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BARCELONA

| BARCELONA | COMMENCEMENT 201202

THE RESPONSIBLE LEADERLeaders must remember that they are the custodians of society’s most powerful institutions.

They must therefore hold themselves to a higher standard.

Leadership is about change, hope and the future. Display a commitment to learning and developing yourself.

If you aren’t educated, you can’t help the uneducated; if you are sick, you can’t minister to the sick; if you are poor, you can’t help the poor.

Develop the ability to put personal performance into perspective. Over your long career, you will experience both success and failure. Humility in success and courage in failure are hallmarks of a good leader.

Be ready to invest in the development of other people. Be unstinting in helping your colleagues realize their full potential.

Realize the importance of loyalty to organization, profession, community, society and, above all, family. Most of our achievements would be impossible without our families’ support.

Assume responsibility for outcomes as well as for the processes and people you work with. How you achieve these results will shape the kind of person you become.

Balance achievement with compassion and learning with understanding.

Be conscious of the part you play. Be concerned about the problems of the poor and the disabled, accept human weaknesses, laugh at yourself – and avoid the temptation to play God.

Leadership is about self-awareness, recognizing your failings; and developing modesty, humility and humanity.

C.K. PrahaladDistinguished University Professor Harvard University

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COMMENCEMENT 2012 | BARCELONA |03

Dear Students, Parents and Alumni,

Welcome to the 2012 European University Barcelona Commencement Ceremony. First of all, I would like to thank you parents for your support of the students; students for your hard work; and all of you for your passion and dedication.

The world today is changing at a rapid pace. Neither I nor those of you who are graduating today can predict with total certainty what the world will look like in 12 months, much less in five years. I got my degree in 1973. Most of you parents will remember that as the year of the largest Oil Crisis in history. The future seemed especially uncertain and many mornings, we couldn’t use our cars because the gas to run them was simply too expensive. But here we are today – most of us car owners – celebrating this joyous occasion, demonstrating that the challenges that in their moment seemed so daunting eventually fade into distant memories.

It goes without saying that although all events – good and bad– inevitably pass, success always comes to those people who are prepared and ready for anything. For this I would like to advise you to always follow the three Ds: 1. Make the Difference; it is as much about being different as it is about making a difference in the world. 2. Be Diverse; do not put blinders on and shut out everything else. It is most important to know a little about everything – one never knows when those accordion lessons may come in handy. 3. Distinguish yourself; as the world grows it also shrinks, clients want special attention from a knowledgeable expert so specialize and find your niche.

Keep this advice in mind and you will possess the basic tools to prosper in this world.

Please stay in touch with us.

Sincerely,

Dr. Dirk CraenPresident

WELCOME TO THE COMMENCEMENTOF EUROPEAN UNIVERSITY BARCELONA CLASS OF 2012


EARN A SECOND BACHELOR’S DEGREE WITH ONLY ONE MORE SUMMER SEMESTER

European University (EU) and International Business School at Vilnius University (IBSVU), offer a joint Dual BBA degree where students can obtain two completely independent, valid degrees. IBSVU is state-certified and the premier Lithuanian center for business education.For the Dual BBA, students complete six semesters at EU and then one summer semester at EU following the IBSVU curriculum.

IBSVU is certified by the European Foundation for Management Development, Principles for Responsible Management Education, Consortium of International Double Degrees, International Chamber of Commerce, Russian Association of Business Education, Baltic Management Development Association and the Central and East European Management Development Association.

Go into the job market twice as prepared with two independent accredited degrees.

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DISTINGUISHED GUESTSMr. Jochum HaakmaGlobal Director of Business Development, TMF Group BV“Doctor Honoris Causa” “Leadership Award”

Mr. Michel MiserezArea Vice President, Marriott Hotel Group, Western Europe

Mr. Jochum Haakma is a lawyer, former career diplomat; and an expert in the field of Trade and Investment Promotion. In 1986, he served as Commercial Counselor to The Netherlands Embassy in Jakarta and in 1989 as Director of the Indonesian Netherlands Association in Jakarta. In 1995, he followed a postdoctoral course at Harvard Business School. From 1997 to 2006 he served as Consul-General in Hong Kong/Macao and Shanghai. In 2006, he was appointed Managing Director of The Netherlands Foreign Investment Agency under the Ministry of Economic Affairs in The Netherlands. He moved to the private sector in 2007 and was appointed Global Director of Business Development of the TMF Group BV in Amsterdam, where he is currently responsible for the business development and branding of TMF worldwide (with more than 120 wholly owned offices in over 75 countries and with headquarters in Amsterdam) Mr. Haakma is also an advisory board member of the Cathay Pacific China Trade Award and numerous institutions and organizations with a Far East link. He is also the Chairman of the Board of The Netherlands Council for Trade Promotion, Chairman of the China Group of the Holland Financial Center and Chief Advisor Public Affairs European Region for Huawei Technologies Co. Ltd. He also writes a monthly column in the China Times about cultural differences.

Mr. Michel Miserez, Area Vice President for the Marriott Hotel Group, Western Europe exudes the confidence, calm and security that only someone who has been in the same company for over two decades can possess. He began working with Marriott after completing his MBA at EU in 1988. The position was fairly entry level and he knew that in order to excel he would need to learn the hotel industry from the ground up. He recalls, “They told me, ‘you don’t have a hotel degree and don’t have much experience so why don’t you get dirty and start in night audit?’” After nine months with Marriott, Mr. Miserez declined a career opportunity with Westin Hotels, convinced that the Marriott culture would serve him better in the long run. His decision paid off and it wasn’t long before he began moving from place to place with the company. He held positions in Amsterdam, Budapest, Paris and Hong Kong. In 2006, he became the Vice President of Finance for Continental Europe in Frankfurt and in May of this year left finance for a position as Area Vice President for Western Europe. His advice to students: “Get as much practical experience as early as possible within actual companies, in any area of accounting and finance and working with the basics. Then be the best in what you do.”

EARN A SECOND BACHELOR’S DEGREE WITH ONLY ONE MORE SUMMER SEMESTER


Mr. David Lizzola General Director, Léguriviera“Entrepreneurship Award”

At 34 years old, Mr. Lizzola is a leading player in the fruit and vegetable distribution industry with his company, Léguriviera. The company has an annual turnover of 25 million Swiss Francs. Mr. Lizzola, who began working in the sector at age 16 with an administrative apprenticeship at the grocery chain Coop, worked his way up the ranks and eventually purchased the company from his former boss. From its main headquarters in Villars-Sainte-Croix (close to Lausanne) and another location in Vevey, Léguriviera delivers fruit and vegetables to over 600 establishments daily all over Switzerland. Restaurateurs and hoteliers have watched with astonishment as this young entrepreneur has rapidly risen to dominate the B2B market in fruit and vegetable distribution, crediting him for the discovery of several new products and exemplary customer service. Mr. Lizzola truly exhibits the determined spirit of an entrepreneur and continues to find ways to generate new ideas within his company.

Ms. Agipa Monobayeva Head of International Programs, T.Ryskulov Kazakh Economic University “King Fellow Award”

As Head of the Office of International Programs at the Kazakh Economic University, Ms. Agipa Monobayeva has expanded opportunities for its students throughout the world. Thanks to her networking and extensive travels throughout Europe, Asia and the Americas, students at the Kazakh Economic University have the chance to do dual degree programs and mutually accredited Bachelor’s and Master’s level courses in a number of respected institutions including the European University network. Ms. Monobayeva’s role is reflective of the growing investment of the Kazakh government toward education and expanding educational opportunities for Kazakhs not only in their home country but across the globe. The T. Ryskulov Kazakh Economic University was founded in 1963 and is the leading economic university in Kazakhstan. It offers training and continuing education courses in economics, finance and management at Bachelor’s, Master’s and Doctoral levels.

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Mr. Peter Van den AbeeleOff-Road Manager, International Cycling Union “King Fellow Award”

Mr. Peter Van den Abeele is a former Olympic mountain biker. He was a professional rider from 1992 to 2000. He was Belgian champion in the professional riders division in 1994 in Soumagne, winning 17 games in this category. In 1996, he was named Belgian national professional mountain bike champion and competed in the Summer Olympics in Atlanta. Mr. Van den Abeele also represented Belgium as a mountain biker at the 2000 Olympics in Sydney. After ending his professional career in Sydney, Mr. Van den Abeele earned a Master’s in Sports Management and worked as a Sports Director for ‘Vlaanderen-Eddy Merckx’. He is also an Off-Road Manager at the UCI, International Cycling Union and the international governing body of cycling recognized by the IOC.

Mr. Vincent Wathelet President, S.A.M. C.I.S. “King Fellow Award”

Mr. Vincent Wathelet is the President of S.A.M. C.I.S., a multimedia production company specializing in sports (Podium d’Or du Sportel) and also of the Imagenko Global Communication Agency which specializes in the sports industry. One of their biggest commissions was organizing the start of the “Tour de France” in Monaco in 2009. In addition to his work in the event planning industry, Mr. Wathelet is a sports agent with several notable cyclists as clients including Arnaud Démare (France), Philippe Gilbert (Belgium), Alexandre Vinokourov (Kazakhstan) and Mickael Delage (France). He has served as Counselor of the Cities of Liége, Astana, Monaco and Mauritius as well as consultant for Al Jazeera and Eurosport. He is also a founding member of the AB, 4 and 5 television networks in Belgium.

The sole mission of Make-a-Wish® Spain is to grant wishes to children suffering from life-threatening illnesses between the ages of three and 18. By granting these wishes, the children and their families are given a temporary escape from the most difficult time of their lives. By experiencing laughter, joy and excitement for a few days or even a few hours gives many the strength to carry on and keep fighting.

Make-a-Wish® Spain

Ms. Sonia Valero UreñaCEO, Make-a-Wish® Spain “Social Responsibility Award”

A var ied backg round in business administration, marketing and management has prepared Ms. Valero Ureña for her current position as CEO of Make-a-Wish® Spain, where she is in charge of management and governance, the growth and organizational effectiveness, the human resources and the fundraising and works in close collaboration with the president and the board of the Foundation.

Have you ever made a WISH come true?

Most of us are lucky and have the opportunity to transform our wishes into reality. However, some children will never have this possibility. They are children who suffer from serious illnesses, undergo lengthy hospital treatment and fight every day for their lives. In Spain every year more than 900 children are diagnosed with an oncological disease and many others with other serious illnesses.

FundaciónFundación Ilusiones®/Make-A-Wish® Spain was founded in 1999 to help these children have their wishes come true.

TheThe work that we do at the Foundation, the involvement of the child and family and the personal effort that they themselves bring to make their wishes happen, produce amazing results. Beyond the special moments that remain forever in their memories, it is really true that a positive reaction can be seen in their systems to respond to the disease. Today seven out of ten children beneficiaries of the Foundation are derived from their doctors.

FromFrom 2009, Fundación Ilusiones/Make-A-Wish Spain is part of the international Make-A-Wish® Foundation, sharing mission and values with 100 affiliate offices, distributed in 48 countries around the world.

YOU CAN HELPIf you can provide assistance or support to help us meet our goal, please contact us at + 34 93 445 37 00 or go online at www.makeawishspain.org to learn more.

You can also made a transfer to La Caixa” You can also made a transfer to La Caixa”

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Ms. Rosario HenríquezAdministrative Director, Make-a-Wish® Spain “Social Responsibility Award”

Ms. Henríquez is in charge of the knowledge management (database and intranet maintenance and improving), the income and expense records, local analytic accounting and the general record keeping. It’s this kind of position in an organization that keeps things running. Without the administration department, there would be no organization, no project and no wishes being granted.

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AN MBA OPENS DOORS IN TODAY’S JOB MARKET

“MBA preferred” is one of the most popular phrases in modern job listings. MBA graduates are sought after for their ability to think critically, deal with ambiguity and solve complex problems. In the current, uncertain economic climate, individuals are increasingly looking for any advantage that will help them progress their careers in this increasingly competitive job market. The Master of Business Administration (MBA) and Executive Master of Business Administration (EMBA) degrees from European University (EU) are internationally-recognized, graduate degrees that serve as passports to successful management careers.

The MBA and EMBA curricula are tailored to accommodate each candidate’s needs. Utilizing a pragmatic approach to business education which emphasizes the case-study method, these programs effectively prepare students for leadership positions in the modern business world. Being able to compete on an international level is vital for any person wishing to secure a successful career in the modern business environment. The university encourages students to participate in inter-campus exchanges in: Spain, Switzerland, Germany, United Kingdom, Russia, Kazakhstan, Taiwan, Malaysia and China. EU has developed innovative business education programs that deliver high-quality teaching. It offers majors in in International Business; Communication & Public Relations; International Marketing; Global Banking & Finance; Entrepreneurship; Leadership and E-Business among others.

EU offers tailored and flexible master’s programs

ADVANTAGES

STARTING DATES

EU bachelor’s graduates get automatic acceptance into EU MBA programs.

They also get a 20% scholarship toward tuition.

EU has a large variety of programs to choose from, including the option to get a dual MBA degree.

You have the opportunity to continue studying in a familiar environment with many of your present classmates.

October 8, 2012January 7, 2013March 18, 2013October 7, 2013

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Villeret CollectionDemi-Fuseau Horaire 8 Jours

8-day power reserveHalf-timezone Day/night indicationSecured movementCambered grand feu white enamel dial

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BLANCPAIN BOUTIQUES ABU DHABI · BEIJING · CANNES · DUBAI · EKATERINBURG · GENEVA · HONG KONG · MACAU · MADRID · MANAMAMOSCOW · MUMBAI · MUNICH · NEW YORK · PARIS · SEOUL · SHANGHAI · SINGAPORE · TAIPEI · TOKYO · ZURICH

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Villeret CollectionDemi-Fuseau Horaire 8 Jours

8-day power reserveHalf-timezone Day/night indicationSecured movementCambered grand feu white enamel dial

Ref. 6661-1531-55B

www.blancpain.com

BLANCPAIN BOUTIQUES ABU DHABI · BEIJING · CANNES · DUBAI · EKATERINBURG · GENEVA · HONG KONG · MACAU · MADRID · MANAMAMOSCOW · MUMBAI · MUNICH · NEW YORK · PARIS · SEOUL · SHANGHAI · SINGAPORE · TAIPEI · TOKYO · ZURICH

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COMMENCEMENT PROGRAMEUROPEAN UNIVERSITY BARCELONAJUNE 23, 2012

PROCESSION OF STUDENTS, ‘Pomp & Circumstance’ by E. ElgarThe audience stands while the graduating students enter.

WELCOME ADDRESSDr. Cristina Tomás i Pérez Professor, European University Barcelona

COMMENCEMENT ADDRESSMr. Michel MiserezArea Vice President for the Marriott Hotel Group, Western Europe

PRESIDENT’S ADDRESSDr. Dirk CraenPresident, European University Group

PRESENTATION OF SPECIAL EU DISTINCTIONS

“Doctor Honoris Causa” Mr. Jochum HaakmaGlobal Director of Business Development, TMF Group BV

“Leadership Award”Mr. Michel MiserezArea Vice President, Marriott Hotel Group, Western Europe

“Entrepreneurship Award”Mr. David Lizzola General Director, Léguriviera

PRESENTATION OF DEGREES

PRESENTATION OF SPECIAL AWARDS TO STUDENTS & PROFESSORS

STUDENT SPEECHESMr. Phillip Johannes BückendorfUndergraduate Student

Ms. Birgit HenningGraduate Student

CLOSING ADDRESS The audience will stand while the graduating students leave.

COCKTAIL RECEPTIONThe ceremony is followed by cocktails at the Pullman Skipper Hotel.

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“King Fellow Award”Ms. Agipa MonobayevaHead of International Programs,T. Ryskulov Kazakh Economic University

“King Fellow Award”Mr. Vincent WatheletPresident, S.A.M. C.I.S.

“King Fellow Award”Mr. Peter Van den AbeeleOff-Road Manager, International Cycling Union

“Social Responsibility Award”Ms. Sonia Valero Ureña & Ms. Rosario HenríquezMake-a-Wish® Spain

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Bachelor of Business AdministrationNils Carl Fredrik Reidar Östlund, SwedenDiana Vainberga, AustriaPatrick Eder, AustriaKarl Oskar Erik Andersson, SwedenTimur Janayev, KazakhstanMei Tyng Liew, MalaysiaLo Tze San, Malaysia

Bachelor of Arts in Leisure & Tourism ManagementLee Mei Tchuin, Malaysia

Bachelor of Arts in International RelationsPhillip Johannes Bückendorf, GermanyDariel Boyanov Stoyanov, BulgariaAnastasiya Sergienko, RussiaBotagoz Kudaibergenova, KazakhstanZoya Georgieva Tchetinova, Bulgaria

Bachelor of Science in Business FinanceAida Kaliyeva, Kazakhstan

EU UNDERGRADUATE PROGRAMS

GRADUATES

EU GRADUATES BARCELONA 2012

Bachelor of Business AdministrationNatia Abulashvili, GeorgiaJordi Amor Manuel, SpainRita Benmakhlouf Andaloussi, MoroccoNadir Bennaceur, SwitzerlandAnna Berezova, MoldovaBeka Bochorishvili, GeorgiaSergio Canamasas Español, SpainMargarita Davlatova, UzbekistanLukas Fischer, GermanyFrancisco Gassó, SpainJavier Hernández Menen, SpainChristian Herrmann, VenezuelaTea Khantadze, GeorgiaAnel Kunanbayeva, RussiaMary Obed, NigeriaMax Christian Steckling, Switzerland

Bachelor of Arts in Communication & Public RelationsLaura Barangé, SpainGhita-Kenza Benchemsi, MoroccoDanae Curti Santaularia, Spain/ItalyCarolina Fuenzalida Duarte Costa, PortugalPia Heiss, AustriaDanielle Prieto, United States of AmericaLeonardo Savino, ItalyZohor Seqat, Morocco

Bachelor of Arts in Leisure & Tourism ManagementNora Botyanzski, HungaryDarina Fomicheva, Russia

Bachelor of Arts in International RelationsPaula María Delgado Morales, ColombiaGokce Dincer, Turkey

Bachelor of Arts in Sports ManagementEray Kurucay, Germany/Turkey

Bachelor of Science in Business FinanceSamantha Alessandro, The NetherlandsJulian Baladurage, GermanyAli Benaddi, MoroccoEmil Hristov, BulgariaOthmane Naït Bihmaden, MoroccoAbdulatif Olapade, Nigeria

Bachelor of Science in Multimedia ManagementElizaveta Morfett, Ukraine

IMMINENT GRADUATES

Multi-Functional Like You !

The first WENGER multi-functional Swiss Army Knife featured a sharp blade, screwdri-ver, reamer and can opener. It became an essential tool for soldiers whose survival depended equally on food and a working rifle. To this day, this same knife is the inspiration behind WENGER’s mission to create multi-functional equipment for the outdoor enthusiast.

www.wenger.ch

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Master of Business Administration with a Major in EntrepreneurshipEugenio Ramirez Martinez, Mexico

Master of Business Administration with a Majorin E-Business Paolo Osvaldo Andina, SwitzerlandIvana Miladinovic, Serbia

EU GRADUATE PROGRAMS

GRADUATES

Master of Business Administration with a Major in International Business Karim Awad, GermanySigita Babarskaite, LithuaniaSarah Berrada, MoroccoLiudmila Ershova, RussiaOsei Belal Kabbara, LebanonGordian Madsen, GermanyAnastasia Vogel, Kyrgyzstan

Master of Business Administration with a Major in Global Banking & FinanceNadim Karam, LebanonRufina Shagiakhmetova, KazakhstanDeyana Stamenova, Bulgaria

Master of Business Administration with a Major in Leisure & Tourism Management Sarkhan Alakbarov, AzerbajhanEkaterina Konyarova, BulgariaMaksim Nikolayevic Orlovskiy, Azerbaijan

Master of Business Administration with a Major in EntrepreneurshipMohammed Bouzid, MoroccoAnton Hristov, BulgariaDavid Pérez, Spain

Master of Business Administration with a Major in E-Business Prince Duah Prempeh, Ghana

Master of Business Administration with a Major in Sports Management Mohamed Bouhanana, MoroccoGeorgy Gevorkyan, RussiaRobbert Kroeze, The NetherlandsSherif Mohamed Galal Sami, Egypt

Master of Business Administration with a Major in Human Resources Management Birgit Henning, Germany

Master of Business Administration with a Double Major in Global Banking & Finance and LeadershipFiona Pesak, Austria

IMMINENT GRADUATES

European University BarcelonaGanduxer 7008021 Barcelona, SpainTel: +34 93 201 81 71Fax: +34 93 201 79 [email protected]

European University GenevaQuai du Seujet 181201 Geneva, SwitzerlandTel: +41 22 779 26 71Fax: +41 22 779 26 [email protected]

European University MontreuxLe Forum-Grand-Rue 31820 Montreux 2, SwitzerlandTel: +41 21 964 84 64Fax: +41 21 964 84 [email protected]

EU Executive CenterChâteau Maison Blanche1853 Yvorne, SwitzerlandTel: +41 24 466 68 69Fax: +41 24 466 68 [email protected]

EBCM MunichBranch of European UniversityGmunder Strasse 5381379 Munich, GermanyTel: +49 89 5502 9595Fax: +49 89 5502 [email protected]

Programs in:

London (United Kingdom) | Freiburg (Germany) | Moscow & Rostov-on-Don (Russia) | Almaty, Astana & Aktobe (Kazakhstan) | Taipei (Taiwan) | Hong Kong, Shenzhen & Beijing (China) | Kuala Lumpur & Kota Kinabalu (Malaysia)