So you’re looking for a job
• You’ve got your cover letter and 3 different versions of your resume
WHO CARES
Economic DataContinued claims are now at
5.73 million - the all all time record. time record.
• There are more jobs being lost than created.
-David Silverman
The U.S. Department of Labor reported in June that job seekers outnumber reported job openings by about 5 to 1.
•LOTS OF PEOPLE ARE LOOKING FOR WORK
AND ALL OF THEM HAVE RESUMES
Google search
• “write a resume” - 299,000 results
• “resume advice” - 103,000 results
• “cover letter advice” - 14,800 results
That’s allot of
advice
“For every 1,470 resumes, there’s 1 job offer made and accepted”
Richard Bolles, bestselling author, What Color is Your Parachute?
I Applied for 1,700 jobs,
many of them online
13 interviews but NO solid offers
• http://www.mercurynews.com/breakingnews/ci_12310659?nclick_check=1
I Applied for 300 Jobs (Still Didn't Hear from McDonald's)
• I wasn't unqualified but rather not as qualified as other applicants —
the results speak for themselves: three hundred résumés sent, eight interviews, and two real prospects, both doing something I think I would hate.
-Richard Dorment
http://www.esquire.com/features/best-job-searches-0709?src=digg
Insanity: doing the same thing over and over again and expecting different results. Albert Einstein
A RESUME IS AN EXCUSE TO REJECT YOU
Hiring Process• An Employer Posts a Job Opening
• You Apply online, with written application, or with a resume and cover letter
• You are immediately rejected based on their requirements or you move to the next stage
Once you send me your resume I can say” Oh They're missing this or
they’re missing that and Boo You're Out
David vs Goliath
When underdogs choose not to play by Goliath’s rules, they win.
“Brands are built on what people are saying about you, not what you’re saying about yourself.”
Guy Kawasaki
So What’s your Plan
a fool with a plan can beat a genius with no plan.
-- Boone Pickens
How Most People look for Work
• Want Ads/ Sunday Papers
• Internet
• Employment Agencies
• Word of Mouth
• Direct Contact with Employers
How Employers Fill Jobs
• Internal Networks• External Networks (Professional
Organizations)
• Placement Employment Agencies
• Civil Service Lists
How do you look for job openings
• Job Boards percentage of job-seekers who actually get their jobs off the boards is relatively low about 5-10 percent
• Recruiters -- About 10-20 percent of people in search find their jobs through recruiters
• Cold Calling -- Approximately 10-20 percent of people in search find their jobs by cold calling on potential decision makers in companies
• Networking -- Close to 70-80 percent of people in search get their jobs through networking
So why are you still talking about your resume and
cover letter?
70-80 percent get their jobs
through NETWORKINGNETWORKING
Again just in case you missed it earlier
So what is the
first question
you should be asking?
Where Do You Want To Work
Spend all of your time and effort looking for the ‘wrong’ job
and not only will you be unable
to convince a potential employer of your
motivation and enthusiasm,
but you will also be leading yourself along
the road to future unhappiness.
• Book of Lists• On-Line Directories• Dun’s Regional Directory• Chamber of Commerce Directories• Upstate NY Business Directory • Yellow Pages• http://www.criticat.com/• www.glassdoor.com/ • INC 500 • Forbes List for America's Best Small Companies Local Business
Newspapers• http://www.hooversbiz.com/2009/06/16/using-hoovers-in-your-job-search-
for-free/• http://www.google.com/Top/Business/
Gather as much Information on those Companies as you can
Where
Target A Target B Target C
1. 1. 1.
2. 2. 2.
3. 3. 3.
Who do you know at the places you want to work
(Who) Networking List
• Friends
• Relatives
• Former Employees
• Former Co-Workers
• Service Provides
• Professional Organizations
Have You Developed a Networking plan?
Set your Own NETWORKING GOALS
• Events to attend
• People to meet
• Emails to write
• Calls to make
• Articles/physical mail to send
How can I manage my network
• http://www.jibberjobber.com
• http://www.slideshare.net/jasonalba/what-is-jibberjobber
Oh ok I get it
I’ll start cold calling people to start this networking thing right away.
NO
YOU DON’T GET
It.
Don’t Make Cold Calls MAKE WARM CALLS
Use these 4 rules :
1. Convey credibility: mention a familiar person or institution.
2. GET FACE TIME
3. State your value proposition: what can you do for them?
4. Don’t waste their time be informed about their industry, their specific job title, how you can help them solve a problem.
51 Thoughts on NetworkingBy Scott Ginsberg
BE INFORMED
about whom you meet/talk with
Find a point of common ground
Provide value
51 Thoughts on Networking
By Scott Ginsberg
Less about Me, More about We
Change your Mind Set
Return-on-Engagement
mutually beneficial relationships
FOLLOW UP or FAIL
Ping all the time 80 percent of building and maintaining relationships is just staying in touch (or “pinging”). Pinging takes effort.
Repeat and repeat again Becoming front and center in someone’s mental Rolodex is contingent on one invaluable little concept: repetition.
It’s about starting a conversation and building a relationship - Ben Thomas
Networking
Yeah Yeah I know you’re that person that does not know anyone
Or everyone you know is unemployed also.
Or you don’t have time to network.
Having no time to network is a pure myth, and more often than not it’s just a convenient excuse for inaction.
Liz Lynch
The gift of unemployment
is………
TIME Douglas E. Welch
Mark Granovetter Study Getting a Job
• 56% of people find employment through a personal connection
• 18.8 Advertisements/ Placement Agencies
• 20% Applied Directly
Stats are old but pay attention to the point
16.7% saw their contact regularly
55.6% saw their contact only occasionally
28% saw their contact rarely• http://www.flickr.com/photos/alishalynn/3362812680
Of those who used a contact to get a job
People are not getting jobs through their friends, they are getting jobs
through their associations
/
• Find your contacts within an organization
• Find the Agency profile
• Find people that work within the agency
Please contact me as I’m willing to help. This is only a bare bones presentation to help change your mindset.
Ben Thomas
But keep in mind I’ll ask for a certain amount of motivation and follow through
"You cannot build a reputation on what you are going to do."
-Henry Ford
• To end on a positive note
RICHARD ST. JOHNSECRETS OF SUCCESS IN 8 WORDS, 3 MINUTES
Persist through CRAPhttp://www.ted.com/talks/
richard_st_john_s_8_secrets_of_success.html
CRITICISM
REJECTION
APressure
• "Success and happiness are not matters of chance but choice." ~Zig Ziglar
• How Social Networks Are Changing Everything• By Jeffrey F. Rayport • What the Personal Branding Debate Can Teach Us about PR, Social Media & Ourselves• By Tiffany Monhollon | May 8, 2009• Link, Poke & Tweet: Amping Your Personal Brand, Digitally• http://www.slideshare.net/patchchord/link-poke-tweet?src=embed• How to Translate What You Do Into What’s In It For Others• By: Liz Lynch on May 7th, 2009 at 5:15 am • In Brand Yourself As, Networking, Personal Branding, Positioning | 8 Comments • http://www.integritycareertransitions.com/blog/?p=422• http://www.kristidaeda.com/2009/05/11/sign-of-the-times-a-job-search-dont/• http://www.flickr.com/photos/10073060@N00/2232281538/• http://www.flickr.com/photos/26828262@N05/2531159232/in/photostream/Richard Dorment http://www.esquire.com/features/best-job-searches-0709?src=digg13 http://sethgodin.typepad.com/seths_blog/2008/03/why-bother-havi.html15 http://muse.jhu.edu/login?uri=/journals/international_security/v026/26.1toft.html20-25 http://sethgodin.typepad.com/seths_blog/2008/03/why-bother-havi.html27One Step At A Time – The Key To Self-Motivation http://www.integritycareertransitions.com/blog/?p=422 28-30 Price vs Value - How to Overcome the Price Barrier http://www.chuckstarnaud.com/node/2131 dan pink career lessons www.slideshare.net/garr/career-advice-08 32-36 How to Translate What You Do Into What’s In It For Others By: Liz Lynch on May 7th, 2009 at 5:15 am
http://personalbrandingblog.com/how-to-translate-what-you-do-into-what%E2%80%99s-in-it-for-others/37+38 Job Search Success http://www.slideshare.net/cclibrary/job-search-success-132144139+ 40 Quintessential Careers: Q&A with Barbara Safani www.quintcareers.com/career_experts/Barbara_Safani.html41-45 5 New Recruiter Skills for Success by Kevin Wheeler May 8, 2009, 5:55 am ET
http://www.ere.net/2009/05/08/5-new-recruiter-skills-for-success/47+48 What is Your Recruiting Strategy?By Lou Adler, April 22, 2009
http://www.adlerconcepts.com/resources/column/newsletter/what_is_your_recruiting_strate.php52-55 Personal branding in the age of Google http://sethgodin.typepad.com/seths_blog/2009/02/personal-branding-in-the-age-of-google.html67+68 Why You Need a Portfolio in Your Career Toolbox Trace Cohen
77-81, 85-91 51 Thoughts on Networking By Scott Ginsberg
83-85 THE STRENGTH OF WEAK TIES: A NETWORK THEORY REVISITED Mark Granovetter http://www.si.umich.edu/~rfrost/courses/SI110/readings/In_Out_and_Beyond/Granovetter.pdf
100-101 http://www.smartbrief.com/news/socialmedia/storyDetails.jsp?issueid=74FD04E9-9EEA-4D7B-A779-CCB72FA94069©id=0F2858E7-C53F-4FB7-9CC8-D5BF1C00D961&ref=twitter0F2858E7-C53F-4FB7-9CC8-D5BF1C00D961
105-107 30-Minute Brand Building for Twitter By: Monica O'Brien on February 11th, 2009 at 5:15 am
• 116 http://en.wikipedia.org/wiki/Metcalfe's_law• hiring managers prefer linkedin http://www.cheezhead.com/2009/06/16/jc-hiring-
managers-prefer-linked-in/
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