environment
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Greater visual appealFocus light on food packaging
Energy
Maintenance
Appearance
Environment
• Delivers bright uniform light
• Adjustable clips allow for easy rotation of the fixture to angle light onto the food packaging
• Optimizes visual appearance to create a more attractive selling environment
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Complete systemOptimize the look of your case
• Unique solution for both canopy & undershelf applications
• Pair together to create a complete LED system solution
• Efficiently direct the light onto the shelves
Energy
Maintenance
Appearance
Environment
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Energy savingsSubstantially lower energy consumption
Energy
Maintenance
Appearance
Environment
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Slash Energy CostsReplaces less efficient fluorescent
*Comparing one 48” linear fluorescent (32W T8) with one 48” undershelf or two 48” canopy light bars
** US Energy rate
*** Based on 100,000 undershelf & 20,000 canopy light bars
Immersion RH10 Energy Savings Calculator
UNDERSHELF CANOPY
Energy savings* (Watts/Light Bar) 21 36
Hours (18 x 365) 6570 6570
Total KwH 137.97 236.52
Energy costs (KwH) ** $0.11 $0.11
Energy Savings / Light Bar/ Year $15.18 $26.02
Energy Savings/ Light Bar/ 5 Years $75.88 $130.09
$$ Savings, 5 years*** $7,588,000 $2,601,000
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Reduced maintenance costsLong life with fewer lamp burnouts
Fewer maintenance calls, less material waste
Energy
Maintenance
Appearance
Environment
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Ease of installation and maintenanceMultiple bracket options to fit your case
Energy
Maintenance
Appearance
Environment
“U” Bracket Undershelf
“L” Bracket Canopy
Additional bracket designs developed on demand…
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Product reliabilityBacked with a reputation that is unsurpassed in the industry
• Tested using GE Six Sigma quality standards
• Long rated life of 50,000 hours—backed by a 5-year limited warranty
• Robust design eliminates fragile glass tubes used in fluorescent
• UL & CE approved with Class II power supply, RoHS certified, NSF compliant, IP 54 rated
Energy
Maintenance
Appearance
Environment
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Environmentally responsibleReduces hazardous waste
• Immersion RH10 is a product of ecomaginationSM
• Uses less energy than fluorescent
• No UV or infrared
• Contains no lead, mercury or glass
• Long lasting design means less material waste
Environment
Energy
Maintenance
Appearance
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IMMERSION LED Display Lighting
Your best case scenario
TM
RV40 Series
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Target Applications• Vertical reach-in & walk-in refrigerated cases
Product Overview• Available in multiple color temperatures(3500K, 4000K & 5000K)
• Will be available in multiple lengths(30”, 36”, 60” & 70”)
• Energy efficient – up to 85% energy savings
• Significantly reduces maintenance costs
• Environmentally responsible
Immersion™ LED Refrigerated Display LightingRV40 Series
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Evolution of GE Lighting Solutions LED RV Series – 60” 5000K example
20082004 2006
Light level @ 6” 750 lux 900 lux 1150 lux 1050 lux
on shelf
Watts/door 60 watts 41 watts 29 watts 16 watts
Lux/watt 12.5 22 40 65
Payback < 5 years < 4 years < 3 years < 2 years
Less energy, lower cost, faster payback
2011
*Expected results
- 45%
+ 60%
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• 60” 5000K: available now
• 60” 4000K: end Q1
• 70” 5000K & 4000K: end Q1
• 30” 5000K & 4000K: early Q2
• 36” 5000K & 4000K: early Q2
RV40 Product Roadmap 2011Several sizes & colour temp
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LED RDL: improved product visibilitySignificant glare reduction
The patent-pending design eliminates distracting glare by hiding the view of the light source, enabling the consumer to better see the merchandise inside the case and so… increase sales
Fluorescent Lighting LED Lighting
GE LED Lighting solution efficiently directs the light on the shelves, eliminating wasteful glares that spill out onto the floor and refract off the case doors
Glare light
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500
700
900
1100
1300
1500
1700
1900
2100
Left Mullion Central Viewing Area Right Mullion
Typical Reach-in Door
Illuminance (lux)
IMMERSION
FLU
LED RDL: brighter, more uniform lookDistributes light more evenly
Immersion RV40 LED Refrigerated Display Lighting uniformly delivers an average of 1040 lux* to the shelf.
Eliminates the contrast between the overexposed packaging near the mullion and the dark packaging in the center.
Based on:6 inch throw
Typical retail ambient light conditions
Average of multiple measurements
* 60” lightbars, 5000K CCT
Appearance
Energy
Maintenance
Environment
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Brighter, more uniform light distribution
Immersion RV40 LED Refrigerated Display Lighting uniformly delivers an average of 1040 lux* to the shelf.
Eliminates the contrast between the overexposed product near the mullion and the dark product in the center.
Appearance
Energy
Maintenance
Environment
* 60” lightbars, 5000K CCT
4” throw 6” throw
Gen 2 through Gen 4 at 6” Throw
Gen 3
22 LEDs
29W
Gen 4
7 LEDs
16W
Gen 2
32 LEDs
43W
Maintaining uniformity with less watts
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Direct energy savings (60”)Substantially lowers operating costs
Appearance
Energy
Maintenance
Environment
520
360
800
100
200
300
400
500
600
Lig
hti
ng
Wa
tta
ge
T12HO T8 Immersion
Up to 85% reduction
Immersion LED(RV40 series 5000K)
Lighting System Wattage
5-door case example (60” lightbars)
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200
126
440
280
0
100
200
300
400
500
600
700
T12HO T8
Wa
tts S
av
ed
Indirect Savings (Compressor)*
Direct Savings (Lighting)
Total energy savings (60”)Additional indirect savings from reduced heat in the case
*Compressor savings are dependent on case temperature and design.
Appearance
Energy
Maintenance
Environment
Immersion Wattage Saving
5-door case example (60” lightbars)
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Reduced maintenance costs Long life in cold temperatures with fewer lamp burnouts
Appearance
Energy
Maintenance
Environment
50,000
20,000
12,000
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
40,000
45,000
50,000
Lif
e (H
ou
rs)
Immersion T8 T12HO
Up to 4x longer life
Immersion LED(RV40 series)
Life Comparison
Fewer maintenance calls, less material waste & long lasting uniformity
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Product reliabilityBacked with a reputation that is unsurpassed in the industry
• Designed & tested using GE Six Sigma quality standards
• Proven expertise through installation of over 1,000,000 LED light fixtures worldwide with a return rate of less than 0.045%*
• Long performance life of up to 50,000 hours—backed by a 5-year limited warranty
• Robust design eliminates fragile glass tubes used in fluorescent
• UL & CE approved, Class II power supply, RoHS, NSF compliant, IP54 rated
*Based on warranty return rate through October 2010
Appearance
Energy
Maintenance
Environment
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Environmentally responsibleHelps retailers achieve sustainability goals
• Immersion RV40 is a product of ecomaginationSM
• Efficiently uses less energy than FLU
• No UV or infrared
• Contains no lead, mercury or glass
• Long lasting design means less material disposal
Appearance
Energy
Maintenance
Environment
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IMMERSION™ LED Display Lighting
Clearly a better choice!™
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