Download - Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

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Page 1: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Deliver unique brand experiences with Sitecore’sExperience Marketing Cloud

Page 2: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Building a long-lasting relationship with the customer is all about knowing the customer as a whole, treating each of the million customers as special and delivering a personalized experience for each of them.

What is CRM today?

Page 3: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Sitecore stands apart from the crowd of marketers with its experience marketing cloud; uses a holistic approach by focusing on the customer as a whole, knowing them and catering to what they needs and wants.

What Sitecore does?

Page 4: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

As companies got entangled with the technical aspects of digital marketing, the human touch to real marketing got lost; this is where Sitecore surged ahead with its experience marketing to provide a human touch with its automation.

Real V/s Digital Marketing

Page 5: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Primary Feature of Sitecore

Web Content Management

Mobile Marketing

Email capabilities

Marketing automation

360 degree view of customer profile

Transactional Elements in Ecommerce

Page 6: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Delivering Personalized ExperienceSitecore provides simple tools to observe customer behavior so that their unique needs and interests can be identified and relevant content can be pushed to them.

Page 7: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Sitecore provides real time information on dynamic customer segments based on criteria like behaviour, cross-channel interaction, location and campaigns that interest them. 

Info on Customer Segments

Page 8: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Whether or not your content has worked can be instantly tested and measured to refine or optimize its performance can be done via predictive analysis in real-time.

Predictive Analytics

Page 9: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Quick and easy deployment

Other features of Sitecore Implementation

Scalability as per your requirements

Easy management of system updates, patching, and maintenance

Page 11: Deliver Unique Brand Experiences with Sitecore’s Experience Marketing Cloud

Suyati provides marketing technology and integration services for companies that wish to combine the best of breed solutions and create a unified approach to customer acquisition. This unified digital marketing approach requires system integration between various CMS and CRM platforms, and a slew of eCommerce, Marketing Automation, Social Media Listening, email and social marketing, and customer service systems. Our specialized knowledge in Salesforce, open source and .Net based systems enables us to build effective custom integrated solutions for our clients.