A Report On Effect of leverage on EPS and EBIT:
British American Tobacco
Group Profile
SL Name ID
1 Md Zarif Ibne Arif 19-093
2 Sadia Salsabila Jerin 19-095
3 Syed Shadab Mahbub 19-097
4 Md.Monjurul Ahsan 19-099
5 Shohel Hossain 19-101
Letter Of Transmittal
November 20,2016
Dr. Md. Kismatul Ahsan
Professor
Department Of Finance
University of Dhaka
Subject: Submission of report on the Effect of leverage on EPS and EBIT of British American
Tobacco Bangladesh
Dear Sir,
It is a great pleasure for us to submit the report on “Effect of leverage on EPS and EBIT of British
American Tobacco Bangladesh” as per our requirement for course F-406; Corporate Finance. Writing this
report has been a challenging but interesting experience for us.
After completing this report, we can say that we have learnt about the practical implications of Effect of
leverage and has given us the scope of applying theoretical knowledge in the case of real companies.
We have undertaken our sincerest effort for successful completion of this report and we hope that any
unintentional error, omission or mistake committed by us while preparing this report will be considered
with sympathy. Therefore, we beg your kind consideration in this regard. We will be very grateful if you
accept our report and oblige thereby.
Sincerely,
Syed Shadab Mahbub
ID-19-097
On behalf of group no. B.B.A. 19th
Batch Department of Finance, University of Dhaka
Acknowledgement
First of all we would like to express our gratitude from heart to the Beneficent, the Merciful, & Almighty
Allah for giving us the strength and patience to prepare this report within the scheduled time.
This is a great opportunity for us to make a report on such topic. We express our thanks to our dear course
teacher Dr. Md. Kismatul Ahsan for assigning us a report about Effect of leverage on EPS & EBIT of
British American Tobacco. In this regard, we would also like to thank ourselves for our good team work
and successful team spirit. Without co-operation and the support from each other, it would not be possible
to prepare this report.
We hope the report will help us pursuing our goal in the near future. We also hope we will be able to
implement the knowledge that we have acquired from this report in real life. So lastly, we would again
like to express our heartfelt thanks to our course teacher for giving his valuable suggestions and precious
contributions.
Executive Summary
The purpose of this report is to gain an holistic understanding of the effect of leverage on EPS and EBIT
of British American Tobacco as a company. We began the report with a company analysis, where we
tried to present the real life scenario about the strengths and weakness of the company and its implications
on our valuation. Furthermore, we tried to adjust the financial statements to show the effect of leverage on
EPS and EBIT of the company.
In order gain a view of the broader picture, we also conducted breakeven analysis, which formed a very
important basis of the assumptions that we had to make in order to project future financial performance of
the business, and also gave us a sense of how much units to produce to avoid losses given the economy’s
demographic structure.
Based on certain assumptions, projections were made both for local sales and exports, and it was the basis
of forming the scenario analysis and graphs. We applied the degree of operating leverage, degree of
financial leverage, breakeven analysis of the company from different angles to gain an in-dept
understanding of cost and capital structure of BATBC.
Table Of Content
Sl name Pg
1 Chapter 01: Introduction 01
2 Chapter 02: Theoritical background 03
3 Chapter 03: Application to theory 19
4 Conclusion 24
About the British American Tobacco
British American Tobacco Bangladesh was born in 1910 as Imperial Tobacco Company and was one of
the first multinational companies in Bangladesh. As the nation advanced through adversity and political
turmoil, the company too withstood its own challenges. As Bangladesh progressed, so did the Company,
with a global identity as British American Tobacco (BAT) Bangladesh transformed in 1998. Over the
years, BAT Bangladesh has proven itself to be an organisation capable of excellence – through its people,
its products and business practices.
Employing more than 1,350 people directly and approximately 52,000 people indirectly as farmers,
distributors and local suppliers, BAT is also one of the most widely recognized brands in the country and
also one of the largest tax payers.
Sourcing, Production, Distribution & Consumers BAT has significantly invested to capture value in the entirety of the value chain in the tobacco industry
to provide seamless sourcing, innovation at the production level, nationwide distribution and direct
branding opportunities with its customers. BAT sources leafs and other materials via its partnerships with
farmers and also houses state of the art manufacturing facilities to support a scalable operational
infrastructure.
Continued sales growth has been made possible due to the strength of BAT’s distribution channel, and the
relationships it nurtures with wholesalers, retailers and logistic providers.
Products Key product offerings include a variety of tobacco products with numerous scopes of product and pricing
differentiation. The following are the brands for BAT:
● Benson & Hedges
● John Player
● Gold Leaf
● Pall Mall
● Capstan
● Star
● Derby
● Hollywood
Apart from its own brands, BAT’s main product - tobacco leaf is also exported to its sister concerns in
countries like China and India. However, the latest imposition of 10% leaf exporting tax, has been a cause
for concern, and our valuation has incorporated the consequential price shock, which we predict that
Bangladesh’s cost-effectiveness will restore BAT’s competitiveness in the global market.
As mentioned before, BAT is revenue driven organization, where the majority of its sales comes from the
sale of the brands mentioned above. While sales have enjoyed consistent growth in the latest financial
periods, some factors that we have to take into consideration would be increasing competition, and
government policies to increase VAT charges which is ultimately going to have an inflationary effect on
the prices of cigarettes.
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Chapter 01: Introduction
That being, on the other hand the Bangladeshi economy is reaping its demographic dividend, with
tobacco consumers steadily growing over the last decade. As population, and more significantly, its
structure continues to evolve, more and more people are speculated to begin consuming tobacco products.
To address the diverse needs of the consumer base, BAT’s array of brands are structured, as per law into
certain segments in accordance to their prices:
Premium Benson and Hedges
High John Player Gold Leaf, Pall Mall, Capstan
Medium Star
Low Derby Hollywood
These segments are an industry and this segmentation is imposed on the basis of their pricing. In the
premium segment, BAT enjoys market leadership, although it constitutes for a relatively smaller part of
the overall tobacco market. Growth is predicted to be be stagnant, though it is predicted to become more
competitive in the high and medium segment in the upcoming years due to competitors launching their
own brands.
BAT’s main competition includes Phillip Morris International, Dhaka Tobacco & Akij Biri. BAT has
been known to service the upper segment of the market and has been more aggressive in terms of
marketing and distribution for that target market as opposed to the lower segment where local players
boasts coast leadership.
Cost structure for a company like BAT is stable, and apart from investing and maintaining its equipment,
we cannot forecast any other significant capitation expenditure. In terms of operation efficiency, we can
also predict a stable cost structure, and within the scope of our study, we could not identify any
operational bottlenecks which could hamper future growth.
However, a factor that is outside company control are the Supplementary duty and the VAT charges that
will be imposed by the government. In fact, as per the comments of our Finance Minister, there have been
significant pressure by anti-tobacco lobbyists for the government to place more pressure to discourage
tobacco sales. Upward pressure on Supplementary duty has also been accounted for in the course of our
valuation.
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Fixed cost
A fixed cost is a cost that does not change with an increase or decrease in the amount of goods or
services produced or sold. Fixed costs are expenses that have to be paid by a company,
independent of any business activity. It is one of the two components of the total cost of running
a business, along with variable cost.
Figure 1: fixed cost
A fixed cost is an operating expense of a business that cannot be avoided regardless of the level
of production. Fixed costs are usually used in breakeven analysis to determine pricing and the
level of production and sales under which a company generates neither profit nor loss. Fixed
costs and variable costs form the total cost structure of a company, which plays a crucial role in
ensuring its profitability.
Variable Cost
A variable cost is a corporate expense that varies with production output. Variable costs are those
costs that vary depending on a company's production volume; they rise as production increases
and fall as production decreases. Variable costs differ from fixed costs such as rent, advertising,
insurance and office supplies, which tend to remain the same regardless of production output.
Fixed costs and variable costs comprise total cost.
2
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Chapter 02: Theoritical background.
Variable costs can include direct material costs or direct labor costs necessary to complete a
certain project. For example, a company may have variable costs associated with the packaging
of one of its products. As the company moves more of this product, the costs for packaging will
increase. Conversely, when fewer of these products are sold the costs for packaging will
consequently decrease.
Figure 3: Total cost
Discretionary fixed cost
A discretionary fixed cost is an expenditure for a period-specific cost or a fixed asset, which can
be eliminated or reduced without having an immediate impact on the reported profitability of a
business. There are not many discretionary fixed costs, but they can be quite large, and so are
worth considerable review by management.
The following can be considered discretionary fixed costs:
Advertising campaigns
Employee training
Investor relations
Public relations
Research and development activities for specific products
Committed fixed cost
Committed fixed costs are those fixed costs that are difficult to adjust and that relate to the
investment in facilities, equipment, and the basic organizational structure of a firm. A committed
fixed cost has a long future planning horizon— more than on year. These types of costs relate to
a company’s investment in assets such as facilities and equipment. Once such costs have been
incurred, the company is required to make future payments.
Why Are Committed Fixed Costs the Most Difficult to Change
The following reasons are the main hindrance for not to change committed fixed cost-
Long-TermThe long-term nature of committed costs makes them difficult to change. A small consulting business cannot break its long-term office lease without paying significant penalties.
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Similarly, companies cannot break labor wage agreements or refuse to honor management contracts. A manufacturing company that owns its facilities must pay property taxes and spend certain amounts annually for maintenance work.
OperationsOperational reasons make it difficult to change committed costs. Restaurants and retail stores cannot change locations easily because they might lose their regular customers. In addition, they would have to allocate additional resources to developing a client base in their new locations. Depreciation is another committed operating expense that is difficult to change. It is the phased allocation of a fixed asset's cost over its useful life. Fixed assets are physical assets with useful lives substantially longer than a year, such as computers and buildings. However, depreciation is a noncash expense that affects net income but not cash flow.
Strategy
Committed costs usually are an extension of corporate strategy. Businesses spend time and resources thinking through and implementing strategic options. Major decisions, such as building a manufacturing facility or expanding into a new geographic market, usually are part of long-term plans to drive revenue growth and diversify. Companies cannot walk away from strategic research and development initiatives to bring new products to market. Similarly, companies cannot change marketing plans designed to support the launch of new products and achieve market share growth.
Considerations
Start-up companies usually have fewer committed costs because management may want to retain as much operational flexibility as possible. A consulting business can start out as a home-based business and wait to sign a long-term office lease until it has secured a few clients. Similarly, a manufacturer looking to expand into a new market should not start out by building stores and distribution centers. Instead, it should first explore distribution arrangements with local businesses because these are easier to change.
Operating Leverage
Operating leverage is a measurement of the degree to which a firm or project incurs a
combination of fixed and variable costs. A business that makes sales providing a very high gross
margin and fewer fixed costs and variable costs has much leverage. The higher the degree of
operating leverage, the greater the potential danger from forecasting risk, where a relatively
small error in forecasting sales can be magnified into large errors in cash flow projections.
High and Low Operating Leverage
It is essential to compare operating leverage among companies in the same industry, as some
industries have higher fixed costs than others. The concept of a high or low ratio is then more
clearly determined.
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Most of a company’s costs are fixed costs that occur regardless of sales volume. As long as a
business earns a substantial profit on each sale and sustains adequate sales volume, fixed costs
are covered and profits are earned. Other company costs are variable costs incurred when sales
occur. The business earns less profit on each sale but needs a lower sales volume for covering
fixed costs. However, the business does not generate greater profits unless it increases its sales
volume.
For example, a software business has greater fixed costs in developers’ salaries, and lower
variable costs with software sales. Therefore, the business has high operating leverage. In
contrast, a computer consulting firm charges its clients hourly, resulting in variable consultant
wages. Therefore, the business has low operating leverage.
Figure 4: Effect of high & low OL on EBIT
Degree Of Operating Leverage - DOL
The degree of operating leverage (DOL) is a leverage ratio that summarizes the effect a
particular amount of operating leverage has on a company's earnings before interest and taxes
(EBIT) over a period of time. Operating leverage involves using a large proportion of fixed costs
to variable costs in the operations of the company. The formula is as follows:
Degree of Operating Leverage Formula
The formula for the DOL takes into account two variables. They are:
1) The percentage change in EBIT from time period one to time period two
2) The percentage change in sales from time period one to time period two
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The formula is then, DOL = % change in EBIT / % change in sales
EBIT can be calculated by taking the sales revenue and subtracting the operating expenses.
The Degree of Operating Leverage Ratio helps a company in understanding the effects of
operating leverage on the company’s probable earnings. It is also important in determining a
suitable level of operating leverage which can be used in order to get the most out of the
company’s Earnings before interest and taxes or EBIT.
If the operating leverage is high, then a smallest percentage change in sales can increase the net
operating income. The net operating income is the amount of income that is left after payments
of fixed cost are made, regardless of how much sales has been made. Since the Degree of
Operating Leverage or DOL helps in determining how the change in sales volume would affect
the profits of the company, it is important to ascertain the value of degree of operating leverage
in order to minimize the losses to the company.
A business would benefit if the can estimate the Degree of Operating Leverage or DOL. The
impact of the leverage on the percentage of sales can be quite striking if not taken seriously;
therefore it is really important to minimize these risks of the business. If you get a higher degree
of operating leverage or DOL then you should try and balance the operating leverage to balance
with the financial leverage in order to provide with profits to the company. A company’s balance
Degree of Operating Leverage can provide the financial leverage is an important factor
contributing to business profits. Even a small percentage of increase in sales can help in having a
greater proportion of profits in the company, so it is really important to maintain a balance
between both financial leverage and operating leverage to yield maximum benefits.
Financial Leverage
Financial leverage is the degree to which a company uses fixed-income securities such as debt
and preferred equity. The more debt financing a company uses, the higher its financial leverage.
A high degree of financial leverage means high interest payments, which negatively affect the
company's bottom-line earnings per share.
Financial risk is the risk to the stockholders that is caused by an increase in debt and preferred
equities in a company's capital structure. As a company increases debt and preferred equities,
interest payments increase, reducing EPS. As a result, risk to stockholder return is increased. A
company should keep its optimal capital structure in mind when making financing decisions to
ensure any increases in debt and preferred equity increase the value of the company.
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Degree of Financial Leverage
The formula for calculating a company's degree of financial leverage (DFL) measures the
percentage change in earnings per share over the percentage change in EBIT. DFL is the measure
of the sensitivity of EPS to changes in EBIT as a result of changes in debt.
Formula:
Or
The degree of financial leverage or DFL helps in calculating the comparative change in net
income caused by a change in the capital structure of business. This ratio would help in
determining the fate of net income of the business. This ratio also helps in determining the
suitable financial leverage which is to be used to achieve the business goal. The higher the
leverage of the company, the more risk it has, and a business should try and balance it as
leverage is similar to having a debt.
This formula can be even used to compare data of many companies that can help an investor in
deciding which company to invest in, based on the result of how much risk is attached with each
companies capital structures. It would help an investor to strike a great deal as when the there is
an economic decline the losses of the company can be substantiated with this investment and
during the rise in the economic conditions the volume of sales would be well compensated.
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The degree of financial leverage is useful for figuring out the fate of net income in the future,
which is based on the changes that take place in the interest rates, taxes, operating expenses and
other financial factors. Debts added to a business would provide an interest expense to the
company which is a fixed cost, and this is when the company’s business begins to turn to provide
profit. It is important to balance the financial leverage according to the operating costs of the
company as it would minimize the level of risks involved.
Degree of Total Leverage (DTL)
By combining the degree of operating leverage with the degree of financial leverage we obtain
the degree of total leverage (DTL). If a firm has a high amount of operating leverage and
financial leverage, a small change in sales will lead to a large variability in EPS. The degree of
total leverage can calculate by the following formula-
The first way to figure the DTL is by multiplying the DOL by the DFL. The DOL equals the
company's percentage change in earnings before interest and taxes divided by the company's
percentage change in sales, while the DFL equals the percentage change in earnings per share
divided by the percentage change in EBIT.
For example, Newco produces 140,000 units annually. The company's variable costs are $20 per
unit, price per unit is $50 and its fixed costs total $2.4 million. The company's annual interest
expense amounts to $100,000 annually. If Newco's sales increase by 20%, what is the impact to
the company's EPS?
Answer: DTL = 140,000(50-20)/140,000(50-20)-2,400,000 - $100,000 = 2.47
If Newco's sales increase by 20%, the company's EPS will increase by 49.4% (20%)(2.47).
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Break-even Point
The break-even point (BEP) in economics, business, and specifically cost accounting, is the
point at which total cost and total revenue are equal: there is no net loss or gain, and one has
"broken even." A profit or a loss has not been made, although opportunity costs have been
"paid", and capital has received the risk-adjusted, expected return. In short, all costs that needs to
be paid are paid by the firm but the profit is equal to 0.
In accounting, the break-even point refers to the revenues needed to cover a company's total
amount of fixed and variable expenses during a specified period of time. The revenues could be
stated in dollars (or other currencies), in units, hours of services provided, etc.
Figure 5: Break-even point
The break-even calculations are based on the assumption that the change in a company's
expenses is related to the change in revenues. This assumption may not hold true for the
following reasons:
A company is likely to have many diverse products with varying degrees of
profitability.
A company may have many diverse customers with varying demands for special
attention. Hence some expenses will increase for reasons other than the sale of additional
units of product.
A company may be selling in a variety of markets. This could result in the selling
prices in one market or country being lower than the selling prices in another market or
country.
The company may see frequent fluctuations in its sales mix.
The basic calculation of the break-even point in sales dollars for a year is: fixed expenses (fixed
manufacturing, fixed SG&A, fixed interest) for the year divided by the contribution margin ratio
or percentage. The basic calculation of the break-even point in units sold for a year is fixed
expenses for the year divided by the contribution margin per unit of product. 10
The break-even point formula is calculated by dividing the total fixed costs of production by the
price per unit less the variable costs to produce the product.
Since the price per unit minus the variable costs of product is the definition of the contribution
margin per unit, you can simply rephrase the equation by dividing the fixed costs by the
contribution margin.
This computes the total number of units that must be sold in order for the company to generate
enough revenues to cover all of its expenses. Now we can take that concept and translate it into
sales dollars.
The break-even formula in sales dollars is calculated by multiplying the price of each unit by the
answer from our first equation.
This will give us the total dollar amount in sales that will we need to achieve in order to have
zero loss and zero profit. Now we can take this concept a step further and compute the total
number of units that need to be sold in order to achieve a certain level profitability with out
break-even calculator.
First we take the desired dollar amount of profit and divide it by the contribution margin per unit.
The computes the number of units we need to sell in order to produce the profit without taking in
consideration the fixed costs. Now we must add back in the break-even point number of units.
Here’s what it looks like.
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The origins of break-even point can be found in the economic concepts of “the point of
indifference.”
Calculating the break-even point of a company has proved to be a simple but quantitative tool for
the managers.
The break-even analysis, in its simplest form, facilitates an insight into the fact about revenue
from a product or service incorporates the ability to cover the relevant production cost of that
particular product or service or not. Moreover, the break-even point is also helpful to managers
as the provided info can be used in making important decisions in business, for example
preparing competitive bids, setting prices, and applying for loans.
Adding more to the point, break-even analysis is a simple tool defining the lowest quantity of
sales which will include both variable and fixed costs. Moreover, such analysis facilitates the
managers with a quantity which can be used to evaluate the future demand. If, in case, the break-
even point lies above the estimated demand, reflecting a loss on the product, the manager can use
this info for taking various decisions. He might choose to discontinue the product, or improve the
advertising strategies, or even re-price the product to increase demand.
Another important usage of the break-even point is that it is helpful in recognizing the relevance
of fixed and variable cost. The fixed cost is less with a more flexible personnel and equipment
thereby resulting in a lower break-even point. The importance of break-even point, therefore,
cannot be overstated for a sound business and decision making.
However, the applicability of break-even analysis is affected by numerous assumptions. A
violation of these assumptions might result in erroneous conclusions.
Margin of Safety
Margin of safety (safety margin) is the difference between the intrinsic value of a stock and its
market price. Another definition, In Break even analysis (accounting), margin of safety is how
much output or sales level can fall before a business reaches its breakeven point.
Using margin of safety, one should buy a stock when it is worth more than its price on the
market. This is the central thesis of value investing philosophy which espouses preservation of
capital as its first rule of investing. Benjamin Graham suggested to look at unpopular or
neglected companies with low P/E and P/B ratios. One should also analyze financial statements
and footnotes to understand whether companies have hidden assets that are potentially unnoticed
by the market.
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Figure 6: Margin of safety
The margin of safety protects the investor from both poor decisions and downturns in the market.
Because fair value is difficult to accurately compute, the margin of safety gives the investor
room for investing. A common interpretation of margin of safety is how far below intrinsic value
one is paying for a stock. For high quality issues, value investors typically want to pay 90 cents
for a dollar (90% of intrinsic value) while more speculative stocks should be purchased for up to
a 50 percent discount to intrinsic value (pay 50 cents for a dollar).
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The margin of safety is the reduction in sales that can occur before the breakeven point of a
business is reached. This informs management of the risk of loss to which a business is subjected
by changes in sales. The concept is useful when a significant proportion of sales are at risk of
decline or elimination, as may be the case when a sales contract is coming to an end. A minimal
margin of safety might trigger action to reduce expenses. The opposite situation may also arise,
where the margin of safety is so large that a business is well-protected from sales variations.
To calculate the margin of safety, subtract the current breakeven point from sales, and divide by
sales. The formula is:
Current Sales Level – Breakeven Point
Current Sales Level
The amount of this buffer is expressed as a percentage.
Here are two alternative versions of the margin of safety:
1. Budget based- A company may want to project its margin of safety under a budget for a
future period. If so, replace the current sales level in the formula with the budgeted sales
level.
2. Unit based- If you want to translate the margin of safety into the number of units sold,
then use the following formula instead:
Current Sales Level - Breakeven Point
Selling Price Per Unit
Effect of Operating Leverage on a Company's Profits
Operating leverage, in simple terms, is the relationship between fixed and variable costs. Fixed
costs are costs that are incurred regardless of the number of units sold. Variable costs change
with the level of sales. A company with high operating leverage has a high percentage of fixed
costs to total costs, which means more units have to be sold to cover costs. A company with low
operating leverage has a high percentage of variable costs to total costs, which means fewer units
have to be sold to cover costs. In general, a higher operating leverage leads to lower profits.
Profit is defined as the difference between revenues and costs. If sales are $10,000 and costs are
$5,000, the profit is $5,000. So, the two main variables in profit are sales and costs. In general,
the more you can sell, the more profit you make. Likewise, the lower your costs, the more profit
you will have. Operating leverage helps small-business owners understand and minimize the
effect that cost structure has on company profits.
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Figure 7: associated risk with operating leverage
Cost Structure
The more operating leverage a company has, the more it has to sell before it can make a profit. In
other words, a company with a high operating leverage must generate a high number of sales to
cover high fixed costs, and as these sales increase, so does the profitability of the company.
Conversely, a company with a lower operating leverage will not see a dramatic improvement in
profitability with higher volume, because variable costs, or costs that are based on the number of
units sold, increase with volume.
Break-even Point
Operating leverage defines a company's break-even point, which drives pricing. The break-even
point is the point at which costs are equal to sales; the company "breaks even" when the cost to
produce a product equals the price customers pay for it. To make a profit, the price must be
higher than the break-even point. A company with a high operating leverage, or a higher ratio of
fixed costs to variable costs, always has a higher break-even point than a company with a low
operating leverage. The company with a high operating leverage, all other things being equal,
must raise prices to make a profit.
Benefits to High Fixed Costs
It may seem as though a high operating leverage is detrimental to profits, but a high fixed cost
structure has some benefits.
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The principal advantage is that companies with a high operating leverage have more to gain
from each additional sale because they don't have to increase costs to generate more sales. As a
result, profit margins increase at a faster pace than sales.For example, most software and
pharmaceutical companies invest a large amount in upfront development and marketing. It
doesn't matter if Microsoft or Pfizer sell one unit or 100 units, as their fixed costs will not change
much.
Effect of Operating Leverage on Net Income
The percentage change in net income based on a percentage change in sales equals DOL times
the percentage change in sales, times 100. For example, if your small business has a DOL of 7
and a 5 percent increase in sales, multiply 7 times 0.05 times 100 to get a 35 percent increase in
net income. If you instead had a lower DOL of 3 and the same sales increase, your net income
would rise by just 15 percent, or 3 times 0.05 times 100.
Effect of Operating Leverage on ROE
Because net income is the numerator of the ROE formula, operating leverage has a similar effect
on ROE as it does on net income. A higher DOL boosts ROE when sales rise, but it also
accelerates the decrease in ROE when sales decline. You can increase your DOL by increasing
your fixed costs relative to variable costs, but be aware of the negative effects on ROE when
sales decrease.
Impact of financial leverage on firm’s profitability
A company needs financial capital in order to operate its business. For most companies, financial
capital is raised by issuing debt securities and/or by selling common stock. The amount of debt
and equity that makes up a company’s capital structure has many risk and return implications.
Therefore, corporate management has an obligation to use a thorough and prudent process for
establishing a company’s target capital structure. The capital structure is how a firm finances its
operations and growth by using different sources of funds.
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Empirical Use of Financial Leverage
Financial leverage is defined as the extent to which fixed-income securities and preferred stock
are used in a company’s capital structure. Financial leverage has value due to the interest tax
shield that is afforded by the U.S. corporate income tax law. The use of financial leverage also
has value when the assets that are purchased with the debt capital earn more than the cost of the
debt that was used to finance them. Under both of these circumstances, the use of financial
leverage increases the company’s profits. With that said, if the company does not have sufficient
taxable income to shield, or if its operating profits are below a critical value, financial leverage
will reduce equity value and thus reduce the value of the company.
Given the importance of a company’s capital structure, the first step in the capital decision
making process is for the management of a company to decide how much external capital it will
need to raise to operate its business. Once this amount is determined, management needs to
examine the financial markets to determine the terms in which the company can raise capital.
This step is crucial to the process, because the market environment may curtail the ability of the
company to issue debt securities or common stock at an attractive level or cost. With that said,
once these questions have been answered, the management of a company can design the
appropriate capital structure policy, and construct a package of financial instruments that need to
be sold to investors. By following this systematic process, management’s financing decision
should be implemented according to its long-run strategic plan, and the manner in which it wants
to grow the company over time.
Impact of Financial Leverage on Performance
Perhaps the best way to illustrate the positive impact of financial leverage on a company’s
financial performance is by providing a simple example. The Return on Equity (ROE) is a
popular fundamental used in measuring the profitability of a business as it compares the profit
that a company generates in a fiscal year with the money shareholders have invested. After all,
the goal of every business is to maximize shareholder wealth, and the ROE is the metric of return
on shareholder's investment.
Measurement of Financial Leverage Risk
Corporate management tends to measure financial leverage by using short-term solvency ratios.
Like the name implies, these ratios are used to measure the ability of the company to meet its
short-term obligations. Two of the most utilized short-term solvency ratios are the current ratio
and acid-test ratio. Both of these ratios compare the company’s current assets to its current
liabilities. However, while the current ratio provides an aggregated risk metric, the acid-test ratio
provides a better assessment of the composition of the company’s current assets for purposes of
meeting its current liability obligations since it excludes inventory from current assets.
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Capitalization ratios are also used to measure financial leverage. While there are many
capitalization ratios that are used in the industry, two of the most popular metrics are the long-
term-debt-to-capitalization ratio and the total-debt-to-capitalization ratio. The use of these ratios
is also very important for measuring financial leverage. However, these ratios can be easily
distorted if management leases the company’s assets without capitalizing the assets' value on the
company’s balance sheet . Moreover, in a market environment where short-term lending rates are
low, management may elect to use short-term debt to fund both its short- and long-term capital
needs. Therefore, short-term capitalization metrics also need to be used to conduct a thorough
risk analysis.
Coverage ratios are also used to measure financial leverage. The interest coverage ratio, also
known as the times-interest-earned ratio, is perhaps the most well-known risk metric. The
interest coverage ratio is very important because it provides an indication of a company’s ability
to have enough pre-tax operating income to cover the cost of its financial burden. The funds-
from-operations-to-total-debt ratio, and the free-operating-cash-flow-to-total-debt ratio are also
important risk metrics that are used by corporate management.
How the Degree of Financial Leverage Affects Earnings Per Share
The DFL determines the percentage change in a company's EPS per unit change in its EBIT. A
company's DFL is calculated by dividing a company's percentage change in EPS by the
percentage change in EBIT over a certain period. It could also be calculated by dividing a
company's EBIT by its EBIT less interest expense.
EPS is used in fundamental analysis to determine a company's profitability. EPS is calculated by
subtracting dividends paid out to shareholders from a company's net income. The resulting value
is divided by the company's average outstanding shares.
A higher DFL ratio means that the company's EPS is more volatile. For example, assume
hypothetical company ABC has EBIT of $50 million, an interest expense of $15 million and
outstanding shares of 50 million in its first year. Company ABC's resulting EPS is 70 cents, or
($50 million - $15 million) / (50 million).
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We have followed the following process for performing the analysis of leverage of BATBC:
Chapter 3: Application to theory
Analyzing the income
statement of BATBC
Adjusting the
income statement
for performing
analysis
Analyzing the effect of
leverage on EPS and
EBIT
Performing scenario analysis
The income statement of BATBC
Adjusted variables:
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2010 2011 2012 2013 2014 2015
WPPF 215.429 258.614 342.182 479.141 571.909 655.767
Operating profit 4324.72 5282.96 6912.7 9504.37 11536.7 13200.5
WPPF as a percentage of OP 0.04981 0.04895 0.0495 0.05041 0.04957 0.04968
Average 0.04965
net sales 20946 23268.9 27471.3 31225.4 35642 39894.9
sales volume 22245.7 25404.9 30400 36942.8 42749.1 48448.9
price 0.94158 0.91592 0.90366 0.84524 0.83375 0.82344
Average price 0.87726
per unit contribution margin 0.32514
variable cost:
COGS 13475.7 13455.5 15946.2 17501.3 19332.2 21212.5
WIPP 214.744 262.325 343.25 471.939 572.852 655.471
Total 13690.4 13717.9 16289.5 17973.3 19905.1 21868
variable cost as a percent of sale0.65361 0.58954 0.59296 0.5756 0.55847 0.54814
Average VC % 0.58639
average VC per unit 0.55213
Fixed operating cost:
Operating expense 3145.63 4530.37 4612.42 4219.74 4775.12 5481.86
Depreciation 0 0 627.605 768.565 948.318 0
total fixed operating cost 3145.63 4530.37 5240.02 4988.3 5723.44 5481.86
Average fixed operating cost 4851.6
Fixed financing cost 16.145 110.687 119.878 11.215 157.346 122.828
Average Fixed financing cost 89.6832
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Effect of leverage on EPS and EBIT:
% Change % change % change
in sales DOL in OP DFL in NI DTL
2.506594 1.028648 2.578402
0.142012 2.111086 0.355965 1.020969 0.366163 2.155354
0.19662 1.785175 0.415081 1.014728 0.423785 1.811467
0.215224 1.567236 0.384213 1.010597 0.389871 1.583843
0.157169 1.455128 0.246322 1.008485 0.248932 1.467474
0.133332 1.381175 0.194015 1.007096 0.195661 1.390975
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% increase in operating profit=%increase in sales* DOL
% increase in Net income = %increase in Operating profit* DFL
% increase in Net income = %increase in sales* DTL
Impact of leverage on breakeven :
Case 1: Average level of leverage:
Case 2: 1.5 times of the Average level of leverage:
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0
5000
10000
15000
20000
25000
30000
35000
40000
45000
BREAKEVEN GRAPH
sales fixed cost total cost Log. (sales)
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
BREAKEVEN GRAPH
sales fixed cost total cost Log. (sales)
Case 3: 0.80 times of the Average level of leverage:
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0
5000
10000
15000
20000
25000
30000
35000
40000
45000
BREAKEVEN GRAPH
sales fixed cost total cost Log. (sales)
Conclusion:
A company needs financial capital in order to operate its business. For most companies, financial
capital is raised by issuing debt securities and/or by selling common stock. The amount of debt
and equity that makes up a company’s capital structure has many risk and return implications.
Therefore, corporate management has an obligation to use a thorough and prudent process for
establishing a company’s target capital structure. The capital structure is how a firm finances its
operations and growth by using different sources of funds.
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