8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 1/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 1 of 15 PAGEID 1
UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF OHIO
ANHEUSER-BUSCH, INCORPORATED, CASE NO.: 11-262
Plaintiff,
v . JURY DEMANDED
INTERNATIONAL BROTHERHOOD
OF TEAMSTERS and TEAMSTERS
LOCAL UNION 957
Defendants.
VERIFIED COMPLAINT
Plaintiff Anheuser-Busch, Incorporated (“Anheuser-Busch”), for its Complaint against
Defendants International Brotherhood of Teamsters ("Teamsters International") and Teamsters
Local Union 957 ("Teamsters Local") (collectively, "Defendants"), states the following:
INTRODUCTION
1. This is an action at law and in equity for dilution and false advertising arising
under the Federal Trademark Act of 1946 (the “Lanham Act”), 15 U.S.C. 1051, et seq. as
well as deceptive trade practices Ohio Revised Code 4165.01, et seq.; and defamation
under the common law of the state ofOhio.
JURISDICTION AND VENUE
2. This Court has subject matter jurisdiction over Anheuser-Busch’s federal claims
pursuant to Section 39 of the Lanham Act, 15 U.S.C. 1121, and 28 U.S.C. 1331 and
1338. The Court has subject matter jurisdiction over Anheuser-Busch’s state statutory and
common law claims pursuant to 28 U.S.C. 1367.
SLC-6414228-1
1
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 2/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 2 of 15 PAGEID 2
3. This Court has jurisdiction over the Defendants by virtue of the fact that they are
conducting business in this judicial district.
4. Venue isproper
inthis Court pursuant
to 28 U.S.C. 1391.
THE PARTIES
5. Plaintiff Anheuser-Busch is a Missouri corporation with its principal offices at
One Busch Place, St . Louis, Missouri 63118.
6. Upon information and belief, Defendant Teamsters International is an association
doing business in the Southern District ofOhio with its principal place of business at 25
Louisiana Avenue NW, Washington, D.C. 20001.
7. Upon information and belief, Defendant Teamsters Local Union 957 is an
association doing business in and maintaining an office in the Southern District of Ohio with
its principal place of business at 2719 Armstrong Lane, Dayton, Ohio, 45414.
SLC-6414228-1
8. Upon information and belief, Defendant Teamsters Local Union 957 is affiliated
with Defendant Teamsters International.
9. Upon information and belief, Defendants represent drivers and warehouse
employees ofHeidelberg Distribution Company ("Heidelberg"), a beverage distributor in and
around Southwestern Ohio.
FACTS COMMON TO ALL CLAIMS FOR RELIEF
10. Anheuser-Busch holds nearly fifty percent of the U.S. beer market. The company
brews the world’s largest-selling beers, BUDWEISER and BUD LIGHT. Anheuser-Busch
2
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 3/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 3 of 15 PAGEID 3
has produced, marketed, distributed, and sold its universally famous BUDWEISER beer in
this country for over 100 years.
11. Sales of
productsin
connection withthe
Anheuser-Busch trademarks generate
billions of dollars in revenue for Anheuser-Busch. Anheuser-Busch has sold billions of
dollars worth ofBUDWEISER beer in the United States.
12. For the past five years, Anheuser-Busch has ranked at the top of the companies in
the beverage industry on Fortune magazine’s list of “America’s Most Admired Companies.”
13. After great expenditures of time, money and effort, Anheuser-Busch has
developedmany distinctive trademarks, designs, forms of advertisement, and slogans, which
it has used and continues to use in connection with its many products and business activities.
THE ANHEUSER-BUSCH MARKS
14. Anheuser-Busch is the owne r ofmany famous registered and common law
trademarks associated with the BUDWEISER brand. These marks include, among others:
the BUDWEISER word mark and the BUDWEISER Script Design. As described in detail
below, these marks are the subject of numerous federal registrations covering a wide range of
products.
15. Anheuser-Busch or its predecessors in interest have used the BUDWEISER word
mark continuously in this country since 1876. In addition to using the mark in connection
with beer, Anheuser-Busch has used the BUDWEISER word mark continuously in
connection with apparel and a wide range of promotional products since at least as early as
1938.
SLC-6414228-1
3
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 4/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 4 of 15 PAGEID 4
16. Anheuser-Busch owns a number of valid and subsisting United States Trademark
Registrations for the BUDWEISER mark, which cover a variety of products, including beer.
Anheuser-Busch’s BUDWEISER registrations include: Reg. No. 922,481; Reg. No.
952,277; Reg. No. 1,402,016; Reg. No. 1,443, 856; Reg. No. 1, 568,251; Reg. No. 2,506,291
and Reg. No. 2, 627,994. True and correct copies of the Certificates ofRegistration
corresponding to the aforementioned registrations are attached collectively as Exhibit A.
17. In addition, United States Trademark Reg. No. 922,481; Reg. No. 952,277; Reg.
No. 1,402,016; Reg. No. 1,443,856; Reg. No. 1, 568,251 and Reg. No. 2,506,291 for the
BUDWEISER word mark are incontestable pursuant to Sections 15 and 33(b) of the Lanham
Act, 15 U.S.C. §§1065, 1115(b).
18 . Anheuser-Busch owns a number of valid and subsisting United States Trademark
Registrations for the BUDWEISER Script Design, which cover a variety ofproducts.
Anheuser-Busch’s BUDWEISER Script Design registrations include: United States
Trademark Reg. No. 2928032; Reg. No. 2963450 and Reg. No. 3182511. True and correct
copies of the Certificates ofRegistration corresponding to the aforementioned registrations
are attached collectively as Exhibit B.
19. In addition, United States Trademark Reg. No. 2928032 and Reg. No. 2963450
for the BUDWEISER Script Design are incontestable pursuant to Sections 15 and 33(b) of
the Lanham Act, 15 U.S.C. §§1065, 1115(b).
SLC-6414228-1
20. For purposes of this Complaint, Anheuser-Busch’s registered trademarks are
referred to collectively as the “Anheuser-Busch Marks.”
4
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 5/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 5 of 15 PAGEID 5
21. Anheuser-Busch has engaged in the marketing, distribution and sale of products
depicting the Anheuser-Busch Marks since long prior to the acts complained of herein and
Anheuser-Busch is the owner of exclusive trademark rights therein. The Anheuser-Busch
Marks have been and are used by Anheuser-Busch to market its products and services on
television, radio, billboards, internet and printed advertisements, and through the sale and
distribution ofmany products. Anheuser-Busch has spent billions of dollars in marketing
and promoting its BUDWEISER beer in the United States.
22. The Anheuser-Busch Marks and the goodwill of the business associated with
them in the United States are of great and incalculable value to Anheuser-Busch, are highly
distinctive, and have become universally associated in the public mind with products and
services of the very highest quality and reputation, with Anheuser-Busch as their source.
23. Each of the Anheuser-Busch Marks is inherently distinctive and is uniquely
associated with Anheuser-Busch and its products in the minds of consumers throughout the
United States and Ohio.
24. Anheuser-Busch’s trademarks are famous and well-known, as numerous courts
have confirmed. See Anheuser-Busch, Inc. v. VIP Prods., LLC, 666 F.Supp.2d 974, 987 (E.D.
Mo. 2008) (concluding “it is undisputed that the ‘Budweiser’ mark is famous”); Anheuser-
Busch, Inc. v. Andy’s Sportswear, Inc., No. C-96-2783, 1996 WL 657219 at *1 (N.D. Cal.
1996) (finding "that [Anheuser-Busch’s] marks are unquestionably famous, as defendant
appears to concede.”).
SLC-6414228-1
5
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 6/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 6 of 15 PAGEID 6
DEFENDANTS’ CONDUCT
25. Upon information and belief, Heidelberg is a distributor of beverage products
thathas
locationsinOhio, including
theDayton
area..
26. Heidelberg distributes numerous products from various companies, including but
no t limited to Samuel Adams, Sierra Nevada, Labatt's, Guinness, Barefoot, Freixenet, Jack
Daniels, Kendall Jackson, Little Penguin, Riunite, Santa Margherita, Seagram's, Smoking
Loon, St . Francis, Ste. Michelle, Woodbridge, Blackstone, Beringer, Franzia, Fetzer,
Genesee, Kahlua, Lindeman's, Malibu, Sutter Home, Mike's Hard Lemonade, Monster and
numerous other beverage products. Heidelberg is no t an exclusive distributor ofAnheuser-
Busch products
Heidelberg.
SLC-6414228-1
27. Anheuser-Busch does no t own or control Heidelberg.
28. Upon information and belief, Defendants are currently in an ongoing contract
negotiation with Heidelberg.
29. Anheuser-Busch is no t a party to any negotiations between Defendants and
30. Anheuser-Busch has no control ofHeidelberg's labor relations policy.
31. On
July 22, 2011,Defendants caused advertisements to be
displayedon two
digital billboards in the Dayton area. The advertisements prominently display the Anheuser-
Busch Marks, including the BUDWEISER word mark and the BUDWEISER Script Design.
See Exhibit C, Declaration of Elizabeth M. O' Connor and Exhibits C 1 and C2 thereto.
6
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 7/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 7 of 15 PAGEID 7
32. The digital billboard advertisement reads: “Tell Budweiser Heidelberg’s
Destruction ofOhio Jobs is Tasteless.” The advertisement displays the word “Budweiser” in
a stylized form that is an imitation of the registered BUDWEISER Script Design trademark.
The words “Budweiser” and “is Tasteless” are larger than all other text on the advertisement,
and are moreover set off in bold red font. The statement made by Defendants in the
advertisement is false, false by necessary implication, and disparaging.
33. Among other false messages, the words and images ofDefendants’ billboard
(when considered in context) indicate to consumers of BUDWEISER products the false
message that BUDWEISER beer and/or Anheuser-Busch is responsible for and involved
with a labor dispute with the Teamsters in Ohio, and that Anheuser-Busch is responsible for
the “destruction ofOhio jobs.” Such statements are false, false by necessary implication, and
disparaging ofAnheuser-Busch and its products..
34. The digital billboard advertisement also includes a depiction ofbroken glass. See
id. This again implies and suggests that BUDWEISER beer could be unsafe or harmful to
consumers.
SLC-6414228-1
35. The digital billboard includes a statement that indicates that it was paid for by the
Defendant International Teamsters. See id.
36. The digital billboards are located at the Dryden Road exit off of Interstate 75
(Exit 50A), near downtown Dayton, Ohio. The two digital billboards are supported in back-
to-back relationship on a single pole, with one of the digital billboards oriented to face and be
viewable by southbound traffic on Interstate 75, and the other billboard oriented to face and
be viewable by northbound traffic on Interstate 75. See Exhibit C, 3-4.
7
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 8/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 8 of 15 PAGEID 8
37. Interstate 75 is a major, heavily-traveled north-south Interstate Highway that
connects the Great Lakes and Southeastern regions of the United States. See Exhibit C, ¶6.
38.
Accordingto a
pressrelease issued
by DefendantTeamsters
Local957on
July
22, 2011, Defendants plan to place additional billboards around Dayton within the next two
weeks. A true and correct copy of the press release issued on July 22, 2011, is attached
hereto as Exhibit D.
39. Defendants are using the Anheuser-Busch Marks in commerce in connection
with
advertisingin order to advance their business and economic interests,
including (butnot
limited to) efforts to obtain contractual benefits for their members. The false, misleading and
disparaging statements by Defendants are intended to diminish the positive associations
Anheuser-Busch has developed with consumers of its products.
40. These false, misleading and disparaging statements on the billboard are made for
the purpose of, and may have the effect of, influencing sales of goods in the marketplace,
namely, diverting sales ofBUDWEISER branded products to the sale of products sold by
other manufacturers under different brands.
41. Defendants are not subsidiaries, affiliates, licensees or related companies of
Anheuser-Busch, and Anheuser-Busch has no t authorized or licensed Defendants to advertise
or in any way make us e of the Anheuser-Busch Marks, or any reproductions, copies or
colorable imitations thereof.
SLC-6414228-1
8
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 9/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 9 of 15 PAGEID 9
42. Defendants’ use of the Anheuser-Busch Marks has caused and, unless enjoined
by this Court, will continue to cause a dilution of the distinctive character of the Anheuser-
Busch Marks.
43. As a result, Anheuser-Busch has suffered, and will continue to suffer irreparable
injury to and dissipation of its reputation and goodwill for which Anheuser-Busch has no
adequate remedy at law.
paragraphs as if set forth in full herein.
FIRST CLAIM FOR RELIEF
Federal Dilution
(15 U.S.C. 1125(c))
44. Anheuser-Busch repeats and incorporates the allegations set forth in all preceding
45. Anheuser-Busch has extensively and continuously promoted and used the
Anheuser-Busch Marks both in the United States and throughout the world, and those marks
have become distinctive, famous, and well-known symbols of the Anheuser-Busch's goods
and services well before Defendants’ actions complained of in this Complaint.
SLC-6414228-1
46. Defendants used the Anheuser-Busch Marks in commerce after the marks
became famous.
47. Defendants’ unauthorized use of the Anheuser-Busch Marks dilutes and is likely
to dilute the distinctiveness of these marks by eroding the public’s exclusive identification of
these famous marks with Anheuser-Busch, tarnishing and degrading the positive associations
and reputation of the marks, and otherwise lessening the capacity of the marks to identify and
distinguish Anheuser-Busch’s goods and services.
9
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 10/45
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 11/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 11 of 15 PAGEID 11
55. Anheuser-Busch repeats and incorporates the allegations set forth in all preceding
paragraphs as if set forth in full herein. This claim is a substantial and related claim to
Anheuser-Busch’s federal claims.
56. Defendants have made false and defamatory statements concerning Anheuser-
Busch and its products on the digital billboard.
57. Defendants negligently or willfully published the false and defamatory
statements concerning Anheuser-Busch and its products on the display of a digital billboard
advertisements.
58. Defendants acted with malice in taking the actions complained of herein, and had
knowledge of the false and misleading nature of the statements made about Anheuser-Busch
and its products as pled herein.
SLC-6414228-1
59. Defendants’ actions and statements reflect upon the character ofAnheuser-Busch
and its products and cause injury to Anheuser-Busch in its trade.
60. Defendants’ actions constitute defamation per se .
61. Because ofDefendants’ defamatory actions, Anheuser-Busch is entitled to
damages and injunctive relief.
FOURTH CLAIM FOR RELIEF
Deceptive Trade Practices
(Ohio Revised Code 4165.01 et seq.)
11
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 12/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 12 of 15 PAGEID 12
62. Anheuser-Busch repeats and incorporates the allegations set forth in all preceding
paragraphs as if set forth in full herein. This claim is a substantial and related claim to
Anheuser-Busch’s federal claims.
63. In their digital billboard advertisements, Defendants have made statements which
are false and misleading.
64. Upon information and belief, Defendants’ false statements in connection with
their digital billboard advertisements have deceived or have the tendency to deceive a
substantial segment of Anheuser-Busch’s target audience and
potentialconsumers.
65. Defendants’ false statements in connection with their digital billboard
advertisements are material in that they are likely to influence a purchasing decision
concerning Anheuser-Busch’s products.
66. As a result ofDefendants’ false statements in connection with its digital billboard
advertisements Anheuser-Busch has been injured and will continue to suffer injuries.
Anheuser-Busch is, therefore, entitled to injunctive relief, damages and costs, as well as, if
appropriate, enhanced damages and reasonable attorneys’ fees.
PRAYER FOR RELIEF
WHEREFORE, Anheuser-Busch prays that:
1. Defendants and all their agents, officers, employees, representatives, successors,
assigns, attorneys, and all other persons acting for, with, by, through, or under authority from
SLC-6414228-1
12
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 13/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 13 of 15 PAGEID 13
Defendants, or in concert or participation with Defendants, and each of them, be enjoined
preliminarily and permanently, from:
SLC-6414228-1
(a) usingthe
Anheuser-BuschMarks or
engagingin
any actions whichare
likelyto
dilute or tarnish the distinctive quality of the Anheuser-Busch Marks or to
publishing any false, defamatory or misleading statements concerning Anheuser-
Busch's products, or otherwise cause injury to Anheuser-Busch’s business
reputation, including but no t limited to, displaying the billboard advertisements
depicted in Exhibits C 1 and C2 to the Declaration of Elizabeth M. O'Connor;
(b) otherwise using the Anheuser-Busch Marks or unfairly competing with Anheuser-
Busch in any manner whatsoever.
2. Anheuser-Busch be awarded all damages caused by the acts forming the basis of
this Complaint;
3. Based on Defendants’ knowing and intentional us e of the Anheuser-Busch Marks,
the damages award be trebled and the award ofDefendants’ profits be enhanced as provided
for by 15 U.S.C. 1117(a);
4. Defendants be required to pay to Anheuser-Busch the costs of this action and its
reasonable attorneys’ fees pursuant to 15 U.S.C. 1117(a) and the state statutes cited in this
Complaint;
5. Based on Defendants’ willful and deliberate infringement and dilution of the
Anheuser-Busch Marks, and to deter such conduct in the future, Anheuser-Busch be awarded
punitive damages; and
13
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 14/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 14 of 15 PAGEID 14
just.
SLC-6414228-1
6. Anheuser-Busch be awarded such other and further relief as the Court may deem
DATED: _July 27 , 2011
Respectfully submitted,
PORTERWRIGHT MORRIS & ARTHUR LLP
/s/ James D. Liles
James D. Liles (0005547)
250 East Fifth Street, Suite 2200Cincinnati, OH 34202-5118
Telephone: 513 -3 69-4209
Fax: 513-421-0991
Email: [email protected]
HUSCH BLACKWELL LLP
Gary A. Pierson190 Carondelet Plaza, Suite 600
St. Louis. MO 63105
Telephone: 314-480-1500Fax: 314-480-1505
Email: [email protected]
Attorneys forPlaintiffAnheuser-Busch,
Incorporated
14
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 15/45
Case: 3:11-cv-00262-WHR Doc 1 Filed: 07/27/11 Page: 15 of 15 PAGEID 15
VERIFICATION
I, Robert McCarthy, being first duly sworn, state:
I am the Vice President, Budweiser of Anheuser-Busch, Incorporated, the
Plaintiff in the above-mentioned action. I have read the foregoing VERIFIED
COMPLAINT and know the contents thereof; the same is true of my own knowledge
except as to matters therein stated on information and belief and as to those matters I
believe them to be true.
Executed at St. Louis, Missouri on July 26, 2011.
-ObertacCarthy
STATE OF MISSOURI
SS
CITY OF ST. LOUIS
On this 26th day of July, 2011, before me personally appeared Robert
McCarthy, to me known to be the person described in and who executed the foregoing
instrument, and acknowledged that he executed the same as his free act and deed.
4. 7 /11, J.
I
Notary/PublicCindyt. McKeehan
--6.6.6.6.00&-&-4-4-4
CINDY L. McKEEHANI
Notary Public- Notani Sealr
I STATE OF MISSOURI ,SI, LouisCounty,
My Commisskn Expires: July 6, 2013 r
Commhtaion ifs 09 ,4494.0lt
SLC-6414561-1
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 16/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 1 of 19 PAGEID 16
Exhibit A
Anheuser-Busch, Incorporated v. International Brotherhood of Teamsters and Teamsters Local Union 957
SLC-6414851-I
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 17/45
II .1 IAN tAJILIICIii I 1.11'11•111.111411..;1.11:1, 711'1'1;11111;J.I7111111E1.1111.11-1:1111-.;111111'ale861111111.1111 I I
71•7.111111111111=11111Mallumillri111R111111111111111=1111101LIMIMIQUIMMIIIIMIRIMIIIIILIIIIIMIIMIIIIIIIIMMEUM111 11111:11^11aLIMI IlliiII117111111111n11111511010LOWfililnil 111111111WIZI11174.
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 2 of 19 PAGEID 17
1715520
TOJAZTVROAVELQ1VIIRRESELsliM %QM...Kg;
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August 20,2008
11DLE ATTACHED U.S. TRADEMMUC REGISTRATION 922,481 IS
CERTIFIED TO BE A TRUE COPY WHICH IS IN FULL FORCE AND
EFFECT WITH NOTATIONS OF ALL STATUTORY ACTIONS TAKEN
THEREON AS DISCLOSED BY IR E RECORDS OF THE INITED STATES
PATENT AND TRADEMARK OFFICE.
2nd RENEWAL FOR A TERM OF 10 YEARS PROM October 19, 2001
REGISTERED FOR A TERM OF 20 YEARS FROM October 19, 1971
SECTION 8 & 15
SAM RECORDS SHOW TITLE TO BE IN:
Registrant
By Authority of the
Under Secretary of Commerce for Intellectual Propertyand Director of the United States Patent and Trademark Office
04 ")974/7714,1"LANAI JAMISON
Certifying Officer
-i-it.:,,4, '4- f---:------- "r,41,p1.
Y-', =7 g --M-':.:•.-‘51.3Vikz:: 'ee, '.4.:'
--4,a
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 18/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 3 of 19 PAGEID 18
Malted States Patent Office 922,481
Registered Oct. 19, 1971
PRINCIPAL REGISTER
Trademark
Ser. No. 374,478, filed Oct. _28, 1970
BUDWEISER
Anheuser-Busch, Incorporated (Missouri corporation) For: BEER, in CLASS 48 (INT. CL . 32).721 Pestalozzi St. First us e January 1876; in commerce January 1876.St. Louis, Mo. 63118 Owner of Reg. No. 13, 064 and others.
JOHN C. DEMOS, Examiner
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 19/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 4 of 19 PAGEID 19
Int. CL: 32
Prior U.S. Cl.: 48Reg. No. 922,481
United States Patent and Trademark Office Registered Oct. 19, 1971
10 Year Renewal Renewal Term Begins Oct. 19, 1991
TRADEMARK,PRINCIPAL REGISTER
BUDWEISER
ANHEUSER.-BUSCH, INCORPORATED FOR: BEER, IN CLASS 48 (INT. CL.
(MISSOURI CORPORATION) 32).ONE BUSCH PLACE
FIRST USE 1-0-1876; IN COMMERCEST. LOUIS, MO 63118 1-0-1876,
OWNER OF U.S. REG. NO. 13,064 AND SER. NO. 72-374,478, FILED 10-28-1970.OTHERS.
In testimony whereof .1 have hereunto set my hand
and caused -the seal of The Patent and Trademark
Office to be affixed on Aug. 6, 1991.
COMMISSIONER OF PATENTS AND TRADEMARKS
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 20/45
161.1111111111111.1ZiEllitlill uniatinantr.6.Eumn 18111111M11.-- atIrnitijitiVum
-Oat1111101111r Mrir.
ednintilIMIRMOIERIMMIU1111^1101111111111111KWIMEMBIMIIIIIMIMMIIMMIMULEIRM11111111117111111MUMIIIPMEJMIIIMILMIIMMIllallIIIII111111111111^111111
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 5 of 19 PAGEID 20
1715520
9gibAffilMilAVALIMEIIEMSKIDgESELSTA153 CyJMNI18
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August 20, 2008
.r.I THE ATTACHED U.S. TRADEMARK REGISTRATION 952,277 IS
1 i `VEFFECT WITH NOTATIONS OF ALL STATUTORY ACTIONS TAKEN
CERTIFIED TO BE A TRUE COPY WHICH IS IN FULL FORCE AND
1,.rA" 4
TEIEREON AS DISCLOSED BY TIIE RECORDS OF THE TJNITED STATES
PATENT AND TRADEMARK 014110E.
`rc. El
4lfijl REGISTERED FOR A TERM OF 20 YEARS FROM January 30, 1973
10
IP2nd
RENEWAL FOR A TERM OF 10 YEARS FROM January 30, 2003
SECTION 8 & 15
LESS GOODS
SAID RECORDS SHOW TITLE TO BE IN :
I: ri6, i Registrant
By Authority of the
Under Secretary of Commerce for Intellectual Propertyand Director of the United States Patent and Trademark Office
CYX7I4a1LANAI JAMISON
Certifying Officer
_---.2-;•-7:‘,4.
N-‘,,,41,41A,
1_,---0-...",Th-. ''''kt:,, --L.4AN?--,
Vr, t,
k___:i.7„:„.11.,..41...:„.1.....:,
..7./..:„,,i4.,..t,
0_.,,
tx..it,1%.,1,n-fmk›.4.._..
%•5..-,.---.7-7.y
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 21/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 6 of 19 PAGEID 21
United States Patent Office 952,277
Registered Jan. 30, 1973
PRINCIPAL REGISTER
Trademark
Ser. No. 906,443, filed Nov. 1, 1971
BUDWEISER
Anheuser-Busch, Incorporated (Missouri corporation) For: BEER *NE)--MAL—T---14W811-, in CLASS 48
721 Pestalozzi St. (INT. CL. 32).St. Louis, Mo. 63118 First us e January 1876; in commerce January 1876,
Dwner of Reg. Nos. 13, 064, '895)176, and others.
J. C. DEMOS, Examiner
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 22/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 7 of 19 PAGEID 22
0.—.00 ifit-4 g`g'
Int.al rt, ".r.1 VS •R W.
Tri t4Ei4 111 sq 4::r U.Siricti: 4 A fReg. No. 052,277
United Stnieliateiff.and:411dernwkOffice Registered Jon. 30, 1973
10 Vear Renewal Renewal Term Begin Jan. 40, 1993
TRADEMARKi. TRINCIFIAL REGISTER.
BUDWEISER
ANHEUSER-BUSH, INCORPORATED FOR: BEER [0,413.4,4ALT-1,4(448411, IM
(MISSOURI CORPORATION) CLASS 43 (INT. CL. 32).ONE BUSCHPLACE.
ST. LOUIS, MO 63118 FIRST use' 1-0-I376: IN COMMERCE
1-41-1876.OWNER OF US. REG. NOS. 13,064,
895, 176 AND OTHERS., SElt NO. 72-406,443, FILED 1 r-I-1971.
In testimony whereof I have hereunto set my handand caused the seal of The Patent and Trademark
Office to he affixed on Nov. 3, 7992.
COMMISSIONER OF PATENTS AND TRADEMARKS
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 23/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 8 of 19 PAGEID 23
AP-A,ulCI32
-4.‘pPrior
U.S. I.: ft4'Fg,h`Vo. 982,277.allf,United States Patent and Trii1 Bice Registered Jan. 30, 1973'
10 Year Renewal Renewal Tenn Begins Jun. 30, 1993
TRADEMARK
PRINCIPAL REGISTER
BUDWEISER
ANHEUSER-BUSCH, INCORPORATED FM BEER (AND MALT LIGUORI, IN
(MISSOURI CORPORATION) CLASS 48 (INT. CL, 32).ONE-BUSCH PLACE
FIRST USE 1-0-1876. IN COMMERCEST. LOUIS. MO 63118
1-0-1876.
OWNER OF U.S. REG. NOS. 13,1164, SER. NO.72-406,443. FILED 11-1-1971.895, 176 AND OTHERS.
In testimony. whereof 1 have hereunto set my hatuland caused the sea1 of The Patent 'and Trademark
Office to be affiied on Nov. 3, 1992.
COMMISSIONER OF PATENTS AND TRADEMARKS.
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 24/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 9 of 19 PAGEID 24
Int. CI.: 32
Prior U.S. Cl.: 48Reg. No. 952,277
United States Patent and Trademark Office Registered Jan. 30, 1973
10 Year Renewal Renewal Term Begins Jan. 30, 1993
SERVICE MARK
PRINCIPAL REGISTER
BUDWEISER
ANHEUSER-BUSCH, INCORPORATED FOR: BEER 14.144;14441, 914GR), IN
(MISSOURI CORPORATION) CLASS 48 (INT. CL. 32).
ONE BUSCH PLACEFIRST USE 1-0-1876; IN COMMERCE
ST. LOUIS, MO 63118 1-0-1876.
OWNER OF U.S. REG. NOS. 13 ,064, SER. NO, 72-406,443, FILED 11-1-1971.895.176 AND OTHERS.
In testimony whereof I have hereunto set my hand
and caused the seal of The Patent and Trademark
Office to be affixed on Nov. 3, 1992
COMMISSIONER OF PATENTS AND TRADEMARKS
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 25/45
WHULLIalhaMWaa,Md.WliblaraMMJIMMMIIWOMMWEILL ummemlummaJoim
"t2,
mum
3MW:=440-•
driatiff,, .mgmmumarmillmmiummmommmummumwmnimmummmummmmuumulnummw I 11 uginionimniminummniimrtudiiniuyippraiumpmgpi ututommum
1 1
111
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 10 of 19 PAGEID 25
1715520
maumumumf0-ummu0==InMn2i2
TO)A411-LUDWIOM(1111ESEIMEMSENE* csnugg
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August 20, 2008
T kIL THE ATTACHED U.S. TRADEMARK REGISTRATION 1,402, 016 IS
1YitCERITFIED TO BE A TRUE COPY WHICH IS IN FULL FORCE AND
EFFECT WITH NOTATIONS OF ALL STATUTORY ACTIONS TAKEN
THEREON AS DISCLOSED BY THE RECORDS OF THE UNITED STAI'ES
A 0PATENT AND TRADEMARK OFFICE.
REGISTERED FOR A TERM OF 20 YEARS FROM July 22, 1986
1:1. 1st RENEWAL FOR A TERM OF 10 YEARS FROM July 22, 2006
4
SECTION 8 & 15
1: t. LESS GOODS
):}I SAID RECORDS SHOW TITLE TO BE IN :
Registrant
By Authority of the
Under Secretary of Commerce for Intellectual Propertyand Director of the United States Patent and Trademark Office
t"(
itiV1131jzi -70
Certifying Officer
LANAI JAMISON1 3:SarlaVhAe.
r
Cti tikii, IA I
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 26/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 11 of 19 PAGEID 26
Int. Cl.: 9
Prior U.S. as.: 21 and 26Reg. No. 1,402,016
United States Patent and Trademark Office Registered July 22, 1986
TRADEMARKPRINCIPAL REGISTER
BUDWEISER
ANHEUSER-BUSCH, INCORPORATED (MIS- FIRST USE 0-0-1978; IN COMMERCE
SOURI CORPORATION) 0 0 1978,
ONE BUSCH PLACE OWNER OF U.S. REG. NOS. 13 ,064, 1, 372,700
ST. Lou Is, MO 63118 AND OTHERS.
SER. NO. 574,216, FILED 12-19-1985.
FOR: RADIOS, TELEPHONE RECEIVERS,
CAMERAS, AND SUNGLASSES, IN CLASS 9 JODY HALLER DRAKE, EXAMINING ATTOR-
(U.S. CLS. 21 AND 26). NEY
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 27/45
.1510.M.WicTIROA4—'..i l iTla, h111,515, 1.111-;J1:11101511, 11111111111^ Lann immunnumunua
5171flUn551 55-Thun InflIFIM1151511ATIPILMMUIll I 5^1100115111551115155:11 IJ 1, 51111115M111511,1511111111511110 750115111 nummummuniummumuttumo 15111t1M511
1.40gr,
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 12 of 19 PAGEID 27
1715520
AAIRMAVALOIVRITHE5JEI litIMEJSEN11, 3 WM.= ge2MDA
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August 20, 2008
THE ATTACHED U.S. TRADEMARK REGISTRATION 1,443,856 IS
CERTEHIED TO BE A WISE COPY WHICH IS IN FULL FORCE AND
EFFECT WITH NOTATIONS OF ALL STATUTORY ACTIONS TAKEN
THEREON AS DISCLOSED BY THE RECORDS OF THE UNITED STATES
PATENT AND TRADEMARK OFFICE.
REGISTERED FOR A TERM OF 20 YEARS FROM June 23, 1987
1st RENEWAL FOR A TERM OF 10 YEARS FROM June 23, 2007
SECTION 8 & 15
LESS GOODS
SAM RECORDS SHOW TITLE TO BE IN:
Registrant
By Authority of the
Under Secretary of Commerce for Intellectual Propertyand Director of the United States Patent and Trademark Office
(-AU* 7viA:49LANAI JAMISON
Certifying Officer
•':'-itic icvla wki
ele--—ir,&-F.,.---4, •4-4 11---11.,,•"4,
y,.rYAil,
ti-N-, $1,l -r4Rizt..z.v.,
c. C.,,3 Z.--Y_II.., 9:",r; .6.4-: 4'
":llnll'WediV L.-
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 28/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 13 of 19 PAGEID 28
Int. Cis.: 6, 16, 18, 20, 21, 24, 26 and 34
Prior U.S. Cis.: 2, 3, 8, 9, 13, 22, 23, 32, 37, 38, 40, 41, 42 and 50Reg. No. 1,443,856
United States Patent and Trademark Office Registered June 23, 1987
TRADEMARKPRINCTOAL REGISTER
BUDWEISER
ANHEUSER-BUSCH,. INCORPORATED (MIS- FOR: DRINKING VESSELS, BEER PAILS,SOURI CORPORATION) TRAYS, BOTTLE OPENERS, FLOWER HOLD-
ONE BUSCH PLACE -ERE, HEAT INSULATED. CONTAINERS FOR
ST. LOUIS, MO 63118 BEVERAGES, AND BEER CARRIERS AND
COOLERS, IN CLASS 21 (US. CLS. 2, 13 ANDFOR: KEY CHAINS, ORNAMENTAL 23).
BADGES MADE PRIMARILY QF METAL, *ND FIRST USE 070-1876; IN COMMERCEi•; IN 0-0-1876.
CLASS 6 (U.S. CLS. 13 AND 50). FOR: TOWELS, AND PENNANTS NOT OF.
FIRST USE 0-0-1945; IN COMMERCE PAPER; IN CLASS 24 (U.S. CLS. 42 AND 50),0-0-1945. FIRST USE 0-0-1904; IN COMMERCE
FOR: PLAYING CARDS, PENS, PENCILS, 044904.-wie-T-Frie-Bekre3s, PAPER NAPKINS, COAST- FOR: BELT BUCKLES, ORNAMENTAL PINS,ERS, -07R7EE-TIN6—e**138; NOTE PAPER,: G. G. a MbE'4 4 .4 *4 4
4 .
4 4 4
AND 'LACES, IN CLASS 26 (U.S. CL. 40).PAPER PENNANTS, IN CLASS 16 OS. CLS. 22,. FIRST USE 0-0-1938- IN COMMERCE37, 38 AND 50). 0-0-1938.
FIRST USE 0-0-1938; IN COMMERCEFOR: MATCHES, ASHTRAYS, AND LIGHT-
0-0-1938.
FOR: TOTE BAGS, BILLFOLDS AN-13 um_ ERS FOR SMOKERS; IN CLASS 34 (U.S. CLS. 8.
BRELLAS, IN CLASS 18 (U.S. CLS. 3 AND 41).AND9)..
FIRST USE 0-0-1938; IN COMMERCE FIRST USE 0-0-1938; IN COMMERCE
0-0-1938. 0-0-1938.FORE MIRRORS, PLAQUES,,NAME-BkBEILES, OWNER. OF U.S. REG: NOS. 13 ,064, 1, 402,016
a .7,: i, CABI- AND OTHERS.
NETS AND DAR STOOLS, -IN CLASS 20 (U.S.CLS. 13 , 32 AND 50). SER. NO. 631,414, FILED 11-20-1986.
FIRST USE 0-0-1904; 'IN COMMERCE
0-0-1904. ERNEST H. LAND, EXAMINING ATTORNEY
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 29/45
ittIMEHIII111111111011.1N8111111111ffill1110111i .1111111111111....M..111 I I IIMLOMIIIMLL.s111111.1.C1LATIMININIEMIIIMMOLLIMIIMPPITINITIIIIIMM113.1tLIV.=ThtliMITMOIIIM
11.9M17121371/.1nnii riaitinnummQpiinn. lummlanuamm r immourumnimmuunormor IH lamily 1.111111M1.11, H11.111, , 11M1111001111111Mtala=1111W11111-1111111;31n. - -WI
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 14 of 19 PAGEID 29
1715520
VNAMIN,11001391.9)1(WEIELSR BWEISXtifM WEIttbis,ecolfEr8
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August20, 2008
THE ATTACEWD U.S. TRADEMARK REGISTRATION 1, 568,251 IS
CERTIFIED TO BE A TRUE COPY WHICH IS INT FULL FORCE AND
EFFECT WITH NOTATIONS OF ALL STATUTORY ACTIONS TAKEN
THEREON AS DISCLOSED BY THE RECORDS OF THE UNITED STATES
PATENT AND TRADEMARK OFFICE.
REGISTERED FOR A TERM OF 10 YEARS leROM November 28, 1989
1st RENEWAL FOR A TERM OF 10 YEARS FROM November 28, 1999
SECTION 8 & 15
SAID RECORDS SHOW TITLE TO BE INT:
Registrant
By Authority of the
Under Secretary of Commerce fo r Intellectual Propertyand Director of the United States Patent and Trademark Office
C70A 191142164MLANAI JAMISON
Certifying Officer
V.‘ '__:5,---A-t,-:.t-,,4.0.,,,,,
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 30/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 15 of 19 PAGEID 30
TRADEMARK
PRINCIPAL REGISTER
BUDWEISER
ANHEUSER-BUSCH, INCORPORATED (MIS- FIRST USE 0-0-1972; IN COMMERCE
SOURI CORPORATION) 0-0-1972.
ONE BUSCH PLACE OWNER OF U.S. REG. Na 1, 506,060 AND
ST. LOUIS, MO 63118 OTHERS.
SER. NO. 791, 937, FILED 4-7-4989.
FOR: CLOCKS AND WATCHES, IN CLASS 14
(U.S. CL. 27). JERI J. FICKES, EXAMINING ATTORNEY
Int. 14
Prior U.S. 27
Reg. No. 1,568,251United States Patent and Trademark Office Registered Nov. 28, 1989
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 31/45
11111011Mb II'VR t1iffl iI,thIiIHiilUIiWiiUiWU IIIIII11111.1111J1111t1311111UMIJOIRD11111.1111111aR1111.
\j)W3V:ar-<I 'Ian III 131111111111=11, 11^1111;1711t111111111111[110
PJLIIIME11111111MOWEIVIILMILIIILILI ummum.r.pzannutimonnillin
I10110-111HI I IM I l r
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 16 of 19 PAGEID 31
1715520
vo imavamulmanaaw 1§BEtig Writir,LL COML,1%
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August 20, 2008
THE ATTACHED U.S. TRADEMARKREGISTRATION 2,506,291 IS
CERTIFIED TO BE A TRITE COPY WHICH IS IN FULL FORCE AND
EFFECT WITH NOTATIONS OF ALL STATUTORY ACTIONS TAKEN
THEREON AS DISCLOSED BY THE RECORDS OF THE UNITED STATES
PATENT AND TRADEMARK OFFICE.
REGISTERED FOR A TERM OF /0 YEARS FROM November 13, 2001
SECTION 8 & 15
SAID RECORDS SHOW TITLE TO BE IN:
Registrant
By Authority of the
Under Secretary of Commerce fo r Intellectual Propertyand Director of the United States Patent and Trademark Office
(}X 1.4-P1.L., -11A;
LANAI JAMISON
Certifying Officer* <40
'-t,
4-44
.1..,
'4.1,2, 4„„, 1,
4.-7,
-12:, ‘fpn'tilTic--4,l:•F' f-
.--.?(N_JR.w4i=',a, ,t.,if-011.7t„,-ZnikVIkiP,g,
el
..i.,
v,1, A-
-4"...".--yo:: 4
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 32/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 17 of 19 PAGEID 32
Int. Cl.: 28
Prior U.S. Cis.: 22, 23, 38 and 50Reg. No. 2,506,291
United States Patent and Trademark Office Registered Nov. 13, 2001
TRADEMARK
PRINCIPAL REGISTER
BUDWEISER
FOR: BOWLING BALLS, IN CLASS 28 (U.S. CLS.
22, 23, 38 AND SO).
ANHEUSER-BUSCH, INCORPORATED (MIS- FIRST USE 6-0-2000; IN COMMERCE 6-0-2000,
SOURI CORPORATION)ONE BUSCH PLACE
202-6
ST . LOUIS, MO 63118SER, NO. 76-146,902, FILRD 10-13-2000.
JASON ROTH, EXAMINING ATTORNEY
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 33/45
zagukarr,-4
29,FlefimmErathimun anummommommuummmmnumummanomurrimmunnuniummin m nurrimmuumminumm
IMIll01112111LIMIWIMBEIBUWILM OW um rr IwmibuflhijjfltoJw
mom p auimiummunlicontimminnmminnum
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 18 of 19 PAGEID 33
1715520
tabm-otrgtvr tomwmigA npia..ELszim
UNITED STATES DEPARTMENT OF COMMERCE
United States Patent and Trademark Office
August 20, 2008
THE ATTACHED U.S. TRADEMARK REGISTRATION 2,627,994 IS
CERTIFIED TO BE A TRITE COPY OF THE,REGISIRATION ISSUED BY
THE UNITED STATES PATENT AND TRADEMARK OFF10E WHICH
REGISTRATION IS IN FULL FORCE ANI) EFFECT.
REGISTERED FOR A TERM OF 10 YEARS FROM October 01, 2002
SAID RECORDS SHOW ITILE TO BE IN : Registrant
By Authority of theUnder Secretary of Commerce fo r Intellectual Propertyand Director of the United States Patent and Trademark Office
0$7-4ett‘ 9147LANM JAMISON
Certifying Officer
i!Nf•--•"1•NY,
4Q--r-1),,
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 34/45
Case: 3:11-cv-00262-WHR Doc 1-1 Filed: 07/27/11 Page: 19 of 19 PAGEID 34
28
Prior U.S. Cls.: 22, 23, 38 and 50
Reg. No. 2,627,994United States Patent and Trademark Office Registered Oct. 1, 2002
TRADEMARKPRINCIPAL REGISTER
BUDWEISER
ANHEUSER-BUSCH, INCORPORATED (MIS- BISCUITS, BOWLING BALLS, BOWLING BAGS,SOURI CORPORATION) AND FISHING POLES, IN CLASS 28 (U.S. CM. 22,
ONE BUSCH PLACE 23, 38 AND 50).ST. LOUIS, MO 63118
FOR: POOL TABLES, POOL CUES, DARTS, DART FIRST USE 0-0-1989; IN COMMERCE 0-0-1989.
BOARDS, GOLF BAGS, GOLF CLUBS, GOLF CLUB
COVERS, GOLF TEES, GOLF BALLS, POOL CHALK OWNER OFUS . REG. NOS. 64, 125, 1,852,499 AND
CASES, GOLF BALL RETRIEVERS, POOL CUE OTHERS.
RACKS, ADULT COLLECTIBLE DIE-CASTTRUCKS AND CARS, PLAYING CARDS, HOCKEY
SER. NO. 76-295,433, FILED 8-3-2001.STICKS, HOCKEY PUCKS, TACKLE BOXES, GOLF
GLOVES, FISHING TOOLS, BALL MARKERS, DI-
VOT SETS, VOLLEYBALL NETS, BICYCLES, SKI SCOIT OSLICK, EXAMINING ATTORNEY
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 35/45
Case: 3:11-cv-00262-WHR Doc 1-2 Filed: 07/27/11 Page: 1 of 4 PAGEID 35
Exhibit B
Anheuser-Busch, Incorporated v. International Brotherhood of Teamsters and Teamsters Local Union 957
SLC-6414851-I
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 36/45
Case: 3:11-cv-00262-WHR Doc 1-2 Filed: 07/27/11 Page: 2 of 4 PAGEID 36
Int. Cl.: 20
Prior U.S. Gs.: 2, 13, 22, 25, 32 and 50
Reg. No. 2,928,032United States Patent and Trademark Office Registered Feb. 22, 2005
TRADEMARK
PRINCIPAL REGISTER
4ri11IIli-64:0' .7/
or.,,
ANHEUSER-BUSCH, INCORPORATED (MIS- OWNER OF U.S. REG. NOS. 1, 443,856 AND
SOURI CORPORATION) 2,540,485.ONE BUSCH PLACE
ST. LOUIS, MO 63118
SFOR: NON-METAL KEYCHAINS, IN CLASS 20
ER. NO. 78-440, 905, FILED 6-24-2004.
(U.S. CLS. 2, 13 , 22, 25, 32 AND 50).
FIRST USE 1-6-2003; IN COMMERCE 1-6-2003. ANN E. SAPPENFIELD, EXAMINING ATTORNEY
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 37/45
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 38/45
Case: 3:11-cv-00262-WHR Doc 1-2 Filed: 07/27/11 Page: 4 of 4 PAGEID 38
Int. Cl.: 21
Prior U.S. Cis.: 2, 13, 23, 29, 30, 33, 40 and 50Reg. No. 3,182,511
United States Patent and Trademark Office Registered Dec. 12, 2006
TRADEMARK
PRINCIPAL REGISTER
00;t_iitt, it4.) fto/ 7, i,,,,
ANHEUSER-BUSCH, INCORPORATED (MIS- FIRST USE 3-0-2002; IN COMMERCE 3-0-2002.SOURI CORPORATION)
ONE BUSCH PLACE
ST. LOUIS, MO 63118OWNER OF U.S. REG. NO, 1, 443,856.
FOR: DRINKING VESSELS, CAN COOLIES IN
THE NATURE OF THERMAL INSULATED WRAP
FOR CANS TO KEEP THE CONTENTS COLD; ICESER. NO, 78-440,927, FILED 6-24-2004.
BUCKETS; SERVING TRAYS NOT OF PRECIOUS
METAL; PITCHERS; PORTABLE COOLERS, IN
CLASS 21 (U.S. CLS. 2, 13, 23, 29, 30, 33, 40 AND 50). ANN E. SAPPENFIELD, EXAMINING ATTORNEY
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 39/45
Case: 3:11-cv-00262-WHR Doc 1-3 Filed: 07/27/11 Page: 1 of 5 PAGEID 39
Exhibit C
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 40/45
Case: 3:11-cv-00262-WHR Doc 1-3 Filed: 07/27/11 Page: 2 of 5 PAGEID 40
UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF OHIO
ANHEUSER-BUSCH, INCORPORATED, CASE NO.
Plaintiff, JUDGE
v . JURY DEMANDED
INTERNATIONAL BROTHERHOOD
OF TEAMSTERS and TEAMSTERS
LOCAL UNION 957,
Defendants.
DECLARATION OF ELIZABETH M. O'CONNOR
I, Elizabeth M. O'Connor, declare that:
I am an individual over the age of 21. I have personal knowledge of the facts
stated herein and could testify competently thereto.
2. I am a paralegal in the law firm of Porter Wright Morris & Arthur LLP, one of the
law firms representing Anheuser-Busch, Inc. in this matter.
3. On July 26, 2011, I traveled to the Dryden Road exit off of Interstate 75 (Exit 50
A), near downtown Dayton, Ohio. I observed two digital billboards at this location that were
supported in back-to-back relationship by a single support pole. These digital billboards, which
are adjacent to and observable from Interstate 75, are depicted in the photographs ofExhibits Cl
and C2, attached to this Declaration.
4. The digital billboard shown in attached Exhibit Cl is oriented to face and be
viewable to northbound traffic traveling on Interstate 75, and the digital billboard shown in
attached Exhibit C2 is orientated to face and be viewable to southbound traffic traveling on
Interstate 75.
5. Exhibits Cl and C2 show content being displayed on the digital billboards
described above while I was observing these digital billboards on July 26, 2011.
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 41/45
Case: 3:11-cv-00262-WHR Doc 1-3 Filed: 07/27/11 Page: 3 of 5 PAGEID 41
6. Interstate 75 is a major heavily traveled north-south Interstate Highway that
connects the Great Lakes and Southeastern regions of the United States.
I declare under penalty of perjury under the laws of the United States of America that the
foregoing is true and correct.
Executed this 27" day of July, 2011.
ElizabiM. O'Connor
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 42/45
Case: 3:11-cv-00262-WHR Doc 1-3 Filed: 07/27/11 Page: 4 of 5 PAGEID 42
Cl2
t1J
W:410 K
co CD-11
42 Imo
1E S {40
4.
4111 ja.
I,
I.in
b-r-..•
i.L ;-V .-.-i-F.H7t--H-,7,111-__=!*+_
k 114
t in iI
1jr
1 II0
TIM i
l^CD
z p
le
OM ili^r4mri^ihgoAm... Vt
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 43/45
11111-7•EM
1M11.
Case: 3:11-cv-00262-WHR Doc 1-3 Filed: 07/27/11 Page: 5 of 5 PAGEID 43
v
i a4 ern imp
In CI,
vs
0 .CD
fil^,.
CI lifFe.--'
CD
i.:
IMO
4%
Vs
tsb4;i, „pinri‘ 1
II ^I'Ll II il. 1!
In
1M1 110
11
7.1— i Lr_I
_t Iiiim'll'-..ill.r!: I' I I r
s.
n'.:MI
Z
1117k4 MIMITi.
dm. 11, 5 i.PE p..
CDim l r
g
1.. m-.
er.
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 44/45
8/6/2019 Complaint Budweiser is Tasteless
http://slidepdf.com/reader/full/complaint-budweiser-is-tasteless 45/45
Case: 3:11-cv-00262-WHR Doc 1-4 Filed: 07/27/11 Page: 2 of 2 PAGEID 45
(DAYTON, Ohio) Teamsters Local Union 957 erectedPRESS CONTAC
two large electronic "Budweiser Distributor is Tasteless"
Varney Richmondbillboards in Dayton today to protest efforts [email protected]
Budweiser distributor Heidelberg Distribut ing to abandon937-604-3967
its obligation to provide retiree health care to loyal
longtime employees and to bully employees by violating
federal labor laws protecting workers.
The large roadside billboards read "Tell Budweiser: Heidelberg's Destruction of Ohio Jobs is
Tasteless." Even though Heidelberg recorded over $206 million in sales last year, the company
wants to walk away from its obligation to provide health care to retirees and force employees to
accept a substandard contract compared to Coke, Pepsi and Miller distributors in the area.
Heidelberg is also under investigation by the National Labor Relations Board for violating
federal laws protecting workers by attempting to bully and intimidate workers.
"We've made every effort to work with Budweiser's distributor to negotiate a fair contract that
positions the company as the premier distributor of Budweiser Beer in Ohio and meets the
standards set by its competitors, said Varney Richmond, President of Teamsters Local Union
957. "Unfortunately, the company seems to be more interested in bullying workers and
spending money on high-priced attorneys than negotiating a contract that provides a fair living
for hard working Budweiser delivery drivers and warehousemen."
The dispute could lead to a strike against Heidelberg that delivers to retailers a variety of beers
in the Dayton area—including Samuel Adams, Stella Artois and Mike's Hard Lemonade—along
with Budweiser.
"Budweiser and Heidelberg generate millions of dollars in profits every year, Richmond said.
"Both of these companies ca n afford to provide good jobs that support Ohio families."
Within the next two
weeks,the Local will
begin placingadditional billboards around
Daytonand
other areas.
The Teamsters Union was founded in 1903 and represents more than 1.4 million hardworking
men and women throughout the United States, Canada and Puerto Rico. For more information,
go to www.teamster.org.
ACTION ALERTS Email Address SIGN UP
Search
p
Rssr 11•^ MEMBERS INDUSTRIES BLOGWATCH TAKE
'BUDWEISER DISTRIBUTOR IS TASTELESS'
BILLBOARD HIT DAYTON
July 22, 2011
Budweiser Delivery Drivers Ask Ohio to Tell Budweiser: Heidelberg'sDestruction of Jobs is Tasteless