My Social JourneyJeanne Hatton
twitter: @jeannehatton @2DaysSocialAge
LinkedIn: jeannehatton
email: [email protected]
Hootsuite Certified Professional / Hootsuite Solution Partner
Me
• Owner Uniti Solutions Ltd (18 years)
• Live in Willaston
• Training and Consultancy• Social Media / Social Business / Hootsuite
• Microsoft SharePoint
• Microsoft Office 365
• Microsoft Yammer
• IBM Collaboration Solutions
How far have we come……
Let’s face it – communication was hard in those days…………….
“The tools we use to communicate shape the very foundations of culture, society and business: how we innovate, how we solve problems, how we organize and how we act. Continued innovation is key to continued progress.” Ray Ozzie - @[email protected]
My travelling days were many
Communication with the outside was hard.
Never worked and WHO was Listening….
Only for the privilegedminority like the military…
The Challenges were great…………
Floppy discs – when did they ever work when they’d been through an x-ray machine
Books – no kindles or tablets – excess baggage
Food – always a problem in some parts
Now – just food is a bit of a problem
Email – a major breakthough
Major tech companies pioneers alike provided email systems to cross boundaries.
Evolution – email resurgence: IBM Verse, Microsoft Clutter, Google Inbox
Facebook grew and grew – giving birth to many other social media platforms
It became a way for me to stay connected to friends and family even though I was miles away. Sometime but not always in exotic locations.
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
Images sell your business too...make sure yours are formatted correctly on Social Media Platforms! First Impressions Count! James Wallis
Twitter……Tweets……….Chats…….Video
In 2011 while at an IBM conference in Florida I discovered you needed Twitter to find where the parties where. That was it – I was hooked.
Evolution of my use of Twitter:• Parties• Information• Engaging with existing
and prospective clients
July 23rd 2014
The Mobile Age
• Able to send
• FB posts and
• Pictures from anywhere
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
A Plethora of social media
• Bebo• Mysite• Facebook• Twitter• LinkedIn• Instagram• Snapchat• Pinterest• Google +• Tumblr
Which one shall I use?????
You should choose the right platform for your business.
Choose a platform you feel comfortable with
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
“What Platform to choose ...Twitter ...Why Because iTis Alive 24/7” Thomas Parr @Twirral1
“What Platform to choose ...Choose a platform That best shows off the quality of your business.” Thomas Parr @Twirral1
How many messages / posts / tweets can you handle - you need a social media management tool.
I was spending most of my journeys switching from social network to social network – some well known and some were private
I began to search for ways of managing my increasing social media addiction.
I tried Tweetdeck
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
Finally I discovered Hootsuite
• What is Hootsuite• A social media management platform
• Can schedule posts
• Can discover content
• Can generate analytics
• Can aid social listening and social engagement
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
So is it local ………..
But we have plenty of local work too – care to join us. Some of our recent clients are
Social Media Academy @2DaysSocialAge
• We can get you set up on Hootsuite
• We can help you set up your dashboard and define your social strategy
• We can help you or your staff become Hootsuite Certified Professional(s)
• We can provide social media management
Hootsuite Certified Professional Course30th March – 4 x 4 hour sessionsBook via Eventbrite
#Sellping – Twitter training for business by Thomas Parr (@Twirral1)1 x 4 hour session 1st April– book via Eventbrite
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton
Training & ConsultancyFrom
@Twirral1 & @JeanneHatton
Hootsuite 4 part trainingFrom the Social Media Academy
Jeanne Hatton
twitter: @jeannehatton
LinkedIn: jeannehatton
email: [email protected]
Hootsuite Certified Professional
Thank you – if you enjoyed this presentation please tell all your followers
Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton