Digitalizing Product
Development, The
Siemens PLM Vision2018-04-26
Mats Friberg, CEO
Siemens.comConfidential
Digitalization
changes
everything ”
The next trillion dollars will be
earned with data – for our customers
and for our industries.Michael Dell, founder of Dell Inc.”
Digital is the main reason just over
half of the companies on the Fortune
500 have disappeared since the year
2000.Pierre Nanterme, CEO Accenture
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Why did Sony miss the disruption?
How did Sony miss the
iPOD?
Surving in the age of disruption
To survive disruption and thrive in the digital era,
incumbents need to become digital enterprises,
rethinking every element of their business. “
2016 World Economic Forum
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170 years
of Siemens
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Our claim “Ingenuity for life”
“Ingenuity” stands for innovation, engineering and genius.
For us, it also includes unity: We are united in our efforts,
and we are committed to partnering with our customers.
“For life” relates to our role in society: to make real what
matters.
“Ingenuity for life” is therefore our unrelenting drive and promise
to create value for customers, employees and society.
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Vision 2020 – the five elements of our ownership culture
Ownership
culture
Leadership• Be bold, decisive and courageous
• Exemplify “Siemens matters”
• Motivate and engage
Values – Our foundation• Responsible
• Excellent
• Innovative
People orientation• Empowerment and trust
• Honesty, openness and
collaboration
EquitySupport long-term, output
and profit orientation
Behaviors• Respect
• Focus
• Initiative and execution
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Siemens company structure
We make real what matters
Power and Gas
Energy Management
Building Technology
MobilitySiemens Gamesa
Renewable EnergyProcess and Drives
SiemensHealthineers
Digital Factory
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Digitalization
By 2020, the global volume of data will soar to
44 zettabytes, and 50 billion devices will be
connected.
Source: IDC, The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things, April 2014; Dave Evans (Cisco): The Internet of Things, How the Next Evolution of the Internet Is Changing Everything, April 2011
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Based on our strength in electrification, automation and our
domain know-how we drive digitalization
1) The cloud-based, open operating system
Digitalization
Automation
Electrification
SiemensSoftware
Digital Services
Digital enhanced Electrification &
Automation
MindSphere1
Domain
Know-how
Digital
Expertise
0100111
Core Drive Train (incl. Power Electronics)
01001110100111
Integration over the entire lifecycle
Trusted
Partner
© Siemens AG 2018
January 2018 siemens.comPage 11
Research and development –
we‘re investing more and sharpening our focus
Additive manufacturing
Connected (e)mobility
Autonomous robotics
Energy storage
Distributed energy systems
Cybersecurity
Data analytics, artificial intelligence
Blockchain applications
Connectivity and edge devices
Future of automation
Materials
Power electronics
Simulation and digital twin
Software systems and processes
4.05.2 ~5.6
FY 2014 FY 2017 FY 2018e
R&D spending
in billions of €
~+40%
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Proven through the systematic expansion of our portfolio
Siemens automation #1
Totally Integrated Automation1
1958 2000 20142010 2012 201620061996
ORSI
SIMATIC1
2018
Siemens software #1
2
1 In-house developments/digital upgrades 2 Cooperation
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Siemens Digital Factory
paving the way for the Digital Enterprise
Integrated product portfolio
Digital Factory Division
Factory Automation
Control Products
Customer Services
Product Lifecycle Management
Motion Control
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Siemens PLM Software
Delivering the software foundation of the Digital Enterprise
Organization
▪ Siemens PLM Software Inc.
▪ Business Unit within Siemens Digital Factory
▪ Headquarters: Plano, Texas, USA
▪ Workforce of over 18,000
▪ 250 Locations in 36 countries
▪ More than 170,000 customers
Products
▪ Product Lifecycle Management, Electronic Design
Automation, Manufacturing Operations Management,
Performance Analytics Software and Services
Market Position
▪ #1 in industrial software for the digital enterprise
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The world’s leading supplier
of industrial software for the Digital Enterprise
From diverse market leaders
0
0,5
1
1,5
2
2,5
3
3,5
To leadership in digitalization
0
0,5
1
1,5
2
2,5
3
3,5
US$ (Billions)
Source: 2016 CIMdata market analysts Combined Siemens PLM and Mentor position
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The broadest portfolio for digital innovation
MECHANICALDESIGN
CAD, specialized engineering and
Formulation
SIMULATION AND TEST
predictive engineering and test
SOFTWARE DELIVERYplan, build, test,
release and control
ELECTRONIC DESIGN AUTOMATION
systems, electrical, IC and embedded
PERFORMANCEANALYTICS
collect and analyze data for optimization
MANUFACTURINGPLANNING
process design and simulation;
NC programming
AUTOMATIONprogramming, motion control and Operation
MANUFACTURING OPERATIONS
MES, APS, quality, HMI and production
PLATFORMCollaboration, Open IoT
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Teamcenter, Polarion
Collaboration and configuration control; Application, process and BOM management
Siemens PLM Software Business Segments
and selected products
Fibersim, Syncrofit, Mastertrim
Composites, air frame assembly and seat design
SpecializedEngineering
Software
NXCatchbook
Product design and specialized
engineering
ProductEngineering
Software
Solid Edge, Femap
Product design, simulation andmanufacturing
MainstreamEngineering
Simcenter, LMS,STAR-CCM+,
HEEDS
Simulation, testand systemsengineering
Simulation and Test Solutions
Tecnomatix, NX CAM
Process design and simulation;
NC programming
ManufacturingEngineering
Software
SIMATIC IT,QMS, Camstar,
WinCC, Preactor
MES, Quality, HMI and Production
Manufacturing Operations
Management
Cloud Services
Product-driven Services
Lifecycle Collaboration
MindSphere
IoT cloud-based solutions to collect and analyze data for optimization of plants, products, and machines
Xpedition, Capital platform, Calypto, Calibre, Veloce, FloEFD, Valor
Systems, Electrical, IC and
Embedded
Electronic Design
Automation
Advantedge
Active integration services and support
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Focus Industries
Siemens
PLM Software
industry sectors
Aerospaceand Defense
Automotive
and TransportationElectronics Semiconductors
Consumer Productsand Retail
Energyand Utilities
Industrial MachineryHeavy Equipment
MarineMedical Devicesand Pharmaceuticals
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Nordics Operation
• Lead Country - Sweden
• 7 Languages and 4 Currencies
• 4 Legal Entities – Sweden, Finland and Denmark
incl. Mentor Graphics
• 7 Office locations
• Solna, Gothenburg, Ballerup, Vejle, Oslo, Espoo,
Lindholmen and Oulo
• Over 280 Nordic employees
• Of which Mentor Graphics are 75 employees
• 20 “Nordic” resellers
• More than 1,750 Customers
• Several Global Accounts managed from Nordic
Sweden (Lead Country)
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