CountlyYour Data, Your Rules
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➔ Founded in July 2013➔ HQ in United Kingdom➔ Sales offices in New York, London and Singapore➔ Open source company with a focus on mobile and
web analytics
Company
The Web Analytics Problem
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➔ Privacy problems: Data collected may be private (personal and
company level)
➔ Complex systems: Some solutions need long learning curves
➔ Incomplete: Need an end-to-end system with JS crash reporting,
user profiles, Flows, detailed segmentation and drill-down
Solution: Countly
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➔ Control: Countly is the first and only solution to allow full control over
the entire web analytics stack; Server, SDK and data
➔ Flexibility: Extend the platform with plugin architecture, add your
features and reporting with ease
➔ Full cycle coverage: Full web analysis starting from user acquisition
to paying customer
Secure & private
● Behind customer firewall or cloud provider of choice
● Raw data belongs to the customer
Richest feature set
● Usage, people, crash, referral analytics
● Only solution to provide a real end-to-end customer path
Greatest scalability
● Battle tested with millions of users
● Some customers collect more data than SaaS analytics companies combined
Most flexible
● Plugin architecture to develop your own reporting
● Raw data access enables fast integration with existing BI
Core Benefits of Countly
Three Countly Products
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➔ Private cloud or self-hosted
➔ Annual contract
➔ SaaS, easy to start and scale
➔ Starts from $125
ENTERPRISE CLOUD COMMUNITYEDITION EDITION EDITION
➔ Limited functionality➔ Open source
Enterprise Edition is provided with agreement covering SLA terms. This edition can be installed on private cloud, or deployed on-premise.
4 basic elements of web analyticsavailable with Countly
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USERS &PROFILES
TRAFFICSOURCES
SITE INTERACTION
COMMERCE ECONOMY
SITE CLICKS
(interaction)
Easy-to-use web analytics dashboard
➔ In depth analysis of user sessions and custom events
➔ Complex engagement metrics right out of the box
➔ Query builder (Drill) to create custom reports in any level of detail
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See detailed customer data
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➔ Powerful, individual level data about all your users & customers
➔ Integrated with Countly Web Analytics
Understand errors before they hit
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➔ Powerful Javascript error reports
➔ Individual user error level reporting
Know where users come from
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➔ Compare channelperformance
➔ See the big picturefrom user acquisition to conversion
Get financial e-commerce data
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➔ Get aggregate purchase information
➔ See revenue, average revenue, average revenue per paying user, total paying users and paying/total users
Learn how users succeed or fail in each step
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➔ Funnels are used to track the goal completion rates of a step by step path inside your application.
➔ You can visualize the steps your customers take to complete a specific task
Visualize user paths in your site
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➔ Flows shows you a graphical representation of how your users navigate through your app by visualizing the events they generate in sequence.
➔ Start from any event and get information about the percentage and number of users passing that particular point.
Heatmaps showing clicks
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➔ Countly provides visual analytics and cues about user actions.
➔ It shows how the users behave on website and why they do certain actions.
➔ This way it’s possible to remedy UI.
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Countly Technology StackServer side SDK
All sites overview
Real time dashboard
Funnel visualization
Annotations
Custom events
Geolocation
Bot tracker removal
Async code
Drill down granular data
Javascript crash reporting
Referral (source) tracking
Browsers and devices
Segmentation
Time spent on pages
Campaign tracking
Desktop/mobile comparison
User profiles
Heatmaps
Bounces, exits and entries
All features at a glance
Upcoming features in January, 2016: Real-time visitor list, page overlays (visitor clickmaps), goal conversion tracking, site (page
generation) speed, top keywords, search engine traffic and outbound link counteri
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Scalable installation methods (1)
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Scalable installation methods (2)
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Countlyhttp://count.ly
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