Download - Creating Visually Engaging Content

Transcript
Page 1: Creating Visually Engaging Content

MILLION DOLLAR STYLE**On a hundred dollar budget Presented By:

Michael EsordiThe Marketing Center – New Orleans, Louisiana

@mesordi

Page 3: Creating Visually Engaging Content

OUR CHALLENGE $100.00

@mesordi#BigDigitalADL

Page 4: Creating Visually Engaging Content

$88.01

@mesordi#BigDigitalADL

Page 5: Creating Visually Engaging Content

$76.13

$0.99 x 12 months = $11.88

@mesordi#BigDigitalADL

Page 6: Creating Visually Engaging Content

$17.13

@mesordi#BigDigitalADL

Page 7: Creating Visually Engaging Content

BUDGET ALERT $17.13

Page 8: Creating Visually Engaging Content

@mesordi

SET UP

#BigDigitalADL

Page 9: Creating Visually Engaging Content

@mesordi

BRANDING

#BigDigitalADL

Page 11: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 13: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 14: Creating Visually Engaging Content

@mesordi

COLOR TYPOGRAPHY IMAGERY

VISUAL ELEMENTS

#BigDigitalADL

Page 15: Creating Visually Engaging Content

COLOR

Page 16: Creating Visually Engaging Content

@mesordi

COLOR PSYCHOLOGY

ExpensiveMysterySophistication

ExcitementPowerLove

FriendlyCheerfulStimulation

HappinessCompetenceOptimism

GrowthPeacefulRenewal

DependableLoyaltyTrust

AuthorityRoyaltyLuxury

PuritySinceritySafety

#BigDigitalADL

Page 17: Creating Visually Engaging Content

@mesordi

PALETTE

#BigDigitalADL

Page 18: Creating Visually Engaging Content

Adobe Capture CCFREE

@mesordi#BigDigitalADL

Page 19: Creating Visually Engaging Content

TYPOGRAPHY

Page 20: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 21: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 22: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 23: Creating Visually Engaging Content

WhatTheFontFREE

@mesordi#BigDigitalADL

Page 24: Creating Visually Engaging Content

BUDGET ALERT $17.13

Page 25: Creating Visually Engaging Content

IMAGERY

Page 26: Creating Visually Engaging Content

@mesordi@mesordi

GRAPHICS ILLUSTRATION PHOTOGRAPHY

#BigDigitalADL

Page 27: Creating Visually Engaging Content

$14.14

Hipstamatic$2.99

@mesordi#BigDigitalADL

Page 28: Creating Visually Engaging Content

@mesordi

STATS

#BigDigitalADL

Page 29: Creating Visually Engaging Content

@mesordi

LOOKS

#BigDigitalADL

Page 30: Creating Visually Engaging Content

@mesordi

FILTERS

#BigDigitalADL

Page 31: Creating Visually Engaging Content

@mesordi

POINT OF VIEW CROP COLOR

#BigDigitalADL

Page 32: Creating Visually Engaging Content

@mesordi

COMPOSITION

#BigDigitalADL

Page 33: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 34: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 35: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 36: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 37: Creating Visually Engaging Content

@mesordi

EMOTION

#BigDigitalADL

Page 38: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 39: Creating Visually Engaging Content

@mesordi

BREAK THE RULES!

@mesordi#BigDigitalADL

Page 40: Creating Visually Engaging Content

BUDGET ALERT $14.14

Page 41: Creating Visually Engaging Content

PhotographyFilter: SkyLens: Jack LondonFilm: Irom 200034 20 +20

@mesordi#BigDigitalADL

Page 42: Creating Visually Engaging Content

DESIGN

Page 43: Creating Visually Engaging Content

@mesordi

FREE

#BigDigitalADL

Page 44: Creating Visually Engaging Content

@mesordi#BigDigitalADL

Page 45: Creating Visually Engaging Content

@mesordi

$14.14

SUCCESS

#BigDigitalADL

Page 46: Creating Visually Engaging Content

$0.00

@mesordi#BigDigitalADL

Page 47: Creating Visually Engaging Content

SAVINGS $999,900

Page 48: Creating Visually Engaging Content

MILLION DOLLAR STYLE**On a hundred dollar budget Presented By:

Michael EsordiThe Marketing Center – New Orleans, Louisiana

@mesordi /esordi