FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
Fronteer StrategyTHE SECRETS OF CO-CREATION IN 60 MINUTES
- Flyer 2012
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
‣ Overview co-creation types
‣ When to use what
‣ Inspiring examples
‣ Practical advice
‣ THE key success factors
Let’s face it: ‘co-creation’ has become one of those buzz-words,
often used but rarely understood.
So we would like to share some of the secrets in 60 minutes.
2
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
This is what people ask us
3
60 Minutes
I have heard of it, but how can co-creation help me now,
next to all the tools that I already use?
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
What will you learn?
4
4 Types of Co-creation
60 Minutes
Cases & Examples
5 Guiding Principles
How to recruit the best?
5
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
Why? “You cannot solve a
problem with the same thinking
that created it.”
Albert Einstein
A recent example of our work
6
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
We co-created ‘Social Seating’ for KLM
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
Frequent flyers & experts created a new on-board experience that generated a lot of buzz and was launched in 2012
A recent example of our work
7
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
Interested? Please contact us for an appointment
+31 (0) 20 475 0555
This presentation is for ambitious innovation- and strategy teams interested in learning about co-creation.
A great introduction to the Fronteer way of working and inspiration from real world best practices across industries.
About Fronteer
Fronteer Strategy is an Amsterdam-based consulting firm. We help brands to innovate. Successfully.
We are one of the global experts in expert & consumer co-creation with a proven track-record and a list of global clients that work with us on a
continuous basis.
Our co-creation methodologies are regularly applied for generating breakthrough solutions to complex, urgent and/or strategic matters.
9
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
“Fronteer combines business understanding with sensitivity for
trends, technology with creativity, and forward thinking with brand heritage”
10
- Manager Global Heineken Design & Concept
FRONTEERSTRATEGYINNOVATION.CO-CREATION.BRAND DEVELOPMENT.
www.fronteerstrategy.com
@fronteerstrat
www.facebook.com/fronteerstrategy
Top Related