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Parking
Community service or revenue raiser
An economists perspective
COLIN BUCHANAN
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Question time Job well done
Serves her right
Money in the bank
Who cares
A disaster
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Why are you in the parking
business? Managing excess
demand
Prioritising conflicting
demand Raising revenue
Attracting
visitors/shoppers Reducing congestion
Climate change
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Motorists confused by parking
93% motorists confused about parking
regulations
25% issued with a PCN last year 69% claim they were unfairly penalised
60% think some parking signs are
deliberately misleading so drivers can befined
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Can you blame them
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Probably not
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Managing competing
demands
commuters cars parked
1.6m on-street
0.5m in public car parks
7m cars parked on street at home (only
40% of garages are used to park cars in)
1.2m households require resident parkingpermits
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Parking permits How much too charge?
Should it vary by
Location
Engine size Number of cars
Commercial or private
What exemptions
should apply
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Paid for parking Managing excess
demand
Raising revenue
Attracting shoppers
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Parking a tale of two worlds
Local government generated 1.3bn gross from
parking - 0.4bn gross
London generates around half 560m gross net
160m net However, of that, 110m is raked in by just five
authorities
almost 100 local authorities lost money 80m
between them on parking in 2007/08
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If only it was free
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Closed shops and double
yellow lines are they related
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How do shoppers travel
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Why do you shop here
Near to home 52
Wide range of goods or shops 17
Near to Work 15 Competitive prices 15
A particular shop 7
Other Services 4 Car Parking Availability 2
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Why do you shop elsewhere
Wide Range of Goods / Shops 43%
Near to Home 29%
Competitive Prices 26% A Particular Shop 6%
Other Services 4%
Car Parking Availability 3%
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We have the technology
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What image would you prefer
your customers to have
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