UCLAx429.21#SocMedUCLA
8:30pm
@BakeSpac
e
BabettePepajFounder,BakeSpace.com
@BakeSpace
ToworkornottoworkwithaninFluencer…thatisthequestion.
HowtoFindInFluencers• Googlekeyword(Findhighrankingblogpostsonrelevanttopics)• Twittersearch(e.g.,hashtags,usernames)• Instagram:Hashtagstopposts,websta.me,• Pinterest(boards,posts,searchyourownsitetoseewho’sposting)• Events(mosteffectiveforin-person,relationshipbuilding:
• TECHmunch(wedoalltheheavyliftingtoFindthem)• hashtracking.com(Findeventsandthensearchusers)
• In:luencerNetworks:• speakr.com(Vine)• HelloSociety.com(lifestyletastemakers)• snapFluence.com(instagram)• naritiv.com(snapchat)
• HOWFOODNETWORKUSESSNAPCHAT:• https://www.youtube.com/watch?v=r8qOXxamoM0
• instabrand.com
• Google“in:luencernetworks”…
HowtoWorkWithInFluencers
Imediaconnectionarticle-http://bit.ly/in:luencer411
Reachoutbeforeyouneedthem.Befriendswiththeirfriendsandyou’llattractmoreinFluencers.Don’tassumeyoucangetanythingbythem.Don’tworkwiththembecauseyouthinkitwillbecheaper.Don’tpretendtobe“oneofthem”andturnaroundandpitchthem.Don’tassumetheydon’tsharepitcheswitheachotherinfacebookgroups.GoofFlineandmakerealconnections.
VIDEO• GoogleHangouts• Blab.im(groupchatwithsocialshares)
• Periscope(live,solo)
• TECHMUNCHLIVE(JUNE24&25)techmunchconf.com(scrolldownpagetoevents)
UCLAx429.21BrandedContent@BakeSpaceThanks!
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