E-Commerce

E- Commerce Industry Growth Aspects

E-commerce

Table of Contents

S. No. Content Page No.

1 Introduction 4

2 Growth Rate 5

3 Growth Prospects 6-8

4 E-Commerce Market Share 8

5 Job Description 11

6 Required Skill set 12

Introduction

• The term Electronic commerce or e-commerce consists of all business activities carried on with the use of electronic media, that is, computer network.

• In simple words, Electronic commerce involves buying and selling of goods and services over the World Wide Web.

• Customers can purchase anything right from a car or a cake sitting comfortably in his room and gift it to someone sitting miles apart just by click of a mouse.

• Shipping method is generally used for the delivery of the goods ordered.

Growth Rate

70% annual growth

E-Commerce – Only the first ball bowled !! Why ?• India, at 100 million users is the 3rd largest internet

market in the world by number of users.• On an average these 100 million users spend about

16 hrs a week online.– In case of television, with 500 million plus users, the

average viewer spends 13-14 hrs a week.• Industry size was $5 billion in 2010. Is expected to

grow to $40 billion by 2015.• Globally e-commerce is a big industry. 10 companies

get funded every 3 hrs in Silicon valley

Source: Ranjan Anandan – MD Google India, interview with ET, Aug, 09 2011

Drivers to E-commerce Growth

Source: Internet and Mobile Association of India Source: VCCedge – A financial research agency

Source: VCCedge – A financial research agencySource: Internet and Mobile Association of India

What the industry has to say !!

E-Commerce market share

80.00%

2.12%

6.31%

5.09%

6.48%

Online TravelDigital DownloadFinancial ServicesOther online ServicesE-Tailings

Job Description• The candidate will be required to create new business opportunities from

existing clients and generating business from targeted verticals• To independently generate new business, liaison with the creative team

for pitches and presentations• Carry out effective tasks ad provide solutions to the client by proposing

various service offerings.• The candidate will be expected to liaise with the internal team and

partners, and retain clients• Monitor campaigns and co-ordinate with the operations team for

successful campaigning• Coordinate with advertising agencies for various assignments• Collect and manage collection of funds from clients.

Required Skill set-

• Has to be an excellent communication strategy developer Enterprising in nature and willing to work across various mediums of communication,

• Capable of generating meaningful leads through multiple processes. Should be passionate about growing the business rapidly & across industry verticals.

• A go-getter who is willing to work hard in a growing agency, and collaborate to further the company's vision.

• Excellent client-facing skills, a communications style and work style that engage the client collaboratively and responsively.

• Excellent organizational and time management skills, including the ability to prioritize work in the context of performing multiple tasks and meeting deadlines.

• Organized, result oriented individual, who can track market trends and developments, prospect for new clients. Willing to travel

Thanks!!