Millennial learning strategies for the new breed of learnerTwitter : @Freemancaro
brightwave.co.uk
What are #millennials?
‘What does a woman millennial want?’
They job-hop
Common assertion #1
15 Economic Facts about Millennials. The White House Council of Economic Advisors Oct 2010.
But the White House says…Millennials stay with their employers longer than Generation X
They have a short attention span, so incentivise attention through gamification
Common assertion #2
Image from http://en.wikipedia.org/wiki/Super_Street_Fighter_II_Turbo_HD_Remix?oldformat=true
But we know…
The average social gamer is a 40 year old woman.
Common assertion #3
They are the biggest users of social media, so that is the primary route to engage them
But we know …
The fastest growing demographic on social media is the over 55’s Photo Credit: C. Norris – ©2015
Common assertion #4
Need to belong
Who doesn’t?
The modern age hasn’t brought about a generation of people who act totally differently – it makes everyone act differently.
Tom Goodwin Guardian 12 feb 2015
So how does that all translate into millennial learning strategies?
The social learning platform - begin before the beginning
Make the first day special
Treat them as individuals
Image from http://www.telegraf.mk/wp-content/uploads/2014/08/22/27.jpg
Tailored/ bespoke social learning strategies
Value their expertise – and their fresh eyes - create a social learning space where anyone can shine Image from http://icelandmag.com/article/vatnajokull-glacier-a-stand-alien-planet-christopher-nolans-new-sci-fi-film
If the organisation is having trouble integrating millennials, it’s a sign that the organisation needs to change
Value them and they will create value for you
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