Outdoor
Airports
Branded Cities
Bus / Transit
Digital Media
Global Coverage
Malls
Spectacolor
Taxi Media
2009MEDIA PLANNING GUIDE
2009MEDIA PLANNING GUIDETable of Contents
PRODUCT OVERVIEWProducts by Market . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4Markets by Product . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5North American Map of Markets and Products . . . . . . . . . . . . . . .6
DIGITAL MEDIAWhy Digital? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10Ultimate Flexibility . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11Dynamic Content - Digital Ideas . . . . . . . . . . . . . . . . . . . . . . . . .12Dynamic Content - How It Works . . . . . . . . . . . . . . . . . . . . . . . . .13National Coverage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14Digital Media - Bluetooth . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .18
Other Digital OpportunitiesClear Channel Airports . . . . . . . . . . . . . . . . . . . . . . . . . . . .19Clear Channel Interspace Airports . . . . . . . . . . . . . . . . . . . .19Clear Channel Branded Cities . . . . . . . . . . . . . . . . . . . . . . .19Clear Channel Malls . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .19Clear Channel Spectacolor . . . . . . . . . . . . . . . . . . . . . . . . .20Clear Channel Taxi Media . . . . . . . . . . . . . . . . . . . . . . . . . .20
BILLBOARDS & STREET FURNITUREBulletins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22Premiere Panels© . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24Junior Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25Premiere Squares© . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26Wallscapes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .27Transit Shelter Displays . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .28San Francisco Newsracks . . . . . . . . . . . . . . . . . . . . . . . . . . . . .29
AIRPORTSAirport Advertising Overview . . . . . . . . . . . . . . . . . . . . . . . . . . .32Clear Channel Airports
Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33Markets / Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34Network . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .35Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36Chicago O’Hare LED Network . . . . . . . . . . . . . . . . . . . . . . .38Detroit Metro Digital Screen Network . . . . . . . . . . . . . . . . . .39
Clear Channel Interspace AirportsOverview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .40
Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41LCD Screens . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .43US Markets Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . .44US National Markets . . . . . . . . . . . . . . . . . . . . . . . . . . . . .45US Markets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .46Canadian, Caribbean & Latin American Markets . . . . . . . . . .50Pacific Rim & European Markets . . . . . . . . . . . . . . . . . . . . . .51
Clear Channel Airports - Pinnacle CollectionOverview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52Network . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55
BUS / TRANSIT & TAXI MEDIABus / Transit
Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60Vocabulary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .61Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62
Mobile Billboard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .63Boston Transit Stations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64Chicago Metra . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .65
Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .66Milwaukee Amtrak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .69Clear Channel Taxi Media
Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70Markets / Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .71Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .72NY10 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .74Digital Smart Tops . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .75
MALLS / SPECTACOLOR & BRANDED CITIESClear Channel Malls
Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .78Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .79General Market Coverage . . . . . . . . . . . . . . . . . . . . . . . . . .81Hispanic Coverage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .87Oh Zone . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .89
Clear Channel SpectacolorTimes Square . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .90Times Square - Spectacolor HD . . . . . . . . . . . . . . . . . . . . . .91The Las Vegas Strip - Fashion Show . . . . . . . . . . . . . . . . . . .92The Las Vegas Strip - Miracle Mile Shops . . . . . . . . . . . . . . .93Spectacolor Xperience - Experiential Marketing . . . . . . . . . . .94
Clear Channel Branded Cities©
Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .95
The Pier Shops At Caesars - Atlantic City . . . . . . . . . . . . . . . .96Westgate - Phoenix, AZ . . . . . . . . . . . . . . . . . . . . . . . . . . . .97The Screen At Westgate . . . . . . . . . . . . . . . . . . . . . . . . . . .98
Other Large Format OpportunitiesBlock E - Minneapolis . . . . . . . . . . . . . . . . . . . . . . . . . . . . .99Irvine Spectrum Center - Irvine, CA . . . . . . . . . . . . . . . . . . .100
MULTI-CULTURALHispanic Coverage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .102African American Coverage . . . . . . . . . . . . . . . . . . . . . . . . . . .103Asian Coverage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .104
GLOBAL COVERAGEGlobal Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .106Products By Country . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .107Global Map Of Markets . . . . . . . . . . . . . . . . . . . . . . . . . . . . .108
ARTWORK & PRODUCTION SPECIFICATIONSArtwork Requirements/Productions Specifications . . . . . . . . . . . .112Digital Creative Guidelines & Specs . . . . . . . . . . . . . . . . . . . . .113Production Specifications . . . . . . . . . . . . . . . . . . . . . . . . . . . . .115Creative Resources / Design Considerations / Color Tips . . . . . .118Embellishments / Extensions / Props & Effects . . . . . . . . . . . . . .119
RESOURCES / TOOLS, TERMS & CONDITIONS, CONTACT INFORMATIONWebPOP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .122Online Tools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .123Sales & Marketing Tools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .124Features & Benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .126Top 100 DMA Rankings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .127Outdoor Advertising Vocabulary Terms . . . . . . . . . . . . . . . . . . .129Terms & Conditions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .133Sales Offices & Outdoor Media Shipping Information . . . . . . . . .135
RATESBillboards & Street Furniture
Bulletins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .142Premiere Panels . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .149Posters / Eco•Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . .155
Posters / Eco•Posters & Transit Shelters . . . . . . . . . . . . . . . .161Junior Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .162Transit Shelter Displays . . . . . . . . . . . . . . . . . . . . . . . . . . .165San Francisco Newsracks . . . . . . . . . . . . . . . . . . . . . . . . .167Transit Shelters Network Rates . . . . . . . . . . . . . . . . . . . . . .168
Bus / Transit Bus / Transit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .171Mobile Billboard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .174Boston Transit Stations . . . . . . . . . . . . . . . . . . . . . . . . . . . .178World Trade Center, Courthouse, South & Airport Stations . .178Chicago Metra - Downtown / Suburban Metra . . . . . . . . . .179Chicago Metra - Chicago / Suburban Metra . . . . . . . . . . .180
Clear Channel Taxi MediaClear Channel Taxi Media . . . . . . . . . . . . . . . . . . . . . . . . .181
Clear Channel MallsClear Channel Malls . . . . . . . . . . . . . . . . . . . . . . . . . . . . .184
MULTI-CULTURAL RATESHispanic Coverage
Bulletins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .186Premiere Panels© . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .189Posters / Eco•Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . .190Posters & Transit Shelters . . . . . . . . . . . . . . . . . . . . . . . . . .194Junior Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .195Transit Shelters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .197
African American CoverageBulletins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .198Premiere Panels© . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .201Posters / Eco•Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . .203Posters & Transit Shelters . . . . . . . . . . . . . . . . . . . . . . . . . .207Junior Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .208Transit Shelters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .210
Asian CoverageBulletins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .211Premiere Panels© . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .212Posters / Eco•Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . .213Junior Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .215
visit our website: clearchanneloutdoor .com
Bulletin Premiere Panel
Premiere Square Posters Junior
Poster Wallscape Transit Shelter Airport Bus /
TransitMobile Panel Taxi Media Mall Digital
Media
Albuquerque Albuquerque Atlanta Albuquerque Atlanta Atlanta Los Angeles Albany Boston** Atlanta Atlanta Atlanta Akron
Atlanta Atlanta Chicago Atlanta Boston Chicago Memphis Albuquerque Chicago** Chicago Austin Atlantic City Albuquerque
Boston Boston Cleveland Boston Chicago Cleveland MiamiFt . Lauderdale Atlanta Daytona /
Melbourne Cleveland Baltimore Austin Atlanta
Chicago Chicago Dallas Fort Worth Chicago Columbus Columbus Milwaukee Boston Houston Dallas Fort
Worth Boston Boston Boston
Cleveland Cleveland El Paso Cleveland DallasFort Worth
Dallas Fort Worth New York Buffalo Indianapolis Las Vegas Buffalo Chicago Chicago
Columbus Columbus Hudson Valley Columbus El Paso Indianapolis Philadelphia Chicago Milwaukee** Los Angeles Chicago Cleveland Cleveland
Dallas Fort Worth
Dallas Fort Worth Indianapolis Dallas Fort
Worth Houston Las Vegas Sacramento Cleveland New Orleans Memphis Dallas Dallas Fort Worth Columbus
Daytona /Melbourne
Daytona /Melbourne Las Vegas Daytona /
Melbourne Hudson Valley Los Angeles San Antonio Columbus Phoenix Miami Ft . Lauderdale Detroit Daytona /
MelbourneDallas
Fort Worth
Des Moines Des Moines Los Angeles Des Moines Indianapolis Memphis San Francisco Bay Area*
Dallas Fort Worth Sacramento Milwaukee Houston Denver Des Moines
El Paso El Paso Memphis El Paso MiamiFt . Lauderdale Milwaukee Tampa Bay Denver San Antonio New Orleans Jacksonville Des Moines El Paso
Fort Smith Fort Smith New York Fort Smith Milwaukee New York Wash . DCBaltimore Des Moines San Diego Phoenix Kansas City Detroit Fort Smith
Gainesville Gainesville Orlando Gainesville Salisbury Portland Detroit San FranciscoBay Area San Diego Las Vegas Houston Indianapolis
Houston Houston Philadelphia Houston San Antonio San Francisco Bay Area El Paso Seattle Tucson Long Island Indianapolis Las Vegas
Hudson Valley Hudson Valley Sacramento Hudson Valley San FranciscoBay Area Seattle Ft . Lauderdale Wash . DC/
Baltimore W . Palm Beach Los Angeles Jacksonville Los Angeles
Indianapolis Indianapolis San Antonio Indianapolis Seattle Wash . DC/Baltimore Ft . Myers Memphis Las Vegas Memphis
Jacksonville Jacksonville San FranciscoBay Area Jacksonville Tucson Gainesville Miami Los Angeles Miami Ft .
Lauderdale
Las Vegas Las Vegas Seattle Las Vegas Wash . DC/Baltimore
Grand Rapids Newark Louisville Milwaukee
Los Angeles Los Angeles Los Angeles Wichita Greensboro New Orleans Miami Ft . Lauderdale
Minneapolis St . Paul
Memphis Memphis Memphis Hartford / New Haven New York Milwaukee New York
Miami Ft . Lauderdale
Miami Ft . Lauderdale
Miami Ft . Lauderdale Hudson Valley Oakland Minneapolis
St . Paul Orlando
Milwaukee Milwaukee Milwaukee Indianapolis Orlando Nashville Philadelphia
Minneapolis St . Paul
Minneapolis St . Paul
Minneapolis St . Paul Kansas City Philadelphia New Orleans Phoenix
New York New York New York Louisville Phoenix New York Reno
Ocala Ocala Ocala Milwaukee San Antonio Norfolk / Newport News Sacramento
Orlando Orlando Orlando Minneapolis St . Paul San Diego Orlando San Antonio
Philadelphia Philadelphia Philadelphia Nashville San Francisco Philadelphia Tampa Bay
Phoenix Portland Portland New Orleans
St . Petersberg / Clearwater Phoenix Toronto
Portland Reno Reno Norfolk / Newport News Seattle/Tacoma Pittsburgh Wash . DC
Baltimore
Reno Sacramento Sacramento Philadelphia Wash . DC Portland Wichita
Sacramento Salisbury Salisbury Phoenix Raleigh
Salisbury San Antonio San Antonio Raleigh Sacramento
San Antonio San Diego San Diego Sacramento Salt Lake City
San Diego San FranciscoBay Area
San FranciscoBay Area San Antonio San Antonio
San FranciscoBay Area Seattle Seattle San Francisco San Diego
Seattle Tampa Bay Tampa Bay San Jose San FranciscoBay Area
Tampa Bay Tucson Tucson Seattle St . Louis
Tucson W . Palm Beach Wash . DC Baltimore St . Louis Tampa Bay
Wash . DC Baltimore
Wash . DC Baltimore W . Palm Beach Toronto Toronto
W . Palm Beach Wichita Wichita Tucson Vancouver
Wichita Vancouver Wash . DC Baltimore
W . Palm Beach
W . Palm Beach
2009 PRODUCTS BY MARKET 2009 MARKETS BY PRODUCT
Market Bulle
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Albuquerque • • • • •Atlanta • • • • • • • • • • •Atlantic City • •Austin • •Boston • • • • • • • • • •Buffalo • •Chicago • • • • • • • • • • • •Cleveland • • • • • • • • •Columbus • • • • • • •Dallas / Fort Worth • • • • • • • • • • •Daytona Beach / Melbourne • • • • • •Denver • •Des Moines • • • • • •Detroit • • •El Paso • • • • • • •Fort Smith • • • •Gainesville • • • •Grand Rapids •Greensboro •Hartford / New Haven •Houston • • • • • • •Hudson Valley • • • • • •Indianapolis • • • • • • • • • •Jacksonville • • • • • •Kansas City • •Las Vegas • • • • • • • • • •Los Angeles • • • • • • • • • •Louisville • •Memphis • • • • • • • • •Miami / Ft . Lauderdale • • • • • • • • • •Milwaukee • • • • • • • • • • • •Minneapolis / St . Paul • • • • • •Nashville • •New Orleans • • • • •New York • • • • • • • • • •Norfolk / Newport News • •Ocala • • •Orlando • • • • • • •Philadelphia • • • • • • • • •Phoenix • • • • • • •Pittsburgh •Portland • • • • •Raleigh • •Reno • • • •Sacramento • • • • • • • • •Salisbury • • • •Salt Lake City •San Antonio • • • • • • • • • • •San Diego • • • • • • •San Francisco Bay Area • • • • • • • • • • • •Seattle • • • • • • • • •St . Louis • •Tampa Bay • • • • • •Toronto • • • •Tucson • • • • • •Vancouver • •Washington, DC / Baltimore • • • • • • • • • •West Palm Beach • • • • • •Wichita • • • • • •
* Downtown San Francisco Newsracks also available. **Commuter Rail Station opportunities available.
CLEAR CHANNEL OUTDOORNorth American Map of Markets and Products
Additional Mall coverage in markets not displayed include: UNITED STATES= Fresno, Modesto, Palm Springs, Salinas, Walnut Creek-CA, Colorado Springs, Grand Junction-CO, Enfield, CT, Sarasota, Tallahassee-FL, Cedar Rapids, Sioux City-IA, Louisville-KY, St . Louis-MO, Ridgeland-MS, Billings, Great Falls-MT, Concord, Jacksonville-NC, Cincinnati, Oklahoma City-OH, Hermitage, Pennsdale, State College, York-PA, Rapid City, Sioux Falls-SD, Cleveland, Nashville-TN, Lubbock-TX, Newport News, Richmond-VA, Burlington-WA, Mt . Hope-WV CANADA= BRITISH COLUMBIA - Cranbrook, Kamloops, Richmond, Victoria-BC, Prairies-Calgary-AB, Regina, Saskatoon-SK, Winnipeg-MB, GTA - Etobicoke, Markham, Mississauga, Thornhill, Vaughan-ON, ONTARIO - Barrie, Cornwall, Hamilton, Kingston, Kitchener, London, Owen Sound, Peterborough, Richmond Hill, Stoney Creek, Sudbury, Thunder Bay-ON, QUEBEC - Laval, Levis, Montreal, Pointe-Claire, St-Bruno-De-Montarville, Ville d’Anjou-QC, MARITIMES - Dieppe, Fredericton, Saint John-NB . Additional Airport coverage in markets not displayed . See the Airport section for additional details .
El Paso
HoustonSan Antonio
New Orleans
West Palm Beach
Daytona Beach/Melbourne
Orlando
Ocala/Gainesville/Brooksville
Jacksonville
Atlanta
Memphis
Nashville
Fort Smith
Dallas/Fort Worth
Wichita
Albuquerque
Denver
Des Moines
St. Louis
Boston
New York
PhiladelphiaWilmington
Salisbury
Cleveland
Tampa Bay
Miami/Ft. LauderdaleFt. Myers
Tucson
Phoenix
Las Vegas
Portland
Seattle
Vancouver
San Jose
Reno
Sacramento
San Francisco Bay Area
Los Angeles
Minneapolis/St. Paul
Milwaukee
Chicago
Columbus
Louisville
DetroitGrand Rapids
Baltimore
Toronto
Indianapolis
Akron/Canton
Washington D.C.
RaleighGreensboro
Hudson Valley
Pittsburgh
San Diego
BuffaloNewport
Hartford / New Haven
Atlantic City
Salt Lake City
Austin
Kansas City
Ottawa
Mexico
Chile
Brazil
Perú
Montreal
Norfolk / Newport News
Street Furniture
Airports
Transit Taxi Media
Spectacolor
Outdoor
Malls
Digital Media
Digital Outdoor Networks
Why Digital?
Dynamic Content
National Coverage
Bluetooth
Other Digital Opportunities
Airports
Branded Cities
Interspace Airports
Malls
Spectacolor
Taxi Media
2009DIGITAL MEDIA
MEDIA PLANNING GUIDE
visit our website: ccodigital .com
FEATURES BENEFITSFlexibility Customize and adapt your digital program to meet time-sensitive needs .
Efficiency Ability to react to what works . Eliminates time and printing costs .
Community Dialogue Build ongoing interactive relationships with consumers by creating intrigue and anticipation .
High Reach High impact locations are strategically placed throughout our markets .
High Frequency Our networks deliver repeated exposures for increased impact .
Innovation This new technology is transforming the industry into the most flexible and responsive of all advertising platforms .
WHY DIGITAL? ULTIMATE FLEXIBILITY
LAST MINUTE UPDATES
TIME-SENSITIVE MESSAGING
DYNAMIC CONTENT
UNLIMITED CREATIVE EXECUTIONS
10 11
WHAT HOW
Headlines
We can lift headlines from websites . Great for news organizations to post real time information next to their logo or brand . As the website headline changes, so does the digital billboard creative . If top headlines are not available from your site, other sources are available for us to include vital and relevant information . Some topics may include headlines, business, real estate, entertainment, health, travel, politics, among many others .
Sports Scores Sports radio, sports bars, sports drinks or other related businesses can automatically post scores from various games .
Time / Temp / Traffic A modern approach to an older idea . Show up-to-the-minute time, today’s forecast or current road conditions . Great for any brand and a sure crowd pleaser .
Pictures
If you have visual information that is automatically posted on a website, for instance the progress of a new business location, Clear Channel Outdoor Digital billboards can dynamically lift those pictures and include them in your creative execution . As drivers and pedestrians pass by the Digital Outdoor Network billboards, they will see the progression over time, making this a tremendous interest builder .
Upcoming EventsHave a venue where events are constantly being updated? New acts? New artists? New shows? Movie theaters, concert venues and a host of other businesses can benefit by having new information posted dynamically .
One of the amazing things about the Clear Channel
Digital Outdoor Network is how we can dynamically
update information from other sources and incorporate it directly into your creative .
Interesting, relevant or time-sensitive facts can be placed within your advertisement at
the speed of the internet .
DYNAMIC CONTENT DIGITAL IDEAS
1A base piece of creative is designed with consideration of space for dynamic content (either text or imagery) .
2Dynamic content is selected from a client’s website and pulled from the HTML source directly .
3The source data is incorporated into the base creative, by Clear Channel, and updates whenever the client source changes . . . keeping the content timely and relevant .
2
1
3
DYNAMIC CONTENT HOW IT WORKS
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12 13
NATIONAL NETWORK COVERAGE AVAILABLE, CONTACT YOUR CLEAR CHANNEL OUTDOOR REPRESENTATIVE FOR DETAILS.
ORLANDO
WICHITA
MEMPHIS
ATLANTA
ALBUQUERQUE
PHOENIX
EL PASO
DALLAS
PHILADELPHIA
DES MOINESCLEVELAND
TAMPA BAY
MIAMI
LAS VEGAS
LOS ANGELES
SACRAMENTO
NEW JERSEYRENO
MINNEAPOLIS
MILWAUKEE
CHICAGO
INDIANAPOLIS COLUMBUS BALTIMORE
AKRON
SAN ANTONIO
FORT SMITH
NATIONAL COVERAGE
ADDITIONAL DIGITAL DISPLAYS TO BE DEPLOYED IN 2009. CONTACT YOUR CLEAR CHANNEL OUTDOOR REPRESENTATIVE FOR DETAILS.
NATIONAL COVERAGE
MARKET # OF
DI
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NETW
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TYPE
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UNIT
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Akron 1 Single Unit Digital Bulletin 8
Akron 1 Single Unit Digital Bulletin 8
Albuquerque 10 Network 1 Digital Poster 8
Albuquerque 7 Network 2 Digital Poster 8
Atlanta 6 Network Digital Bulletin 10
Atlanta 1 Single Unit Digital Bulletin 10
Baltimore 3 Network Digital Bulletin 10
Chicago 7 Network 1 Digital Bulletin 10
Chicago 8 Network 2 Digital Bulletin 10
Chicago Metra 1 Single Unit Digital Bulletin 10
Cleveland 11 Network Digital Bulletin 8
Cleveland 1 Single Unit Digital Bulletin 8
Cleveland 1 Single Unit Digital Bulletin 8
Cleveland 1 Single Unit Digital Bulletin 8
MARKET # OF
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SPOT
Cleveland 1 Single Unit Digital Bulletin 8
Cleveland 1 Single Unit Digital Bulletin 8
Cleveland 1 Single Unit Digital Bulletin 8
Cleveland 1 Single Unit Digital Bulletin 8
Columbus 5 5 Network 1 Digital Poster
Digital Bulletin 8
Columbus 6 Network 2 Digital Bulletin 8
Columbus 1 Single Unit Digital Bulletin 8
Dallas 1 Single Unit Digital Bulletin 8
Dallas 2 Network Digital Bulletin 8
Des Moines 5 Genesis Network Digital Bulletin 8
Des Moines 1 Single Unit Digital Bulletin 8
Des Moines 1 Single Unit Digital Poster 8
Des Moines 1 Single Unit Digital Poster 8
El Paso 10 Network Digital Poster 8
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14 15
NATIONAL COVERAGE
visit our website: ccodigital .com
NATIONAL COVERAGE
MARKET # OF
DI
SPLA
YS
NETW
ORK
TYPE
DIGI
TAL
UNIT
TYP
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# OF
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Minneapolis 1 Single Unit Digital Bulletin 8
Minneapolis 1 Single Unit Digital Bulletin 8
Minneapolis 1 Single Unit Digital Bulletin 8
Minneapolis 1 Single Unit Digital Bulletin 8
Minneapolis 1 Single Unit Digital Bulletin 8
Minneapolis 1 Single Unit Digital Bulletin 8
New Jersey 5 Network Digital Bulletin 8
New Jersey 1 Single Unit Digital Bulletin 8
Orlando 7 Network 1 Digital Bulletin 8
Orlando 6 Network 2 Digital Bulletin 8
Orlando 1 Single Unit Digital Bulletin 8
Orlando 1 Single Unit Digital Bulletin 8
Orlando 1 Single Unit Digital Bulletin 8
Philadelphia 8 Network Digital Bulletin 8
Philadelphia 1 Single Unit Digital Bulletin 8
Philadelphia 1 Single Unit Digital Bulletin 8
MARKET # OF
DI
SPLA
YS
NETW
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TYPE
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UNIT
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SPOT
Philadelphia 1 Single Unit Digital Bulletin 8
Phoenix 6 Red Network Digital Bulletin 8
Phoenix 6 Green Network Digital Bulletin 8
Phoenix 6 Blue Network Digital Bulletin 8
Reno 3 Network Digital Bulletin 8
Sacramento 2 Network Digital Bulletin 8
San Antonio 4 Red Network Digital Bulletin 10*
San Antonio 4 Green Network Digital Bulletin 10*
San Antonio 4 Blue Network Digital Bulletin 10*
Tampa Bay 5 Network Digital Bulletin 3 @ 8 sec2 @ 60 sec
Tampa Bay 7 Network Digital Bulletin 8
Wichita 6 Network Digital Poster 7
Wichita 1 Single Unit Digital Bulletin 10
Wichita 1 Single Unit Digital Bulletin 10
MARKET # OF
DI
SPLA
YS
NETW
ORK
TYPE
DIGI
TAL
UNIT
TYP
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PER
SPOT
El Paso 1 Single Unit Digital Bulletin 8
Fort Smith 2 Network Digital Poster 8
Indianapolis 1 Single Unit Digital Bulletin 8
Indianapolis 1 Single Unit Digital Bulletin 8
Indianapolis 1 Single Unit Digital Bulletin 8
Indianapolis 1 Single Unit Digital Bulletin 8
Las Vegas 7 Tourist Network Digital Bulletin 7
Las Vegas 12 General Network Digital Bulletin 7
Las Vegas 1 Single Unit Digital Bulletin 7
Las Vegas 1 Single Unit Digital Bulletin 7
Los Angeles 10 Bulletin Network 1 Digital Bulletin 8
Los Angeles 10 Bulletin Network 2 Digital Bulletin 8
Los Angeles 10 Bulletin Network 3 Digital Bulletin 8
Los Angeles 10 Bulletin Network 4 Digital Bulletin 8
Los Angeles 7 Bulletin Network 5 Digital Bulletin 8
Los Angeles 2 Valley Bulletin Network Digital Bulletin 1 hour*
MARKET # OF
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SPLA
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Los Angeles 1 10 Fwy/ Downtown Unit Digital Bulletin 8
Los Angeles 1 10 Fwy/ Downtown Unit Digital Bulletin 8
Los Angeles 10 Premiere Network 1 Digital Premiere 8
Los Angeles 10 Premiere Network 2 Digital Premiere 8
Los Angeles 10 Premiere Network 3 Digital Premiere 8
Memphis 5 Network Digital Bulletin 8
Miami 1 Single Unit Digital Bulletin 8
Miami 1 Single Unit Digital Bulletin 8
Milwaukee 9 Network Digital Bulletin 8
Milwaukee 1 Single Unit Digital Bulletin 8
Milwaukee 1 Single Unit Digital Bulletin 8
Milwaukee 1 Single Unit Digital Bulletin 8
Milwaukee 1 Single Unit Digital Bulletin 8
Milwaukee 1 Single Unit Digital Bulletin 8
Milwaukee 1 Single Unit Digital Bulletin 8
Minneapolis 8 Network Digital Bulletin 8
visit our website: ccodigital .com
Click here to visit our online
RATE CARD.
16 17
DIGITAL MEDIA - BLUETOOTH
Create a truly interactive experience by combining traditional out-of-home media with the latest in Bluetooth technology . By delivering mobile content across individually selected locations, advertisers can create even greater opportunities to instantly engage and interact with their audience .
The endless variety of download possibilities is limited only by the imagina-tion of the advertiser . Each location will allow consumers with Bluetooth enabled cell phones, the ability to download content .
Features / Benefits
• Dramatically Increases Recall Instantly engage and interact with an audience .
• Create an Ongoing Dialogue Constantly update downloads to react to current market conditions .
• Extreme Flexibility Compliment existing campaigns with highly customizable content man-agement options .
• Research and Quantify Results Extensive device detection and database tracking available .
Content Possibilities• Ringtones, wallpapers • Content and data feeds • Trivia / Polling • Rich media (audio / video)• Games
Distribution• Airports • Commuter Rail • Street Furniture• Branded Cities • Malls • Spectacolor
visit our website: clearchanneloutdoor .com
An innovative way to engage consumers
with tomorrow’s technology today.
A VARIETY OF DIGITAL OPPORTUNITIES ARE AVAILABLE FROM SEVERAL CLEAR CHANNEL DIVISIONS.
CONTACT YOUR REPRESENTATIVE FOR ADDITIONAL DETAILS.
OTHER DIGITAL OPPORTUNITIES
CLEAR CHANNEL AIRPORTS CLEAR CHANNEL BRANDED CITIES
CLEAR CHANNEL INTERSPACE AIRPORTS CLEAR CHANNEL MALLS
18 19
OTHER DIGITAL OPPORTUNITIES
CLEAR CHANNEL SPECTACOLOR
CLEAR CHANNEL TAXI MEDIA
20
Bulletins
Premiere Panels©
ECO•Posters
Poster / Transit Shelter Packages
Junior Posters
Premiere Squares©
Wallscapes
Transit Shelter Displays
NewsRacks
2009BILLBOARDS &
STREET FURNITURE
MEDIA PLANNING GUIDE
PREMIERE PANELS©
Benefits• Targets desired consumers demographically and geographically.• Creates and reinforces brand awareness in the marketplace.• Builds high frequency with continuous presence.• Stimulates sales near point-of-purchase locations.• Combines the creative impact of a bulletin with the reach and
frequency of a poster program .
Distribution• Customized programs can cover an entire market or pinpoint desired
consumer target groups .• Rotary programs are offered in most Clear Channel Outdoor markets.
Size• Copy Area: 12’ 3” h x 24’ 6” w• Extension Size: Maximum 3’6” h x 1’ w
Extensions• Extensions break the boundary of a panel’s standard rectangular
dimension and improve viewer attention .• They can extend 31/2’ on the top, 1’ on the sides .• Some locations have unique extension requirements. Consult with your
account executive before producing artwork .
Contract Term• Typically purchased 16 weeks or longer.• Shorter term programs and rates are offered. • Purchased individually.
visit our website: clearchanneloutdoor .com
Combines the creative impact of a
bulletin with the reach and frequency of a
poster program.
BULLETINS
Benefits• Bulletins deliver high frequency at each location. • Builds reach over an extended period of time. • Provides continuity of an advertising message throughout the year. • Sustains name and image awareness.• Assures dominance in selected areas.
Distribution• Positioned on highly visible, heavy traffic locations such as
expressways, primary arteries and major intersections .
Size• Standard Bulletin Size: 14' h x 48' w • Permanent Bulletin sizes may vary by location.
Extensions• Extensions break the boundary of a bulletin’s standard rectangular
dimension and improve viewer attention . • They can extend 51/2’ on the top, 2’ on the sides and 1’ on the
bottom . • Some locations have unique extension requirements, consult with your
account executive before producing artwork .
Contract Term• Typically purchased 16 weeks or longer.• Purchased individually or by showing level.
visit our website: clearchanneloutdoor .com
Provides continuity of an advertising
message throughout the year.
2322
JUNIOR POSTERS
Benefits• Offers versatility for short-term seasonal and regional campaigns. • Generates brand awareness and is ideal for new product/service
introductions . • Stimulates sales near point-of-purchase locations. • Targets pedestrians as well as motorists. • Penetrates neighborhoods and pinpoints demographic and socio-
economic areas . • Provides efficiencies to media plans by lowering cost per thousand
impressions .
Distribution• Widely distributed throughout markets reflecting consumer traffic
patterns .• Located in commercial areas on primary and secondary arteries.• Available in select Clear Channel Outdoor markets.
Size• Copy Area: 5’ h x 11’ w
Contract Term• Typically purchased 4 weeks or longer.
Penetrates neighborhoods and
pinpoints demographic and socio-economic
areas.
POSTERS
Clear Channel Outdoor is only accepting
ECO•Posters.
Contact your Clear Channel Representative for a list of approved vendors.
ECO•Poster Substrate BenefitsECO•Posters, also referred to as One-Sheets or PE (polyethylene), feature the latest in substrate technology . This new technology delivers the outstand-ing benefits of posting and guarantees long-term visual integrity .• single-sheet executions - no flagging or peeling• no more glue and paper - attach directly to the structure• environmentally responsible / fully recyclable• unaffected by inclement weather• visual quality comparable to vinyl executions
Poster Benefits• Targets specific audiences demographically and geographically.• Creates rapid consumer top-of-mind awareness.• Provides continuous presence, up to 18 hours every day, resulting in
high frequency multiples .• Maximizes brand awareness and is ideal for new product/service
introductions .• Provides efficiencies to media plans by lowering cost per thousand
impressions .
Distribution• Widely distributed throughout markets reflecting consumer traffic
patterns .• Located in commercial areas on primary and secondary arteries.• Available in most Clear Channel Outdoor markets.
Size• Copy Area: 10’ 5” h x 22’ 8” w
Contract Term• Typically purchased 4 weeks or longer.
visit our website: clearchanneloutdoor .comvisit our website: clearchanneloutdoor .com
2524
WALLSCAPES
Benefits• Accommodates a wide variety of unusual creative sizes and shapes.• Towers above the streets, creating a spectacular landmark.• Delivers high frequency. Reach varies by location.• Provides dominance in key market.
Distribution• Typically located in high profile locales.• Penetrates areas where other out-of-home coverage is limited or
unavailable .• Available in select Clear Channel Outdoor markets.
Size• Varies by market and location.• See your Clear Channel Outdoor representative for size specifications.
Contract Term• Sold individually for extended periods.
All Wallscapes Sold IndividuallyPlease ask your Clear Channel Outdoor Representative
for market specific availability .
Towers above the streets, creating a
spectacular landmark.
PREMIERE SQUARES©
Benefits• Offers the impact of a permanent bulletin by utilizing a single-sheet vinyl
face with increased creative possibilities due to its size . • Strategically located to target specific market segments .
Distribution• Generally purchased as permanent locations. However, rotary programs
are available in some markets .• Available in select Clear Channel Outdoor markets.
Size• Premiere Squares© vary in size by market, please contact your local
representative for specific details .
Extensions• Extensions break the boundary of a square’s standard square dimen-
sions and improve viewer attention .• They can extend 31/2’ on the top, 1’ on the sides .• Some locations have unique extension requirements, consult with your
account executive before producing artwork .
Contract Term• Typically purchased 16 weeks or longer.• Shorter term rates and programs are offered.• Purchased individually.
All Premiere Squares© Sold IndividuallyPlease ask your Clear Channel Outdoor Representative
for market specific availability .
Strategically located to target specific
market segments.
visit our website: clearchanneloutdoor .comvisit our website: clearchanneloutdoor .com
2726
SAN FRANCISCO NEWSRACKS
Mass exposure to vehicular and
pedestrian traffic.
Benefits• High-demand, hard-to-reach Downtown San Francisco coverage; a
captured population of nearly 300,000 .• Reaches desirable consumers in key enclaves such as the Financial
District, South of Market (SOMA), Union Square and Market Street .• Tremendous exposure to both vehicular and pedestrian traffic.• 90% white collar employee base.• Backlit to ensure the highest quality of graphic reproduction, high
contrast and visibility .• Delivers high frequency from repeated exposure to high volume of daily
commuters .
Distribution• Widely distributed along Market, Kearny, Pine, Bush and California
Streets .• Strategically placed at key retail intersections and BART stations.• Perfect for reaching the critical business commuter.
Size• Overall Area: 30.5” h x 59.5” w • Live Area: 27” h x 57” w
Contract Term• Typically purchased in 4-week flights .
For additional information please call:
510/835.5900
TRANSIT SHELTER DISPLAYS
Benefits• Offers outstanding visibility and quality impressions with a glass
showcase .• Delivers high circulation figures due to its curb side positioning along
main roadways .• Maintains high visual impact 24 hours a day, using back-lit
illumination .• Economical medium providing low cost impressions.
Distribution• Penetrates areas where other out-of-home coverage is limited or
unavailable .• Available in select Clear Channel Outdoor markets .
Size• Overall Area: 47.5” w x 68.5” h• Live Area: 44” w x 65” h
Contract Term• Typically purchased four weeks or longer .
Offers outstanding visibility and quality impressions within a
glass showcase.
visit our website: clearchanneloutdoor .comvisit our website: clearchanneloutdoor .com
2928
Clear Channel Airports
Clear Channel Interspace Airports
Clear Channel Airports Pinnacle Collection
2009AIRPORTS
MEDIA PLANNING GUIDE
CLEAR CHANNEL AIRPORTS
Benefits • Clear Channel Airport advertising captures the attention of passengers
every step of their airport experience -- as they enter via ticketing, proceed along the concourses, at gate areas and in many cases the jet bridges as they enter the aircraft . Upon return, add baggage claim and ground transportation, and the power of Clear Channel airport advertis-ing is omni-present .
• Clear Channel Airports displays deliver over 1.697 billion targeted advertising exposures annually .
• Every day, advertising in the Clear Channel Airports Network reaches 6 out of 10 American air travelers .
• Clear Channel Airports served 606,000,000+ travelers last year - more than the entire population of the U .S .
• 42.9 million business travelers took 193 million business round trips last year .
• The Clear Channel Airports Network includes America’s most heavily used airports . Among them are the country’s four major transfer hubs . Therefore, more than 70% of all business travelers find themselves in a Clear Channel Airport for arrival, departure or transfer .
• Four of every ten business travelers are women. In actual numbers, this represents 16 .8 million female travelers .
• Air travelers arrive at airports on an average of 2 hours prior to departure . . .plenty of time to view Clear Channel Airports advertising!
Distribution• Available throughout the United States & Canada.
visit our website: clearchannelairports .com
Source: Airports Council International
Clear Channel Airports link the nation to
influential air travelers around the globe.
For additional information please call:
888/859.9771
AIRPORT ADVERTISING
Clear Channel Airportsclearchannelairports .com 888/859 .9771
The Clear Channel Airports Network includes America’s most heavily used airports . Among them are the country’s four major transfer hubs .
Clear Channel Interspace Airportsclearchannelinterspace .com 877/422 .8326
The Clear Channel Interspace Airports Network includes over 200 various sized airports worldwide, most of which are North American and Caribbean O&D (origination & destination) facilities .
The Pinnacle Collectionclearchannelairports .com/pinnacle 888/859 .9771
The Pinnacle Collection provides advertising opportunities in private aircraft executive terminals where ultra-elite passengers arrive and depart .
Airport advertising commands the
attention of passengers every
step of their airport experience.
3332
* Source: Airports Council International
CLEAR CHANNEL AIRPORTSNetwork
Atlanta Hartsfield-JacksonInternational
Dallas Fort Worth International
Fort Lauderdale - Hollywood
Denver International
Boston LoganInternational
PhiladelphiaInternational
Phoenix Sky Harbor International
San Francisco InternationalOakland International
San José Mineta International
Minneapolis - St. Paul International
Chicago O’Hare International& Chicago Midway
Detroit Metropolitan Wayne County
Toronto Lester B. PearsonInternational
St. Louis Lambert International
Vancouver International
Seattle - Tacoma International
Airport Rank
Annual Passengers* Market/Airport
1 89,379,287 Atlanta Hartsfield-Jackson International
20 28,102,455 Boston Logan International
26 19,378,855 Chicago Midway
2 76,177,855 Chicago O’Hare International
4 59,786,476 Dallas Fort Worth International
5 49,863,352 Denver International
12 35,983,478 Detroit Metropolitan Wayne County
23 22,681,903 Fort Lauderdale - Hollywood
14 35,157,322 Minneapolis - St . Paul International
Airport Rank
Annual Passengers* Market/Airport
33 14,846,832 Oakland International
17 32,211,438 Philadelphia International
9 42,148,515 Phoenix Sky Harbor International
13 35,792,707 San Francisco International
41 10,658,389 San José Mineta International
19 31,296,628 Seattle-Tacoma International
32 15,384,557 St . Louis Lambert International
18 31,452,848 Toronto Lester B . Pearson International
30 17,710,239 Vancouver International
CLEAR CHANNEL AIRPORTSMarkets / Products
Market/Airport Dior
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Atlanta Hartsfield-Jackson International • • • • • • • • •
Boston Logan International • • • • • • • • • • • • •
Chicago Midway • • • • • • • •
Chicago O’Hare International • • • • • • • • • • • • • •
Dallas Fort Worth International • • • • • • •
Denver International • • • • • • • • •
Detroit Metropolitan Wayne County • • • • • • •
Fort Lauderdale - Hollywood • • • •
Minneapolis - St . Paul International • • • • • • • • •
Oakland International • • • • •
Philadelphia International • • • • • • • • • • •
Phoenix Sky Harbor International • • • • • • • • •
San Francisco International • • • • • • • • •
San José Mineta International • • • • • • • • • •
Seattle-Tacoma International • • • • • • • • • • •
St . Louis Lambert International • • • • • • • • • •
Toronto Lester B . Pearson International • • • • •
Vancouver International • • •
3534
CLEAR CHANNEL AIRPORTSProducts
Window Cling Auto Exhibit Interactive Floor Exhibit
Video Wall Visitor Information Center Plasma Screen
LED Screen Rail System FreeChargeTM Station Sponsorship
CLEAR CHANNEL AIRPORTSProducts
Diorama Mini-Spectacular Spectacular
Overhead Spectacular Escalator Spectacular Banner
Wall Wrap Soffit Wrap Column Wrap
3736
CLEAR CHANNEL AIRPORTS - DETROIT METRO
DIGITAL SCREEN NETWORKThese 8 LED Screens and 21 Plasma Screens are located in the concourses and holding rooms throughout McNamara Terminal . All screens operate from a central video feed with CNN Airport Network as the news content provider .
Screen SizesLED Screens: 8’h x 14’wPlasma Screens: 25”h x 45”w
Our advertising packages include 2 types of ads:
Full-Screen Advertisements30-second full-screen ads (full motion video or static image, audioincluded) are available during CNN’s local commercial breaks .
LED Full-Screen Ad Size: 8’h x 14’wPlasma Full-Screen Ad Size: 25”h x 45”w
Tower Advertisements30-second tower advertisements (static image only, no audio) appear onthe right side of the screen during CNN broadcasting .
LED Screen Tower Ad Size: 8’h x 60”wPlasma Screen Tower Ad Size: 25”h x 12”w
visit our website: clearchannelairports .com
Advanced advertising opportunity available
throughout the continuously expanding
McNamara terminal!
LED Screen - Full Ad
LED Screen - Tower Ad
Plasma Screen - Full Ad
For additional information please call:
888/859.9771
CLEAR CHANNEL AIRPORTS - CHICAGO O’HARE
LED NETWORK Clear Channel has developed eight large format LED screens in Chicago O’Hare International with full motion video capability . Clear Channel Airports continues to be the leader in new airport advertising technology .
There are four, 2-sided displays located 16 feet above the ground, providing long sight lines in each of United’s B and C concourses .
Each unit rotates nine advertisers for 10-second spots . This new availability in Chicago O’Hare provides marketers with the most up-to-date opportunity to showcase their products and services .
Features • 10-second spots (90 second rotations) • 6’ h x 8’ w LED screens positioned in Concourse B and C of Terminal 1 • Full motion video available • Quick turn around time for production
Monthly NET Rate • Screens may be purchased through various packaging options.
Contact your Clear Channel Airports representative for rates and additional details .
visit our website: clearchannelairports .com
Reach millions of passengers with 8 state-of-the-art
LED screens.
For additional information please call:
888/859.9771
Over 190,000 people travel
through Chicago O’Hare
International Airport daily.
3938
CLEAR CHANNEL INTERSPACE AIRPORTSProducts
Diorama Wall Wrap Matrix Frame Stretched Fabric Banner
Overhead 3-D Spectacular Revmax Scrolling Display Carousel Wrap
Digital Visitor Information Center Floor Exhibit Grid Wall
Jet Bridge Wrap Ambient Space LCD
CLEAR CHANNEL INTERSPACE AIRPORTS
The Clear Channel Interspace Airports Network is: • #1 in number of US airports, coverage includes 42 States, 50% of
the US State Capitals, over 300 million exposures • #1 in number of Caribbean & Latin American airports (21 airports) • #1 in number of Canadian airports (12 airports)
Benefits • Airport advertising has an immense power to be seen by an ex-
clusive, upscale audience on a targeted basis . Reach these key business decision makers and leisure travelers with high disposable incomes during their extended dwell times in a captive environment .
• Corporate executives commonly use origination & destination (O&D) airports regardless of ticket price . . . their time is money .
• The Clear Channel Interspace Airports Network includes over 200 various sized airports worldwide, many of which are O&D facilities .
• O&D airports provide increased visibility as passengers must walk through multiple parts of the terminal such as ticketing, security, the concourse and baggage claim .
Distribution • Opportunities available throughout North America, the Caribbean,
Central America and the Pacific Rim .
visit our website: clearchannelinterspace .com
=
Target an exclusive business and leisure demographic where
they live in over 200 airports.
For additional information please call:
877/422.8326
4140
CLEAR CHANNEL INTERSPACE AIRPORTS
LCD SCREENSWhen it comes to indoor displays, LCDs are one of the most flexible forms of media available today . Currently available in over 24 airports, Content for LCDs is easy to create, manage and is easily updated during the day .Size, depending on the network and location, will range from a 32” diago-nal model, all the way up to the new-to-the-market 70” diagonal screens.
Features & Benefits• Efficient Quickly adapt to market conditions and update your creative within a
matter of hours .
• Cost Effective Digital signage eliminates the need for printed materials resulting in a
cost effective means to frequently update your advertising message .
• Flexible Update and manage your creative via AdPortal, our proprietary, online
content management system . Content can easily be created and updat-ed directly from your office computer . AdPortal also gives online design tips, creative specifications, examples of content, and general informa-tion . Once content is created and approved, it can be placed on the screens within a matter of hours . No more need for very high resolution photos, printing, and shipping for physical installation .
• Dynamic Content Ads can be created using static jpg images or Flash animation . The use
of motion (either through Flash displays or through the natural rotation of graphics) greatly increases the attention and retention ads receive .
visit our website: clearchannelinterspace .com
Interact with clients and update
messages frequently.
For additional information please call:
877/422.8326
CLEAR CHANNEL INTERSPACE AIRPORTSProducts
FID-BID Display Spectacular Window Cling
FreeChargeTM Station Sponsorship Video Wall Column Wraps
Floor Graphics Auto Exhibit Mobile Media
Soffit Wrap Banners Interactive Floor Exhibit
434242
* Source: FAA - Federal Aviation Association
CLEAR CHANNEL INTERSPACE AIRPORTSUS National Markets
Annual Passengers* Market/Airport Dior
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22,158,500 Ft . Lauderdale, FL - Ft . Lauderdale Hollywood International Airport • • • • • •
11,666,128 Kansas City, MO - Kansas City International Airport • • • • • • •
11,142,438 Cleveland, OH - Cleveland Hopkins International Airport • • • • • • •
10,764,926 Sacramento, CA - Sacramento International Airport • • • • • •
9,959,106 Nashville, TN - Nashville International Airport • • • • •
9,775,850 Raleigh, NC - Raleigh-Durham International Airport • • • • • • •
8,194,796 New Indianapolis Airport • •
7,973,856 Ft . Myers, FL - Southwest Florida International Airport • • • • •
7,823,452 San Antonio, TX - San Antonio International Airport • • • • •
7,654,698 Columbus, OH - Port Columbus International Airport • • • • • • •
7,540,492 New Orleans, LA - Louis Armstrong New Orleans International Airport • • • • • • •
7,502,690 Milwaukee, WI - General Mitchell International Airport • • • • • • •
6,950,690 West Palm Beach, FL - Palm Beach International Airport • • • • • • •
6,478,192 Albuquerque, NM - Albuquerque International Sunport • • • • • • •
6,462,748 Harford, CT - Bradley International Airport • • • • • •
5,235,928 Ted Stevens Anchorage International Airport • • • • • •
4,999,354 Providence, RI - T .F . Green Airport • • • • •
3,734,614 Norfolk, VA - Norfolk International Airport • • • •
2,830,560 Los Angeles, CA - Long Beach Airport • • • •
1,646,956 NYC-White Plains - Westchester County Airport • • • • •
1,214,410 Huntsville AL - Huntsville International Airport • • • • • •
CLEAR CHANNEL INTERSPACE AIRPORTSUS Markets
Sacramento
Elko
Pasco
YakimaPullman
Butte
Idaho Falls
Lewiston
MontereyFresno
Long Beach
Bakersfield
Laughlin
Yuma
Fairbanks
AnchorageKenai
Juneau
Flagstaff
Albuquerque
El PasoMidland
Armarillo
Lubbock
Abilene
Tulsa
Lincoln
Rapid City
Fargo
Bismark
TylerDallas
Killeen Waco
College Station
Monroe
New Orleans
Shreveport
Bentonville
Kansas City
Cedar RapidsDes Moines
Peoria South Bend
Lansing
Toledo AkronCleveland
Columbus
Dayton Shenandoah
Charlottesville
Bangor
PortlandBurlington
ManchesterPortsmouth
ProvidenceHartford
AlbanySyracuse
IthacaWestchester
Newburgh
ErieState College
Wilkes-Barre/Scranton
AllentownHarrisburg
Latrobe
Newport NewsNorfolk
Flint
Grand Rapids
Indinapolis
EvansvilleLouisville
Nashville
Blountville
Knoxville
Columbus
Jackson
MobileGulfport
Huntsville
Montgomery
Dothan
PensacolaPanama City
Lexington
Bloomington
Champaign
Springfield
WaterlooMason City
Rochester
Duluth
DubuqueMilwaukee
Madison
Green Bay
Rhinelander
BeaumontLafayette
Corpus Christi
HarlingenBrownsville
Laredo
McAllen
Durango
Colorado SpringsGunnisonMontrose
Aspen
San Antonio
Tucson
Fort Walton BeachDestin
Tallahassee
ValdostaAlbany
AugustaSavannah
Columbia
Florence
Greensboro Raleigh-Durham
New BernFayetteville
Hilton Head
GainesvilleDaytona Beach
Orlando Sanford
Melbourne
West Palm BeachFort Lauderdale
NaplesFort Myers
SarasotaSt Petersburg
Kalamazoo/Battle Creek
Wichita
Alexandria
visit our website: clearchannelinterspace .com
4544
CLEAR CHANNEL INTERSPACE AIRPORTSUS Markets
Market Airport
Valdosta Valdosta Regional
Idaho
Idaho Falls Idaho Falls Regional
Lewiston Lewiston-Nez Perce County Regional
Illinois
Bloomington Central Illinois Regional
Peoria Greater Peoria Regional
Champaign University of Illinois - Willard
Springfield Abraham Lincoln Capital
Indiana
Evansville Evansville Regional
Indianapolis New Indianapolis Airport
South Bend South Bend Regional
Iowa
Cedar Rapids Eastern Iowa
Des Moines Des Moines International
Dubuque Dubuque Regional
Mason City Mason City Municipal
Waterloo Waterloo Regional
Kansas
Wichita Wichita Mid-Continent Airport
Kentucky
Lexington Blue Grass
Louisville Louisville International
Louisiana
Alexandria Alexandria International
Market Airport
Lafayette Lafayette Regional Airport
Monroe Monroe Regional Airport
New Orleans Louis Armstrong New Orleans International Airport
Shreveport Shreveport Regional Airport
Maine
Bangor Bangor International
Portland Portland International Jetport
Maryland
Hagerstown Hagerstown Regional
Massachusetts
Hyannis Barnstable Municipal
Michigan
Flint Bishop International
Grand Rapids Gerald R . Ford International
Kalamazoo Kalamazoo / Battle Creek International
Lansing Capital City
Minnesota
Duluth Duluth International
Rochester Rochester International
Mississippi
Columbus Golden Triangle Regional
Gulfport Gulfport-Biloxi International
Jackson Jackson-Evers International
Missouri
Kansas City Kansas City International Airport
For additional information please call: 877/422.8326visit our website: clearchannelinterspace .com
CLEAR CHANNEL INTERSPACE AIRPORTSUS Markets
Market Airport
Alabama
Dothan Dothan Regional
Huntsville Huntsville International Airport
Mobile Mobile Regional
Montgomery Montgomery Regional
Alaska
Anchorage Ted Stevens Anchorage International
Fairbanks Fairbanks International
Juneau Juneau International
Kenai Kenai Municipal
Arizona
Flagstaff Flagstaff Pulliam
Laughlin Laughlin/Bullhead International
Tucson Tucson International
Yuma Yuma International
Arkansas
Bentonville Northwest Arkansas Regional
California
Bakersfield Meadows Field
Fresno Fresno Yosemite International
Los Angeles Long Beach Airport
Monterey Monterey Peninsula
Sacramento Sacramento International Airport
Colorado
Aspen Aspen Pitkin County
Colorado Springs Colorado Springs
Market Airport
Durango Durango La-Plata County
Gunnison Gunnison-Crested Butte Regional
Montrose Montrose Regional
Connecticut
Hartford Bradley International Airport
Florida
Daytona Beach Daytona Beach International
Destin Destin General Aviation Airport
Ft . Lauderdale Ft . Lauderdale / Hollywood International Airport
Ft . Myers Southwest Florida International Airport
Fort Walton Beach Okaloosa County Regional
Gainesville Gainesville Regional Airport
Melbourne Melbourne International
Naples Naples Municipal
Panama City Panama City-Bay County International
Pensacola Pensacola Regional
Sanford Orlando Sanford Domestic
Sanford Orlando Sanford International
Sarasota Sarasota Bradenton International
St . Petersburg St . Petersburg/Clearwater International
Tallahassee Tallahassee Regional
West Palm Beach Palm Beach International Airport
Georgia
Albany Southwest Georgia Regional
Augusta Augusta Regional Airport
Savannah Savannah Hilton Head International
For additional information please call: 877/422.8326visit our website: clearchannelinterspace .com
4746
CLEAR CHANNEL INTERSPACE AIRPORTSUS Markets
Market Airport
Nashville Nashville International Airport
Texas
Amarillo Rick Husband Amarillo International
Brownsville Brownsville/S . Padre Island International
College Station Easterwood
Corpus Christi Corpus Christi International
Dallas Dallas Fort Worth (Reservation Centers)
El Paso El Paso International
Harlingen Valley International
Killeen Killeen-Ft . Hood Regional
Laredo Laredo International
Lubbock Lubbock Preston Smith International
McAllen McAllen International
Midland Midland International
San Antonio San Antonio International
Tyler Tyler Pounds Regional
Waco Waco Regional
Vermont
Burlington Burlington International
Virginia
Charlottesville Charlottesville-Albemarle
Newport News Newport News/Williamsburg International
Norfolk Norfolk International Airport
Weyers Cave Shenandoah Valley Regional
Washington
Pasco Tri-Cities
Market Airport
Pullman Pullman-Moscow Regional
Yakima Yakima International
Wisconsin
Green Bay Austin Straubel International
Madison Dane County Regional Airport
Milwaukee General Mitchell International Airport
Rhinelander Rhinelander-Oneida County
For additional information please call: 877/422.8326visit our website: clearchannelinterspace .com
CLEAR CHANNEL INTERSPACE AIRPORTSUS Markets
Market Airport
Montana
Butte Bert Mooney Airport
Nebraska
Lincoln Lincoln Municipal
Nevada
Elko Elko Regional
New Hampshire
Manchester Manchester
Portsmouth Portsmouth International
New Mexico
Albuquerque Albuquerque International Sunport
New York
Albany Albany International
Ithaca Tompkins County
New Windsor Stewart International
Syracuse Syracuse Hancock International
White Plains Westchester County Airport
North Carolina
Fayetteville Fayetteville Regional
Greensboro Piedmont Triad International
New Bern Craven County Regional
Raleigh Raleigh-Durham International Airport
North Dakota
Bismarck Bismarck Municipal
Fargo Hector International
Market Airport
Ohio
Akron Akron-Canton Regional
Cleveland Cleveland Hopkins International
Columbus Port Columbus International Airport
Dayton James M Cox Dayton International
Toledo Toledo Express
Oklahoma
Tulsa Tulsa International
Pennsylvania
Allentown Lehigh Valley International
Erie Erie International
Harrisburg Harrisburg International
Latrobe Arnold Palmer Regional
State College University Park
Wilkes-Barre/Scranton Wilkes-Barre/Scranton International
Rhode Island
Providence T .F . Green Airport
South Carolina
Florence Florence Regional
Hilton Head Hilton Head Island
West Columbia Columbia Metropolitan
South Dakota
Rapid City Rapid City Regional
Tennessee
Blountville Tri-Cities Regional Airport
Knoxville McGhee Tyson Airport
For additional information please call: 877/422.8326visit our website: clearchannelinterspace .com
4948
Asian / Pacific
Guam Tamuning A .B . Won Pat International
Australia
Broome Broome Airport
Coffs Harbour Coffs Harbour Airport
Dubbo Dubbo Airport
Gladstone Gladstone Airport
Gold Coast Gold Coast Airport
Hervey Bay Hervey Bay Airport
Mackay Mackay Airport
Mount Isa Mount Isa Airport
Newcastle Newcastle Airport
Rockhampton Rockhampton Airport
Townsville Townsville Airport
Proserpine Whitsunday Coast Airport
Europe
Cyprus Larnala Larnaka International Airport
Pafos Pafos International Airport
New Zealand
Dunedin Dunedin International Airport
Gisborne Gisborne Airport
Hamilton Hamilton International Airport
Invercargill Invercargill Airport LTD
Nelson Nelson Airport
New Plymouth New Plymouth Airport
Queenstown Queenstown Airport
Rotorua Rotorua Airport
Taupo Taupo Airport
Tauranga Tauranga Airport
Wanganui Wanganui Airport
CLEAR CHANNEL INTERSPACE AIRPORTSPacific Rim & European Markets
For additional information please call: 011-643-546-8110visit our website: clearchannelinterspace .com
Caribbean
Bahamas Nassau Lynden Pindling International
Central America
Belize Belize City Philip S .W . Goldson International
Costa Rica San Jose Juan Santamaria International
Dominican Republic Puerto Plata Aeropuerto Internacional Gregorio Luperon
Samana Samana Airport
Santo Domingo Aeropuerto Internacional Las Americas
Dutch Caribbean Aruba Aeropuerto International Reina Beatrix
Netherlands Antilles Curacao Hato International
St . Maarten Princess Juliana International
Bonaire Flamingo International Airport
U .S . Virgin Islands St . Croix Henry E . Rohlsen
St . Thomas Cyril E . King
West Indies Antigua V .C . Bird International
Barbados Barbados Cruise Terminal
Carriacou Lauriston Airport
Grenada Point Salines International
Kingston Norman Manley International
Montego Bay Sangster International
Nevis Vance W . Amory International
St . Kitts Robert L . Bradshaw International
St . Lucia Hewanorra International Airport
St . Lucia George F . L . Charles Airport
Canada
Alberta Edmonton Edmonton International
British Columbia Abbotsford Abbotsford International
Manitoba Winnipeg Winnipeg James Armstrong
New Brunswick Moncton Greater Moncton International
Saint John Saint John Airport
Newfoundland St . John’s St . John’s International
Nova Scotia Halifax Halifax International
Ontario Hamilton John C . Munro Hamilton International
Ottawa Ottawa International
Prince Edward Charlottetown Charlottetown
Saskatchewan Regina Regina International
Saskatoon John G . Diefenbaker International
CLEAR CHANNEL INTERSPACE AIRPORTSCanadian, Caribbean & Latin American Markets
For additional information please call: 610/395.8002 or 877/422.8326 (US toll free)visit our website: clearchannelinterspace .com
5150
CLEAR CHANNEL AIRPORTS - PINNACLE COLLECTION
To ensure high visibility & categoryexclusivity the Pinnacle Collection limitsmedia applications.
Each facility in the FBO network offers one of each of the fol-lowing types of inventory:
Auto Exhibits • Showcase your automotive products at facility entrances and aircraft
ramps .
Dioramas • Back-lit dioramas in high traffic areas such as entrances and exits to
planes and parking/limousines .
Wraps / Banners • Large format direct application vinyl graphics, such as wall and sof-
fit wraps .
visit our website: clearchannelairports .com/pinnacle
For additional information please call:
888/859.9771
CLEAR CHANNEL AIRPORTS - PINNACLE COLLECTION
Complementing coverage of the nation’s frequent business flyers in major airports, Clear Channel Airports has developed limited, major advertising opportunities in private aircraft executive terminals where ultra-elite passen-gers arrive and depart .
Clear Channel Airports has assembled a collection of the nation’s leading Fixed Base Operators (FBOs), private jet aircraft facilities with an audi-ence on a par with readers of Architectural Digest, DuPont Registry and Barron’s . The Pinnacle Collection delivers premiere advertising exposure to America’s corporate elite travelers .
Available in major media markets with high concentrations of individual wealth and discretionary spending.
Many markets offer multiple FBO facilities in each city, providing the opportunity to dominate a media market with your advertising message . More markets and FBO facilities are constantly being developed to further expand the Pinnacle Collection .
The audience in this environment is not available in any other advertising medium . The Pinnacle Collection brings your best and most valuable pros-pects to you in a captive audience setting .
An estimated 15,500+ business aircraft are operated by U.S. companies and private charter operators .
visit our website: clearchannelairports .com/pinnacle
Major advertising opportunities in private aircraft
executive terminals.
5352
All advertising subject to approval by Clear Channel Airports and airport authorities . Space subject to availability .
CLEAR CHANNEL AIRPORTSThe Pinnacle Collection Network
Market / AirportAirport Code
FBO Operator Wrap, Cling or Banner Approximate Size*
Anchorage
Anchorage International ANC SFS MOSS Banner 12’ h x 8’ w
Atlanta
DeKalb Peachtree Airport PDK SFS Window Wraps (2) 6’ 9.75” h x 3’ 3.25” w ea.
Fulton County Airport FTY SFS MOSS Banner 5’ h x 15’ w
Austin
Austin-Bergstrom International AUS SFS MOSS Banner 72” h x 216” w
Boston
Bedford BED-S SFS Soffit Wrap 33 3/4” h x 108” w
Bedford BED-J JA Wall Wrap 59” h x 60” w
Boston Logan International BOS SFS MOSS Banner 6’ h x 18’ w
Hartford-Bradley International BDL SFS Soffit Wrap 95” h x 202” w
Chicago
Midway MDW SFS MOSS Banner 72” h x 120” w
O’Hare International ORD SFS MOSS Banner 60” h x 240” w
Chicago Executive*** PWK SFS MOSS Banners (2 identical pieces) 108” h x 60” w
Milwaukee MKE SFS Soffit Wrap 36 1/2” h x 187” w
Dallas
Addison ADS LMRK MOSS Banner 72” h x 144” w
Dallas-Fort Worth International DFW DFW Window Clings TBD
Dallas Love Field DAL SFS Soffit Wrap 55” h x 266.5” w
Denver
Centennial APA SFS Soffit Wrap 78 1/2” h x 211” w
Denver International DEN SFS Soffit Wrap 73” h x 288” w
Des Moines
Des Moines DSM SFS Wall Wrap 58 1/2” h x 150 3/4” w
Detroit
Detroit Metro Wayne County Airport DTW ASIG Wall Wrap 54” h x 121” w
Hong Kong
Hong Kong HKG SFS TBD TBD
CLEAR CHANNEL AIRPORTS - PINNACLE COLLECTION
Clear Channel Airports introduces “Pinnacle Plus” digital LCDstargeting aviation’s most exclusive audience .
Package: • There are a total of six packages. • Each package consists of one, ten second spot per minute and runs
on all eight screens . Please refer to maps to see where screens are located within each market .
• SFS will have one spot at all times, leaving five packages for sale. • The network package consists of eight screens in the prime New
York, Chicago, Washington DC and Bay Area markets .
Production Specifications: • Content must be created at 1920 x 1080 pixels. • Content must be either a jpg or swf file. If making a swf file there
will be further requirements on the Adportal content upload page . Please see detailed production specifications for more information .
• No sound. • Static or motion creative are acceptable.
visit our website: clearchannelairports .com/pinnacle
A collection of digital LCDs targeting an
exclusive audience.
For additional information please call:
888/859.9771
5554
57
Clear Channel Airports - The Pinnacle CollectionAll advertising subject to approval by Clear Channel Airports and airport authorities .
Space subject to availability .
Market / AirportAirport Code
FBO Operator Wrap, Cling or Banner Approximate Size*
New Orleans
New Orleans-Armstrong International MSY SFS MOSS Banner 72” h x 144” w
New York
Morristown, NJ MMU SFS MOSS Banner 42” h x 168” w
Newark Liberty International EWR SFS Wall Wrap 68” h x 144” w
Teterboro, NJ TEB-S SFS MOSS Banner 84” h x 108” w
Teterboro, NJ** TEB-J JA Soffit Wrap 100” h x 286” w
White Plains, NY HPN SFS MOSS Banner 120” h x 120” w
Orlando/Tampa/St. Petersburg
Kissimmee/St . Cloud Airport KSM SFS MOSS Banner 11’ h x 25’ w
Orlando International Airport MCO SFS MOSS Banner (2 sided) 108” h x 60” w
St . Petersburg/Clearwater Airport PIE SFS Window Clings (2) L=54.5” h x 43”/R= 54”h x 43.5”w
Tampa International Airport TPA SFS MOSS Banner 6’ h x 16’ w
Paris, France
LeBourget Terminal 1 LBG SFS TBD TBD
LeBourget Terminal 2 LBG SFS TBD TBD
St. Louis/Kansas City
St . Louis-Lambert International STL SFS TBD TBD
Wichita Mid-Continent ICT SFS TBD TBD
San Antonio
San Antonio International SAT SFS Window Wraps (two total side-by-side) 81”h x 46 1/4”w & 81”h x 46 1/2” w
San Francisco
San Francisco International SFO SFS Soffit Wrap 110” h x 252 1/2” w
Washington
Baltimore-Washington BWI SFS MOSS Banner 96” h x 240” w
Washington Reagan National DCA SFS Wall Wrap 103” h x 120” w
Washington Dulles**** IAD SFS 2-Sided Soffit Wrap 34” h x 228” w
Clear Channel Airports - The Pinnacle CollectionAll advertising subject to approval by Clear Channel Airports and airport authorities .
Space subject to availability .
56
Market / AirportAirport Code
FBO Operator Wrap, Cling or Banner Approximate Size*
Houston
Houston Hobby Airport HOU SFS Window Clings (set of 7) 56.5” h x 120.5” w/56.5” h x 150.75”w
Corpus Christi Airport CRP SFS TBD TBD
Indianapolis
Indianapolis International IND SFS MOSS Banner 6’ h x 12’ w
Jacksonville/Savannah/Hilton Head
Jacksonville International Airport JAX SFS MOSS Banner 6’ h x 12’ w
Hilton Head Airport HXD SFS Wall Wrap 88” h x 73.5” w
Savannah Airport SAV SFS Wall Wrap 96” h x 72” w
Las Vegas
McCarran International LAS SFS Soffit Wrap 55” h x 265” w
London, United Kingdom
London-Heathrow LHR SFS Wall Wrap TBD
London-Luton LUT SFS Wall Wrap 1936mm h x 1524mm w
Los Angeles
Long Beach International LGB SFS MOSS Banner 4’ h x 12’ w
Orange County-John Wayne Airport SNA SFS Soffit Wrap 58” h x 288” w
Palm Springs PSP SFS MOSS Banner 96” h x 144” w
Santa Barbara SBA SFS MOSS Banner 144” h x 144” w
Thermal TRM SFS MOSS Banner 4’ h x 12’ w
Van Nuys VNY SFS MOSS Banner 6’ h x 16’ w
Memphis/Nashville
Memphis-Shelby County MEM SFS Soffit Wrap 48” h x 256 1/2” w
Nashville BNA SFS Wall Wrap 48” h x 108” w
Huntsville Madison County HSV SFS MOSS Banner 48” h x 72” w
Miami
Fort Lauderdale FLL SFS Wall Wrap 91” h x 167” w
Fort Lauderdale FLL NJ MOSS Banner 120” h x 60” w
Miami International MIA SFS MOSS Banner 96” h x 288”w
Opa Locka Executive OPF RA MOSS Banner 168” h x 84” w
West Palm Beach PBI SFS Wall Wrap 84” h x 95 1/4” w
Minneapolis/St. Paul
Minneapolis/St . Paul MSP SFS MOSS Banner 96” h x 288” w
St . Paul STP SFS Window Wrap 42.5” h x 105.5” w
Rochester RST SFS MOSS Banner 48” h x 144” w
Munich, Germany
Munich MUC SFS TBD TBD
The Pinnacle Collection is best utilized through full coverage, multi-market
domination or full coverage, regional domination.
Individual facilities may be contracted on a space available, case-by-case basis,
although more comprehensive programs are recommended.
FBO OperatorsASIG - Aircraft Service International Group MEA - Miami Executive AviationENC - Encore NATJ - National JetsJA - Jet Aviation, Inc . SFS - Signature Flight Support
* All sizes are approximate and should not be used for production purposes. ** Market offers a Vertical Pedestal Diorama (46” h X 30” w) in place of a traditional
Diorama. *** Advertiser must produce 2 Banners for this location.**** Advertiser must produce 2 Soffit Wraps for this location.
5756
Bus / Transit / Trolley
Mobile Billboards
Boston Transit Stations
Chicago Metra - Commuter Rail
Milwaukee Amtrak
Taxi Media
2009BUS / TRANSIT &
TAXI MEDIA
MEDIA PLANNING GUIDE
BUS / TRANSIT Vocabulary
Service level buys are based on the number of buses required to effectively reach all routes that comprise the local transit system . Service levels are either calculated by the total number of routes or the total number of buses within the local fleet . Bus / Transit service levels reach desirable downtown and point-of-purchase areas .
SuperKings, Kings and Queens are highly visible to both vehicular and pedes-trian traffic alike and vary in size based on the make and model of bus and the space available for ad placement between the wheel wells . Kings are the signature transit product requested by national advertisers .
FullWraps allow advertisers the opportunity to creatively use the entire surface of the bus including window surfaces . FullWraps demand attention and generate high brand awareness .
FullSide Wraps cover the entire side of a bus, from bumper to bumper, spanning the full height of a bus .
HalfSide Wraps same as a FullWraps, without window coverage .
FullBacks are a high-impact wrap covering the entire back façade of a bus . This is the most popular and widely available specialty product .
HalfBacks offer the same benefits as FullBacks without window coverage .
KingKongs, also referred to as Ultra SuperKings, provide coverage from wheel well to wheel well, spanning the height of a bus . KingKongs with full window coverage are available in several markets .
Kong, same as a KingKong, without window coverage (wheel well to wheel well, bot-tom of the bus to the to the bottom of the windows) .
King Pairs provide a tremendous creative opportunity as they’re typically located on 60’ articulated coaches (accordion fold in middle), designed to accommodate two Kings side by side on the Driver/Road Side .
Taillight Displays, located on the rear of the bus, command the attention of pass-ersby as they are located at eye level in heavily populated areas .
Headlight Displays, available in select Clear Channel markets, feature a small frame attached to the bike rack on the front of a bus .
Interior Transit Cards provide uncompromised visibility for a captive audience of commuters .
Several different direct-application substrates are available for our bus/transit opportu-nities . Materials are recommended based on the duration of a contract as well as bus finish to ensure appropriate adhesion levels and durability to stand up to the elements and bus washing . Contact your Clear Channel Representative for specific production requirements .
visit our website: clearchanneloutdoor .com
Service Levels
Bus / Transit Products
Bus / Transit Production
BUS / TRANSIT
Benefits• Penetrates every part of a community with dynamic displays.• Delivers high profile exposure near point-of-purchase locations.• Generates quick recall which can establish brand awareness.
Distribution• Available in select markets.
Permanent• Delivers high frequency.• Builds reach over an extended period of time.• Assures dominance in selected area(s).
Product Types• SuperKings• Kings• Queens• FullWraps• FullBacks• KingKongs• TailLight Displays• HeadLight Displays• Interior Transit Cards• Products and sizes vary by market. Please contact your Clear Channel
Outdoor Representative for artwork requirements / production specifica-tions prior to production .
Contract Term• Typically purchased 4 weeks or longer.
visit our website: clearchanneloutdoor .com
Penetrates every part of a community with dynamic displays.
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MOBILE BILLBOARD
Benefits • Flexibility is the main advantage of this unique “mobile billboard.” This
product can be used to achieve market saturation, or skewed to reach a specific demographic target . It can also be used geographically by pro-viding coverage in and around specific venues such as schools, sporting events and conventions .
• Draws attention to a message by bringing it directly to the consumer. • Creative possibilities include embellishments, interactive displays, and
promotional programs .
Distribution • The vehicle is driven along a specific route or to a certain location and
parked . • Available in select Clear Channel Outdoor markets.
Size • Sizes vary by market. Please contact your Clear Channel Outdoor
Representative for artwork requirements / production specifications .
Contract Term • Purchased individually.
visit our website: clearchanneloutdoor .com
Draws attention to a message by
bringing it directly to the consumer.
Sizes vary by location, check with your Clear Channel representative prior to production for additional details.
BUS / TRANSITProducts
SuperKing King Queen
FullWrap FullBack KingKong
TailLight Display HeadLight Display Interior Transit Cards
New Orleans Streetcars Daytona Beach Trolleys Galveston Island Trolleys
6362
CHICAGO METRA
Clear Channel Outdoor’s complete commuter advertising program will ef-fectively target the on-the-go commuter . METRA delivers a captive audience of one of Chicago’s most desirable consumer groups: the upscale, suburban professional . This audience is comprised of 92 percent of college educated adults and 56 percent earn incomes that exceed $75,000 a year .
With almost 7 million trips each month, comprised of an affluent, captive au-dience, makes METRA the ideal medium . From suburban stations, vestibules within all of the trains and the four downtown stations, METRA will ensure that your advertising message will not be missed .
Besides the morning and evening commuter, a large number of people patronize the shops and restaurants that are located within all of the four downtown stations .
There are a wide range of displays and programs available in the four downtown stations . Displays are commonly purchased for a minimum of four weeks in packages or in a station domination . Most of the downtown displays are backlit with the exception of one-sheets and two-sheets on the train platforms . Displays are strategically placed in each of the stations to attract commuters . Backlit 30-Sheet Dioramas, Backlit 8-Sheet Dioramas, Concourse/Platform Dioramas, Suburban One- or Two-Sheet Posters are just some of the products that Clear Channel Outdoor has to offer the advertiser targeting the upscale commuter .
visit our website: clearchanneloutdoor .com
Chicago’s most desirable consumer group: the upscale,
suburban professional.
BOSTON TRANSIT STATIONS
Clear Channel Outdoor Boston now has transit station advertising avail-able in three brand new MBTA stations: Airport Station, World Trade Center Station, Courthouse Station, as well as Boston’s well known South Station . To-gether, these stations feature 86 pieces of eye catching advertising inventory .
Displays are seen by the thousands of residents, office workers and the 750,000 conventioneers, each year, who supplement the purchasing power in the Waterfront District .
Natives and tourists alike frequent the area for the attractions that abound .The Bank of America Pavilion and the newly opened Institute of Contempo-rary Art are just two of the exciting new venues in this booming Waterfront District .
Additionally, this area boasts new hotels with over 600,000 overnight guests per year who seek out the many shops and restaurants right at their doorstep . The area is poised to become one of Boston’s biggest dining destinations .
There is a wide range of advertising displays and programs available for purchase . Most of the displays are backlit with the exception of a sky mural banner and a framed wall mounted vinyl . Included in every package is a 6 second loop on the Networked Digital Plasma / LCD Screens (18 in total) . Packages are commonly purchased for a minimum of four weeks . Consult your CCO Account Executive for availabilities, artwork requirements and production specifications .
visit our website: clearchanneloutdoor .com
Reach the affluent waterfront district, downtown Boston!
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CHICAGO METRAProducts
Spectacular10’6” h x 36’ w
Stair Graphicssizes vary
Pedestrian Bridge Displaysizes vary
Wall/Beam Wrapsizes vary
Side Banner17’ h x 31’1” w
Scrolling Vertical Diorama67” h x 47.5” w
King-Size Diorama68” h x 84” w
Escalator Dioramasizes vary
Escalator Wrapssizes vary
CHICAGO METRAProducts
Backlit 30-Sheet Diorama120” h x 282.75” w
Backlit 8-Sheet Diorama61” h x 133” w
Rail Overhead Banners (14)128” h x 162.75” w
Spectacular Banners (6)sizes vary
Column Bannersizes vary
Clock Bannersizes vary
Clock Displaysizes vary
Concourse / Platform Diorama
43” h x 62” w
Pole Wrapssizes vary
6766
MILWAUKEE AMTRAK
Since the building of the new Milwaukee Intermodal Station, “Amtrak reported steep growth in ridership on the Hiawatha service between Mil-waukee and Chicago last year. Ridership on the Hiawatha line increased by more than 150,000 passengers, or nearly 26 percent, to almost 750,000 passengers riding the seven daily round-trips for the year.”
Business Journal of Milwaukee, Oct 2008
Benefits• Opportunity to reach business decision-makers and commuters between
Milwaukee, Racine, Mitchell International Airport and Chicago .• Located in high traffic areas with a captive audience to maximize expo-
sure for your ad campaign .• Offers attractive, professional messages in large format which are bril-
liantly illuminated and attractively framed .• Annual passenger activity at Amtrak is currently more than 750,000,
increasing 26% over 2007; passenger activity with Greyhound is about 600,000 .
• Builds frequency with repeat business travelers.
Distribution• Located in the main concourse area near ticketing and restaurants as
well as passenger boarding areas .
Size• Backlit Dioramas: 70” h x 48” w• Backlit Wall Spectacular: 10’ h x 20’ w• Backlit Wall Spectacular: 6’ h x 12’ w
Contract Term• Typically purchased 4 weeks or longer.• Purchased individually.
visit our website: clearchanneloutdoor .com
Source: 2008 National Railroad Passenger Corporation; Wilton Partners Intermodal Station Representatives; Small Business Times, March 2008
Opportunity to reach business
decision-makers and Milwaukee/Chicago
commuters.
CHICAGO METRAProducts
Digital Display7’ 3” h x 19’ 9” w
Floor Displayssizes vary
Floor Graphicssizes vary
Interior Traincard22” h x 21” w
Jumbo King Poster46” h x 182” w
King-Size Poster46” h x 152” w
2-Sheet Poster46” h x 60” w
1-Sheet Poster46” h x 30” w
6968
TAXI MEDIAMarkets / Products
Market Rank
2 Si
ded
Tops
3 Si
ded
Tops
3-D
Cust
om To
ps
Exte
nsio
n To
ps
Inte
riors
Full
Seda
n W
raps
Spec
ialty
Taxi
Wra
ps
Atlanta 9 • • •
Austin 50
Baltimore 25 • • •
Boston 7 • • • • •
Buffalo 53 • •
Chicago 3 • •
Dallas 6 • •
Detroit 11 • •
Kansas City 32 •
Long Island n/a • • • • •
Las Vegas 42 • • • • • • •
Los Angeles 2 • • •
Memphis 45 • •
Miami 15 • • •
Newport n/a •
New Orleans 55 • • • • •
New York 1 • •
Orlando 20 • • •
Philadelphia 4 • • •
Phoenix 12 • •
Providence 51 •
San Antonio 36
San Diego 24 • •
San Francisco/Oakland 5 • • • • • •
Seattle/Tacoma 13 • •
Washington, D .C . 8 • • •
Some of the additional products available:
Digital Smart TopsLenticular Tops
TrunksNY10
Convention PromosSampling
Branded ReceiptsMagazines
Shuttle WrapsEvent Staging
ZoningOther Transit / Bus
HoustonSan AntonioNew Orleans
Orlando
Atlanta
Memphis
Dallas
Boston
New York CityPhiladelphia
Miami
Phoenix
Las Vegas
Seattle/Tacoma
San FranciscoOakland
Los Angeles
Chicago
Detroit
BaltimoreWashington D.C.
San Diego
Buffalo
Long Island
ProvidenceNewport
Austin
Kansas City
CLEAR CHANNEL TAXI MEDIA
Taxi Top advertising is actively viewed and recalled by a captive audience of Americans (45%) every week making it one of the fastest growing seg-ments of outdoor advertising. In fact, since taxis are never “zoned out”, they ensure your message reaches some of the most sought after demographics in all neighborhoods within a market .
Benefits• Taxis are a demand led medium. Taxis follow the population flow
throughout the day .• An excellent point of sale medium. Taxi advertising brings your message
within close proximity to the buying decision .• Fantastic at reaching business people, tourists and the conventioneers.• Taxis offer an eye-level message, making them dominant in city centers.
Distribution• Eye-level, pedestrian, vehicular and in-taxi audience.• Dominant in city centers.
Contract Term• Programs can range from a single cab in a single market for one day, to
thousands of cabs in multiple markets for several months or even years .
visit our website: clearchanneltaximedia .com
Source: Arbitron National In-Car Study 2003
Taxis are a demand led medium.
Taxis follow the population flow
throughout the day.
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CLEAR CHANNEL TAXI MEDIAProducts
24/7 Magazine Vegas Values Shuttle Wrap
Mobile Billboard Event Staging Full Sedan Wraps
Specialty Taxi Wraps 3-D Embellishments
CLEAR CHANNEL TAXI MEDIAProducts
2 Sided Taxi Top 3 Sided Taxi Top Digital Smart Tops
Lenticular Tops Custom 3D Top Extension Tops
Trunks Interiors NY10
Convention Promos Sampling Branded Receipts
7372
CLEAR CHANNEL TAXI MEDIA - DIGITAL SMART TOPS
Taxi Media now offers Digital Smart Top displays . Units can be part of a digital network that follows population flow . There are flexible options for every campaign . Exclusive to Clear Channel Taxi Media .
Features / Benefits• Digital 32” LCD 2 sided taxi tops.
• Engagement Full color, flash animation in ultra-high resolution .
• Command Attention Turn heads with content that changes and is timely .
• Flexibility Stream multiple message of varying durations .
• Audience Delivery Each taxi will deliver over 100,000 ads per month . That’s less than
$ .02 per ad!
• GPS Targeting Micro-target messages by location, city block, zip code or city .
• Efficient Run ads when and where you want . Change ads at no additional cost .
• Customized Measurement We report to you where and when each specific ad ran .
4-Week NET Rate• Flexible Programs - own 100% of the top or a fractional share with rotat-
ing spots .
Please contact your Clear Channel Taxi Media Representative for artwork requirements / production specifications .
visit our website: clearchanneltaximedia .com
Customize youreye level transit
messages by time of day or area.
CLEAR CHANNEL TAXI MEDIA - NY10
Clear Channel and NBC Universal have teamed up to make New York City taxi rides more fun, entertaining and informative! 5,400 New York City taxis have high quality video screens that show NY10, New York’s Taxi Entertainment Network, to 10 .2 million captive passengers a month . View-ers see updated news, weather and sports headlines, plus exclusive content from the news networks of NBC (NBC News, MSNBC, CNBC) and NBC Entertainment .
Other passenger features include various topics on the real time ticker, GPS tracking of their taxi trip, current time, detailed fare information and the ability to pay by credit or debit card . The center-mounted screen facing the passengers provides clear, uncluttered viewing of programming and ads . Ads play in full motion video with audio, or can be animated slides .
Network provides advertisers with one of the most unique and flexible advertising mediums available: • Content sponsorship • Comprehensive measurement and reporting system • Ads can be video, flash or still execution • Banner ads are also available • GPS system displays map and also allows for geo-targeting of ads • Ads can be scheduled by Time-of-Day or Day-of-Week • Interactive real-time sponsorship tickers
Features • Full motion digital TV with audio on a 10.4” touch-screen LCD • Unique NBC programming and advertising narrow cast to a captive
audience • Program only plays when meter is running ensuring at least one per-
son is within 2 feet of the screen • Fare displayed on screen at all times • Passengers can pay for fare with credit card
Please contact your Clear Channel Taxi Media Representative forartwork requirements / production specifications .
visit our website: NY10taxi .com
Offering New York taxi riders and advertisers a
state-of-the-art experience.
The NY10 screen is easily viewed by passengers and only an arm’s length away.
7574
Malls
Spectacolor
Branded Cities©
Other Large Format Opportunities
2009MALLS / SPECTACOLOR
& BRANDED CITIES
MEDIA PLANNING GUIDE
CLEAR CHANNEL MALLSProducts
Backlit Displays68.5” h x 47.5” wBenefits • Located in high traffic areas – consumers won’t miss
your message! • Free standing and wall mounted, right at eye level, dis-
plays are located throughout the mall providing 100% coverage .
• Enables advertisers to target audiences demographi-cally and geographically .
• Maximizes brand awareness. • Stimulates sales inside the mall as well as the
surrounding trade area . • A variety of special effects are available for customized
campaigns - Lenticular, Bluetooth, text messaging .
Sky Murals®
16’ h x 12’ wBenefits • Suspended in mid-air for maximum visibility. • Dominance within high traffic areas. • Larger than life display that consumers cannot ignore. • Double-sided presentation that provides exposure op-
portunities in different directions and different levels .
Integrated Marketing ProgramsBenefits • Customizable programs tailored specifically to the cli-
ent’s marketing needs . • Dominate an area of the mall for full exposure within a
mall including: Food Court Area, Restrooms, Escalators, Elevators, Wall Spectaculars and more!
• Turnkey events combining the power and reach of multi-media resources .
• Experiential marketing
Backlit panels offer eye-level, face to face impact with consumers.
Sky Murals® create immediate awareness of your message.
Integrated Marketing Programs
CLEAR CHANNEL MALLS
Why Clear Channel MallsToday’s Malls offer more than an advertising opportunity, they represent a destination where marketers can enhance the brand experience and influence consumer perceptions .
Clear Channel Malls offer a comprehensive mix of traditional media, specialty and promotional products to meet virtually any advertising or promotional application .
Highlights • 70% of all consumer purchases take place in malls. • 80% of all mall visitors make a purchase. The average mall expen-
diture is $71 .40 . • Mall shoppers are in “buying mode” – ready to shop, ready to buy
and receptive to advertising . • The average mall visit lasts 78.1 minutes. • Extends the memorability of your campaign’s media mix. • Minimizes wasted exposures and targets consumers on a local level. • Facilitates consumer buying by being the last impression before a
purchase is made
Distribution • Local • Regional • National
Please contact your Clear Channel Malls Representative for artwork requirements / production specifications .
One of the largest retail portfolios in the country.
visit our website: clearchannelmalls .com
7978
CLICK HERE FOR RATES
Alcohol and tobacco advertising is not permitted on mall displays.
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1 New York 750 7th Avenue Subway N/A 664,706 N/A New York NY Applebees, PAX Deli
1 New York Atlantic Center 407,300 396,611 $54,576 Brooklyn NY Burlington Coat Factory, Marshalls, Department of Motor Vehicle, Pathmark
1 New York Bridgewater Commons 900,000 516,666 $108,674 Bridgewater NJ Bloomingdales, Lord & Taylor, Macy’s, AMC Theatres
1 New York Green Acres Mall 1,635,000 1,200,000 $77,752 Valley Stream NY JCPenney, Macy’s, Sears, Best Buy
1 New York New York Monmouth Mall 1,500,000 1,500,000 $89,858 Eatontown NJ Boscov’s, Burlington Coat Factory, JCPenney, Lord &
Taylor, Macy’s, Monmouth Loews Theatre
1 New York Palisades Center 2,000,000 1,666,666 $88,587 West Nyack NY
Bed Bath & Beyond, H&M, JCPenney, Lord & Taylor, Sports Authority, Steve & Barry’s University Sportswear, Barnes & Noble, Staples, IMAX, AMC Theatres, Target, Best Buy
1 New York Paramus Park 770,941 500,000 $109,650 Paramus NJ Macy’s, Sears
1 New York Phillipsburg Mall 536,000 416,667 $80,494 Phillipsburg NJ JCPenney, Kohl’s, Sears, Kmart, The Bon - Ton
1 New York South Street Seaport 260,000 833,336 $69,656 New York NY Gap and Specialty Stores
1 New York Staten Island Mall 622,000 741,666 $72,221 Staten Island NY JCPenney, Macy’s, Sears
1 New York The Promenade Shops at Clifton 116,000 N/A $76,700 Clifton NJ Bath & Body Works, The Limited, Victoria’s Secret
1 New York The Shops at Riverside 674,416 463,000 $105,600 Hackensack NJ Bloomingdales, Sak’s Fifth Avenue, Pottery Barn
1 New York Westfield Sunrise 1,255,000 1,500,000 $102,310 Massapequa NY JCPenney, Macy’s, Sears, Wal-Mart, H&M
1 New York Willowbrook Mall 1,500,000 1,000,000 $82,191 Wayne NJ Bloomingdale’s, Lord & Taylor, Macy’s, Sears
1 New York Woodbridge Center 1,633,000 825,000 $81,193 Woodbridge NJ Fortunoff, JCPenney, Lord & Taylor, Macy’s, Sears, Dick’s Sporting Goods
2 Los Angeles Anaheim Garden Walk 440,000 650,000 $76,862 Anaheim CA
Abercrombie & Fitch, Banana Republic, Black Market, California Pizza Kitchen, Cheesecake Factory, Roys, Skechers, White House, Victoria’s Secret
2 Los Angeles Block at Orange, The 655,117 3,700,000 $60,300 Orange CAOff Fifth-Saks Fifth Avenue Outlet, Steve & Barry’s University Sportswear, Skating Park, Borders, Dave & Busters, AMC 30 Theatres
2 Los Angeles Burbank Town Center 1,240,673 1,166,666 $59,753 Burbank CA Macy’s, Mervyn’s, Sears, IKEA, Bed Bath & Beyond, AMC Theatres 8
2 Los Angeles Del Amo Fashion Center 2,100,000 2,304,369 $42,000 Torrance CA Burlington Coat Factory, JCPenney, Macy’s, Marshals, Sears, TJ Maxx, AMC Del Amo 18
2 Los Angeles Fashion Island*** 1,300,700 1,085,000 $127,000 Newport Beach CA Bloomingdales, Macy’s, Neiman Marcus
2 Los Angeles Irvine Spectrum*** 880,000 850,000 $79,000 Irvine CA Macy’s, Nordstrom, Target, The Cheesecake Factory
2 Los Angeles Montebello Town Ctr . 756,500 1,096,219 $55,356 Montebello CA Macy’s, JCPenney, Mervyns
2 Los Angeles Ontario Mills 1,492,716 1,666,666 $63,367 Ontario CA
Bed, Bath & Beyond, Burlington Coat Factory, JCPenney Outlet Store, Marshalls, Nordstrom Rack, Off Fifth Saks Fifth Avenue Outlet, Steve & Barry’s University Sportswear, Dave & Busters, AMC 30 Theatres
2 Los Angeles The Market Place 1,565,653 1,000,000 $87,556 Tustin CABabies R Us, Bed, Bath & Beyond, Circuit City, Home Depot, Loehman’s, Lowe’s Home Improvement, OfficeMax, Target, T .J . Maxx, Toys R Us, Best Buy
CLEAR CHANNEL MALLSGeneral Market Coverage
CLEAR CHANNEL MALLSProducts
Floor GraphicsBenefits • Ability to locate images throughout the mall to suit
specific marketing objectives . • Extensive creative flexibility – different sizes and
shapes can be used to enhance creative awareness .
Door ClingsBenefits • Eye level positioning grabs attention as you enter or
exit the mall .
Trumpet BannersBenefits • Ideal for short term blitz campaigns or specific events
– easy to change, relocate or replace. • Highly flexible – ability to tell a story through multiple
executions that will enhance awareness .
Escalators, Elevators and StairsBenefits • Target specific audience within the mall environment. • High profile, highly visible locations enable advertis-
ers to dominate the mall space . • An effective extension from other Mall media that can
be used to create a “buzz”.
Floor Graphics
Door Clings
Trumpet Banners Escalators, Elevators & Stairs
8180
Alcohol and tobacco advertising is not permitted on mall displays.
General Market Coverage
5San Francisco-Oakland-San Jose
Shops at Tanforan, The 1,000,000 916,667 $92,037 San Bruno CA JC Penney, Sears, Target, Century Theaters
6 Boston Fox Run Mall 601,000 750,000 $68,056 Newington NH JCPenney, Macy’s, Sears
6 Boston Westgate Mall 607,000 416,667 $67,469 Brockton MA Macy’s, Marshalls, Sears, Old Navy, Best Buy
7 Dallas-Ft . Worth, TX Collin Creek 1,118,000 875,000 $98,041 Plano TX Dillards, JCPenney, Macy’s, Sears,
7 Dallas-Ft . Worth, TX Galleria Dallas*** 1,398,461 1,416,666 $85,224 Dallas TX Macy’s, Nordstrom, Saks Fifth Avenue, The Gap
7 Dallas-Ft . Worth, TX Grapevine Mills 1,479,865 1,250,000 $62,992 Grapevine TX
Bed Bath & Beyond, Burlington Coat Factory, JCPenney Outlet, Marshalls, Last Call Neiman Marcus, Off 5th-Saks 5th Avenue Outlet, Sears Appliance Outlet, Steve & Barry’s University Sportswear, AMC 30 Theaters
7 Dallas-Ft . Worth, TX Hulen Mall 942,000 466,666 $61,582 Fort Worth TX Dillard’s, Macy’s, Sears
8 Washington Chambersburg Mall 454,608 487,000 $49,869 Chambersburg PA The Bon-Ton, JCPenney, Sears, Value City, Carmike Theater
8 Washington Dulles Town Center 1,432,153 500,000 $118,066 Dulles VA JCPenney, Lord & Taylor, Macy’s, Nordstrom, Sears, Dick Sporting Goods
8 Washington Francis Scott Key Mall 709,581 536,000 $71,000 Frederick MD JCPenney, Macy’s, Sears, Value City
8 Washington Frederick Towne Mall 730,000 825,000 $34,113 Frederick MD The Bon Ton, JCPenney Home Store, Ollie’s Bargain Outlet, Hoyt’s Cinema
8 Washington Iverson Mall 615,214 804,500 $45,000 Hillcrest Heights MD Value City, Foot Locker, Footaction USA
8 Washington Mall in Columbia, The 1,400,000 700,000 $81,000 Columbia MD JCPenney, Macy’s, Lord & Taylor, Nordstrom, Sears, AMC Columbia 14 Theatres
8 Washington Martinsburg Mall 556,395 554,500 $53,076 Martinsburg WV The Bon - Ton, JCPenney, Sears, Wal-Mart Supercenter
8 Washington Potomac Mills 1,635,065 2,000,000 $72,000 Prince William VA
Burlington Coat Factory, H & M, JCPenney Outlet, Nordstrom Rack, Off 5th-Saks 5th Avenue Outlet, Marshall’s, Sears Appliance Outlet, Steve & Barry’s University Sportswear, T .J . Maxx, AMC Theates 18
8 Washington Valley Mall 897,093 608,000 $51,067 Hagerstown MD The Bon-Ton, JCPenney, Macy’s, Sears, RC Theatre
8 Washington White Flint 850,000 833,333 $110,000 North Bethesda MD Bloomingdale’s, Lord & Taylor, Talbots, Borders
Books & Music, AMC Loews Theatre
9 Atlanta Discover Mills 1,204,472 876,000 $60,040 Lawrenceville GABass Pro Shops Outdoor World, Burlington Coat Factory, Off Fifth Saks Fifth Avenue Outlet, Neiman Marcus Last Call, Jillian’s, AMC Theatres
9 Atlanta Galleria Specialty Mall 726,500 945,760 $116,031 Atlanta GA Specialty Stores, AMC 8 Theaters, Cobb Galleria Convention Center, Waverly Hotel
9 Atlanta Mt . Berry Square 478,058 690,000 $51,953 Rome GA Belk Home & Kids, JCPenney, Sears,
9 Atlanta Perimeter Mall 1,529,543 449,004 $102,137 Atlanta GA Bloomingdale’s, Dillard’s, Macy’s, Nordstrom
9 Atlanta The Mall @ Stonecrest 1,300,000 916,667 $72,000 Lithonia GA Dillard’s, JCPenney, Macy’s, Sears, Kohl’s, AMC Theatres 16
9 Atlanta The Avenue Peachtree City 182,119 N/A $87,953 Peachtree City GA Banana Republic, Gap, Victoria’s Secret
9 Atlanta The Avenue Webb Gin 366,000 N/A $82,109 Snellville GA Barnes & Noble, Ethan Allen
10 Houston Greenspoint Mall 1,700,000 1,425,000 $66,782 Houston TX Dillard’s, Macy’s, Palais Royale, Sears
10 Houston Katy Mills 1,241,170 1,500,000 $69,375 Katy TX
Bass Pro Shops, Bed, Bath & Beyond, Burlington Coat Factory, Marshalls, Last Call Neiman Marcus, Off 5th - Saks 5th Avenue Outlet, Steve & Barry’s University Sportswear, AMC Theaters 18
10 Houston Mall of the Mainland 782,495 N/A $72,032 Texas City TX Dillard’s,Macy’s, Palais Royale, Sears, Movies 12
10 Houston Pasadena Town Square 744,263 159,111 $50,000 Pasadena TX Macy’s, Palaise Royale, Sears
DMA
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2 Los Angeles The Promenade Shops at Dos Lagos 565,000 N/A $100,000 Corona CA
Bath & Body Works, Bakers, Charlotte Russe, Sunglass Hut, Finish Line, Express, Anthropologie, Maui Wowi, Ann Taylor Loft, Bebe, White House/Black Market, Victoria’s Secret
2 Los Angeles University Village 200,000 N/A $75,960 Los Angeles CA 32nd Street, Various Specialty Shops
2 Los Angeles Villa Marina Marketplace 448,000 200,000 $75,882 Marina Del
Rey CA Ann Taylor Loft, Vons, Sport Chalet, AMC Loews Marina 8, Cineplex Odeon, U .A . Theaters
3 Chicago Century Shopping Centre 166,248 279,070 $76,250 Chicago IL Aveda,Express,Victoria Secret,Bath & Body, Wetseal
3 Chicago Gurnee Mills 1,852,928 1,822,918 $77,060 Gurnee IL
Bass Pro Shops, Bed, Bath & Beyond, Burlington Coat Factory, JCPenney Outlet, Kohl’s, Marshalls Homegoods, Off Fifth Saks Fifth Avenue Outlet, Sears Grand, TJ Maxx, Value City,
3 Chicago Harlem Irving Plaza 640,000 1,125,000 $69,081 Chicago IL Carson Pirie Scott, Kohl’s, Target, Best Buy
3 Chicago Lincoln Mall 841,181 375,000 $74,441 Matteson IL Carson Pirie Scott, Sears
3 Chicago The Promenade Bolingbrook 760,000 386,433 $110,000 Bolingbrook IL Bass Pro Shops, IKEA, Macy’s
4 Philadelphia Burlington Center Mall 670,000 165,000 $74,208 Burlington NJ JCPenney, Macy’s, Sears
4 Philadelphia Cherry Hill Mall 1,283,000 700,000 $71,000 Cherry Hill NJ JCPenney, Macy’s
4 Philadelphia Christiana Mall 1,086,000 641,666 $73,837 Newark DE JCPenney, Macy’s
4 Philadelphia Dover Mall 836,631 666,667 $53,087 Dover DE Boscov’s, JCPenney, Macy’s, Sears, Carmike Cinema 14
4 Philadelphia Exton Square 1,087,826 654,000 $96,000 Exton PA Boscov’s, JCPenney, Macy’s, Sears
4 Philadelphia Fairgrounds Square Mall 718,000 100,000 $53,552 Reading PA Boscov’s,Burlington Coat Factory, JCPenney, Cinema Centers
4 Philadelphia Franklin Mills 1,742,823 1,583,333 $55,000 Philadelphia PA
Burlington Coat Factory, H&M, JCPenney Outlet, Last Call Neiman Marcus, Marshalls Homegoods, Off 5th-Saks 5th Ave . Outlet, Sears Appliance Outlet, Steve & Barry’s University Sportswear
4 Philadelphia Gallery @ Market East 1,009,000 1,120,000 $57,075 Philadelphia PA Big Kmart, Burlington Coat Factory
4 Philadelphia MarketFair 250,000 N/A $130,432 Princeton NJ Barnes & Noble, Restoration Hardware, The Gap, PF Chang’s, Anthropologie, Pottery Barn Kid’s
4 Philadelphia Moorestown Mall 1,046,100 634,949 $99,283 Moorsetown NJ Boscov’s, Lord & Taylor, Macy’s, Sears, U .A . Theaters
4 Philadelphia Pier at Caesars*** 320,000 3,166,666 $51,300 Atlantic City NJ Gucci, Burberry, Louis Vuitton, Hugo Boss, Tourneau, A/X Exchange, BCBG, Cache, Bambino
4 Philadelphia Plymouth Meeting 973,220 460,000 $63,425 Plymouth Meeting PA Boscov’s, Macy’s, AMC Theatre 12
4 Philadelphia Promenade Shops at Saucon Valley, The 475,000 96,000 N/A Central Valley PA
The Fresh Market, Barnes & Noble, L .L . Bean, Rave Motion Pictures, Sage, Old Navy, Banana Republic, Douglas Cosmetics, Barnes & Noble, Starbucks, Brooks Brothers
4 Philadelphia South Mall 403,735 310,000 $61,664 Allentown PA The Bon Ton, Stein Mart, Steve & Barry’s University Sportswear
4 Philadelphia Vorhees Town Center (FormerlyEchelon Mall) 1,140,000 650,000 $78,000 Voorhees NJ Boscov’s, Macy’s
5San Francisco-Oakland-San Jose
Bay Street Emeryville 400,000 600,000 $74,439 Emeryville CA Old Navy, Barnes & Noble, AMC 16 Theatres
5San Francisco-Oakland-San Jose
Bayfair Center 868,297 551,280 $69,216 San Leandro CA Bed Bath & Beyond, Kohl’s, Macy’s, Staples, Target
5San Francisco-Oakland-San Jose
Great Mall 1,500,000 1,300,000 $77,790 Milpitas CA
Burlington Coat Factory, Kohl’s, Marshalls, Off 5th-Saks 5th Ave . Outlet, Old Navy Superstore, Sears Appliance Outlet, Dave & Busters, Century Theatres 20
Alcohol and tobacco advertising is not permitted on mall displays.
General Market CoverageDM
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8382
Alcohol and tobacco advertising is not permitted on mall displays.
General Market Coverage
21 St . Louis St . Louis Mills 1,076,052 224,942 $82,434 St . Louis MO
Bed Bath & Beyond, Burlington Coat Factory, Marshall Megastore, Off 5th Saks Fifth Avenue Outlet, Sears Appliance Store Outlet, Regal Cinemas 18
22 Pittsburgh Galleria at Pittsburgh Mills, The 1,117,517 1,000,000 $62,338 Tarentum PA JC Penney, Linen ‘n Things, Macy’s, Sears Grand,
Dick’s Sporting Goods, Cinemark Theater
22 Pittsburgh Mountaineer Mall 659,085 611,000 $61,500 Morgantown WV Elder-Beerman, Gabriel Brothers, Giant Eagle
22 Pittsburgh Uniontown Mall 698,052 702,000 $54,813 Uniontown PA JCPenney, Sears, The Bon-Ton, Value City, Carmike Cinemas
22 Pittsburgh Washington Crown Center 670,737 675,000 $50,246 Washington PA Gander Mountain, Macy’s, Sears, The BonTon,
Hollywood Theater
23 Portland Pioneer Place 313,000 416,666 $73,302 Portland OR Saks Fifth Avenue . Regal Cinemas, Office Building
24 San Diego Village Walk at Eastlake 860,000 450,314 $55,163 Chula Vista CA Border’s Books, Henry’s Marketplace, Petco, Pier One, Trader Joe’s, Brignatine, Pei Wei
25 Baltimore Arundel Mills 1,293,657 1,333,333 $73,912 Hanover MDBass Pro Shops, Bed Bath & Beyond, Burlington Coat Factory, H & M, Nieman Marcus Last Call, Off 5th Saks, TJ Maxx, Old Navy, Jillians,
25 Baltimore Harborplace and The Gallery 273,000 1,000,000 $71,453 Baltimore MD Ann Taylor, Brooks Brothers, Children’s Place,
Discovery Channel Store,
25 Baltimore Mondawmin Mall 500,000 100,000 $42,539 Baltimore MD Footlocker, Footaction, Jimmy Jazz, The Avenue, Ashley Stewart
25 Baltimore Owings Mills 1,078,000 383,333 $68,845 Owing Mills MD Boscov’s, JCPenney, Macy’s
25 Baltimore Towson Town Center 948,000 533,333 $74,700 Towson MD Nordstrom, Macy’s, ,FYE, Lane Bryant
25 Baltimore White Marsh 1,161,000 616,666 $62,008 Baltimore MD Boscov’s, JCPenney, Macy’s, Sears
27 Indianapolis Hamilton Town Center 950,000 240,000 $80,000 Noblesville INDSW Shoe Warehouse, Borders Books, ULTA, Dick’s Sporting Good’s, Hamilton Theater, JCPenney, Bed Bath & Beyond, Old Navy
28 Charlotte Concord Mills 1,329,038 1,250,000 $53,930 Concord NCBass Pro Shops, Bed Bath & Beyond, Burlington Coast Factory, Off 5th Saks Fifth Avenue Outlet, Old Navy, TJ Maxx, AMC Theatre
29 Raleigh-Durham Jacksonville Mall 474,455 735,000 $51,192 Jacksonville NC Belk, JCPenney, Sears, Carmike Theatres
30 Nashville Opry Mills 1,166,877 1,100,000 $59,760 Nashville TNOff 5th Saks 5th Avenue Outlet, Bed Bath & Beyond, Old Navy, Blacklion, Tower Records, Barnes & Noble, Cinema 20 & IMAX
31 Salt Lake City Fashion Place 950,000 499,834 $73,211 Murray UT Dillards, Macy’s, Nordstrom, Sears, Lane Bryant
34 Milwaukee Southridge Mall 1,230,114 600,000 $49,992 Greendale WI JCPenney, Sears, Kohl’s, The Boston Store
35 Cincinnati Cincinnati Mills 1,433,918 583,333 $66,737 Cincinnati OHBurlington Coat Factory, Bass Pro Shops, Kohl’s, Off 5th Saks Fifth Avenue Outlet, Steve & Barry’s University Sportswear, Showcase Cinemas
36 San Antonio Rivercenter 560,000 1,630,000 $54,244 San Antonio TX IMAX Theatre, Dillard’s, Macy’s
36 San Antonio Shops at La Cantera 1,300,000 800,000 $71,030 San Antonio TX Dillard’s, Macy’s, Neiman Marcus, Nordstrom
39
Norfolk-Portsmouth-Newport News
Patrick Henry Mall 639,795 516,000 $66,391 Newport News VA Dillard’s, JCPenney, Macy’s, Dick’s Sporting Goods
40Harrisburg-Lancaster-Lebanon-York
Capital City Mall 608,337 548,450 $65,452 Camp Hill PA JCPenney, Macy’s Sears
40Harrisburg-Lancaster-Lebanon-York
North Hanover Mall 449,186 306,534 $57,935 Hanover PA JCPenney, Sears, The Bon - Ton, Black Rose Antiques
40Harrisburg-Lancaster-Lebanon-York
The Point at Carlisle Plaza Mall 320,000 420,000 $45,000 Carlisle PA The Bon Ton, Bath & Body Works, Lowe’s, Office
Max
40Harrisburg-Lancaster-Lebanon-York
West Manchester Mall 701,924 920,000 $47,000 York PA The Bon - Ton, Macy’s, Value City, Wal-Mart, Regal Cinema 13
DMA
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Alcohol and tobacco advertising is not permitted on mall displays.
General Market Coverage
10 Houston Pearland Town Center*** 1,200,000 1,250,000 $94,000 Pearland TX Barnes & Noble, Dillard’s, Macy’s
11 Detroit Lakeside Mall 1,550,450 650,000 $68,276 Sterling Heights MI Lord & Taylor, JCPenney, Macy’s, Sears
11 Detroit Northland Shopping Center 1,800,000 700,000 $55,000 Southfield MI Macy’s, NWL (National Wholesale Liquidators),
Target
11 Detroit Southland Center 906,000 441,666 $60,723 Taylor MI JCPenney, Macy’s, Best Buy
13 Phoenix Arizona Mills 1,227,442 1,333,333 $45,448 Tempe AZ
Burlington Coat Factory, JCPenney Outlet, Last Call Neiman Marcus, Marshalls, Sports Authority, Off 5th-Saks 5th Avenue Outlet, Sears Appliance Outlet, IMAX and Harkins Cinemas
13 Phoenix Park West 355,000 N/A $59,404 Peoria AZ Specialty Stores, Harkins Theatre 14
14 Minneapolis-St . Paul Ridgedale Center 1,044,097 483,333 $89,338 Minnetonka MN JCPenney, Macy’s, Sears
14 Minneapolis-St . Paul Rosedale Center 1,137,000 830,000 $69,117 Roseville MN Herberger’s, JCPenney, Macy’s
14 Minneapolis-St . Paul Southdale Center 1,490,078 1,266,700 $74,051 Edina MN JCPenney, Macy’s, Marshall’s
15Tampa-St . Petersburg (Sarasota)
Channelside 230,000 208,333 $83,745 Tampa FL
Channelside Cinemas 9, IMAX, Hooters, Bennigan’s Stumps Supper Club, Wet Willies, Thai Thani, Tinatapas, Oishi Sushi, Gallagher’s Steakhouse, Splitsville-Bowling, Billiards and Dinner Lounge
15Tampa-St . Petersburg (Sarasota)
Prime Outlets @ Ellenton 477,000 400,000 $43,675 Ellenton FL Vanity Fair, Off 5th Saks Fifth Avenue
15Tampa-St . Petersburg (Sarasota)
The Shops @ Wiregrass 800,000 N/A $97,037 Wesley Chapel FL Dillard’s, JCPenney, Macy’s
16 Miami-Ft . Lauderdale Aventura Mall*** 2,400,000 1,666,666 $56,000 Aventura FL Macy’s, Macy’s Home Furniture, JCPenney,
Bloomingdales, Nordstrom, Sears
16 Miami-Ft . Lauderdale Bayside Marketplace 230,000 475,000 $57,165 Miami FL Various Specialty Stores
16 Miami-Ft . Lauderdale Sawgrass Mills 2,383,906 1,600,000 $60,505 Sunrise FL
Bealls, Burlington Coat Factory, JCPenney Outlet, Last Call Neiman Marcus, Nordstrom Rack, Super Target, T .J . Maxx, Regal T23 heater
16 Miami-Ft . Lauderdale Village of Merrick Park 706,000 175,000 $74,463 Coral Gables FL Neiman Marcus, Nordstrom, Tiffany & Co ., Burberry
16 Miami-Ft . Lauderdale Westland Mall 826,268 600,000 $46,901 Hialeah FL Macy’s, JCPenney, Sears
17 Cleveland Beachwood Place 910,000 682,200 $70,989 Beachwood OH Dillard’s, Nordstrom, Saks 5th Avenue
18Sacramento-Stockton-Modesto
Arden Fair 1,116,102 865,166 $61,909 Sacramento CA JCPenney, Macy’s, Nordstrom, Sears
19 Denver Colorado Mills 1,133,531 833,333 $68,274 Lakewood COEddie Bauer Outlet, Last Call for Neiman Marcus, Off 5th- Saks Fifth Avenue Outlet, Super Target, Jillian’s, United Artists Theatres
19 Denver Greeley Mall 548,407 724,000 $64,540 Greeley CO JCPenney, Sears, Dillard’s, Cinemark 12
19 Denver Orchard Town Center 983,000 450,000 $72,000 Brighton CO JCPenney, Macy’s, AMC Theatres, Target
19 Denver Park Meadows 1,640,331 608,333 $94,081 Lone Tree CO Dillard’s, JCPenney, Macy’s, Nordstrom, Dick’s Sporting Goods,
20
Orlando-Daytona Beach-Melbourne
Oviedo Marketplace 955,000 250,000 $66,531 Oviedo FL Dillard’s, Macy’s, Sears, Bed, Bath & Beyond, Regal Cinemas 22
20
Orlando-Daytona Beach-Melbourne
Prime Outlets Orlando 831,000 666,667 $57,016 Orlando FL Specialty Stores, Outlet Stores, Restaurants, Carousel
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Alcohol and tobacco advertising is not permitted on mall displays.
CLEAR CHANNEL MALLSHispanic Coverage
DMA
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1 New York Willowbrook Mall 1,500,000 1,000,000 $82,191 Wayne NJ Bloomingdale’s, Lord & Taylor, Macy’s, Sears 22 .2
1 New York Staten Island Mall 622,000 741,666 $72,221 Staten Island NY JCPenney, Macy’s, Sears 21 .7
2 Los Angeles Montebello Town Center 756,500 1,096,219 $55,356 Montebello CA JCPenny, Macy’s Home, Mervyns, Macy’s 74 .4
2 Los Angeles University Village 200,000 N/A $75,960 Los Angeles CA 32nd Street, Various Specialty Shops 51 .8
2 Los Angeles Ontario Mills 1,492,716 1,666,666 $63,367 Ontario CA
Off Saks Fifth Avenue, Bed Bath & Beyond, JCPenney Outlet Store, Burlington Coat Factory, Marshalls, Dave & Busters, AMC Theatres, Nordstrom Rack, T .J . Maxx, Rainforest Café
44 .7
2 Los Angeles The Block at Orange 655,117 3,700,000 $60,300 Orange CA
Off Saks Fifth Avenue, Dave & Busters, Skating Park, Borders, Ron Jon Surf Shop, Lucky Strike Lanes, AMC Theatres, Virgin Megastore
40 .1
3 Chicago Harlem Irving Plaza 640,000 1,125,000 $69,081 Chicago IL Carson Pirie Scott, Kohl’s, Target, Best Buy 30 .0
5 San Francisco Great Mall of the Bay Area 1,500,000 1,300,000 $77,790 Milpitas CA
Burlington Coat Factory, Kohl’s, Marshalls, Off 5th-Saks 5th Ave . Outlet, Old Navy Superstore, Sears Appliance Outlet, Dave & Busters, Century Theatres 20
25 .1
5 San Francisco The Shops at Tanforan 1,000,000 916,667 $92,037 San Bruno CA JC Penney, Sears, Target, Century Theaters 21 .7
7 Dallas-Ft . Worth Galleria Dallas Mall 1,398,461 1,416,666 $85,224 Dallas TX Macy’s, Nordstrom, Saks Fifth Avenue, The
Gap 27 .8
10 Houston Pasadena Town Square 744,263 159,111 $50,000 Pasadena TX Macy’s, Palaise Royale, Sears 55 .6
10 Houston Greenspoint Mall 1,700,000 1,425,000 $66,782 Houston TX Dillard’s, Macy’s, Palais Royale, Sears 53 .3
10 Houston Katy Mills 1,241,170 1,500,000 $69,375 Katy TX
Bass Pro Shops, Bed, Bath & Beyond, Burlington Coat Factory, Marshalls, Last Call Neiman Marcus, Off 5th - Saks 5th Avenue Outlet, Steve & Barry’s University Sportswear, AMC Theaters 18
31 .3
13 Phoenix Arizona Mills 1,227,442 1,333,333 $45,448 Tempe AZ
Burlington Coat Factory, JCPenney Outlet, Last Call Neiman Marcus, Marshalls, Sports Authority, Off 5th-Saks 5th Avenue Outlet, Sears Appliance Outlet, IMAX and Harkins Cinemas
40 .4
16 Miami-Ft . Lauderdale Westland Mall 826,268 600,000 $46,901 Hialeah FL Macy’s, Sears, JCPenney 77 .7
16 Miami-Ft . Lauderdale Bayside Marketplace 230,000 475,000 $57,165 Miami FL Havana Shirt Co, Wilson’s Leather, Guess,
Chili’s, Bubba Gump Shrimp 74 .9
16 Miami-Ft . Lauderdale Village of Merrick Park 706,000 175,000 $74,463 Coral Gables FL Neiman Marcus, Nordstrom, Tiffany & Co .,
Burberry 57 .6
16 Miami-Ft . Lauderdale Aventura Mall 2,400,000 1,666,666 $56,000 Aventura FL Macy’s, Macy’s Home Furniture, JCPenney,
Bloomingdales, Nordstrom, Sears 43 .5
36 San Antonio The Shops at La Cantera 1,300,000 800,000 $71,030 San Antonio TX Dillard’s, Macy’s, Neiman Marcus, Nordstrom 45 .0
Alcohol and tobacco advertising is not permitted on mall displays.
General Market Coverage
41 West Palm Beach CityPlace 600,000 500,000 $131,000 West Palm
Beach FL Macy’s, Muvico 20 Theater, Publix
43 New Orleans Oakwood Center 952,000 433,333 $51,222 Gretna LA Dillard’s, JCPenney, Sears
43 New Orleans Riverwalk Marketplace 186,000 300,000 $57,414 New Orleans LA Specialty Stores: Anne Taylor Loft, Eddie Bauer, Bebe, Gap, Restaurants
46 Las Vegas Fashion Show*** 1,888,151 1,100,000 $73,541 Las Vegas NV Bloomingdale’s Home, Dillard’s, Macy’s, Neiman Marcus, Nordstrom, Saks Fifth Avenue
52 Jacksonville Jacksonville Landing, The 125,000 305,000 $61,302 Jacksonville FLCompass Bank, Hooters, Mongos Flat Hot Grill, Body Shop, Nine West, The Toy Factory, jBunae’ and Specialty stores
52 Jacksonville Prime Outlets @ St . Augustine 255,000 516,667 $64,031 St . Augustine FL
Guess, Samsonite, Bath & Body Works, Lenox, PacSun, Rocky Mt Chocolate Factory, Sports Mania and specialty stores
53 Louisville, KY Mall St . Matthews 1,094,000 665,000 $73,415 Louisville KY JCPenney, Dillard’s,
54 Wilkes Barre-Scranton Lycoming Mall 769,241 377,940 $40,364 Pennsdale PA The Bon - Ton, JCPenney, Macy’s, Sears, Value City
54 Wilkes Barre-Scranton Schuylkill Mall 726,667 803,000 $48,177 Frackville PA The Bon - Ton, Kmart, Sears, Black Diamond
Antiques, United Artist
54 Wilkes Barre-Scranton Viewmont Mall 743,666 333,333 $53,713 Scranton PA JCPenney, Macy’s, Sears, Old Navy
54 Wilkes Barre-Scranton Wyoming Valley Mall 911,401 476,452 $47,451 Wilkes Barre PA The Bon-Ton, JCPenney, Macy’s, Sears,General
Cinema55 Austin Highland Mall 1,099,000 N/A $64,625 Austin TX Dillard’s, Macy’s, Lane Bryant
55 Austin Prime Outlets @ San Marcos 668,000 525,000 $72,955 San Marcos TX
Ann Taylor, Bebe, Juicy Couture, Michael Kors, Lane Bryant, BCBG, Anne Klein, Polo Ralph Lauren, Specialty Stores
64 Charleston-Huntington Crossroads Mall 420,499 332,237 $44,812 Mt . Hope WV Belk, JCPenney, Sears, Cinema 6
74 Des Moines-Ames Valley West 969,634 1,000,000 $77,342 West Des
Moines IA JCPenney, Von Maur, Younkers, Lane Bryant
87 Chattanooga Bradley Square 984,756 312,500 $47,368 Cleveland TN Belk, Big Kmart, JCPenney,Sears
89 Jackson, MS Northpark Mall 958,799 1,199,654 $51,905 Ridgeland MS Belk, Dillard’s, JCPenney
91Cedar Rapids-Waterloo & Dubuque
Westdale Mall 854,000 805,000 $70,567 Cedar Rapids IA JCPenney, Von Maur, Younkers, Steve & Barry’s University Sportswear,
97 Johnstown-Altoona Logan Valley Mall 781,635 500,000 $45,000 Altoona PA JCPenney, Macy’s, Sears, Carmike Cinemas
97 Johnstown-Altoona Nittany Mall 532,245 602,300 $47,383 State College PA The Bon - Ton, JCPenney, Macy’s, Sears
101 Youngstown Shenango Valley Mall 508,615 316,666 $44,355 Hermitage PA JCPenney, Macy’s, Sears
110 Tallahassee-Thomasville Governor’s Square 1,029,000 491,666 $51,867 Tallahassee FL Dillard’s, JCPenney, Macy’s, Sears
116 Augusta Augusta Mall 1,081,000 508,333 $52,411 Augusta GA Dillard’s, JCPenney, Macy’s, Sears, Lane Bryant
147 Palm Springs Palm Springs Mall 330,000 8,600 $64,070 Palm Springs CA Gottschalks, Ross Dress for Lesss, Office Max, Rite Aid, Vons
189 Great Falls Holiday Village 597,348 N/A $45,512 Great Falls MT JCPenney, Sears, Herberger’s
DMA
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8786
CLEAR CHANNEL MALLS
OH ZONEOh Zone is a customized in-field tour that engages consumers at the grass roots level . It enables marketers the ability to interact with consumers by employing product displays in an enjoyable and entertaining environment . Each program is designed to inform, demonstrate, educate and most importantly, qualify potential customers and convert them into buyers .
Oh Zone tours travel to where consumers shop, work or play—specifically high traffic retail friendly environments that include Malls, Office Towers, Sports Venues and Transportation Hubs .
At the heart of the Oh Zone experience is a sophisticated interactive data collection system . Valuable incentives prompt consumers to visit the Oh Zone . Upon arrival, consumers enter profile and lifestyle information via an “opt in” database using touch screen technology. Captured information includes demographics, product ownership, product interest level and predisposition to purchase, along with authorization for the marketer to follow up within a defined time period .
Benefits• A complete turn key event that’s portable, flexible and customized to suit
the marketer and the selected venues . Oh Zone travels to where your best prospects shop, work and play .
• A comprehensive database the marketer can use long after the tour has ended to contact and interact with potential new users and existing customers .
• Proven results; with over 40 successful programs to date, no other tour has Oh Zone’s level of experience or effectiveness . Oh Zone is grass roots marketing that works!
visit our website: clearchannelmalls .com
Experiential marketing with proven results.
For additional information please call:
212/972.0515
Alcohol and tobacco advertising is not permitted on mall displays.
DMA
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1 New York Atlantic Center 407,300 396,611 $54,576 Brooklyn NY Burlington Coat Factory, Marshalls, Department of Motor Vehicle, Pathmark 39 .6
1 New York Green Acres Mall 1,635,000 1,200,00 $77,752 Valley Stream NY JCPenney, Macy’s, Sears, Old Navy 34 .5
3 Chicago The Century Shopping Centre 166,248 279,070 $76,250 Chicago IL Aveda,Express,Victoria Secret,Bath & Body,
Wetseal 41 .4
3 Chicago Lincoln Mall 841,181 375,000 $74,441 Chicago IL Carson Pirie Scott, Sears 39
4 Philadelphia The Gallery at Market East 1,009,000 1,200,000 $57,075 Philadelphia PA Big Kmart, Burlington Coat Factory 45 .9
4 Philadelphia Dover Mall 836,631 666,667 $53,087 Dover DE Boscov’s, JCPenney, Macy’s, Sears, Carmike Cinema 14 30 .7
4 Philadelphia Cherry Hill Mall 1,283,000 700,000 $71,000 Cherry Hill NJ JCPenney, Macy’s 27 .7
4 Philadelphia Franklin Mills 1,742,823 1,583,333 $55,000 Philadelphia PA
Burlington Coat Factory, H&M, JCPenney Outlet, Last Call Neiman Marcus, Marshalls Homegoods, Off 5th-Saks 5th Ave . Outlet, Sears Appliance Outlet, Steve & Barry’s University Sportswear
25
8 Washington DC Iverson Mall 615,214 804,500 $45,000 Hillcrest Heights MD Value City, Foot Locker, Footaction USA 81 .6
8 Washington DC White Flint Mall 850,000 833,333 $110,000 North Bethesda MD Bloomingdale’s, Lord & Taylor, Talbots,
Borders Books & Music, AMC Loews Theatre 22 .6
8 Washington DC Potomac Mall 1,635,065 2,000,000 $72,000 Prince William VA
Burlington Coat Factory, H & M, JCPenney Outlet, Nordstrom Rack, Off 5th-Saks 5th Avenue Outlet, Marshall’s, Sears Appliance Outlet, Steve & Barry’s University Sportswear, T .J . Maxx, AMC Theates 18
22 .4
8 Washington DC The Mall in Columbia 1,400,000 700,000 $81,000 Columbia MD JCPenney, Macy’s, Lord & Taylor, Nordstrom,
Sears, AMC Columbia 14 Theatres 21 .9
9 Atlanta The Mall @ Stonecrest 1,300,000 916,667 $72,000 Lithonia GA Dillard’s, JCPenny, Macy’s, Sears, Parisian 55 .4
9 Atlanta Perimeter Mall 1,529,543 449,004 $102,137 Atlanta GA Bloomingdale’s, Dillard’s, Macy’s, Nordstrom 32 .7
10 Houston Greenspoint Mall 1,700,000 1,425,000 $66,782 Houston TX Dillard’s, Macy’s, Palais Royale, Sears 34 .5
11 Detroit Northland Shopping Center 1,800,000 700,000 $55,000 Southfield MI Macy’s, NWL (National Wholesale
Liquidators), Target 73 .4
16 Miami Aventura Mall 2,400,000 1,666,666 $56,000 Aventura FL Macy’s, Macy’s Home Furniture, JCPenney, Bloomingdales, Nordstrom, Sears 24 .8
CLEAR CHANNEL MALLSAfrican American Coverage
8988
SPECTACOLOR - Full HD Video
visit our website: clearchannelspectacolor .com
Full HD Video with Audio in Times Square.
For additional information please call:
212/221.3100
Benefits / Highlights• The best image quality of any digital billboard in the U.S.• The only digital billboard in Times Square with streaming news head-
lines and weather provided by CNN 24/7/365 .• The only digital billboard in Times Square with dedicated audio re-
ceived via mobile phone• Feature set includes free Bluetooth downloads, free interactive games
and free WiFi access .• Engage consumers in the epicenter of the media world with an immer-
sive brand experience like no other .• Create impressions that transcend traditional boundaries by communicat-
ing simultaneously across OOH, mobile and web-based forms of media .
Distribution• Times Square, New York (80% of NY Visitors, 50% DMA annually).
Displays & Sizes• Advertising display area: 30’ h x 40’ w (in pixels = 1984 w x 1488 h)• Streaming news & weather display area: 10’ h x 40’ w (reserved for
CNN content)
SPECTACOLOR - Times Square
Clear Channel Spectacolor offers high profile out-of-home marketing, Spec-taculars, Time-Based LED Solutions, Wallscapes, and Rooftop Signage . Our locations deliver significant national and international reach . Our sites ac-cept the full range of available technologies and customized enhancements .
Benefits / Highlights• The most famous Out-of-Home signs in the world.• Dominate the famed landscape.• Generate publicity.• Massive reach and frequency.• Secondary coverage like no other place on earth – (TV, Internet, Media, etc) .• 390,000 people work within Times Square: 200,000 direct employees
& 190,000 indirect employees .• 566,500 people pass through Times Square every day: 407,500 pe-
destrians, 143,000 car passengers, and 16,000 bus passengers .• 100 million people board a subway in Times Square annually.• 24/7/365.
Marketing Resources• Exterior spectacular advertising • New Year’s Eve buys available• Hospitality/banquet facilities • Product launches/live events/display
areasDistribution
• Times Square, New York (80% of NY Visitors, 50% DMA annually).
Displays & Sizes• No two spectacular sites are the same size, consult your Clear Channel
Spectacolor representative or visit our website for additional site specific information .
• Extensions and embellishments are possible on many sites. These break the boundary of a panel’s standard 2-D rectangular dimensions and improve viewer attention .
visit our website: clearchannelspectacolor .com
Thinking Spectacular? Think Spectacolor.
For additional information please call:
212/221.3100
9190
SPECTACOLOR - The Las Vegas Strip
Benefits/Highlights • A spectacular advertising venue strategically located on the famed Las
Vegas Strip .• With 63 million people annually, the Las Vegas Strip is a top 10 market
every month .• Directly across from the Bellagio casino resort and the new City Center,
Miracle Mile features 1 .5 miles of indoor retail space .• Reach people in a high-energy, positive environment.• Connected to the Planet Hollywood Hotel the shops at Miracle Mile fea-
ture 15 restaurants, live entertainment + 175 additional specialty stores.
Marketing Resources• Exterior spectacular advertising • Convention buys available• Hospitality/banquet facilities • Product launches/live events/display
areasDistribution• Las Vegas, Nevada
Displays & Sizes • Giant exterior LED Video Screens / full audio above the Las Vegas Strip.• Northwest Video Wall 40’ h X 126’ w• North Video Wall 32’ h X 60’ w• Southwest Video Wall 52’ h X 129’ w• South Video Wall 52’ h X 25’ w
visit our website: clearchannelspectacolor .com
A one of a kind Spectacular Advertising
Opportunity.
For additional information please call:
702/256.5858
SPECTACOLOR - The Las Vegas Strip
visit our website: clearchannelspectacolor .com
Spectacular advertising on the
world famous Las Vegas Strip.
For additional information please call:
702/256.5858
Benefits / Highlights• A spectacular advertising venue strategically located on the famed Las
Vegas Strip .• With 63 million people annually, the Las Vegas Strip is a top 10 market
every month .• Directly across from Wynn Las Vegas casino resort, Fashion Show features
2 million square feet of indoor retail space including a large outdoor plaza for live events .
• Reach people in a high-energy, positive environment.• 6 major flagship anchors including: Saks Fifth Avenue, Dillards, Bloom-
ingdale’s Home, Nordstrom, Macy’s, & Neiman Marcus + 300 additional specialty stores .
Marketing Resources• Exterior spectacular advertising • Convention buys available• Hospitality/banquet facilities • Product launches/live events/display
areasDistribution• Las Vegas, Nevada
Displays & Sizes• Giant exterior LED Video Screens featuring full audio above the Las Vegas
Strip: (4) 23 .5’ h X 43 .5’ w• Interior Sky Murals: (10) 22’h X 16’w & (2) 16’h X 12’w & (8) 12’h x 10’w• Cloud Column Banners face each direction on the Las Vegas Strip. North
Banner: 43’ h x 25’ w South Banner: 58’ h x 25’ w• Backlit Bridge Signs and Garage Wall Signs offer high impact visibility.• Interior Great Hall features 800 sq. ft. stage box and runway that rises
from the floor allowing full multi-media production capabilities .
9392
CLEAR CHANNEL BRANDED CITIES©
Branded Cities© provides national and local marketers extraordinary pres-ence in today’s most dynamic destinations .
Designed to capitalize on the vast and growing trend of single-developer mixed-use real estate properties, Branded Cities© creates true “centers of excitement” in concert with the latest retail, sports, dining, and entertainment hotspots .
BrandscapingBrandscaping is the alignment of brand experiences with people’s lives, concentrated where they live, work and play .
When put into action, Brandscaping allows brands to be experienced multi-dimensionally in a controlled environment that reaches shoppers, residents, local businesses, moviegoers, sports fans, and corporate customers .
The combination of Spectacular outdoor advertising with such “presence based” components as: • Branded entitlements • Official category status (plazas, parks, public spaces, etc.) • Proprietary database access • Sampling & couponing • Live product demonstrations • Preferred status with tenants & residents • Corporate entertainment • Product purchasing integration with residences, office space, utilities • Endless possibilities …The result is true engagement with measurable results .
Highlights • Spectacular Times Square-style billboards located in the “new down-
towns” across America. • Building the only national network of large-scale live, work, play
communities . • Intersection of traditional and non-traditional elements working together. • Extended “super-regional” reach.
visit our website: clearchannelbrandedcities .com
MediaActivation
Sponsorship
Activation
For additional information please call:
612/605.5104
SPECTACOLOR - Experiential Marketing
A Spectacolor Xperience is a collaboration with marketers and brands to cre-ate custom events designed to deliver memorable and impactful impressions to a receptive consumer audience . These events occur at the crossroads of out-of-home media, web marketing, mobile marketing and consumer engagement .
Benefits / Highlights A Spectacolor Xperience delivers: • Direct consumer engagement • Spectacular venues and media • Immediate consumer feedback • Press and publicity • Information and data capture
Marketing Resources Spectacolor Xperience is turn-key brand activation through: • Creative consultation • Interactive Technology • Event design & development • Web marketing • Site survey • Permits • Location procurement • Staffing • Budgeting & planning • Staging • Spectacular signage • Security
Distribution • Times Square, Las Vegas and most major U.S. markets
visit our website: clearchannelspectacolor .com
Activate.Engage. Excite.
To plan a Times Square event, please call:
212/221.3100
To plan a Las Vegas event, please call:
702/256.5858
9594
BRANDED CITIES© - Westgate, Phoenix, AZ
Anchored by two state-of-the-art sports and entertainment facilities, one of the largest movie theaters in the state of Arizona, and the leading outdoor lifestyle retailer, Westgate is shaping up to be the must-see destination in greater Phoenix .
The ScreenA 30’x50’ HD12 LED display was launched early 2008 . It is located in WaterDance Plaza directly in front of Jobing .com Arena . The area directly below this sign is the main gathering place and focal point of the Westgate entertainment district . This LED is the only full motion digital outdoor display in the Southwest . Log on to: thescreenatwestgate .com to learn more .
Westgate MobileWestgate is outfitted with a series of transmitters that offer consumers theopportunity to download customized content via Bluetooth technology .Through Westgate Mobile, advertisers can connect with consumers usingspecial offers, virtual coupons, ringtones, video clips & much more .
The Anchors • University of Phoenix Stadium • AMC Westgate 20 Home of NFL Arizona Cardinals 4,000 seats Site of NCAA Men’s Basketball Western Regional Finals (2009) • Cabela’s College Football: Fiesta Bowl 4 million annual visitors 160,000 square feet retail • Jobing.com Arena showroom Home of NHL Phoenix Coyotes Voted “Best New Major Concert Venue (2005)” by Pollstar
visit our website: clearchannelbrandedcities .com
8 million square feet of mixed-use urban
village, located in the hottest growth market
in the country.
For additional information please call:
612/605.5104
BRANDED CITIES© - The Pier Shops at Caesars, Atlantic City
The Market • Atlantic City/NYC/Philadelphia Metro • 36+ million visitors to Atlantic City per year • Seasonal population over 61 million • 1/4 of the US population lives within one tank of gas of Atlantic City
The Project320,000 square feet of luxury retail, dining and entertainment . The Pier Shops at Caesars will be home to world-class brands such as Gucci, Louis Vuitton, Hugo Boss and over 125 other shops . Famed Philadelphia restau-rateur Stephen Starr will be opening two of his world-renowned restaurants, Buddakan and Continental . Las Vegas and New York restaurateur Jeffrey Chodorow will have a restaurant in the complex as well .
The OpportunityClear Channel Branded Cities©, in partnership with The Gordon Group and Caesars Entertainment, will be offering spectacular signage opportunities at the center of Atlantic City’s famed boardwalk . These spectaculars can be seen for up to 3/4 of a mile in each direction to people on the boardwalk and the surrounding beach front . Free standing mall directories are also available .
visit our website: clearchannelbrandedcities .com
320,000 square feet of luxury retail, dining
and entertainment.
For additional information please call:
612/605.5104
9796
Block E, Minneapolis
Benefits/Highlights • The most exciting development in downtown Minneapolis features 10
unique landmark sign opportunities and 2 brand new digital opportunities . • Occupies an entire downtown city block. • Downtown Minneapolis attracts over 1.5 million visitors annually. • Located in the heart of the city’s theater and nightlife district, with 6 live
theater venues and over 20 nightclubs within 3 blocks . • Home to downtown’s hippest night spots: Target Center, First Avenue
Nightclub, Bellanote, R . Norman’s, GameWorks, Graves 601, Hard Rock Cafe, Escape Ultra Lounge, Hooters Restaurant, NBA City, and the Kera-sotes Theater complex, downtown’s only movie theater, with 15 screens .
• Target Center is home to the NBA’s Minnesota Timberwolves.
Distribution • Minneapolis, Minnesota
Landmark Displays • 10 unique signs in many different shapes and sizes, all larger than life. • Backlit “Vertacular” signs measuring 48 feet tall by 14 feet wide. These
signs are two sided and are visible from each direction . • Rotating “Tri-vision” signs allow for three different messages to be dis-
played in a matter of minutes .
Digital Displays • 2 powerful full motion digital corner units were constructed in 2008 with
the capability of supporting animation, video, and live video feeds . • 6th & 1st corner unit supports a stunning “digital vertacular” at 40’ x 20’. • 7th & Hennepin corner unit supports a breathtaking 19’ x 32’ digital dis-
play .
Contract Term • Typically contracted for 52 weeks or more.
visit our website: clearchanneloutdoor .com
Recognized as one of the hottest
contemporary landmarks in
the Twin Cities.
For additional information please call:
612/605.5100
CLEAR CHANNEL BRANDED CITIES©
THE SCREEN AT WESTGATEAlready considered Phoenix’s premier sports and entertainment destination, Westgate City Center and Clear Channel Branded Cities unveil one of the most exciting digital video displays in the country .
The 30’ high by 50’ wide display is located in Waterdance Plaza directly in front of Jobing .com Arena . The area directly below this sign is the main gathering place and focal point of the Westgate entertainment district .
This section of Westgate will be among the most recognizable and photo-graphed media centers in the Southwest .
Spaces are available to place your ad spot . Call today to learn more .
visit our website: thescreenatwestgate .com
Full motion video with audio.
Looks and
sounds amazing!
For additional information please call:
612/605.5104
9998
IRVINE SPECTRUM CENTER - Irvine, CA
Clear Channel Outdoors strategic marketing partnership with the Irvine Spectrum Center offers outdoor advertising opportunities that have never been available in highly desirable South Orange County .
Up to (19) 15’ x 15’ and 12’ x 12’ parking display structures are available to reach highly affluent patrons at the Irvine Spectrum Center and commuters traveling along the I-5 and I-405 freeways .
Irvine Spectrum CenterIrvine Spectrum Center is one of Southern California’s most popular shop-ping and dining destinations, visited by nearly 11 million people each year . The center features Nordstrom, Target and Macy’s, along with more than 120 stores, restaurants and entertainment venues, including a 6,400 seat, 21-screen movie theater with Orange County’s only IMAX theater .
These outdoor displays provide: • Exclusive outdoor advertising opportunities in south Orange County. • The ability to reach one of Orange County’s prime shopping, dining,
and entertainment destinations . • Targeting one of the largest master planned centers for research, technol-
ogy and business in the world . • Free standing mall directories are also available.
visit our website: clearchanneloutdoor .com
One of Southern California’s most
popular shopping and dining destinations.
For additional information please call:
310/755.7200
100
Hispanic
African American
Asian
2009MULTI-CULTURAL
MEDIA PLANNING GUIDE
AFRICAN AMERICAN COVERAGE
The African American MarketOver 34 million Americans make up this segment . African Americans equate to 30% of the total US population, and are projected to grow at twice the rate of the rest of the population in the next 50 years .
Purchasing power is the highest among minorities in the U .S . at $532 bil-lion, and is up 73% since 1990. This group also includes a median income that is increasing 60% faster than general market households.
Clear Channel Outdoor is in 9 of the top 10 African American markets, providing the potential to reach 57% of the entire US African American population daily . Clear Channel Outdoor also has excellent coverage in key multi-cultural markets with airports, malls & taxis .
For additional information please contact:Peter MilianClear Channel OutdoorVice President, Multicultural Sales & Marketingpetermilian@clearchannel .com5800 N .W . 77th CourtMiami, Florida 33166305/592 .6250 p
visit our website: clearchanneloutdoor .com
Source: New America Strategies Group and Demographics, Securities Industry Association
Over 34 million Americans make
up this ethnic market segment.
African DMA Rankings American 18+1 New York NY 2,622,270 2 Chicago IL 1,162,898 3 Atlanta GA 1,136,786 4 Washington DC (Hagerstown MD) 1,076,224 5 Philadelphia PA 965,193 6 Los Angeles CA 947,935 7 Houston TX 696,905 8 Detroit MI 685,364
9 Dallas-Ft.Worth TX 614,495 10 Miami-Ft. Lauderdale FL 576,533 11 Raleigh-Durham (Fayetteville) NC 563,581
12 Baltimore MD 545,457 13 Memphis TN 465,745 14 Norfolk-Portsmouth-Newport News VA 447,620
15 Charlotte NC 377,191
16 San Francisco-Oakland-San Jose CA 371,164 17 Cleveland-Akron (Canton) OH 349,751 18 St. Louis MO 334,352
19 Richmond-Petersburg VA 323,796
20 Birmingham (Anniston & Tuscaloosa) AL 306,468
21 Orlando-Daytona Beach-Melbourne FL 299,691 22 Jackson MS 290,493
23 New Orleans LA 286,849
24 Tampa-St.Petersburg (Sarasota) FL 286,849 25 Columbia SC 279,294
Source: 2008 Census Estimates CCO Markets Bolded
HISPANIC COVERAGE
The Hispanic MarketClear Channel Outdoor is in 9 of the top 10 Hispanic markets and 21 of the top 25 markets. CCO can potentially reach 75% of the Hispanic population daily .
Outdoor advertising is the only mass medium available to reach the Hispanic market 24 hours a day/7 days a week .
Clear Channel Outdoor Reaches: • Spanish dominant Hispanics who prefer Spanish language media. • Spanish dominant Hispanics who prefer English language media. • Bilingual/Bicultural Hispanics.
As commute time continues increasing in the United States, outdoor advertis-ing will deliver your message to the growing Hispanic market . Clear Channel Outdoor also has excellent coverage in key multicultural markets with airports, malls & taxis .
Clear Channel has a team of bi-lingual Creative and Marketing professionals who are dedicated to achieving positive results for our customers . ¡La Opción es Clara!
For additional information please contact:Peter MilianClear Channel OutdoorVice President, Multicultural Sales & Marketingpetermilian@clearchannel .com5800 N .W . 77th CourtMiami, Florida 33166305/592 .6250 p
visit our website: clearchanneloutdoor .com
Source: Synovate 2006
Outdoor advertising is an essential
element in reaching the diverse and mobile
Hispanic consumer.
Hispanic DMA Rankings 18+1 Los Angeles CA 5,265,879 2 New York NY 3,379,729 3 Miami-Ft. Lauderdale FL 1,487,024 4 Houston TX 1,263,897 5 Chicago IL 1,183,760 6 San Francisco-Oakland-San Jose CA 1,124,8117 Dallas-Ft.Worth TX 1,013,253 8 San Antonio TX 878,312 9 Phoenix (Prescott) AZ 845,531 10 Harlingen-Weslaco-Brownsville-Mcallen TX 680,322
11 San Diego CA 633,039 12 Fresno-Visalia CA 625,662
13 Sacramento-Stockton-Modesto CA 616,221 14 Albuquerque-Santa Fe NM 560,945 15 El Paso TX (Las Cruces NM) 509,436 16 Denver CO 507,186
17 Washington DC (Hagerstown MD) 420,595 18 Philadelphia PA 385,807 19 Orlando-Daytona Beach-Melbourne FL 379,855 20 Austin TX 350,888
21 Tampa-St.Petersburg (Sarasota) FL 347,886 22 Atlanta GA 342,990 23 Las Vegas NV 301,155 24 Boston MA (Manchester NH) 299,139 25 Tucson (Sierra Vista) AZ 274,094
Source: 2008 Census Estimates CCO Markets Bolded
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CLICK HERE FOR RATES CLICK HERE FOR RATES
ASIAN COVERAGE
The Asian MarketA wide range of nationalities comprise the Asian segment . With a make up of 10 million people, the Asian sector is the fastest growing segment of all ethnic groups in the U .S . Their purchasing power has been measured at $100 billion, and they average a household income of $55,000, the high-est of all ethnic groups .
Asians have the highest educational levels of all ethnic groups, with 38% holding bachelor’s degrees . The group is also the youngest, with the aver-age being 31 .6 years of age .
Clear Channel operates displays in 9 of the top 10 markets where Asians call home, and has the potential to reach 78% of the entire US Asian population daily . Clear Channel Outdoor also has excellent coverage in key multi-cultural markets with airports, malls & taxis .
For additional information please contact:Peter MilianClear Channel OutdoorVice President, Multicultural Sales & Marketingpetermilian@clearchannel .com5800 N .W . 77th CourtMiami, Florida 33166305/592 .6250 p
visit our website: clearchanneloutdoor .com
Source: New America Strategies Group and Demographics, Securities Industry Association
The Asian sector is the fastest growing
segment of all ethnic groups in the U.S.
Asian DMA Rankings 18+1 Los Angeles CA 1,671,955 2 New York NY 1,331,415 3 San Francisco-Oakland-San Jose CA 1,205,104 4 Honolulu HI 548,611
5 Chicago IL 388,353 6 Washington DC (Hagerstown MD) 349,331 7 Seattle-Tacoma WA 316,010 8 Sacramento-Stockton-Modesto CA 290,876 9 Houston TX 263,430 10 San Diego CA 257,669 11 Philadelphia PA 228,756 12 Dallas-Ft.Worth TX 227,979 13 Boston MA (Manchester NH) 224,328 14 Atlanta GA 168,372 15 Detroit MI 121,538
16 Portland OR 114,856 17 Las Vegas NV 109,241 18 Minneapolis-St. Paul MN 105,994 19 Phoenix (Prescott) AZ 95,24120 Denver CO 90,886
21 Fresno-Visalia CA 82,169
22 Miami-Ft. Lauderdale FL 76,236 23 Baltimore MD 73,306 24 Orlando-Daytona Beach-Melbourne FL 72,621 25 Tampa-St.Petersburg (Sarasota) FL 65,259
Source: 2008 Census Estimates CCO Markets Bolded
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CLICK HERE FOR RATES
Global Overview
International Map of Markets
2009GLOBAL COVERAGE
MEDIA PLANNING GUIDE
Market Billb
oard
Stre
et F
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ture
Airp
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Bus Metro Rail Taxi Tram Poin
t of S
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Spec
tacu
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2009 GLOBAL COVERAGEProducts By Country
America’sBrazil • •
Canada • • • • •
Caribbean •
Chile • • •
Mexico • •
Peru • • • • •
USA • • • • • • • •
Asia / PacificAustralia • • • •
China • • • •
Hong Kong • • • •
India • • •
Japan •
New Zealand • •
Singapore •
Thailand • • • •
UAE (Dubai) •
EuropeAustria •
Belgium • • • • • • • •
Czech Republic •
Denmark • • • • •
Estonia • • • •
Finland • • • • • • • •
France • • • • • • •
Greece • • •
Hungary •
Ireland • • •
Italy • • • • •
Latvia • •
Lithuania • • •
Netherlands • • • •
Norway • • • • • •
Poland • • • • •
Portugal •
Romania •
Russia • • •
Spain • • • • •
Sweden • • • • • •
Switzerland • • • • •
Turkey • • • •
Ukraine •
United Kingdom • • • • • •
CLEAR CHANNEL OUTDOORGlobal Overview
visit our website: clearchanneloutdoor .com
For all inquires regarding opportunities outside of the
US, please contact:
Clear Channel Outdoor Corporate Sales & Marketing
602/381.5700
Clear Channel Outdoor
is the global leader
in outdoor media
providing out of home
solutions across 5 continents .
With the most diverse inventory portfolio worldwide, Clear Channel Outdoor de-livers national and niche audiences through its billboard, street furniture, transit, airport and point of sale advertising displays .
Billboards are a high impact format with prestigious sites located at busy traffic interchanges . They form a large creative canvas for advertisers, drive brand aware-ness and many can incorporate special builds to increase stand-out . Premium backlit panels are highly sought after as they complement cityscapes and deliver impressive brand impact . Spectaculars are the ultimate large advertising formats and include wallscapes, building wraps, bridges and ‘DEFI’ branded neon signage in premium city locations worldwide .
Clear Channel Outdoor street furniture panels include bus shelters, information ki-osks and news stands, penetrating the busiest town and city centers . New technol-ogy on street furniture has driven some of the most inventive campaigns ever imple-mented on out of home . The 2m2 panel is delivered across street, station, metro and POS giving great opportunities to create a multi-dimensional plan across four key consumer environments .
Transit panels range from plasma screens, cross track projection, illuminated panels in rail and subway systems to buses, trams and taxis . Vehicles carry advertising messages on both interior and exterior panels and in some cases even on the travel receipts . Transit advertising is perfect for reaching highly mobile consumers such as the valuable commuter and trend setting youth audiences .
Clear Channel operates over 40 airports outside the United States . Many of these are available under the umbrella of Clear Channel Interspace Airports . (see section 2 for more details) .
Clear Channel Outdoor’s point of sale division offers in-store advertising formats and displays in shopping centres, supermarkets and adjacent car parks . We hold the exclusive 10-year contract with the Carrefour Group with 2m2 and 8m2 panels . In this fast growing segment Clear Channel Outdoor has built up strong relationships with many retail partners and uses EPOS data to prove to advertisers that point of sale advertising delivers return on investment .
Research is the keystone to proving that outdoor advertising really works . Clear Channel Outdoor is at the forefront of developing and implementing industry lead-ing audience research across many countries . Campaign planning resources and audience based network solutions enable us to deliver highly targeted, cost efficient campaigns across the world . Pre and post campaign studies conducted across our businesses have generated valuable case studies .
Each business unit provides a unique combination of networks designed with subtle cultural and environmental nuances in mind to optimize reach and frequency for your campaign . Networks are sold in periods of 7-14 days for most format types . Clear Channel Outdoor builds business on the strengths of the sales teams’ local market knowledge, which is invaluable in crafting proposals . The international divi-sion provides central coordination for advertisers and agencies planning campaigns in overseas markets .
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CLEAR CHANNEL OUTDOORGlobal Map of Markets
Asia / Pacific (10)Australia
China & Hong KongGuamIndia
IndonesiaJapan
New ZealandSingaporeThailand
UAE
Americas (12)Bahamas
BelizeBrazil
CanadaChile
Costa RicaDominican Republic
JamaicaMexico
PeruUSA
West Indies
Europe (29)AustriaBelgiumCyprus
Czech RepublicDenmark EnglandEstoniaFinlandFrance
GermanyGreeceHungaryIrelandItaly
LatviaLithuania
NetherlandsNorwayPolandPortugalRomaniaRussia
ScotlandSpain
SwedenSwitzerland
TurkeyUkraine Wales
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2009ARTWORK &
PRODUCTION SPECIFICATIONS
MEDIA PLANNING GUIDE
ARTWORK REQUIREMENTS/PRODUCTIONS SPECIFICATIONS
Artwork RequirementsArtwork should be delivered to Clear Channel Outdoor 30-days prior to a scheduled display date . It must include traditional mechanical specifications .
Mechanical Art of Correct Proportion and Scale • 1/4“ = 1’ @ 600 dpi (bulletins) • 1/2“ = 1’ @ 300 dpi (posters)
Digital Specifications • All Clear Channel Outdoor Art and Production departments accept
digital files on Macintosh formatted CD Rom, DVD or USB drive . • Software: Illustrator, PhotoShop, InDesign & Press-Quality PDF • Include both screen and printer fonts or convert to paths/outlines. • Be sure to include all imported or placed graphic files. • PhotoShop imports must be saved as (.psd in layers), (.eps), (.jpg
12), or ( .tif) CMYK images . • Include a client approved color proof for color matching. • Specify all flat tones as Pantone colors. • Production art requires additional room for bleed. Contact your
Clear Channel Representative for additional details .
Production RequirementsProduction is the responsibility of the advertiser unless sub-contracted to Clear Channel Outdoor . Clients who supply painted vinyl must insure that the vinyl is received by all applicable Clear Channel Outdoor locations no less than 5-days prior to the contract installation date . Printed posters are subject to the same requirements .
Advertisers must insure that posters are of sufficient weight, tensile strength, opacity, size and sort in conformance with the standards currently specified by the Outdoor Advertising Association of America (OAAA) . Paper must be sufficiently porous to allow adhesion and free from additives, coatings or other extraneous materials that might prevent future posting . Should the post-er paper not meet performance requirements, the advertiser will be charged for any and all work necessary to deliver satisfactory poster displays .
Please NoteECO•Poster production must be completed by Clear Channel Outdoor approved vendors to ensure overall product quality and guarantee proper installation requirements .
visit our website: clearchanneloutdoor .com
PRODUCTION CONSIDERATIONS
The specifications detailed here are for our standard / typical
national products only.
Due to structure variations and local ordinances, size and extensionrequirements may vary by market.
Verifying final size and specifications with your Clear
Channel Representative and the production facility of your choice is recommended prior to the creation
and production of any artwork.
visit our website: ccodigital .com
DIGITAL CREATIVE GUIDELINES & SPECS
Make the Text LargeOutdoor designs should be simple, clear and easy to read . Digital Bulletins should be legible from 500 feet away, Digital Posters from 300 feet away .
Use Bold, Non-Serif FontsAlways use large, legible typefaces . At 500 feet, thin lines optically fade or break up and very heavy fonts blur together . Avoid decorative, italic, or serif fonts . As a general rule, upper and lower case sans serif fonts provide the best readability . When designing for digital outdoor, we highly recommend adding a thin dark stroke around the text to separate it from the background .
Works Works Doesn’t Work Doesn’t Work
Stick to One Message or IdeaSimplify everything . Don’t present a complex message or numerous images . Have one thing that you want your audience to do or to recognize . The best outdoor media reduces a complex message to it’s essential elements .
Be Short and SweetUse no more than ten words total on the entire billboard – and that includes the logo/product tagline . We recommend seven words or less for the headline . Keep the words short for faster comprehension .
ColorUse only RGB color files for digital displays . Design as you would for a website, TV or computer monitor .
Consider White Backgrounds CarefullyTo achieve white, a combination of all three colors must be turned on to their maximum brightness . White backgrounds have a tendancy to display subtle color casts and overpower small elements with brightness .
Use Bright, Bold ColorsStick with fully saturated web-safe hues . Complimentary colors, such as red and green, are not legible together because they have similar value . Contrasting color combinations work best for viewing outdoor designs at far distances .
SIMPLICITY IS THE KEY TO
CREATING GREAT OUT-OF-HOME
DESIGN.
A billboard’s main purpose is functionality . Creating a bill-
board is mainly about making it read . Even the best design is worthless if it is not legible
from a distance . It is only after legibility has been mastered that
creativity can follow .
Although very similar, there are variances in designing for
digital as opposed to traditional Out-of-Home . With that in mind,
listed here are Clear Channel Outdoor’s recommended guide-
lines for designing a digital billboard .
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visit our website: ccodigital .com
DIGITAL CREATIVE GUIDELINES & SPECS
Design with High ContrastBeing subtle does not work at great distances . Strong contrast in both hue and value are essential for creating good digital out-of-home .
NATIONAL DIGITAL PRODUCTION
REQUIREMENTS
File TypeUncompressed JPG
Color ModeRGB
Art Pixel DimensionsDigital Bulletins400h X 1400w
Digital Posters400h X 840w
Digital Premieres400h X 764w
Pick Your Image WiselyTake a small object and make it large (like a watch) rather than a large object small (like a building) . Avoid using landscapes or complex scenes . We recommend 3 visual elements or less, total . For example: 1 image, 1 logo and 1 headline .
Forget About White SpaceWhite space does not apply in Outdoor like in printed material . Increase your logo, font sizes and imagery! Having unused visual space at 300 - 500 feet is not recommended .
Test Your IdeaA billboard is not a print ad, the average viewing time is only about 5 seconds . A good test is to show the design to someone from a distance for only 5 seconds and then ask them about it . Did they understand it? Who was the advertiser? What do they think the advertiser wants them to do?
The specifications detailed here are for our standard/typical national products only.Due to structure variations and local ordinances, size and extension requirements may vary by market .
Verifying final size and specifications with your Clear Channel Representative and the production facility of your choice is recommended prior to the creation and production of any artwork .
PRODUCTION SPECIFICATIONS
visit our website: clearchanneloutdoor .com
BulletinsPermanent Bulletins Live Area: VariableRotary Bulletins Live Area: 14’ h x 48’ wExtensions: Allowable sizes vary by marketProduction: Digitally printed on vinyl
Premiere PanelsTM
Live Area: 12’ 3” h x 24’ 6” wExtensions: 3’ 6” h x 1’ wProduction: Digitally printed on vinyl
Premiere SquaresTM
Live Area: 25’ 5” h x 24’ 6” wExtensions: 3’6” h x 1’ wProduction: Digitally printed on vinyl
PostersLive Area: 10’ 5” h x 22’ 8” wProduction: Approved vendor, Digitally printed on eco-flexx
Junior PostersLive Area: 5’ h x 11’ wProduction: Digitally printed on paper
114 115
The specifications detailed here are for our standard/typical national products only.Due to structure variations and local ordinances, size and extension requirements may vary by market .
Verifying final size and specifications with your Clear Channel Representative and the production facility of your choice is recommended prior to the creation and production of any artwork .
PRODUCTION SPECIFICATIONS
visit our website: clearchanneloutdoor .com
Transit Shelter DisplaysSize: 69” h x 48” wProduction: E-Stat posters, Opalines, Kodak Duratrans™ or equivalent
NewsRacksSize: 30” h x 60” wProduction: Kodak Duratrans™ or equivalent
Mobile PanelsSize: Varies by marketProduction: Digitally printed on vinyl or paper
Airports/Commuter RailSize: Varies by product and marketProduction: Kodak Duratrans™ or equivalent
The specifications detailed here are for our standard/typical national products only.Due to structure variations and local ordinances, size and extension requirements may vary by market .
Verifying final size and specifications with your Clear Channel Representative and the production facility of your choice is recommended prior to the creation and production of any artwork .
PRODUCTION SPECIFICATIONS
visit our website: clearchanneloutdoor .com
Taxi MediaSize: Varies by productProduction: Vinyl substrate backlit insert, Electrostatic Printing or Silkscreen
MallsBacklit Sizes: 68.5” h x 47.5” w or 50” h x 40” wProduction: Backlit film
Bus / TransitSize: Varies by product and marketProduction: Adhesive transit vinyl
WallscapesSize: Varies by marketProduction: Hand painted directly onto wall
structure or digitally printed on vinyl
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CREATIVE RESOURCES
visit our website: clearchanneloutdoor .com
DESIGN CONSIDERATIONS
Product IdentificationMake sure you are able to read the
advertiser’s name .
Short CopyDon’t use more than 7 words, and keep
them short for easy comprehension .
Large and Legible TypeLettering should be a minimum of one foot tall . Remember these are viewed
from 400 - 600 feet .
Increase Line ThicknessAt 500 feet, thin lines disappear .
Forget The “White Space Rule”It doesn’t apply to outdoor like it does
with print material .
Bold ColorsBeing subtle at 600 feet does not work .
High ContrastFor high visibility .
Simplify EverythingStay with one key idea or objective .
View From a DistanceLook at the design from 15 feet away for only 5 seconds . Is it legible? This
simulates driving past a billboard .
COLOR TIPSReproduced below are 18 color combinations tested for visibility at various distances by the OAAA. Visibility is ranked in the sequence shown, with “1” the most visible and “18” the least visible.
The color wheel & colored bars, also below, illustrate the need for designers to choose colors for Outdoor that are complimentary and have a high con-trast as well as value . For example, Green and Red are opposite each other and are therefore complimentary colors . They represent a good contrast in hues, but in values they are very similar . The result sets up an annoying vibration . The same is true of Blue and Orange .
R1
R R R R R65432
R R R R R R121110987
R R R RR R181716151413
HIGH CONTRAST
VIBRATIONS
VIBRATIONS
LOW VISIBILITY
HIGH VISIBILITY
EXTENSIONSExtensions add even more ‘pop’ to an already powerful outdoor design. By breaking through the boundaries of the standard outdoor display, exten-sions attract even more sets of eyes to your advertising message. When you start designing the artwork for your
next outdoor program with Clear Channel Outdoor, don’t forget to
“Think Outside the Box.” Add an extension and extend the
reach of your program.
PROPS & EFFECTSYou are encouraged to challenge us! To inspire us with new ideas to give
us an even greater opportunity to persuade and astound with your
outdoor advertising!
GET OUT OF THE BOX WITH EMBELLISHMENTSWant to extend the reach and impact of your outdoor program?
Give it something extra with extensions and effects!
Without Extensions
With Extensions
CREATIVE RESOURCES
visit our website: clearchanneloutdoor .com
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Resources / Tools
WebPOP
Online Tools
Sales & Marketing Tools
Features & Benefits
Top 100 DMA Rankings
Vocabulary
Terms & Conditions
Contact Information
2009RESOURCES / TOOLS,
TERMS & CONDITIONS, CONTACT INFORMATION
MEDIA PLANNING GUIDE
visit our website: webpop .clearchannel .com
Online Rate Card http://www .clearchanneloutdoor .com/ratesThis web-based program allows the user to view all markets, products and ethnicities for rate and GRP allotments . In addition it allows filtering for GRP and ethnicity levels and provides a listing of DMA rankings .
Bulletin Inventory Search http://inventory .clearchannel .comAn exclusive Clear Channel Outdoor application designed to pro-vided online access to photos and maps of all Clear Channel Bulletins, Wallscapes, Premiere Squares and Spectaculars . Please contact your Clear Channel Outdoor representative for a log on and password . You will need to provide your email address .
MOVI© Presenterhttp://www .clearchanneloutdoor .com/resourcesMovi, a Clear Channel Outdoor creation, allows clients to view prospective creative in a virtual outdoor setting . Creative is viewed at several distances to test readability, contrast and impact . The latest version 2 .0 includes a version for Mac OS9, OSX and also Microsoft Windows .
Fast PitchAnother application exclusive to CCO, Fast Pitch is an internal web based proposal generation system . This program delivers real time availability for every division and market allowing local CCO Account Executives the ability to create multi or single market programs without having to contact individual markets for current rates and availability . Fast Pitch also contains maps, product sheets, market information, shipping information and prod-uct specifications . Inventory availability is updated daily directly from each division’s scheduling system .
WebPOPhttp://webpop .clearchannel .comThis proprietary program takes Clear Channel to a new standard of cus-tomer service unmatched in the Outdoor industry . WebPOP allows CCO customers the ability to monitor the installation of their campaigns as well as view photographs and Proof of Performance reports instantly . This pro-gram sets a new level of accountability and gives complete transparency to CCO’s customer service commitment .
CLEAR CHANNEL OUTDOOROnline Tools
visit our website: clearchanneloutdoor .com
PROOF OF PERFORMANCEWebPOP
This proprietary program takes Clear Channel to a new standard of customer ser-vice unmatched in the Outdoor industry . WebPOP allows CCO customers the ability to monitor the installation of their campaigns as well as view photographs and Proof of Performance reports instantly . This program sets a new level of accountability and gives complete transparency to CCO’s customer service commitment .
AccountabilityClear Channel Outdoor delivers the fastest turnaround of Proof of Performance following installation of your advertisement . This immediate disclosure of accurate information maximizes the transparency of Clear Channel Outdoor’s performance . Agencies and clients have an unfettered view of Clear Channel Outdoor’s execution of their campaign .
AccessibilityOnline Proof of Performance allows clients direct access to their campaign informa-tion whenever they choose . Minimizes paperwork and eliminates the wait for mail delivery, a return phone call, and the possibility of loss during transit .
TransparencyA clear view of all posting - including install and cover dates - removes any and all questions of campaign execution . Provides instant documentation of current cam-paigns, a history of past campaigns, and a nearly live look at how Clear Channel Outdoor earns your business .
Service ExcellenceEnhances Clear Channel Outdoor’s commitment to service excellence through supe-rior post-sale support .
A standard of customer service unmatched in the Outdoor industry.
For additional information or to get set up for
WebPOP, contact your Clear Channel Outdoor
Account Executive.
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Media ComparisonsTelmar and Mediamaster allows us to do media comparisons and show how the addition of Outdoor in to the media mix will increase impressions and lower your CPM . These media comparisons are used in all markets to show that spending the same amount of dollars in Television, Radio, Newspapers and Outdoor your greatest “bang for the buck” will be in Outdoor.
TNS Media Intelligence - (formerly CMR) TNS Media Intelligence is the leading provider of strategic advertising intelligence to advertisers, advertising agencies and media properties . TNS provides us the tool to look up any company or brand in the U .S . and to see how they have been spending their advertising dollars across any of the 13 media that TNS measures . This publication gives us the top 1000 companies in the U .S . and how they spend their dollars as well as a list of the top 100 spenders of Outdoor . This book shows us who the big advertiser spenders are in different cat-egories as well as changes in spending from quarter to quarter .
Business DataWe are able to target businesses by the number of employees they have . This is a new tool which is been extremely helpful in targeting small businesses by where the business is located, not the people who work for that business .
Lifestyle Market AnalystThis resource has been designed as an up-to-date, cost effective and convenient reference source for anyone doing preliminary market analysis at the local, regional or national level . Not only does it break down the American population geographically and demographically, it also includes extensive lifestyle information on the interests, hobbies and activities popular in each demographic and geographic market . For example, it will rank by DMA those markets with the highest index against a number of target groups, such as the business traveler, casino gambler or computer owner . It will then give a demographic profile of that consumer .
ProfilesProfiles is Clear Channel Outdoors’ exclusive geodemographic mapping system, combining advanced, detailed mapping with demographic and psychographic information and Clear Channel’s own retail and Outdoor display database . Clear Channel Outdoor offers the most accurate way to plan your outdoor buy . With profiles, advertisers are able to: • Make out-of-home decisions based on demographic and lifestyle information, pinpointing where
your audience lives • Evaluate trade areas and run comparisons based on market potential • Implement offensive moves in proximity to your competition’s store locations • Map moves defending against competitive activity • Tailor a map to your needs based on your own research information • Uncover “hidden” or secondary markets for your products
MapInfoThe basis of Clear Channel Outdoors’ profile system is a desktop mapping system called MapInfo . MapInfo stores, sorts and maps street files and specific locations pinpointed by latitude and longitude coordinates . Census data, Scarborough and MRI can be mapped to examine close-up target markets, trading areas or full-market capabilities . It also shows demographic analysis (quintile analysis - breaking up your target into five parts based on concentration of your target) as well as specific locations (retail chains, malls, airports, conve-nience stores) .
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2008 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
ResourcesSales & Marketing Research Tools
Census DataClear Channel Outdoor is a licensee of SRC’s Allocate, which provides the latest Census data . The basis for this consumer information system is Census data that is collected every ten years, the latest being in 2000 . SRC provides an estimate of the Census data annually to reflect ethnic and growth trends . The Census mea-sures all basic demographic categories, such as age, income, race, marital status, employments, housing units and travel time and method to work .
ScarboroughScarborough Research measures the lifestyles, shopping patterns, media behaviors, and demographics of American consumers locally, regionally, and nationally . Scarborough consumer insights are used by marketers and media professionals to develop successful programs that maximize return on marketing and sales invest-ments . The local and regional services are accredited by Media Rating Council (MRC) . Scarborough surveys more than 200,000+ adults 18+ and is available in 42 Clear Channel Outdoor markets. Scarborough uses a two-phase process beginning with a telephone interview followed up with a self administered questionnaire . Data is then released twice a year . Scarborough Research is your one-stop-shop for local, regional and nation-al consumer and media information . Clear Channel Outdoor uses Scarborough to gain local and national consumer insight, for multimedia analysis, to prospect for new and non-traditional revenue, to combat the com-petition, to target ethnic markets and as a daily marketing tool . Among the questions that we can provide our clients is specific roads traveled in a market, types of transportation used, total miles traveled in past 7 days/4 weeks and time spent commuting .
Mediamark Research (MRI)MRI offers comprehensive demographic, lifestyle, product usage and exposure to all forms of advertising media collected from a single sample on a national basis . As the leading U .S . supplier of multimedia audi-ence research, MRI provides information to magazines, television, radio, Outdoor and other media to leading national advertisers and over 450 agencies in the U .S . MRI’s syndicated data is widely used by these compa-nies as the basis for the majority of the media and marketing plans that are written for advertised brands . MRI conducts more than 26,000 interviews with consumers annually throughout the U .S . to produce syndicated reports . It measures 450 categories and 6,000 brands nationwide and has consumer information on almost every consumer sector possible . While Scarborough is our first choice for data because of its’ local scope, MRI provides the national survey for those markets not measured by Scarborough and for those questions they do not ask . Any question MRI measures can then be looked at the local level through our MOSAIC cluster system and our Census database that then provides the zip code analysis .
Mosaic ClustersMOSAIC is a geodemographic segmentation system developed by Experian and marketed in over twenty countries worldwide . Each of the nearly one-quarter million block groups are classified into sixty segments on the basis of a wide range of demographic characteristics . The basic premise of geodemographic segmentation is that people tend to gravitate towards communities with other people of similar backgrounds, interests, and means . MOSAIC is linked to the systems in other nations through the Global MOSAIC classification, which consists of fourteen market segments found in every modernized country .
visit our website: clearchanneloutdoor .com
Clear Channel Outdoors’ state-of-the-art Profiles database offer advertisers information unlike any out-of-home company . Profiles can analyze all U .S . markets . Clear Channel Outdoors’ advanced computer mapping can define where a target audience lives and where their interests take them . From examining demographic profiles, socio-economic information or the consumer’s buying power,
Clear Channel Outdoor provides research data that will make any out-of-home purchase a smart, effective purchase .
RESOURCESSales & Marketing Tools
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CLEAR CHANNEL OUTDOORTop 100 DMA Rankings
Rank DMA
1 New York NY
2 Los Angeles CA
3 Chicago IL
4 Philadelphia PA
5 San Francisco-Oakland-San Jose CA
6 Dallas-Ft .Worth TX
7 Boston MA (Manchester NH)
8 Atlanta GA
9 Washington DC (Hagerstown MD)
10 Houston TX
11 Detroit MI
12 Phoenix (Prescott) AZ
13 Seattle-Tacoma WA
14 Tampa-St .Petersburg (Sarasota) FL
15 Miami-Ft . Lauderdale FL
16 Minneapolis-St . Paul MN
17 Denver CO
18 Cleveland-Akron (Canton) OH
19 Sacramento-Stockton-Modesto CA
20 Orlando-Daytona Beach-Melbourne FL
21 St . Louis MO
22 Portland OR
23 San Diego CA
Rank DMA
24 Pittsburgh PA
25 Baltimore MD
26 Charlotte NC
27 Raleigh-Durham (Fayetteville) NC
28 Indianapolis IN
29 Hartford & New Haven CT
30 Nashville TN
31 Salt Lake City UT
32 Kansas City MO
33 Columbus OH
34 Cincinnati OH
35 Milwaukee WI
36 San Antonio TX
37 Greenville-Spartanburg SC-Asheville NC-Anderson SC
38 West Palm Beach-Fort Pierce FL
39 Grand Rapids-Kalamazoo-Battle Creek MI
40 Las Vegas NV
41 Harrisburg-Lancaster-Lebanon-York PA
42 Norfolk-Portsmouth-Newport News VA
43 Birmingham (Anniston & Tuscaloosa) AL
44 Albuquerque-Santa Fe NM
45 Austin TX
46 Memphis TN
visit our website: clearchanneloutdoor .com
CLEAR CHANNEL OUTDOORFeatures & Benefits
Term Feature Benefit
Reach
• Exposes a high percentage of target market group to an advertiser’s message .
• More selling opportunities are created for an advertiser because more people are exposed to the selling message .
• Delivers a timely message, targeted at active consumers who are prepared to buy and convenient to the point of sale .
• Your selling message will increase consumer traffic and facilitate impulse buying .
• Quickly creates consumer awareness of the selling message by achieving the majority of the campaign’s reach potential in the first week .
• You get a more immediate return on your advertising investment .
• Delivers a mass audience, reaching all ethnic, income and demographic groups within the coverage area of a particular market .
• Greater opportunity to sell your product or services to all of your prospects and not limited as it is with other media .
Recency
• Delivers your selling message to today’s highly mobile consumer, who is spending more and more time away from home .
• Between other media inserts, you will not miss any opportuni-ties to sell to prospects when they are most ready to buy .
• Outdoor’s constant presence delivers your selling message consistently 12 to 24 hours a day .
• Your message is placed in the market place with an opportu-nity to sell to customers when they are ready to buy .
Frequency • Delivers repeated exposures of your selling message to today’s highly mobile consumer .
• Your ad dollars will have more impact because consumers will retain your business name and selling message over your competition while building the brand name of your company .
Cost Efficiency
• Localizes your selling messages to geographic or demograph-ic targets .
• So you will save money by minimizing the wasted exposures that reach your non-prospects .
• Delivers a lower cost per thousand and a lower cost per rat-ing point than any other medium .
• So you will get more exposures for the ad dollars you cur-rently are spending or so you can spend fewer advertising dollars and maintain your current advertising exposure .
Visibility • Delivers your message in an uncluttered environment, in a large format with dynamic colors .
• So your selling message will be seen by the consumer and your company will stand out from its competitors .
Flexibility• Offers advertisers a variety of different outdoor products,
schedule durations of weights, as well as fitting into almost any ad budget .
• So, with a customized media plan that fits your budget objec-tives, you solve more of your marketing needs and see results more quickly .
Media Insurance
• Supplements or complements the strategic objectives of virtu-ally any mixed media campaign .
• With outdoor in your advertising mix, your marketing and media objectives will be achieved more effectively and ef-ficiently .
Service Guarantee
• Provides timely and effective implementation of your out-of-home campaign, as well as superior pre- and post-sale support and counsel .
• You will save administrative time and money, while receiving maximum benefits from a professionally created and executed outdoor campaign .
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OUTDOOR ADVERTISING Vocabulary Terms
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Allotment - The number of faces required to achieve a desired GRP level in a market . Traditional poster panel showings consist of illuminated and unilluminated displays that will vary by market size and population .
Approach - The distance measured along the line of travel from the point where an advertising face first becomes fully visible to the point where the copy is no longer readable .
Audience - Population definition is one of the key factors in the determination of allotments . Clear Channel Outdoor has established clear and consistent guidelines for defining the populations of markets .
Audited - The certification of traffic circulation . The TAB is an independent auditing bureau responsible for verifying traffic circulation in a market .
Billboard or Board - Large format advertising displays intended for viewing from extended distances, generally more than 50 feet . Billboard displays are: Posters, Junior posters, vinyl-wrapped Posters, Bulletins, Wallscapes and stadium signage .
Bleed - Poster copy that extends to the edge of a poster panel frame on all sides .
Bulletin - A standardized outdoor format commonly measuring 14’ x 48’ in overall size . Either sold as permanent displays or in rotary packages . Bulletin copy can be rendered using hand painting techniques, computer production or printing on paper .
Cancellation Period - A specified period of time when a contract can be terminated . Common to all media .
CBSA (Core Based Statistical Area) - An Office of Management and Budget geographic area that is defined by a significant population center plus its surrounding communities that exhibit a high degree of social and economic assimilation with that center . In June 2003, the OMB replaced its Metropolitan Statistical Areas (MSA) with CBSAs . The OMB classification system is designed to ensure use of consistent geographic definitions when accumulating, summarizing and distributing metro area statistics .
Charting a Showing - The process of selecting individual face locations to maximize out-of-home advertising objectives .
Circulation - Traffic volume in a market .
Computer Production - The process of rendering artwork digitally onto a single-sheet vinyl display surface .
Code of Industry Principles - A set of voluntary principles, prescribed by the OAAA, that pledges a commitment by its members to operate in the public interest . Continuity - The elimination of gaps in a media schedule by maximizing the duration of a campaign, ideally 52 weeks .
CO-OP - The sharing of advertising costs between a manufacturer and distributor or dealer . Common to all media .
Copy - Artwork displayed on an out-of-home face .
Copy Area - The viewing area on an out-of-home face .
Coverage - The boundaries of a market . The term also refers to the percentage of a county or counties exposed to out-of-home advertising .
CPM (Cost Per Thousand) - The term refers to the cost of reaching one thousand advertising exposure opportunities in a market . Common to all media .
CPP (Cost Per Point) - The term refers to the cost of exposure opportunities that equal one gross rating point in a market or one percent of the population . Common to all media .
Creative Brief - Detailed marketing objectives that pertain to the design of an out-of-home campaign . Common to all media .
DEC (Daily Effective Circulation) - The term refers to the audited audience of potential viewers who have the opportunity to see an out-of-home message during a 24 hour period .
Digital Billboard - An off-premise sign capable of displaying words, symbols, figures or images that can be electronically
ResourcesTop 100 DMA Rankings
Rank DMA
47 Oklahoma City OK
48 Greensboro-High Point-Winston Salem NC
49 Fresno-Visalia CA
50 Jacksonville FL
51 Louisville KY
52 ProvidenceRi-New Bedford MA
53 Buffalo NY
54 Wilkes Barre-Scranton PA
55 New Orleans LA
56 Little Rock-Pine Bluff AR
57 Albany-Schenectady-Troy NY
58 Richmond-Petersburg VA
59 Knoxville TN
60 Mobile AL-Pensacola (Ft . Walton Beach) FL
61 Tulsa OK
62 Honolulu HI
63 Dayton OH
64 Lexington KY
65 Ft . Myers-Naples FL
66 Charleston-Huntington WV
67 Flint-Saginaw-Bay City MI
68 Roanoke-Lynchburg VA
69 Tucson (Sierra Vista) AZ
70 Wichita-Hutchinson KS
71 Green Bay-Appleton WI
72 Des Moines-Ames IA
73 Spokane WA
Rank DMA
74 Toledo OH
75 Springfield MO
76 Syracuse NY
77 Harlingen-Weslaco-Brownsville-Mcallen TX
78 Omaha NE
79 Columbia SC
80 Portland-Auburn ME
81 Shreveport LA
82 Paducah KY-Cape Girardeau MO-Harrisburg IL
83 Rochester NY
84 Champaign & Springfield-Decatur IL
85 Huntsville-Decatur (Florence) AL
86 Chattanooga TN
87 Madison WI
88 Waco-Temple-Bryan TX
89 Jackson MS
90 South Bend-Elkhart IN
91 Cedar Rapids-Waterloo-Iowa City & Dubuque IA
92 Colorado Springs-Pueblo CO
93 El Paso TX (Las Cruces NM)
94 Burlington VT-Plattsburgh NY
95 Baton Rouge LA
96 Savannah GA
97 Tri-Cities TN-VA
98 Johnstown-Altoona PA
99 Davenport IA-Rock Island-Moline IL
100 Charleston SC
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Outdoor Advertising Vocabulary Terms
specified venues or driven around designated localities .
MOVI© (Metropolitan Outdoor Visibility Index) - The term refers to a technique that renders speculative artwork in a simulated out-of-home environment for viewing with slides . The MOVI test allows an advertiser to evaluate the creative integrity of an out-of-home design prior to production . MOVI© is only available from Clear Channel Outdoor .
OAAA (Outdoor Advertising Association of America) - The term refers to a national trade association representing out-of-home companies, suppliers and affiliates .
OBIE Award - An annual award that recognizes creative excellence in out-of-home . The OBIE Award program is administered by the OAAA .
Off-Premise Sign - A sign that advertises products or services that are not sold, produced, manufactured or furnished on the property where the sign is located . An out-of-home face is an off-premise sign .
On-Premise Sign - A sign that advertises products or services that are sold, produced, manufactured or furnished on the property where the sign is located .
Outdoor - Bulletins and poster panels . Also referred to as traditional outdoor .
Out-of-Home - All advertising signage found outside the home, including bulletins and poster panels .
Override - The continuation of an out-of-home advertising program beyond a contracted period . An override, if offered by an out-of-home company, is provided at no additional cost to an advertiser .
Permanent Bulletin - A bulletin that remains permanently located at a specified site throughout the term of a contract, usually for long periods . A permanent bulletin program can build strong brand recognition in specific market areas .
Plant - All the out-of-home advertising faces in a market that are operated by a single company . Sometimes the term refers to the out-of-home company itself .
Propinquity - Nearness in time and space to a purchase decision .
Poster Panel - An outdoor face that can accommodate Poster and Junior poster displays .
Posting Date - The date when a poster program is scheduled to commence . A five day leeway is customary .
Clear Channel Outdoor posting dates are every Monday, except holidays .
Posting Instructions - Detailed marketing objectives provided to an out-of-home company by an advertiser or agency . The information is used to chart a showing with the greatest efficiency in reaching a desired target audience .
Post-turn - An out-of-home unit with a slatted face that allows three different copy messages to revolve at intermittent intervals . Sometimes referred to as a Tri-vision .
Premiere Panel© - A standardized display format measuring 12’3” x 24’6” in overall size. Premiere Panel faces offer the impact of a bulletin by utilizing a single-sheet vinyl face stretched over a standard Poster panel . The target specific market segments . An innovation developed by Clear Channel Outdoor .
Premiere Square™ - A standardized display format measuring 25’5” x 24’6” in overall size. The Premiere Square offers spectacular impact by utilizing a single-sheet vinyl face stretched over two stacked poster panels . In some markets, this same technique can be applied to stacked Junior poster panels measuring 12’6” x 12’1” in overall size. An innovation developed by Clear Channel Outdoor .
Profiles™ - Proximity Referenced Observation Files . - The term refers to a method of identifying consumers through geo-demographic analysis of a market . The information is correlated on customized maps that detail consumer clusters, point-of-commerce locations and out-of-home coverage . ProFiles is only available from Clear Channel Outdoor .
Proof-of-Performance - Certification by an out-of-home company that contracted advertising services have been rendered .
Reach - The percent of a target audience exposed to an advertising message at least once during a specified period of time . Reach is normally measured over four week periods . Common to all media .
Recency Theory - The idea that advertising messages sell to those consumers who are ready to buy .
Riding the Showing - The physical inspection of the faces that comprise an out-of-home program in a market .
Rotary Bulletin - A standardized 14’ x 48’ bulletin that is moved to different locations in a market at fixed intervals, usually every 60 or 90 days . A rotary bulletin program can provide balanced reach in a market .
Outdoor Advertising Vocabulary Terms
or mechanically changed by remote or automatic means .
Display Period - The interval of exposure when an out-of-home advertising campaign is viewed .
Distribution - The strategic scattering of out-of-home faces across a market .
DMA (A .C . Nielsen, Inc .) - The Designated Market Area is a rigidly defined geographical measurement used by A .C . Nielsen to identify television stations that best reach an area and attract the most viewers . A DMA consists of all ZIP Codes whose largest viewing share is given to stations of that same market area . Non-overlapping DMAs cover the entire continental United States, Hawaii and most of Alaska .
8-Sheet Poster - See Junior Poster .
ECO•Poster - The largest standardized poster format measuring 12’ 3” x 24’ 6” in overall size with a bleed copy area of 10’ 5” x 22’ 8”. ECO•Posters attach directly to a structure requiring no glue or paste and are environmentally responsible . Previously referred to as a 30-Sheet Poster .
Embellishment - Letters, figures, mechanical devices or lighting that is attached to the face of an out-of-home face to create special effects .
Exposure - Seeing an advertising message . Common to all media .
Extension - The addition of copy outside the restraints of a bulletin or Premiere Panel face . Sometimes referred to as cut-outs .
Eyes-On - The number of people likely to notice an ad . This is based on the drawing power of the media format, location and other physical factors .
Face - The surface area on an out-of-home face where advertising copy is displayed . A unit may have more than one face .
Facing - The cardinal direction that an out-of-home unit faces . As an example, a north facing bulletin would be viewed by vehicles traveling south .
Flagging - A tear that causes poster paper to hang loose from a bulletin or poster panel face .
Flexible Face - Single-sheet vinyl used in computer painting .
Foster and Kleiser - Founded in 1901, Foster and Kleiser Advertising Company established most of the standards used by the modern out-of-home industry . In 1995, the original Foster and Kleiser operation became Eller Media Company until 2001 when the company again changed it’s name to Clear Channel Outdoor .
Frequency - The average number of times that an individual is exposed to an advertising message during a specified period of time . Out-of-home frequency is normally measured over four week periods . Common to all media .
Gross Impressions - The total number of impression opportunities an out-of-home face can produce measured against a target audience in a market . Cumulative impressions can be combined to reflect an entire out-of-home campaign .
GRP (Gross Rating Point) - The term refers to the total number of impressions delivered by a media schedule expressed as a percentage of a market population . Common to all media . In out-of-home a GRP level is sometimes referred to as a showing and is measured on a daily basis .
Hand Paint - The rendering of copy onto an out-of-home face using paints and brushes .
Highway Beautification Act of 1965 - Federal legislation sometimes referred to as the Lady Bird Johnson Act . The act was signed into law by President Lyndon B . Johnson and mandates state controls regarding out-of-home media on interstate highways .
Illuminated Face - An out-of-home face equipped with lighting that provides nighttime illumination of an advertising message, usually from dusk until midnight .
Impression - Exposure to an advertising message by an individual . Common to all media .
Junior Poster - A standardized poster format measuring 6’ x 12’ in overall size with a bleed copy area of 5’ x 11’ . Previously referred to as an 8-Sheet poster .
Line - The side of a highway or street on which an out-of-home face is positioned .
Line of Sight - The simultaneous viewing of more than one out-of-home face .
Location List - A listing of all locations included in a specific out-of-home program .
Mobile Billboard™ - A truck that is equipped with one or more poster panel faces . The trucks can either be parked at
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The arena of public discourse requires both a defense of free speech and a sensitivity to contemporary standards and concerns. Clear Channel Outdoor recognizes the need to balance
these standards and concerns and therefore adheres to the following code of advertising practices:
CLEAR CHANNEL OUTDOORTerms & Conditions
Alcohol/Tobacco Related Advertising Restrictions - Alcohol and/or Tobacco advertising restrictions vary between states . Restrictions also apply within 500 feet of established places of worship, primary or secondary schools and playgrounds .
Billing - Net cash must be received by Clear Channel Outdoor 30-days after the initial date of invoicing . If late payment occurs, late charges will be assessed at 1.5% of the contract value every 30-days .
Circulation - Clear Channel Outdoor is a member in good standing of the Traffic Audit Bureau for Media Measurement (TAB) . All circulation figures quoted by Clear Channel Outdoor are compiled using TAB authorized procedures, formulas and practices .
Code of Practices - Establish exclusionary zones which prohibit advertisements of all products illegal for sale to minors that are intended for reading from or within 500 ft . of established places of worship, primary or secondary schools and playgrounds .
Clear Channel Outdoor asserts the right to reject creative content that is misleading, sexually explicit, overly suggestive, or in any way reflects negatively upon the character, integrity or standing of any community, organization or individual .
Continue a traditional commitment, at both the national and local levels, to display public service messages for worthy community causes . Encourage diversity of advertised goods and services in all markets .
Contracts - Rates are guaranteed on 12-month contracts . Early termination or interruption of a contract may be subject to applicable short-term rates . All rates quoted in this booklet represent space only prices .
Contract Inquiries - All contract inquiries should be addressed directly to:Contract Billing Department at the Financial Services CenterClear Channel Communications, Inc .200 East Basse RoadSan Antonio, Texas 78209Phone: 210/822 .2828
Copy Acceptance - Clear Channel Outdoor may reject any advertising material, art or copy, submitted by client/agency for any reason . In addition, Clear Channel Outdoor may require advertising material, art or copy to be removed at anytime once posted .
Creative Services - Clear Channel Outdoor provides creative, pre-press and consulting art services to clients and agencies . Experienced Art Directors are located in every office around the nation . Fees for their services vary by market and the complexity of the project .
Design Changes - During a 12-month contract, advertisers may change designs twice, at the time of rotation . An advertiser requesting additional changes of artwork or copy on any portion of a WallscapeSM, Bulletin or Premiere ProductSM will be charged a fee for that service . Fees vary by location and type of structure . A minimum fee may apply . For exact costs, please contact Clear Channel Outdoor representative .
Late Copy - The arrival of late artwork or delays caused by client or agency alterations may keep Clear Channel Outdoor from meeting a scheduled display date . If delays occur, the advertiser will be charged for the full display period regardless of actual delivery .
RepostingAn advertiser is entitled to one posting during each 4-week period of a poster contract . Unused posting may not be carried forward and credits will not be issued . If an advertiser requests an additional or unscheduled change of copy, overlay or additional sheets, there will be an additional charge . Fees for bulletins and Premiere Products© are quoted individually by each market . Charges may vary with location and the size of a face .
Rotation - Rotary bulletins and selected Premiere ProductsSM are moved to new locations based on the time allotment established in a contract . Advertisers may be charged a fee for additional rotations .
Space Extensions - Fees for fabrication and painting of flat extensions on bulletins and Premiere ProductsSM vary by market . All embellishments remain the property of Clear Channel Outdoor . Fees for 3-dimensional structures or other
Outdoor Advertising Vocabulary Terms
Shipping Instructions - Information provided to printers for shipping posters and single-sheet vinyl to out-of-home companies . Shipping instructions should include a description of the design(s), full snipe text (if applicable), the number of faces shipped, and the contact with full address of each location where the materials are being shipped .
Showing - The total number of faces in a contracted out-of-home advertising program . A showing represents the approximate number of daily GRPs delivered by a predetermined number of faces . Common showing sizes are #100, #50 and #25. For example, a #50 showing represents the number of faces required to deliver daily impressions equal to half the population of a market . The showing size does not represent the actual number of faces in a program .
Sign - A structure used to display information regarding a product or service . An out-of-home face is a sign .
Snipe - An adhesive strip that is used to change a portion of copy displayed on an out-of-home face .
Spectacular - A bulletin that is usually larger than 14’ x 48’ and is positioned at prime locations in a market . A spectacular often utilizes special embellishments .
Spotted Map - A map indicating all locations included in a specific out-of-home program . Also referred to as a location map .
Standardized Face - Out-of-home faces constructed in accordance with the specifications established by the OAAA .
Street Furniture - Advertising displays, many that provide a public amenity, positioned at close proximity to pedestrians and shoppers for eye-level viewing, or at curbside to influence vehicular traffic . Street furniture displays include: transit shelters, newsstands/newsracks, kiosks, shopping mall panels, convenience store panels and in-store signage .
Surface Arterials - Major streets in towns or cities that carry a heavy flow of vehicular traffic .
30-Sheet Poster - See ECO•Poster.
Target Audience - A consumer group selected by an advertiser . Common to all media .
Traffic Audit - The third party verification of traffic circulation in a market . Traffic audit information is used to calculate out-of-home DEC figures .
TAB (Traffic Audit Bureau) - The term refers to an independent auditing bureau responsible for verifying out-of-home traffic circulation figures in a market .
Traffic Count - The number of vehicles that pass an out-of-home face each day . Traffic counts are used to calculate DEC figures .
Transit - Advertising displays affixed to moving vehicles or in the common areas of transit terminals, stations and airports . Transit displays include: bus panels, taxi panels, and mobile advertising signage (e .g ., trucks) .
Transit Poster (Bus) - Posters attached to the exterior of buses . Common displays are king, queen and kingkong panels as well as full wraps and full backs . Sizes vary by market .
Transit Poster (Commuter Rail) - Posters displayed in commuter rail stations and on trains . Clear Channel Outdoor provides exclusive transit poster coverage throughout the METRA system in Chicago .
Transit Shelter - A curbside structure located at regular stopping points along urban bus routes . Backlit posters are affixed to transit shelter structures using a standardized display format measuring 69” x 48” in overall size with a bleed copy area of 67” x 46”.
Ubiquity - Omnipresent . Everywhere at the same time .
Unilluminated Face - An out-of-home unit that has not been equipped with lighting for nighttime illumination of an advertising message . The DEC for an unilluminated face is calculated using a 12 hour viewing period . Sometimes referred to as a regular face .
VAI (Visibility Adjustment Indices) - The statistical conversion factors that are applied to circulation counts (people passing an OOH unit) to produce EOIs and Eyes-On ratings (people noticing the unit and its advertising) .
Vinyl - A single-sheet substrate on which an advertising message is rendered by either computer production or hand painting . Vinyl is primarily used on the face of bulletins and Premiere products .
Wallscape™ - Murals painted or attached directly onto the exterior surface of a building .
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(Vinyl, Paper, etc.) by Division
CLEAR CHANNEL OUTDOORSales Offices & Outdoor Media Shipping Information
Akron / Canton (Sales Only)One Cascade Plaza Suite 1400Akron, OH 44308P 330/762 .8848F 330/762 .8688
Media Shipping:4001 Cleveland Ave .Canton, OH 44709
Albuquerque458 Industrial Ave . NEAlbuquerque, NM 87107P 505/345 .3589F 505/345 .2668
Media Shipping:4115 Edith Blvd . NEAlbuquerque, NM 87107
Atlanta1200 Wilson Way, Suite CSmyrna, GA 30082P 678/309 .0085F 678/309 .7602
Boston89 Maple StreetStoneham, MA 02180P 781/438 .8880F 781/279 .1493
Chicago4000 South Morgan StreetChicago, IL 60609-2581P 773/843 .2000F 773/843 .2078
Media Shipping:Metra / Chicago:4000 S . Morgan StreetChicago, IL 60609
Cleveland12222 Plaza DriveParma, OH 44130P 216/676 .4321F 216/676 .8168
Columbus770 Harrison DriveColumbus, OH 43204-3506P 614/276 .9781F 614/276 .3105
Dallas / Fort Worth3700 E . Randol Mill RoadArlington, TX 76011P 817/640 .4550F 817/649 .0536
Daytona Beach / Melbourne2890 Harper RoadMelbourne, FL 32904P 321/726 .6611F 321/726 .1565
Des Moines3101 SW 61st StreetDes Moines, IA 50321P 515/282 .9661F 515/282 .1551
Detroit (Sales Only)26877 Northwestern Highway #112Southfield, MI 48033P 248/359 .6240F 248/359 .6254
El Paso2305 Sparkman StEl Paso, TX 79903P 915/566 .9380F 915/566 .9409Media Shipping:2331 Sparkman St .El Paso, TX 79903
Fort Smith1100 South D StreetFort Smith, AR 72901-4599P 479/782 .8885F 479/785 .0989
Houston12852 Westheimer RoadHouston, TX 77077P 281/588 .4200F 281/588 .4201
Hudson Valley84 Wilbur AvenueKingston, NY 12401P 845/339 .2000F 845/339 .2091
Indianapolis511 Madison AvenueIndianapolis, IN 46225P 317/634 .1900F 317/631 .4439
Jacksonville11700 Central Parkway Suite 100Jacksonville, Fl 32224P 904/997 .7727F 904/997 .7720
Las Vegas2880-B Meade Avenue Suite 350Las Vegas, NV 89102P 702/238 .7200F 702/382 .7088
Media Shipping:3311 Meade Avenue Suite BLas Vegas, NV 89102P 702/238 .7288F 702/876 .3175
Los AngelesCCO Los Angeles19320 Harborgate WayTorrance, CA 90501P 310/755 .7200F 310/755 .7300
Memphis1600 Century Center ParkwaySuite 104, Building BMemphis, TN 38134P 901/396 .1900F 901/332 .2905
Miami5800 NW 77th CourtMiami, FL 33166P 305/592 .6250F 305/477 .0743
Milwaukee908 Silvernail RoadPewaukee, WI 53072P 262/506 .9000F 262/506 .9039
Media Shipping:Transit(Bus only, not shelters)Milwaukee County Transit SystemAttn: Jeramie Hotz2932 N . 35th StreetMilwaukee, WI 53210
Minneapolis / St. Paul3225 Spring Street N .E .Minneapolis, MN 55413P 612/605 .5100F 612/605 .5150
New Orleans3609 Canal Street, Unit 1New Orleans, LA 70119P 504/486 .8477F 504/486 .8821
CORPORATE HEADQUARTERS2201 East Camelback Road, Suite 500 Phoenix, AZ 85016
P 602/381 .5700 F 602/381 .5782clearchanneloutdoor .com
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Terms & Conditions
special embellishments are quoted based on final creative specifications .
Shipping and Storage ServiceAll shipping charges are paid by the client . The method of shipment is by land carrier unless otherwise specified by the client or necessary due to the late arrival of artwork . Clear Channel Outdoor will dispose of painted vinyl 30-days after the completion of an advertising program . Alternative arrangements must be in the form of written instructions from the client or its agency . Upon request, vinyl will be shipped to any designated location at the expense of the advertiser .
Clear Channel Outdoor will store vinyl for up to one year . Storage fees may apply and vary by market . Clear Channel Outdoor does not assume any liability for damage that might occur to stored vinyl, including but not limited to fire, theft, vandalism or acts of God . Wallscape, Bulletin or Premiere Product© will be charged a fee .
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CLEAR CHANNEL ADSHELSales Offices
New York110 East 42nd Street 18th FloorNew York, NY 10017P 212/972 .0515F 212/818 .0618
CLEAR CHANNEL AIRPORTSSales Offices
Contact your Clear Channel Airports representative for airport shipping information .
Atlanta2028 Powers Ferry RoadSuite 110Atlanta, GA 30339P 800/462 .6989
Boston89 Maple StreetStoneham, MA 02180P 781/213 .3057
Chicago600 West Chicago AvenueSuite 600Chicago, IL 60654P 888/859 .9771
Dallas3700 East Randol MillArlington, TX 76011P 817/640 .4550
Denver4695 S Monaco StreetSuite 302Denver, CO 80237P 303/713 .8589
Detroit26877 Northwestern Hwy . Suite 112Southfield, MI 48033P 248/359 .6240
Ft. Lauderdale600 West Chicago AvenueSuite 600Chicago, IL 60610P 888/859 .9771
Los Angeles19320 Harborgate WayTorrance, CA 90501P 310/755 .7278
Minneapolis1600 Utica Avenue South Suite 400Minneapolis, MN 55416P 952/417 .3164
New York110 East 42nd Street Suite 1511New York, NY 10017P 800/726 .9679
Oakland555 12th Street, Suite 950Oakland, CA 94607P 510/835 .5900
Philadelphia111 Presidential BoulevardBala Cynwyd, PA 19004P 610/784 .3333
Phoenix4686 E . Van BurenSuite 200Phoenix, AZ 85008P 602/685 .1558
San Antonio3714 N . Pan Am ExpresswaySan Antonio, Texas 78219P 866/344 .2697
San Jose1420 Koll CircleSan Jose, CA 95112P 408/451 .7727
Seattle3601 Sixth Avenue SouthSeattle, WA 98134P 206/682 .3833
St. Louis1001 Highlands Plaza Drive West, Suite 100Saint Louis, MO 63110P 314/333 .8190
San Francisco555 12th Street, Suite 950Oakland, CA 94607P 510/835 .5900
Toronto20 Dundas Street WestSuite 1001Toronto, Ontario Canada M5G 2C2P 416/408 .0800
VancouverSuite 2107Box 32332 YVR Domestic TerminalRichmond, BC CanadaV7B 1Y7P 604/274 .0800
CORPORATE HEADQUARTERS 600 West Chicago Avenue, Suite 600 Chicago, IL 60654P 888/859 .9771
CLEAR CHANNEL OUTDOORSales Offices & Outdoor Media Shipping Information
(Vinyl, Paper, etc.) by Division
GLOBALFor all inquires regarding opportunities outside of the US, please contact:
2201 East Camelback Road, Suite 500 Phoenix, AZ 85016602/381 .5700 phone 602/381 .5782 fax
Media Shipping:1836 Iberville St .New Orleans, LA 70112
New York110 East 42nd Street7th Floor New York, NY 10017P 212/812 .0000F 212/812 .0099
Media Shipping:(Vinyls)New York City(the Boroughs of the Bronx, Brooklyn,Queens and Manhattan)Shipping Hours: Between 7AM – 3 PMClear Channel Outdoor440 Exterior StreetBronx, NY 10451P 718/665 .8765
New York City(Grand Central Corridor Backlits)Shipping Hours: 8AM - 3PM110 East 42nd Street7th FloorNew York, NY 10017P: 212/812 .0000
Northern New Jersey(all Shipping)Shipping Hours: Between 7AM – 3PMClear Channel Outdoor34 Florence StreetSouth Hackensack, NJ 07606P 201/487 .6551
New York Suburbs(Westchester, Rockland and Putnam NY; Fairfield CT)(all Shipping)Shipping Hours: Between 7AM – 3PMClear Channel Outdoor35 Bartels PlaceNew Rochelle, NY 10801P 914/632 .8900
Ocala/Gainesville731 SW 37th AvenueOcala, FL 34474P 352/479 .6900F 352/479 .6901
Orlando5333 Old Winter Garden Rd .Orlando, FL 32811P 407/298 .6410F 407/297 .8176
Philadelphia9130 State Rd .Philadelphia, PA 19136P 215/827 .1100F 215/827 .1101
Phoenix4686 E . Van BurenSuite 200Phoenix, AZ 85008P 602/957 .8116F 602/374 .6438
Media Shipping:1825 South Black Canyon HwyPhoenix, AZ 85009
Portland715 N .E . Everett St .Portland, OR 97232P 503/232 .3111F 503/232 .7937
Media Shipping:624 NE EverettPortland, OR 97232P 503/232 .3111Attn: Mike Shaw
Reno4945 Joule StreetReno, NV 89502P 775/856 .0220F 775/856 .7595
Sacramento1107 9th Street, Suite #500Sacramento, CA 95814P 916/492 .1303F 916/492 .1309
Media Shipping:Vinyl/Paper Only2857 Hannah StreetOakland, CA 94608
Transit (Bus only, not Shelters)CIS WrapAttn: Lehi Mavromatis12 Acero CourtSacramento, CA 95835
Salisbury808 N . Salisbury BoulevardSalisbury, MD 21801P 410/543 .2100F 410/546 .4658
San Antonio3714 N . Pan Am ExpresswaySan Antonio, TX 78219P 210/227 .3451F 210/227 .5024
San Diego9660 Granite Ridge DriveSan Diego, CA 92123P 858/292 .2000F 858/522 .5525
Media Shipping:CCO Los Angeles19320 Harborgate WayTorrance, CA 90501
San Francisco555 12th Street, Suite 950Oakland, CA 94607P 510/835 .5900F 510/834 .9410
Media Shipping:2857 Hannah StreetOakland, CA 94608
Seattle3601 6th Avenue SouthSeattle, WA 98134P 206/682-3833F 206/447-0377
Tampa Bay5555 Ulmerton RoadClearwater, FL 33760P 727/571 .2224F 727/571 .1564
Tucson441 East 25th StreetTucson, AZ 85713P 520/622 .6777F 520/882 .6119
Washington, D.C. / Baltimore9590 Lynn Buff Court, #5Laurel, MD 20723P 301/617 .2600F 301/617 .2606
West Palm Beach609 Hunter StreetWest Palm Beach, FL 33405P 561/588 .6277F 561/588 .0281
Media Shipping:(Special Instructions)Ship to Miami Division5800 NW 77th CourtMiami, FL 33166P 305/592 .6250F 305/477 .0743
Wichita3405 N . HydraulicWichita, KS 67219-3899P 316/838 .0871F 316/838 .4108
Wilmington24 Germay DriveWilmington, DE 19804P 302/658 .5520F 302/658 .5306
137136
CORPORATE HEADQUARTERS 2880-B Meade Avenue, Suite 350 Las Vegas, NV 89102P 702/238 .7200
CLEAR CHANNEL TAXI MEDIASales Offices
Atlanta (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Atlanta Taxi Meter2000 Manchester StreetAtlanta, GA 30324P 404/872 .5232
Austin (See Dallas)
BaltimorePlease call for address .P 1/888 .TAXI .TOP
Media Shipping:Clear Channel Taxi Media10755 Tucker StreetBeltsville, MD 20705P 301/931 .7181
Boston/NewportBatterymarch Park IIPinehill Drive, Suite 102Quincy, MA 02169P 617/786 .1200 ext . 10
Media Shipping:Clear Channel Taxi Media140 Shirley StreetBoston, MA 02119P 617/442 .4599
Buffalo (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Liberty/Yellow Cab of Buffalo1524 Kenmore AvenueBuffalo, NY 14216P 716/877 .7111
Chicago (Sales Only)2233 South Wabash Avenue3rd FloorChicago, IL 60616P 312/881 .3119
Media Shipping:Clear Channel Taxi Media2230 South Michigan AvenueSuite 300Chicago, IL 60616P 312/881 .3398
Dallas (Austin/Houston/San Antonio) 3700 E . Randol Mill Rd .Arlington, TX 76011P 817/640 .4550
Media Shipping:Please call for address .P 702/238 .7200
Detroit (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Checker Cab Companyc/o: Clear Channel Taxi Media2128 TrumbullDetroit, MI 48216P 313/963 .5005
Houston (See Dallas)
Kansas City (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Please call for address .P 702/238 .7200
Las Vegas2880-B Meade AvenueSuite 350Las Vegas, NV 89102P 702/238 .7200
Media Shipping:D & F Advertising5210 Procyon AvenueLas Vegas, NV 89118P 702/498-0116
Los Angeles (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Please call for address .P 702/238 .7200
Miami (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Florida Taxi Meter3661 NW 33rd StreetMiami, FL 33142P 305/634 .5215
Memphis (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Please call for address .P 702/238 .7200
New Orleans3609 Canal StreetNew Orleans, LA 70119P 504/486 .8477
Media Shipping:Clear Channel Taxi Media1836 Iberville StreetNew Orleans, LA 70112P 504/234 .6484
New York (Long Island/Newark) 110 East 42nd Street7th FloorNew York, NY 10017P 212/812 .0039
Media Shipping:Clear Channel Taxi Media28-25 Borden AvenueLong Island City, NY 11101P 718/786 .5975
Orlando (Sales Only)P 1-888-TAXI-TOP
Media Shipping:Ace Metro CabAttn: Clear Channel Taxi Media1265 Pine AvenueOrlando, FL 32824 P 407/855 .1171
2809 Lazlo LaneOrlando, FL 32837P 407/466 .4244
Philadelphia400 Franklin Street, Suite 303Braintree, MA 02184P 1-888-TAXI-TOP
Media Shipping:Clear Channel Taxi Media918 Canal StreetPhiladelphia, PA 19123P 302/218-3509
Phoenix (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Please call for address .P 702/238 .7200
Providence (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Please call for address .P 702/238 .7200
San Antonio (See Dallas)
San Diego (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Please call for address .P 702/238 .7200
San Francisco/Oakland555 12th StreetSuite 950Oakland, CA 94607P 510/835 .5900
Media Shipping:Yellow Cab Co-OpAttn: Taxi Tops1200 Mississippi StreetSan Francisco, CA 94107P 415/286 .6777
Seattle/Tacoma3601 6th Avenue SouthSeattle, WA . 98134P 206/264 .9715
Media Shipping:Clear Channel Taxi Media3601 6th Avenue SouthSeattle, WA 98134P 206/7939289
Washington, D.C. (Sales Only)P 1/888 .TAXI .TOP
Media Shipping:Clear Channel Taxi Media10755 Tucker StreetBeltsville MD 20705P 301/931 .7181
CLEAR CHANNEL SPECTACOLORSales Office
Corporate OfficeClear Channel Spectacolor1501 Broadway4th FloorNew York, NY 10036P 212/221 .3100
CLEAR CHANNEL INTERSPACE AIRPORTSSales Office
Contact your Clear Channel Interspace Airports representative for airport shipping information .
CLEAR CHANNEL MALLSSales Office
Corporate OfficeClear Channel Malls110 E . 42nd Street18th FloorNew York, NY 10017P 212/972 .0515
National Media Shipping:Metroclean Express53-01 Vernon Blvd .Long Island City, NY 11101Attn: Receiving Department/MallsP 718/706 .8177
BRANDED CITIESSales Office
Corporate Office3225 Spring Street N .E .Minneapolis, MN 55413P 612/605 .5100F 612/605 .5150
Sales Office1501 Broadway4th FloorNew York, NY 10036P 212/221 .3100F 212/221 .7051
Media Shipping:(The Pier - Atlantic City, NJ)
Otter Creek ImagingStephen W Armstrong209 S 15th Street Millville NJ 08332 USAP 800/637 .9497
Media Shipping:(Westgate - Glendale, AZ)
Clear Channel Branded CitiesAttn: Mike Hart1825 South Black Canyon HwyPhoenix, AZ 85009P 602/307 .5573
Origin Pacific TerminalTrent DriveNelson, 7011 New ZealandP +64 3 546 8110F +64 3 546 8115
Corporate OfficeClear Channel Interspace Airports4635 Crackersport RoadAllentown, PA 18104P 877/422 .8326F 610/395 .4450
139138
Bulletins
Premiere Panels©
ECO•Posters
Poster / Transit Shelter Packages
Junior Posters
Premiere Squares©
Wallscapes
Transit Shelter Displays
Newsracks
2009RATES
BILLBOARDS & STREET FURNITURE
MEDIA PLANNING GUIDE
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
Dallas/Fort Worth - Dallas
3,005 .6 100 30 84,840 .0 $6,800 $204,000
75 23 65,044 .0 $7,300 $167,900
50 15 42,420 .0 $7,800 $117,000
25 8 22,624 .0 $8,400 $67,200
20 6 16,968 .0 $8,400 $50,400
15 5 14,140 .0 $8,400 $42,000
10 3 8,484 .0 $8,400 $25,200
5 2 5,656 .0 $8,400 $16,800
Dallas/Fort Worth - Dallas/Fort Worth
4,398 .8 100 55 123,200 .0 $6,800 $374,000
75 41 91,840 .0 $7,350 $301,350
50 28 62,720 .0 $7,875 $220,500
25 14 31,360 .0 $8,400 $117,600
20 11 24,640 .0 $8,400 $92,400
15 8 17,920 .0 $8,400 $67,200
10 6 13,440 .0 $8,400 $50,400
5 3 6,720 .0 $8,400 $25,200
Dallas/Fort Worth - Fort Worth
1,393 .2 100 21 39,278 .4 $6,800 $142,800
75 16 29,926 .4 $7,300 $116,800
50 11 20,574 .4 $7,880 $86,680
25 5 9,352 .0 $8,400 $42,000
20 4 7,481 .6 $8,400 $33,600
15 3 5,611 .2 $8,400 $25,200
10 2 3,740 .8 $8,400 $16,800
5 1 1,870 .4 $8,400 $8,400
Daytona Beach/Melbourne - Daytona/Volusia-Orl DMA
401 .9 100 19 11,692 .8 $1,400 $26,600
75 15 9,318 .4 $1,500 $22,500
50 10 6,143 .2 $1,600 $16,000
25 5 3,175 .2 $1,700 $8,500
20 4 2,581 .6 $2,200 $8,800
15 4 2,581 .6 $2,200 $8,800
10 3 1,988 .0 $2,500 $7,500
5 2 1,394 .4 $2,500 $5,000
Daytona Beach/Melbourne - Ft Pierce/Vero-W Palm DMA
458 .0 100 20 12,779 .2 $1,400 $28,000
75 15 9,584 .4 $1,500 $22,500
50 10 6,389 .6 $1,600 $16,000
25 5 3,194 .8 $1,700 $8,500
20 4 2,514 .4 $2,200 $8,800
15 3 1,834 .0 $2,200 $6,600
10 3 1,834 .0 $2,200 $6,600
5 2 1,153 .6 $2,200 $4,400
Daytona Beach/Melbourne - Melbourne/Brevard-Orl DMA
420 .3 100 20 12,264 .0 $1,200 $24,000
75 16 9,811 .2 $1,300 $20,800
50 10 6,132 .0 $1,400 $14,000
25 6 3,679 .2 $1,700 $10,200
20 4 2,452 .8 $1,900 $7,600
15 4 2,452 .8 $1,900 $7,600
10 2 1,226 .4 $2,500 $5,000
5 2 1,226 .4 $2,500 $5,000
Daytona Beach/Melbourne - St Augustine/Flagler
268 .0 100 13 7,515 .2 $1,200 $15,600
75 10 5,717 .6 $1,300 $13,000
50 7 4,057 .2 $1,400 $9,800
25 4 2,259 .6 $1,700 $6,800
20 3 1,660 .4 $1,900 $5,700
15 3 1,660 .4 $2,100 $6,300
10 2 1,061 .2 $2,500 $5,000
5 2 1,061 .2 $2,500 $5,000
Des Moines
480 .8 100 20 12,488 .0 $3,200 $64,000
75 15 9,366 .0 $3,300 $49,500
50 10 6,244 .0 $3,400 $34,000
25 5 3,122 .0 $3,600 $18,000
20 4 2,497 .6 $3,800 $15,200
15 3 1,873 .2 $3,800 $11,400
10 2 1,248 .8 $3,800 $7,600
5 1 624 .4 $3,800 $3,800
El Paso
498 .5 100 14 14,112 .0 $3,100 $43,400
75 11 11,088 .0 $3,400 $37,400
50 7 7,056 .0 $3,700 $25,900
25 4 4,032 .0 $4,100 $16,400
20 3 3,024 .0 $4,100 $12,300
15 2 2,016 .0 $4,100 $8,200
10 1 1,008 .0 $4,100 $4,100
5 1 1,008 .0 $4,100 $4,100
Fort Smith - Fort Smith
199 .4 100
Please contact market for specific details, availability and rates .
75
50
25
20 3 1,131 .2 $1,975 $5,925
15 3 1,131 .2 $2,100 $6,300
10 2 722 .4 $2,100 $4,200
5 2 722 .4 $2,100 $4,200
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
BULLETINS
Cleveland - Akron (Bulletins)
649 .7 100 24 18,345 .6 $4,600 $110,400
75 18 13,759 .2 $4,600 $82,800
50 12 9,172 .8 $4,600 $55,200
25 6 4,586 .4 $4,600 $27,600
20 5 3,822 .0 $4,700 $23,500
15 4 3,057 .6 $4,700 $18,800
10 2 1,528 .8 $4,800 $9,600
5 1 764 .4 $4,800 $4,800
Cleveland - Canton (Bulletins)
284 .6 100 15 8,526 .0 $3,200 $48,000
75 11 6,252 .4 $3,200 $35,200
50 8 4,547 .2 $3,200 $25,600
25 4 2,273 .6 $3,200 $12,800
20 3 1,705 .2 $3,400 $10,200
15 2 1,136 .8 $3,400 $6,800
10 2 1,136 .8 $3,400 $6,800
5 1 568 .4 $3,700 $3,700
Cleveland - Cleveland (Bulletins)
1,444 .3 100 35 41,552 .0 $8,000 $280,000
75 26 30,867 .2 $8,000 $208,000
50 18 21,369 .6 $8,000 $144,000
25 9 10,684 .8 $8,000 $72,000
20 7 8,310 .4 $8,200 $57,400
15 5 5,936 .0 $8,200 $41,000
10 4 4,748 .8 $8,400 $33,600
5 2 2,374 .4 $8,400 $16,800
Columbus
903 .6 100 40 25,200 .0 $2,575 $103,000
75 30 18,900 .0 $2,735 $82,050
50 20 12,600 .0 $2,895 $57,900
25 10 6,300 .0 $3,057 $30,570
20 8 5,040 .0 $3,220 $25,760
15 6 3,780 .0 $3,220 $19,320
10 4 2,520 .0 $3,220 $12,880
5 2 1,260 .0 $3,220 $6,440
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
Albuquerque*
470 .1 100 5 12,796 .0 $3,600 $18,000
75 4 10,236 .8 $3,600 $14,400
50 3 7,677 .6 $3,600 $10,800
25 1 2,559 .2 $3,600 $3,600
20 1 2,559 .2 $3,600 $3,600
15 1 2,559 .2 $3,600 $3,600
10 1 2,559 .2 $3,600 $3,600
5 1 2,559 .2 $3,600 $3,600
Atlanta
3,184 .9 100 53 88,298 .0 $2,950 $156,350
75 40 66,640 .0 $3,050 $122,000
50 27 44,982 .0 $3,150 $85,050
25 13 21,658 .0 $3,300 $42,900
20 11 18,326 .0 $3,400 $37,400
15 8 13,328 .0 $3,500 $28,000
10 5 8,330 .0 $3,700 $18,500
5 3 4,998 .0 $3,700 $11,100
Boston
4,326 .9 100 79 120,775 .2 $12,180 $962,220
75 59 90,199 .2 $12,940 $763,460
50 40 61,152 .0 $12,940 $517,600
25 20 30,576 .0 $14,465 $289,300
20 16 24,460 .8 $14,465 $231,440
15 12 18,345 .6 $14,465 $173,580
10 8 12,230 .4 $14,465 $115,720
5 4 6,115 .2 $15,225 $60,900
Chicago
6,254 .2 100 134 175,593 .6 $6,000 $804,000
75 101 132,350 .4 $6,500 $656,500
50 67 87,796 .8 $6,800 $455,600
25 34 44,553 .6 $7,000 $238,000
20 27 35,380 .8 $7,300 $197,100
15 20 26,208 .0 $7,500 $150,000
10 13 17,035 .2 $7,700 $100,100
5 7 9,172 .8 $8,000 $56,000
143142
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
3,155 .3 100 45 90,468 .0 $4,000 $180,000
75 34 68,353 .6 $4,400 $149,600
50 23 46,239 .2 $5,000 $115,000
25 11 22,114 .4 $5,800 $63,800
20 9 18,093 .6 $5,800 $52,200
15 7 14,072 .8 $5,800 $40,600
10 5 10,052 .0 $5,900 $29,500
5 2 4,020 .8 $5,900 $11,800
Milwaukee
1,464 .0 100 32 41,126 .4 $3,200 $102,400
75 24 30,844 .8 $3,400 $81,600
50 16 20,563 .2 $4,000 $64,000
25 8 10,281 .6 $5,000 $40,000
20 6 7,711 .2 $5,100 $30,600
15 5 6,426 .0 $5,200 $26,000
10 3 3,855 .6 $5,720 $17,160
5 2 2,570 .4 $6,100 $12,200
Minneapolis/St Paul - Minneapolis/St Paul
2,308 .9 100 42 64,562 .4 $5,500 $231,000
75 32 49,190 .4 $5,500 $176,000
50 21 32,281 .2 $5,500 $115,500
25 11 16,909 .2 $5,500 $60,500
20 8 12,297 .6 $5,900 $47,200
15 6 9,223 .2 $5,900 $35,400
10 4 6,148 .8 $5,900 $23,600
5 2 3,074 .4 $9,600 $19,200
Minneapolis/St Paul - Rochester
101 .7 100 6 2,990 .4 $1,500 $9,000
75 5 2,492 .0 $1,500 $7,500
50 3 1,495 .2 $1,500 $4,500
25 2 996 .8 $1,500 $3,000
20 1 498 .4 $1,500 $1,500
15 1 498 .4 $1,500 $1,500
10 1 498 .4 $1,500 $1,500
5 1 498 .4 $1,500 $1,500
New York - Hudson Valley/Catskill Mtns
257 .0 100Please contact market for specific
details, availability and rates .75
50
25 5 1,570 .8 $5,515 $27,575
20 4 1,223 .6 $5,775 $23,100
15 3 876 .4 $6,065 $18,195
10 2 529 .2 $6,615 $13,230
5 2 529 .2 $6,615 $13,230
New York - New York
11,363 .5 100 180 327,992 .0 $19,120 $3,441,600
75 135 245,630 .0 $19,120 $2,581,200
50 91 165,292 .4 $19,120 $1,739,920
25 45 82,362 .0 $19,205 $864,225
20 36 65,598 .4 $19,320 $695,520
15 27 48,834 .8 $19,435 $524,745
10 19 34,095 .6 $19,550 $371,450
5 9 16,763 .6 $19,670 $177,030
New York - New York City
6,339 .8 100 105 179,180 .4 $25,990 $2,728,950
75 79 134,576 .4 $26,025 $2,055,975
50 53 89,972 .4 $26,050 $1,380,650
25 26 44,604 .0 $26,085 $678,210
20 21 35,630 .0 $26,110 $548,310
15 15 25,891 .6 $26,140 $392,100
10 11 18,712 .4 $26,165 $287,815
5 6 9,738 .4 $26,200 $157,200
New York - New York Suburbs
772 .3 100 17 21,344 .4 $13,590 $231,030
75 13 16,114 .0 $13,620 $177,060
50 9 10,883 .6 $13,645 $122,805
25 5 5,653 .2 $13,675 $68,375
20 4 4,345 .6 $13,705 $54,820
15 3 3,038 .0 $13,760 $41,280
10 3 3,038 .0 $13,760 $41,280
5 2 1,730 .4 $13,790 $27,580
New York - Northern New Jersey
3,911 .3 100 56 114,268 .0 $8,665 $485,240
75 43 86,979 .2 $9,010 $387,430
50 28 57,134 .0 $9,490 $265,720
25 15 29,845 .2 $10,605 $159,075
20 11 22,792 .0 $10,815 $118,965
15 9 18,295 .2 $11,225 $101,025
10 6 11,550 .0 $11,435 $68,610
5 4 7,053 .2 $11,780 $47,120
Ocala/Gainesville - Gainesville
192 .3 100 8 5,622 .4 $2,640 $21,120
75 6 4,216 .8 $2,805 $16,830
50 4 2,811 .2 $2,970 $11,880
25 2 1,405 .6 $3,135 $6,270
20 2 1,405 .6 $3,135 $6,270
15 1 702 .8 $3,300 $3,300
10 1 702 .8 $3,300 $3,300
5 1 702 .8 $3,300 $3,300
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
Fort Smith - Muskogee
52 .9 100 5 1,528 .8 $775 $3,875
75 4 1,276 .8 $825 $3,300
50 3 890 .4 $900 $2,700
25 2 638 .4 $1,000 $2,000
20 2 638 .4 $1,000 $2,000
15 2 638 .4 $1,000 $2,000
10 2 638 .4 $1,000 $2,000
5 2 638 .4 $1,000 $2,000
Fort Smith - Northwest AR Metro
297 .8 100 Please contact market for specific details, availability and rates .75
50 10 3,864 .0 $1,865 $18,650
25 6 2,318 .4 $2,175 $13,050
20 4 1,545 .6 $2,175 $8,700
15 4 1,545 .6 $2,400 $9,600
10 2 772 .8 $2,400 $4,800
5 2 772 .8 $2,400 $4,800
Houston
4,003 .3 100 40 110,992 .0 $4,500 $180,000
75 30 83,244 .0 $5,000 $150,000
50 20 55,496 .0 $5,200 $104,000
25 10 27,748 .0 $5,500 $55,000
20 8 22,198 .4 $6,100 $48,800
15 6 16,648 .8 $6,100 $36,600
10 4 11,099 .2 $6,100 $24,400
5 2 5,549 .6 $6,100 $12,200
Indianapolis
1,202 .1 100 34 35,509 .6 $5,800 $197,200
75 26 27,154 .4 $5,900 $153,400
50 17 17,754 .8 $6,125 $104,125
25 9 9,399 .6 $6,400 $57,600
20 7 7,310 .8 $6,400 $44,800
15 5 5,222 .0 $6,400 $32,000
10 3 3,133 .2 $6,400 $19,200
5 2 2,088 .8 $6,400 $12,800
Jacksonville
834 .5 100 21 23,755 .2 $3,970 $83,370
75 16 18,099 .2 $4,300 $68,800
50 11 12,443 .2 $4,535 $49,885
25 5 5,656 .0 $4,830 $24,150
20 4 4,524 .8 $4,830 $19,320
15 3 3,393 .6 $4,830 $14,490
10 2 2,262 .4 $4,830 $9,660
5 1 1,131 .2 $4,830 $4,830
Las Vegas
1,393 .9 100 27 38,253 .6 $2,750 $74,250
75 20 28,336 .0 $2,970 $59,400
50 14 19,835 .2 $3,190 $44,660
25 7 9,917 .6 $3,300 $23,100
20 5 7,084 .0 $3,520 $17,600
15 4 5,667 .2 $3,520 $14,080
10 3 4,250 .4 $3,520 $10,560
5 1 1,416 .8 $3,520 $3,520
Los Angeles
12,802 .0 100 253 355,616 .8 $6,525 $1,650,825
75 190 267,064 .0 $6,525 $1,239,750
50 127 178,511 .2 $7,150 $908,050
25 63 88,552 .8 $7,575 $477,225
20 51 71,685 .6 $7,575 $386,325
15 38 53,412 .8 $7,775 $295,450
10 25 35,140 .0 $8,400 $210,000
5 13 18,272 .8 $8,725 $113,425
Memphis
930 .8 100 29 27,608 .0 $2,640 $76,560
75 22 20,944 .0 $2,900 $63,800
50 15 14,280 .0 $3,230 $48,450
25 7 6,664 .0 $3,550 $24,850
20 6 5,712 .0 $3,865 $23,190
15 4 3,808 .0 $3,865 $15,460
10 3 2,856 .0 $3,865 $11,595
5 1 952 .0 $3,865 $3,865
Miami/Ft. Lauderdale - Ft . Lauderdale
1,346 .5 100 16 39,827 .2 $4,000 $64,000
75 12 29,870 .4 $4,400 $52,800
50 8 19,913 .6 $5,000 $40,000
25 4 9,956 .8 $5,800 $23,200
20 3 7,467 .6 $5,800 $17,400
15 2 4,978 .4 $5,900 $11,800
10 2 4,978 .4 $5,900 $11,800
5 1 2,489 .2 $6,000 $6,000
Miami/Ft. Lauderdale - Miami
1,808 .8 100 29 50,912 .4 $4,000 $116,000
75 22 38,623 .2 $4,400 $96,800
50 15 26,334 .0 $5,000 $75,000
25 7 12,289 .2 $5,800 $40,600
20 6 10,533 .6 $5,800 $34,800
15 4 7,022 .4 $5,800 $23,200
10 3 5,266 .8 $5,800 $17,400
5 1 1,755 .6 $6,000 $6,000
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
145144
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
San Antonio
1,526 .1 100 19 44,688 .0 $3,600 $68,400
75 14 32,928 .0 $3,800 $53,200
50 10 23,520 .0 $4,000 $40,000
25 5 11,760 .0 $4,250 $21,250
20 4 9,408 .0 $4,250 $17,000
15 3 7,056 .0 $4,400 $13,200
10 2 4,704 .0 $4,400 $8,800
5 1 2,352 .0 $4,400 $4,400
San Diego
2,218 .2 100 32 62,361 .6 $8,200 $262,400
75 24 46,771 .2 $8,200 $196,800
50 16 31,180 .8 $8,725 $139,600
25 8 15,590 .4 $9,150 $73,200
20 6 11,692 .8 $9,150 $54,900
15 5 9,744 .0 $9,350 $46,750
10 3 5,846 .4 $9,450 $28,350
5 2 3,897 .6 $10,300 $20,600
San Francisco Bay Area
4,901 .0 100 82 137,300 .8 $6,000 $492,000
75 62 103,812 .8 $6,400 $396,800
50 41 68,650 .4 $6,600 $270,600
25 21 35,162 .4 $6,900 $144,900
20 16 26,790 .4 $7,100 $113,600
15 12 20,092 .8 $7,350 $88,200
10 8 13,395 .2 $7,600 $60,800
5 4 6,697 .6 $7,800 $31,200
Seattle - Seattle
2,111 .3 100 68 62,260 .8 $12,000 $816,000
75 51 46,695 .6 $12,000 $612,000
50 34 31,130 .4 $12,000 $408,000
25 17 15,565 .2 $12,000 $204,000
20 14 12,818 .4 $12,000 $168,000
15 10 9,156 .0 $12,000 $120,000
10 7 6,409 .2 $12,000 $84,000
5 3 2,746 .8 $12,000 $36,000
Seattle - Seattle Metroplex
2,853 .8 100 100 82,320 .0 $12,000 $1,200,000
75 75 61,740 .0 $12,000 $900,000
50 50 41,160 .0 $12,000 $600,000
25 25 20,580 .0 $12,000 $300,000
20 20 16,464 .0 $12,000 $240,000
15 15 12,348 .0 $12,000 $180,000
10 10 8,232 .0 $12,000 $120,000
5 5 4,116 .0 $12,000 $60,000
Seattle - Tacoma
742 .5 100 37 20,790 .0 $12,000 $444,000
75 28 15,635 .2 $12,000 $336,000
50 19 10,693 .2 $12,000 $228,000
25 10 5,538 .4 $12,000 $120,000
20 7 3,962 .0 $12,000 $84,000
15 6 3,365 .6 $12,000 $72,000
10 4 2,172 .8 $12,000 $48,000
5 3 1,576 .4 $12,000 $36,000
Tampa Bay - Pinellas
741 .6 100 15 21,042 .0 $3,300 $49,500
75 11 15,430 .8 $3,400 $37,400
50 8 11,222 .4 $3,500 $28,000
25 4 5,611 .2 $3,600 $14,400
20 3 4,208 .4 $3,760 $11,280
15 2 2,805 .6 $3,960 $7,920
10 2 2,805 .6 $3,960 $7,920
5 1 1,402 .8 $3,960 $3,960
Tampa Bay - Tampa
885 .7 100 17 25,370 .8 $3,500 $59,500
75 13 19,401 .2 $3,600 $46,800
50 9 13,431 .6 $3,750 $33,750
25 4 5,969 .6 $3,747 $14,988
20 3 4,477 .2 $4,151 $12,453
15 3 4,477 .2 $4,151 $12,453
10 2 2,984 .8 $4,151 $8,302
5 1 1,492 .4 $4,300 $4,300
Tampa Bay - Tampa Bay
1,627 .3 100 32 46,412 .8 $2,960 $94,720
75 24 34,809 .6 $3,228 $77,472
50 16 23,206 .4 $3,278 $52,448
25 8 11,603 .2 $3,450 $27,600
20 6 8,702 .4 $3,600 $21,600
15 5 7,252 .0 $3,600 $18,000
10 3 4,351 .2 $3,600 $10,800
5 2 2,900 .8 $3,600 $7,200
Tucson
732 .6 100 27 21,168 .0 $3,500 $94,500
75 20 15,680 .0 $3,600 $72,000
50 14 10,976 .0 $3,700 $51,800
25 7 5,488 .0 $3,800 $26,600
20 5 3,920 .0 $4,100 $20,500
15 4 3,136 .0 $4,300 $17,200
10 3 2,352 .0 $4,400 $13,200
5 1 784 .0 $4,500 $4,500
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
Ocala/Gainesville - Ocala
261 .7 100 11 7,268 .8 $2,190 $24,090
75 8 5,286 .4 $2,330 $18,640
50 6 3,964 .8 $2,465 $14,790
25 3 1,982 .4 $2,600 $7,800
20 2 1,321 .6 $2,740 $5,480
15 2 1,321 .6 $2,740 $5,480
10 1 660 .8 $2,740 $2,740
5 1 660 .8 $2,740 $2,740
Orlando
1,304 .1 100 34 37,128 .0 $3,800 $129,200
75 26 28,392 .0 $4,000 $104,000
50 17 18,564 .0 $4,275 $72,675
25 9 9,828 .0 $4,500 $40,500
20 7 7,644 .0 $4,800 $33,600
15 5 5,460 .0 $4,800 $24,000
10 3 3,276 .0 $4,800 $14,400
5 2 2,184 .0 $5,500 $11,000
Philadelphia* - Delaware
509 .6 100 9 14,716 .8 $6,000 $54,000
75 7 11,446 .4 $6,700 $46,900
50 5 8,176 .0 $7,075 $35,375
25 2 3,270 .4 $7,250 $14,500
20 2 3,270 .4 $7,250 $14,500
15 1 1,635 .2 $7,800 $7,800
10 1 1,635 .2 $7,800 $7,800
5 1 1,635 .2 $7,800 $7,800
Philadelphia* - NJ 5 County
925 .7 100 24 26,409 .6 $6,050 $145,200
75 18 19,807 .2 $6,550 $117,900
50 12 13,204 .8 $7,150 $85,800
25 6 6,602 .4 $7,325 $43,950
20 5 5,502 .0 $7,890 $39,450
15 4 4,401 .6 $7,890 $31,560
10 2 2,200 .8 $7,890 $15,780
5 1 1,100 .4 $7,890 $7,890
Philadelphia* - PA 5 County
2,926 .9 100 48 91,123 .2 $6,250 $300,000
75 36 68,342 .4 $6,825 $245,700
50 24 45,561 .6 $7,425 $178,200
25 12 22,780 .8 $7,600 $91,200
20 10 18,984 .0 $8,200 $82,000
15 7 13,288 .8 $8,200 $57,400
10 5 9,492 .0 $8,200 $41,000
5 2 3,796 .8 $8,200 $16,400
Philadelphia* - Philadelphia DMA
4,565 .0 100 84 135,710 .4 $6,120 $514,080
75 63 101,782 .8 $6,650 $418,950
50 42 67,855 .2 $7,225 $303,450
25 21 33,927 .6 $7,380 $154,980
20 17 27,465 .2 $7,950 $135,150
15 13 21,002 .8 $7,950 $103,350
10 8 12,924 .8 $7,950 $63,600
5 4 6,462 .4 $7,950 $31,800
Phoenix
2,863 .3 100 68 80,348 .8 $5,500 $374,000
75 51 60,261 .6 $5,750 $293,250
50 34 40,174 .4 $6,000 $204,000
25 17 20,087 .2 $6,250 $106,250
20 14 16,542 .4 $6,500 $91,000
15 10 11,816 .0 $6,500 $65,000
10 7 8,271 .2 $6,500 $45,500
5 3 3,544 .8 $6,500 $19,500
Portland - Portland Metro
1,209 .6 100 28 32,144 .0 $7,000 $196,000
75 21 24,108 .0 $7,500 $157,500
50 14 16,072 .0 $8,000 $112,000
25 7 8,036 .0 $8,500 $59,500
20 6 6,888 .0 $9,000 $54,000
15 4 4,592 .0 $9,000 $36,000
10 3 3,444 .0 $9,500 $28,500
5 1 1,148 .0 $10,500 $10,500
Reno - Reno Metro
307 .0 100 16 8,332 .8 $3,786 $60,576
75 12 6,249 .6 $3,913 $46,956
50 8 4,166 .4 $3,997 $31,976
25 4 2,083 .2 $4,081 $16,324
20 3 1,562 .4 $4,207 $12,621
15 2 1,041 .6 $4,207 $8,414
10 2 1,041 .6 $4,207 $8,414
5 1 520 .8 $4,207 $4,207
Sacramento
1,404 .7 100 n/a n/a n/a n/a
75 18 27,316 .8 $9,800 $176,400
50 12 18,211 .2 $10,500 $126,000
25 6 9,105 .6 $11,000 $66,000
20 5 7,588 .0 $11,500 $57,500
15 4 6,070 .4 $12,500 $50,000
10 2 3,035 .2 $16,000 $32,000
5 1 1,517 .6 $17,500 $17,500
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
147146
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Premiere Panel© Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
PREMIERE PANELS©
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Albuquerque*
470 .1 100 13 16 29 13,067 .6 $585 $16,965
75 10 12 22 9,872 .8 $610 $13,420
50 7 8 15 6,678 .0 $660 $9,900
25 3 4 7 3,194 .8 $695 $4,865
Atlanta
3,104 .5 100 36 174 210 86,016 .0 $345 $72,450
75 27 131 158 64,736 .0 $380 $60,040
50 18 87 105 43,008 .0 $420 $44,100
25 9 44 53 21,728 .0 $475 $25,175
Boston
4,326 .9 100 60 288 348 120,960 .0 $3,650 $1,270,200
75 45 216 261 90,720 .0 $3,650 $952,650
50 30 144 174 60,480 .0 $3,650 $635,100
25 15 72 87 30,240 .0 $3,650 $317,550
Chicago
6,254 .2 100 58 326 384 176,265 .6 $2,620 $1,006,080
75 44 245 289 132,599 .6 $2,900 $838,100
50 29 163 192 88,132 .8 $3,135 $601,920
25 15 82 97 44,466 .8 $3,590 $348,230
Cleveland - Cleveland DMA (Posters)
2,378 .6 100 41 187 228 66,665 .2 $1,200 $273,600
75 31 140 171 49,977 .2 $1,300 $222,300
50 21 94 115 33,597 .2 $1,500 $172,500
25 10 47 57 16,688 .0 $2,000 $114,000
Columbus
1,280 .9 100 28 66 94 36,047 .2 $1,803 $169,482
75 21 50 71 27,258 .0 $1,905 $135,255
50 14 33 47 18,023 .6 $2,008 $94,376
25 7 17 24 9,234 .4 $2,111 $50,664
Dallas/Fort Worth - Dallas
2,978 .0 100 21 160 181 84,280 .0 $1,325 $239,825
75 16 120 136 63,280 .0 $1,435 $195,160
50 11 80 91 42,280 .0 $1,545 $140,595
25 5 40 45 21,000 .0 $1,820 $81,900
Dallas/Fort Worth - Dallas/Fort Worth
4,450 .6 100 30 265 295 127,722 .0 $1,325 $390,875
75 23 199 222 96,065 .2 $1,435 $318,570
50 15 133 148 64,083 .6 $1,545 $228,660
25 8 66 74 31,981 .6 $1,820 $134,680
Dallas/Fort Worth - Fort Worth
1,472 .6 100 8 92 100 41,574 .4 $1,325 $132,500
75 6 69 75 31,180 .8 $1,435 $107,625
50 4 46 50 20,787 .2 $1,545 $77,250
25 2 23 25 10,393 .6 $1,820 $45,500
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Bulletin Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
Washington DC/Baltimore - Baltimore
2,042 .3 100 51 57,666 .0 $5,400 $275,400
75 39 44,016 .0 $5,600 $218,400
50 26 29,190 .0 $5,800 $150,800
25 13 14,826 .0 $6,200 $80,600
20 10 11,298 .0 $6,600 $66,000
15 8 8,946 .0 $6,800 $54,400
10 6 6,594 .0 $7,100 $42,600
5 3 3,066 .0 $7,500 $22,500
Washington DC/Baltimore - Washington DC
4,395 .9 100 149 124,345 .2 $6,600 $983,400
75 112 93,609 .6 $6,700 $750,400
50 75 62,344 .8 $6,850 $513,750
25 38 31,609 .2 $7,650 $290,700
20 30 25,149 .6 $7,700 $231,000
15 23 19,034 .4 $8,000 $184,000
10 15 12,574 .8 $8,600 $129,000
5 8 6,459 .6 $9,200 $73,600
Washington DC/Baltimore - Washington DC/Baltimore
5,857 .5 100 158 165,362 .4 $5,700 $900,600
75 119 124,552 .4 $6,300 $749,700
50 79 82,681 .2 $6,400 $505,600
25 40 41,871 .2 $6,665 $266,600
20 32 33,381 .6 $6,600 $211,200
15 24 25,180 .4 $6,900 $165,600
10 16 16,690 .8 $7,300 $116,800
5 9 9,262 .4 $7,600 $68,400
West Palm Beach
1,004 .0 100 20 29,456 .0 $3,500 $70,000
75 15 22,092 .0 $4,200 $63,000
50 10 14,728 .0 $4,800 $48,000
25 5 7,364 .0 $5,500 $27,500
20 4 5,891 .2 $5,500 $22,000
15 3 4,418 .4 $5,500 $16,500
10 2 2,945 .6 $5,600 $11,200
5 1 1,472 .8 $5,700 $5,700
Wichita
340 .3 100 12 9,777 .6 $1,850 $22,200
75 9 7,333 .2 $2,000 $18,000
50 6 4,888 .8 $2,100 $12,600
25 3 2,444 .4 $2,275 $6,825
20 2 1,629 .6 $2,275 $4,550
15 2 1,629 .6 $2,275 $4,550
10 1 814 .8 $2,385 $2,385
5 1 814 .8 $2,385 $2,385
149148
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Premiere Panel© Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Los Angeles
12,802 .0 100 0 529 529 355,488 .0 $4,425 $2,340,825
75 0 397 397 266,784 .0 $4,425 $1,756,725
50 0 265 265 178,080 .0 $4,625 $1,225,625
25 0 132 132 88,704 .0 $4,625 $610,500
Memphis
926 .4 100 16 50 66 27,540 .8 $875 $57,750
75 12 38 50 20,888 .0 $900 $45,000
50 8 25 33 13,770 .4 $935 $30,855
25 4 13 17 7,117 .6 $965 $16,405
Miami/Ft. Lauderdale - Ft . Lauderdale
1,346 .5 100 12 45 57 37,976 .4 $900 $51,300
75 9 34 43 28,663 .6 $1,000 $43,000
50 6 23 29 19,350 .8 $1,100 $31,900
25 3 11 14 9,312 .8 $1,200 $16,800
Miami/Ft. Lauderdale - Miami
1,808 .8 100 12 73 85 51,777 .6 $900 $76,500
75 9 55 64 38,992 .8 $1,000 $64,000
50 6 37 43 26,208 .0 $1,100 $47,300
25 3 18 21 12,784 .8 $1,200 $25,200
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
3,155 .3 100 24 118 142 88,788 .0 $900 $127,800
75 18 89 107 66,922 .8 $1,000 $107,000
50 12 59 71 44,394 .0 $1,100 $78,100
25 6 30 36 22,528 .8 $1,200 $43,200
Milwaukee
1,540 .4 100 22 92 114 42,509 .6 $800 $91,200
75 17 69 86 32,093 .6 $1,000 $86,000
50 11 46 57 21,484 .4 $1,200 $68,400
25 6 23 29 10,609 .2 $1,300 $37,700
Minneapolis/St Paul
2,308 .9 100
Please contact market for specific details, availability and rates .75
50
25
Ocala/Gainesville - Gainesville
192 .3 100 8 8 16 5,510 .4 $745 $11,920
75 6 6 12 4,132 .8 $790 $9,480
50 4 4 8 2,755 .2 $830 $6,640
25 2 2 4 1,377 .6 $875 $3,500
Ocala/Gainesville - Ocala
261 .7 100 8 9 17 7,338 .8 $510 $8,670
75 6 7 13 5,636 .4 $540 $7,020
50 4 5 9 3,934 .0 $570 $5,130
25 2 2 4 1,702 .4 $600 $2,400
Orlando
1,304 .1 100 16 40 56 38,774 .4 $830 $46,480
75 12 30 42 29,080 .8 $875 $36,750
50 8 20 28 19,387 .2 $945 $26,460
25 4 10 14 9,693 .6 $995 $13,930
* Market may be subject to sales tax; please contact your representative for details.
Daytona Beach/Melbourne - Ft Pierce/Vero-W Palm DMA
427 .6 100 9 24 33 11,869 .2 $490 $16,170
75 7 18 25 8,985 .2 $500 $12,500
50 5 12 17 6,101 .2 $525 $8,925
25 2 6 8 2,884 .0 $550 $4,400
Des Moines
480 .8 100 13 30 43 13,381 .2 $1,600 $68,800
75 10 23 33 10,262 .0 $1,600 $52,800
50 7 15 22 6,736 .8 $1,600 $35,200
25 3 8 11 3,525 .2 $1,600 $17,600
El Paso
498 .5 100 10 20 30 14,000 .0 $685 $20,550
75 8 15 23 10,500 .0 $730 $16,790
50 5 10 15 7,000 .0 $780 $11,700
25 3 5 8 3,500 .0 $830 $6,640
Fort Smith - Fort Smith
199 .4 100 10 10 20 5,852 .0 $650 $13,000
75 8 8 16 4,681 .6 $695 $11,120
50 5 5 10 2,926 .0 $735 $7,350
25 3 3 6 1,755 .6 $770 $4,620
Fort Smith - Muskogee
52 .9 100 2 3 5 1,559 .6 $505 $2,525
75 2 2 4 1,170 .4 $550 $2,200
50 1 2 3 974 .4 $565 $1,695
25 1 1 2 585 .2 $615 $1,230
Fort Smith - Northwest AR Metro
297 .8 100 12 11 23 8,374 .8 $876 $20,148
75 9 8 17 6,148 .8 $884 $15,028
50 6 6 12 4,452 .0 $928 $11,136
25 3 3 6 2,226 .0 $956 $5,736
Houston
4,003 .3 100Please contact market for specific details, availability and rates .
75
50 28 113 141 56,084 .0 $1,890 $266,490
25 14 57 71 28,252 .0 $1,995 $141,645
Indianapolis
1,202 .1 100
Please contact market for specific details, availability and rates .75
50
25 7 12 19 8,526 .0 $2,400 $45,600
Jacksonville
834 .5 100 6 9 15 26,006 .4 $1,390 $20,850
75 5 7 12 20,650 .0 $1,475 $17,700
50 3 5 8 14,025 .2 $1,560 $12,480
25 2 2 4 6,624 .8 $1,650 $6,600
Las Vegas
1,393 .9 100 9 40 49 37,912 .0 $711 $34,839
75 7 30 37 28,532 .0 $860 $31,820
50 5 20 25 19,152 .0 $882 $22,050
25 2 10 12 9,380 .0 $900 $10,800
2009 All Divisions Space Only Premiere Panel© Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
151150
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Premiere Panel© Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Seattle - Tacoma
742 .5 100 4 47 51 20,664 .0 $3,500 $178,500
75 3 35 38 15,394 .4 $3,500 $133,000
50 2 24 26 10,539 .2 $3,500 $91,000
25 1 12 13 5,269 .6 $3,500 $45,500
Tampa Bay - Pasco
374 .6 100 1 17 18 10,295 .6 $830 $14,940
75 1 13 14 7,966 .0 $870 $12,180
50 1 9 10 5,636 .4 $920 $9,200
25 1 4 5 2,724 .4 $965 $4,825
Tampa Bay - Pinellas
741 .6 100 2 29 31 21,252 .0 $830 $25,730
75 2 22 24 16,352 .0 $870 $20,880
50 1 15 16 10,976 .0 $920 $14,720
25 1 7 8 5,376 .0 $965 $7,720
Tampa Bay - Tampa
885 .7 100 4 40 44 25,312 .0 $830 $36,520
75 3 30 33 18,984 .0 $870 $28,710
50 2 20 22 12,656 .0 $920 $20,240
25 1 10 11 6,328 .0 $965 $10,615
Tampa Bay - Tampa Bay
2,568 .6 100 10 108 118 71,988 .0 $745 $87,910
75 8 81 89 54,188 .4 $785 $69,865
50 5 54 59 35,994 .0 $830 $48,970
25 3 27 30 18,194 .4 $870 $26,100
Tucson
732 .6 100 19 19 38 21,120 .4 $1,425 $54,150
75 14 14 28 15,562 .4 $1,570 $43,960
50 10 10 20 11,116 .0 $1,750 $35,000
25 5 5 10 5,558 .0 $1,900 $19,000
Washington DC/Baltimore - Baltimore
2,042 .3 100
Please contact market for specific details, availability and rates .75
50
25
Washington DC/Baltimore - Washington DC
4,347 .1 100
Please contact market for specific details, availability and rates .75
50
25
Washington DC/Baltimore - Washington DC/Baltimore
5,808 .7 100
Please contact market for specific details, availability and rates .75
50
25
West Palm Beach
1,004 .0 100 19 34 53 28,123 .2 $900 $47,700
75 14 26 40 21,268 .8 $1,000 $40,000
50 10 17 27 14,285 .6 $1,100 $29,700
25 5 9 14 7,431 .2 $1,200 $16,800
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Premiere Panel© Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
Philadelphia* - Philadelphia DMA
4,528 .5 100
Please contact market for specific details, availability and rates .75
50
25
Portland - Portland Metro
1,209 .6 100 2 62 64 34,064 .8 $1,200 $76,800
75 2 47 49 25,916 .8 $1,500 $73,500
50 1 31 32 17,032 .4 $1,800 $57,600
25 1 16 17 8,884 .4 $2,500 $42,500
Reno - Reno Metro
307 .0 100 4 17 21 8,260 .0 $837 $17,577
75 3 13 16 6,302 .8 $896 $14,336
50 2 9 11 4,345 .6 $924 $10,164
25 1 4 5 1,957 .2 $983 $4,915
Sacramento
1,404 .7 100 n/a n/a n/a n/a n/a n/a75 n/a n/a n/a n/a n/a n/a50 10 24 34 20,176 .8 $2,800 $95,200
25 5 13 18 10,656 .8 $3,500 $63,000
Salisbury - Salisbury/Ocean City
557 .9 100 19 21 40 16,086 .0 $625 $25,000
75 14 16 30 12,124 .0 $636 $19,080
50 10 11 21 8,439 .2 $663 $13,923
25 5 5 10 3,962 .0 $700 $7,000
San Antonio
1,527 .0 100 23 67 90 43,615 .6 $1,000 $90,000
75 17 50 67 32,480 .0 $1,000 $67,000
50 12 34 46 22,271 .2 $1,100 $50,600
25 6 17 23 11,135 .6 $1,200 $27,600
San Diego
2,218 .2 100 0 110 110 60,676 .0 $4,425 $486,750
75 0 83 83 45,782 .8 $4,425 $367,275
50 0 55 55 30,338 .0 $4,620 $254,100
25 0 28 28 15,444 .8 $4,620 $129,360
San Francisco Bay Area
4,901 .0 100 0 278 278 138,555 .2 $2,000 $556,000
75 0 209 209 104,165 .6 $2,000 $418,000
50 0 139 139 69,277 .6 $2,000 $278,000
25 0 70 70 34,888 .0 $2,000 $140,000
Seattle - Seattle
2,111 .3 100 9 103 112 61,230 .4 $3,500 $392,000
75 7 77 84 45,864 .0 $3,500 $294,000
50 5 52 57 31,063 .2 $3,500 $199,500
25 2 26 28 15,366 .4 $3,500 $98,000
Seattle - Seattle Metroplex
2,853 .8 100 13 151 164 80,326 .4 $3,500 $574,000
75 10 113 123 60,200 .0 $3,500 $430,500
50 7 76 83 40,577 .6 $3,500 $290,500
25 3 38 41 20,126 .4 $3,500 $143,500
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
153152
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS / ECO•POSTERS
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Albuquerque*
470 .1 100 13 16 29 13,067 .6 $510 $14,790
75 10 12 22 9,872 .8 $535 $11,770
50 7 8 15 6,678 .0 $585 $8,775
25 3 4 7 3,194 .8 $620 $4,340
Atlanta
3,104 .5 100 36 174 210 86,016 .0 $345 $72,450
75 27 131 158 64,736 .0 $380 $60,040
50 18 87 105 43,008 .0 $420 $44,100
25 9 44 53 21,728 .0 $475 $25,175
Boston
4,326 .9 100 60 288 348 120,960 .0 $750 $261,000
75 45 216 261 90,720 .0 $775 $202,275
50 30 144 174 60,480 .0 $800 $139,200
25 15 72 87 30,240 .0 $825 $71,775
Chicago
6,254 .2 100 58 326 384 176,265 .6 $750 $288,000
75 44 245 289 132,599 .6 $800 $231,200
50 29 163 192 88,132 .8 $825 $158,400
25 15 82 97 44,466 .8 $850 $82,450
Cleveland - Cleveland DMA (Posters)
2,378 .6 100 41 187 228 66,665 .2 $710 $161,880
75 31 140 171 49,977 .2 $720 $123,120
50 21 94 115 33,597 .2 $740 $85,100
25 10 47 57 16,688 .0 $770 $43,890
Columbus - Chillicothe
57 .1 100 3 2 5 1,559 .6 $584 $2,920
75 2 2 4 1,349 .6 $584 $2,336
50 2 1 3 884 .8 $615 $1,845
25 1 1 2 674 .8 $615 $1,230
Columbus - Columbus
1,280 .9 100 28 66 94 36,047 .2 $765 $71,910
75 21 50 71 27,258 .0 $808 $57,368
50 14 33 47 18,023 .6 $854 $40,138
25 7 17 24 9,234 .4 $911 $21,864
Columbus - Springfield
166 .1 100 9 11 20 4,788 .0 $568 $11,360
75 7 8 15 3,556 .0 $584 $8,760
50 5 6 11 2,626 .4 $599 $6,589
25 2 3 5 1,232 .0 $615 $3,075
Dallas/Fort Worth - Dallas
2,978 .0 100 21 160 181 84,280 .0 $655 $118,555
75 16 120 136 63,280 .0 $680 $92,480
50 11 80 91 42,280 .0 $675 $61,425
25 5 40 45 21,000 .0 $700 $31,500
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Premiere Panel© Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
Wichita
340 .3 100 20 12 32 9,587 .2 $475 $15,200
75 15 9 24 7,190 .4 $525 $12,600
50 10 6 16 4,793 .6 $575 $9,200
25 5 3 8 2,396 .8 $650 $5,200
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
155154
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Jacksonville
834 .5 100 8 32 40 25,020 .8 $855 $34,200
75 6 24 30 18,765 .6 $905 $27,150
50 4 16 20 12,510 .4 $955 $19,100
25 2 8 10 6,255 .2 $1,005 $10,050
Las Vegas
1,393 .9 100 10 41 51 38,071 .6 $540 $27,540
75 8 31 39 28,960 .4 $612 $23,868
50 5 21 26 19,451 .6 $630 $16,380
25 3 10 13 9,508 .8 $680 $8,840
Los Angeles
12,802 .0 100 21 508 529 356,378 .4 $620 $327,980
75 16 381 397 267,360 .8 $620 $246,140
50 11 254 265 178,343 .2 $645 $170,925
25 5 127 132 89,017 .6 $725 $95,700
Memphis
926 .4 100 16 50 66 27,540 .8 $690 $45,540
75 12 38 50 20,888 .0 $720 $36,000
50 8 25 33 13,770 .4 $750 $24,750
25 4 13 17 7,117 .6 $820 $13,940
Miami/Ft. Lauderdale - Ft . Lauderdale
1,346 .5 100 12 45 57 37,976 .4 $800 $45,600
75 9 34 43 28,663 .6 $800 $34,400
50 6 23 29 19,350 .8 $850 $24,650
25 3 11 14 9,312 .8 $850 $11,900
Miami/Ft. Lauderdale - Miami
1,808 .8 100 12 73 85 51,777 .6 $800 $68,000
75 9 55 64 38,992 .8 $800 $51,200
50 6 37 43 26,208 .0 $850 $36,550
25 3 18 21 12,784 .8 $850 $17,850
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
3,155 .3 100 24 118 142 88,788 .0 $800 $113,600
75 18 89 107 66,922 .8 $800 $85,600
50 12 59 71 44,394 .0 $850 $60,350
25 6 30 36 22,528 .8 $850 $30,600
Milwaukee
1,540 .4 100 22 92 114 43,097 .6 $600 $68,400
75 17 69 86 32,412 .8 $650 $55,900
50 11 46 57 21,548 .8 $675 $38,475
25 6 23 29 10,864 .0 $700 $20,300
Minneapolis/St Paul
2,308 .9 100 50 100 150 66,080 .0 $740 $111,000
75 38 75 113 49,767 .2 $790 $89,270
50 25 50 75 33,040 .0 $840 $63,000
25 13 25 38 16,727 .2 $890 $33,820
New York - Hudson Valley/Catskill Mtns
266 .7 100 21 18 39 7,618 .8 $825 $32,175
75 16 14 30 5,874 .4 $850 $25,500
50 11 9 20 3,886 .4 $880 $17,600
25 5 5 10 1,988 .0 $910 $9,100
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Dallas/Fort Worth - Dallas/Fort Worth
4,450 .6 100 30 265 295 127,722 .0 $600 $177,000
75 23 199 222 96,065 .2 $625 $138,750
50 15 133 148 64,083 .6 $650 $96,200
25 8 66 74 31,981 .6 $675 $49,950
Dallas/Fort Worth - Fort Worth
1,472 .6 100 8 90 98 40,779 .2 $655 $64,190
75 6 68 74 30,783 .2 $680 $50,320
50 4 45 49 20,389 .6 $710 $34,790
25 2 23 25 10,393 .6 $735 $18,375
Daytona Beach/Melbourne - Ft Pierce/Vero-W Palm DMA
427 .6 100 9 24 33 11,869 .2 $485 $16,005
75 7 18 25 8,985 .2 $500 $12,500
50 5 12 17 6,101 .2 $525 $8,925
25 2 6 8 2,884 .0 $550 $4,400
Des Moines
480 .8 100 11 31 42 13,602 .4 $730 $30,660
75 8 23 31 10,077 .2 $750 $23,250
50 6 16 22 7,050 .4 $825 $18,150
25 3 8 11 3,525 .2 $825 $9,075
El Paso
498 .5 100 21 22 43 14,022 .4 $590 $25,370
75 16 17 33 10,774 .4 $630 $20,790
50 11 11 22 7,145 .6 $650 $14,300
25 5 6 11 3,628 .8 $665 $7,315
Fort Smith - Fort Smith
199 .4 100 10 10 20 5,852 .0 $450 $9,000
75 8 8 16 4,681 .6 $460 $7,360
50 5 5 10 2,926 .0 $470 $4,700
25 3 3 6 1,755 .6 $530 $3,180
Fort Smith - Muskogee
52 .9 100 2 3 5 1,559 .6 $500 $2,500
75 2 2 4 1,170 .4 $510 $2,040
50 1 2 3 974 .4 $520 $1,560
25 1 1 2 585 .2 $550 $1,100
Fort Smith - Northwest AR Metro
297 .8 100 12 11 23 8,374 .8 $700 $16,100
75 9 8 17 6,148 .8 $735 $12,495
50 6 6 12 4,452 .0 $740 $8,880
25 3 3 6 2,226 .0 $815 $4,890
Houston
4,003 .3 100 56 226 282 112,168 .0 $588 $165,816
75 42 170 212 84,336 .0 $627 $132,924
50 28 113 141 56,084 .0 $667 $94,047
25 14 57 71 28,252 .0 $708 $50,268
Indianapolis
1,202 .1 100 29 58 87 34,997 .2 $950 $82,650
75 22 44 66 26,549 .6 $950 $62,700
50 15 29 44 17,634 .4 $950 $41,800
25 7 15 22 8,915 .2 $950 $20,900
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
157156
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Reno - Reno Metro
307 .0 100 7 16 23 8,526 .0 $784 $18,032
75 5 12 17 6,336 .4 $790 $13,430
50 4 8 12 4,379 .2 $807 $9,684
25 2 4 6 2,189 .6 $834 $5,004
Sacramento
1,404 .7 100 18 50 68 40,532 .8 $1,025 $69,700
75 14 38 52 30,968 .0 $1,025 $53,300
50 9 25 34 20,266 .4 $1,075 $36,550
25 5 13 18 10,701 .6 $1,175 $21,150
Salisbury - Salisbury/Ocean City
557 .9 100 21 19 40 15,610 .0 $625 $25,000
75 16 14 30 11,648 .0 $636 $19,080
50 11 10 21 8,201 .2 $663 $13,923
25 5 5 10 3,962 .0 $700 $7,000
San Antonio
1,527 .0 100 23 70 93 42,789 .6 $675 $62,775
75 17 53 70 32,230 .8 $675 $47,250
50 12 35 47 21,596 .4 $710 $33,370
25 6 18 24 11,037 .6 $740 $17,760
San Diego
2,218 .2 100 11 99 110 60,891 .6 $755 $83,050
75 8 74 82 45,460 .8 $755 $61,910
50 6 50 56 30,861 .6 $780 $43,680
25 3 25 28 15,430 .8 $865 $24,220
San Francisco Bay Area
4,901 .0 100 25 265 290 138,516 .0 $725 $210,250
75 19 199 218 104,076 .0 $775 $168,950
50 13 133 146 69,636 .0 $825 $120,450
25 6 66 72 34,440 .0 $875 $63,000
Seattle - Bellingham
233 .5 100 2 9 11 6,666 .8 $1,150 $12,650
75 2 7 9 5,328 .4 $1,150 $10,350
50 1 5 6 3,668 .0 $1,150 $6,900
25 1 2 3 1,660 .4 $1,150 $3,450
Seattle - Seattle
2,111 .3 100 9 103 112 61,230 .4 $1,150 $128,800
75 7 77 84 45,864 .0 $1,150 $96,600
50 5 52 57 31,063 .2 $1,150 $65,550
25 2 26 28 15,366 .4 $1,150 $32,200
Seattle - Seattle Metroplex
2,853 .8 100 13 151 164 80,326 .4 $1,150 $188,600
75 10 113 123 60,200 .0 $1,150 $141,450
50 7 76 83 40,577 .6 $1,150 $95,450
25 3 38 41 20,126 .4 $1,150 $47,150
Seattle - Tacoma
742 .5 100 4 47 51 20,664 .0 $1,150 $58,650
75 3 35 38 15,394 .4 $1,150 $43,700
50 2 24 26 10,539 .2 $1,150 $29,900
25 1 12 13 5,269 .6 $1,150 $14,950
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
New York - New York Suburbs
1,059 .6 100 70 60 130 30,828 .0 $1,175 $152,750
75 53 45 98 23,217 .6 $1,240 $121,520
50 35 30 65 15,414 .0 $1,300 $84,500
25 18 15 33 7,803 .6 $1,360 $44,880
Ocala/Gainesville - Gainesville
192 .3 100 8 8 16 5,510 .4 $745 $11,920
75 6 6 12 4,132 .8 $790 $9,480
50 4 4 8 2,755 .2 $830 $6,640
25 2 2 4 1,377 .6 $875 $3,500
Ocala/Gainesville - Ocala
261 .7 100 8 9 17 7,361 .2 $510 $8,670
75 6 7 13 5,653 .2 $540 $7,020
50 4 5 9 3,945 .2 $570 $5,130
25 2 2 4 1,708 .0 $600 $2,400
Orlando
1,304 .1 100 20 36 56 38,281 .6 $830 $46,480
75 15 27 42 28,711 .2 $875 $36,750
50 10 18 28 19,140 .8 $945 $26,460
25 5 9 14 9,570 .4 $995 $13,930
Philadelphia* - Delaware
509 .6 100 11 17 28 14,459 .2 $675 $18,900
75 8 13 21 10,906 .0 $710 $14,910
50 6 9 15 7,719 .6 $764 $11,460
25 3 4 7 3,553 .2 $815 $5,705
Philadelphia* - NJ 5 County
1,092 .1 100Please contact market for specific details, availability and rates .
75
50 43 21 64 15,878 .8 $930 $59,520
25 21 10 31 7,655 .2 $985 $30,535
Philadelphia* - PA 5 County
2,926 .9 100 95 155 250 87,878 .0 $830 $207,500
75 71 116 187 65,744 .0 $850 $158,950
50 48 78 126 44,268 .0 $890 $112,140
25 24 39 63 22,134 .0 $910 $57,330
Philadelphia* - Philadelphia DMA
4,528 .5 100 160 216 376 128,822 .4 $735 $276,360
75 120 162 282 96,616 .8 $780 $219,960
50 80 108 188 64,411 .2 $800 $150,400
25 40 54 94 32,205 .6 $830 $78,020
Portland - Portland Metro
1,209 .6 100 2 61 63 33,087 .6 $800 $50,400
75 2 46 48 25,065 .6 $850 $40,800
50 1 31 32 16,811 .2 $900 $28,800
25 1 15 16 8,254 .4 $950 $15,200
Portland - Salem
283 .6 100 5 9 14 7,842 .8 $850 $11,900
75 4 7 11 6,168 .4 $900 $9,900
50 3 5 8 4,494 .0 $1,000 $8,000
25 1 2 3 1,674 .4 $1,200 $3,600
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
159158
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Poster & Transit Shelter Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS / ECO•POSTERS & TRANSIT SHELTERS
18+ Pop (000)
GRP Impress Level
# of Transit
# of Posters
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Los Angeles
12,802 .0 100 308 307 615 353,010 .0 $565 $347,475
75 231 230 461 264,614 .0 $565 $260,465
50 154 154 308 176,792 .0 $590 $181,720
25 77 77 154 88,396 .0 $675 $103,950
Memphis
661 .8 100 16 23 39 18,541 .6 $675 $26,325
75 12 17 29 13,804 .0 $700 $20,300
50 8 12 20 9,475 .2 $735 $14,700
25 4 6 10 4,737 .6 $800 $8,000
Miami/Ft. Lauderdale - Ft . Lauderdale
1,346 .5 100 23 37 60 38,785 .6 $740 $44,400
75 17 28 45 29,100 .4 $740 $33,300
50 12 19 31 20,034 .0 $740 $22,940
25 6 9 15 9,685 .2 $740 $11,100
Miami/Ft. Lauderdale - Miami
1,808 .8 100 30 58 88 51,956 .8 $740 $65,120
75 23 44 67 39,550 .0 $740 $49,580
50 15 29 44 25,978 .4 $740 $32,560
25 8 15 23 13,571 .6 $740 $17,020
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
3,155 .3 100 53 95 148 90,333 .6 $740 $109,520
75 40 71 111 67,740 .4 $740 $82,140
50 27 48 75 45,771 .6 $740 $55,500
25 13 24 37 22,593 .2 $740 $27,380
Milwaukee
1,540 .4 100 18 98 116 42,812 .0 $550 $63,800
75 14 74 88 32,452 .0 $600 $52,800
50 9 49 58 21,406 .0 $650 $37,700
25 5 25 30 11,046 .0 $700 $21,000
Philadelphia* - Philadelphia DMA
5,085 .1 100 152 252 404 155,288 .0 $725 $292,900
75 114 189 303 116,466 .0 $750 $227,250
50 76 126 202 77,644 .0 $780 $157,560
25 38 63 101 38,822 .0 $800 $80,800
Tampa Bay - Pinellas
741 .6 100 4 26 30 20,927 .2 $690 $20,700
75 3 20 23 16,044 .0 $725 $16,675
50 2 13 15 10,463 .6 $765 $11,475
25 1 7 8 5,580 .4 $805 $6,440
Washington DC/Baltimore - Washington DC
3,509 .7 100 157 70 227 98,915 .6 $1,450 $329,150
75 118 53 171 74,524 .8 $1,550 $265,050
50 79 35 114 49,669 .2 $1,650 $188,100
25 39 18 57 24,855 .6 $1,750 $99,750
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Posters / ECO•Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Tampa Bay - Pasco
374 .6 100 1 17 18 10,659 .6 $546 $9,828
75 1 13 14 8,262 .8 $620 $8,680
50 1 9 10 5,866 .0 $604 $6,040
25 1 4 5 2,870 .0 $633 $3,165
Tampa Bay - Pinellas
741 .6 100 2 28 30 20,921 .6 $690 $20,700
75 2 21 23 15,943 .2 $725 $16,675
50 1 14 15 10,460 .8 $765 $11,475
25 1 7 8 5,482 .4 $805 $6,440
Tampa Bay - Tampa
885 .7 100 3 41 44 25,552 .8 $690 $30,360
75 2 31 33 19,222 .0 $725 $23,925
50 2 21 23 13,258 .0 $765 $17,595
25 1 10 11 6,330 .8 $805 $8,855
Tampa Bay - Tampa Bay
2,568 .6 100 10 108 118 73,068 .8 $620 $73,160
75 8 81 89 55,022 .8 $655 $58,295
50 5 54 59 36,534 .4 $690 $40,710
25 3 27 30 18,488 .4 $725 $21,750
Tucson
732 .6 100 22 21 43 21,504 .0 $845 $36,335
75 17 16 33 16,464 .0 $865 $28,545
50 11 11 22 11,088 .0 $880 $19,360
25 6 5 11 5,376 .0 $920 $10,120
Washington DC/Baltimore - Baltimore
2,042 .3 100 38 115 153 57,775 .2 $720 $110,160
75 29 86 115 43,341 .2 $800 $92,000
50 19 58 77 29,100 .4 $850 $65,450
25 10 29 39 14,666 .4 $900 $35,100
Washington DC/Baltimore - Washington DC
4,347 .1 100 128 148 276 122,796 .8 $1,500 $414,000
75 96 111 207 92,097 .6 $1,550 $320,850
50 64 74 138 61,398 .4 $1,600 $220,800
25 32 37 69 30,699 .2 $1,650 $113,850
Washington DC/Baltimore - Washington DC/Baltimore
5,808 .7 100 134 280 414 163,811 .2 $1,050 $434,700
75 101 210 311 122,992 .8 $1,100 $342,100
50 67 140 207 81,905 .6 $1,200 $248,400
25 34 70 104 41,087 .2 $1,400 $145,600
West Palm Beach
1,004 .0 100 19 34 53 28,123 .2 $800 $42,400
75 14 26 40 21,268 .8 $800 $32,000
50 10 17 27 14,285 .6 $850 $22,950
25 5 9 14 7,431 .2 $850 $11,900
Wichita
340 .3 100 9 12 21 9,760 .8 $450 $9,450
75 7 9 16 7,375 .2 $475 $7,600
50 5 6 11 4,989 .6 $500 $5,500
25 2 3 5 2,385 .6 $550 $2,750
161160
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Junior Poster Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Miami/Ft. Lauderdale - Miami
289 .1 100 22 0 22 8,254 .4 $210 $4,620
75 17 0 17 6,378 .4 $210 $3,570
50 11 0 11 4,127 .2 $210 $2,310
25 6 0 6 2,251 .2 $210 $1,260
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
458 .1 100 34 0 34 12,852 .0 $210 $7,140
75 26 0 26 9,828 .0 $210 $5,460
50 17 0 17 6,426 .0 $210 $3,570
25 9 0 9 3,402 .0 $210 $1,890
Milwaukee
705 .5 100 98 0 98 19,756 .8 $150 $14,700
75 74 0 74 14,918 .4 $165 $12,210
50 49 0 49 9,878 .4 $175 $8,575
25 25 0 25 5,040 .0 $180 $4,500
New York - Hudson Valley/Catskill Mtns
177 .1 100
Please contact market for specific details, availability and rates .75
50
25 5 1 6 1,330 .0 $195 $1,170
Salisbury - Salisbury/Ocean City
71 .1 100 7 0 7 1,940 .4 $195 $1,365
75 5 0 5 1,386 .0 $205 $1,025
50 4 0 4 1,108 .8 $215 $860
25 2 0 2 554 .4 $226 $452
San Antonio
1,231 .7 100 167 0 167 35,537 .6 $200 $33,400
75 125 0 125 26,600 .0 $210 $26,250
50 84 0 84 17,875 .2 $220 $18,480
25 42 0 42 8,937 .6 $230 $9,660
San Francisco Bay Area
2,531 .1 100 295 0 295 71,036 .0 $165 $48,675
75 221 0 221 53,216 .8 $165 $36,465
50 148 0 148 35,638 .4 $185 $27,380
25 74 0 74 17,819 .2 $210 $15,540
Seattle - Seattle Metroplex
2,853 .8 100
Please contact market for specific details, availability and rates .75
50
25 85 1 86 20,171 .2 $250 $21,500
Seattle - Tacoma
742 .5 100 88 0 88 20,697 .6 $250 $22,000
75 66 0 66 15,523 .2 $250 $16,500
50 44 0 44 10,348 .8 $250 $11,000
25 22 0 22 5,174 .4 $250 $5,500
Tucson
732 .6 100 74 0 74 21,756 .0 $160 $11,840
75 56 0 56 16,464 .0 $165 $9,240
50 37 0 37 10,878 .0 $180 $6,660
25 19 0 19 5,586 .0 $215 $4,085
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Junior Posters Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
JUNIOR POSTERS
Boston
978 .0 100
Please contact market for specific details, availability and rates .75
50
25 30 0 30 6,636 .0 $200 $6,000
Chicago
6,254 .2 100 719 0 719 175,148 .4 $135 $97,065
75 539 0 539 131,300 .4 $140 $75,460
50 360 0 360 87,696 .0 $150 $54,000
25 180 0 180 43,848 .0 $160 $28,800
Dallas/Fort Worth - Dallas
2,692 .7 100 390 0 390 75,348 .0 $206 $80,340
75 293 0 293 56,607 .6 $232 $67,976
50 195 0 195 37,674 .0 $258 $50,310
25 98 0 98 18,933 .6 $283 $27,734
Dallas/Fort Worth - Dallas/Fort Worth
3,937 .1 100 590 0 590 110,684 .0 $206 $121,540
75 443 0 443 83,106 .8 $232 $102,776
50 295 0 295 55,342 .0 $258 $76,110
25 148 0 148 27,764 .8 $283 $41,884
Dallas/Fort Worth - Fort Worth
1,244 .4 100
Please contact market for specific details, availability and rates .75
50
25 66 0 66 8,685 .6 $283 $18,678
El Paso
498 .5 100 65 0 65 14,089 .6 $165 $11,220
75 49 0 49 10,567 .2 $170 $8,670
50 33 0 33 7,044 .8 $175 $5,950
25 16 0 16 3,522 .4 $200 $3,400
Houston
1,470 .6 100
Please contact market for specific details, availability and rates .75
50
25
Indianapolis
150 .9 100 28 0 28 4,468 .8 $310 $8,680
75 21 0 21 3,351 .6 $310 $6,510
50 14 0 14 2,234 .4 $325 $4,550
25 7 0 7 1,117 .2 $325 $2,275
Miami/Ft. Lauderdale - Ft . Lauderdale
169 .0 100 12 0 12 4,704 .0 $210 $2,520
75 9 0 9 3,528 .0 $210 $1,890
50 6 0 6 2,352 .0 $210 $1,260
25 3 0 3 1,176 .0 $210 $630
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
163162
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Transit Shelter Display Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Backlit only programs are available at a premium .
TRANSIT SHELTER DISPLAYS
Los Angeles - Los Angeles
10,117 .5 100 58 478 536 274,069 .6 $680 $364,480
75 44 359 403 205,998 .8 $680 $274,040
50 29 239 268 137,034 .8 $740 $198,320
25 15 120 135 68,964 .0 $805 $108,675
Los Angeles - Orange County
2,202 .2 100 12 99 111 61,420 .8 $755 $83,805
75 9 74 83 45,922 .8 $755 $62,665
50 6 50 56 30,996 .0 $820 $45,920
25 3 25 28 15,498 .0 $890 $24,920
Memphis
661 .8 100 0 34 34 19,420 .8 $625 $21,250
75 0 26 26 14,851 .2 $655 $17,030
50 0 17 17 9,710 .4 $700 $11,900
25 0 9 9 5,140 .8 $765 $6,885
Miami/Ft. Lauderdale - Ft . Lauderdale
652 .8 100 6 24 30 18,564 .0 $600 $18,000
75 5 18 23 14,215 .6 $600 $13,800
50 3 12 15 9,282 .0 $600 $9,000
25 2 6 8 4,933 .6 $600 $4,800
Miami/Ft. Lauderdale - Miami
528 .9 100 13 14 27 15,111 .6 $600 $16,200
75 10 11 21 11,768 .4 $600 $12,600
50 7 7 14 7,800 .8 $600 $8,400
25 3 4 7 3,967 .6 $600 $4,200
Miami/Ft. Lauderdale - Miami Beach
82 .2 100 23 25 48 30,604 .0 $1,100 $52,800
75 17 19 36 22,976 .8 $1,150 $41,400
50 12 13 25 15,937 .6 $1,200 $30,000
25 6 6 12 7,627 .2 $1,250 $15,000
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
1,181 .7 100 19 38 57 33,622 .4 $600 $34,200
75 14 29 43 25,401 .6 $600 $25,800
50 10 19 29 17,068 .8 $600 $17,400
25 5 10 15 8,848 .0 $600 $9,000
Miami/Ft. Lauderdale - The Florida Keys
57 .0 100 0 10 10 7,952 .0 $600 $6,000
75 0 8 8 6,361 .6 $600 $4,800
50 0 5 5 3,976 .0 $600 $3,000
25 0 3 3 2,385 .6 $600 $1,800
Milwaukee
984 .7 100 80 0 80 27,552 .0 $450 $36,000
75 60 0 60 20,664 .0 $475 $28,500
50 40 0 40 13,776 .0 $500 $20,000
25 20 0 20 6,888 .0 $550 $11,000
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Junior Poster Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Washington DC/Baltimore - Baltimore
487 .1 100
Please contact market for specific details, availability and rates .75
50
25 23 0 23 3,413 .2 $400 $9,200
Washington DC/Baltimore - Washington DC
1,095 .1 100
Please contact market for specific details, availability and rates .75
50
25 27 0 27 7,635 .6 $400 $10,800
Washington DC/Baltimore - Washington DC/Baltimore
1,582 .2 100
Please contact market for specific details, availability and rates .75
50
25 48 0 48 10,617 .6 $400 $19,200
Wichita
340 .3 100 48 0 48 9,542 .4 $100 $4,800
75 36 0 36 7,156 .8 $110 $3,960
50 24 0 24 4,771 .2 $125 $3,000
25 12 0 12 2,385 .6 $135 $1,620
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
165164
2008 All Divisions Space Only San Francisco Newsrack Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
SAN FRANCISCO NEWSRACKS
San Francisco
Full Network 120 $1,150 $138,000
Half Network 60 $1,250 $75,000
Quarter Network 30 $1,350 $40,500
Single Unit 1 $1,350 $1,350
Domination Network available, please contact your representative for details .
Network Size# of Faces
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Transit Shelter Displays Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Backlit only programs are available at a premium .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
New York - New York Suburbs
718 .1 100 2 50 52 20,406 .4 $980 $50,960
75 2 38 40 15,601 .6 $1,010 $40,400
50 1 25 26 10,203 .2 $1,050 $27,300
25 1 13 14 5,398 .4 $1,080 $15,120
Philadelphia* - Atlantic/Cape May
202 .9 100 4 12 16 6,193 .6 $585 $9,360
75 3 9 12 4,645 .2 $605 $7,260
50 2 6 8 3,096 .8 $645 $5,160
25 1 3 4 1,548 .4 $665 $2,660
Philadelphia* - Philadelphia DMA
3,235 .6 100 40 198 238 99,696 .8 $725 $172,550
75 30 149 179 74,992 .4 $750 $134,250
50 20 99 119 49,848 .4 $780 $92,820
25 10 50 60 25,144 .0 $800 $48,000
Sacramento - See page 168 for network rate information .
San Francisco - San Francisco / East Bay / San Jose See page 168 for network rate information
Tampa Bay - Pinellas
741 .6 100 0 30 30 20,916 .0 $592 $17,760
75 0 23 23 16,035 .6 $621 $14,283
50 0 15 15 10,458 .0 $655 $9,825
25 0 8 8 5,577 .6 $690 $5,520
Washington DC/Baltimore - Washington DC
3,509 .7 100 145 103 248 99,607 .2 $1,250 $310,000
75 109 77 186 74,676 .0 $1,300 $241,800
50 73 52 125 50,215 .2 $1,350 $168,750
25 36 26 62 24,931 .2 $1,450 $89,900
167166
2009 Transit Shelters - Network Rates (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
NetworkShowing
LevelTotal # of Faces
4-Week Rate /
Face
Total 4-Week
Rate
San Francisco Bay Area - San Francisco Bay Area (continued_ )
Prime Network Full 264 $900 $237,600
Half 132 $1,000 $132,000
Quarter 66 $1,100 $72,600
Unit 1 $1,100 $1,100
San Francisco Bay Area - San Jose/Silicon Valley
African American Network Full 16 $650 $10,400
Half 8 $700 $5,600
Quarter 4 $750 $3,000
Unit 1 $750 $750
Asian Network Full 48 $650 $31,200
Half 24 $700 $16,800
Quarter 12 $750 $9,000
Unit 1 $750 $750
General Market Network Full 100 $600 $60,000
Half 50 $700 $35,000
Quarter 25 $800 $20,000
Unit 1 $800 $800
Hispanic Network Full 40 $650 $26,000
Half 20 $700 $14,000
Quarter 10 $750 $7,500
Unit 1 $750 $750
Prime Network Full 48 $700 $33,600
Half 24 $800 $19,200
Quarter 12 $900 $10,800
Unit 1 $900 $900
* Approximately 40% of faces in City Prime zone(s)
2009 All Divisions Space Only Transit Shelter Network Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
TRANSIT SHELTERS Network Rates
Sacramento
African American Network Full 20 $700 $14,000
Half 10 $750 $7,500
Quarter 5 $800 $4,000
Unit 1 $850 $850
Asian Network Full 16 $700 $11,200
Half 8 $750 $6,000
Quarter 4 $800 $3,200
Unit 1 $850 $850
General Market Network Full 120 $550 $66,000
Half 60 $600 $36,000
Quarter 30 $650 $19,500
Unit 1 $700 $700
Hispanic Network Full 20 $700 $14,000
Half 10 $750 $7,500
Quarter 5 $800 $4,000
Unit 1 $800 $800
San Francisco Bay Area - Oakland/East Bay
African American Network Full 96 $600 $57,600
Half 48 $650 $31,200
Quarter 24 $700 $16,800
Asian Network Full 48 $600 $28,800
Half 24 $650 $15,600
Quarter 12 $700 $8,400
Unit 1 $700 $700
General Market Network Full 280 $500 $140,000
Half 140 $600 $84,000
Quarter 70 $700 $49,000
Unit 1 $700 $700
Hispanic Network Full 48 $600 $28,800
Half 24 $650 $15,600
Quarter 12 $750 $9,000
Unit 1 $750 $750
Prime Network Full 96 $600 $57,600
Half 48 $700 $33,600
Quarter 24 $800 $19,200
Unit 1 $800 $800
NetworkShowing
LevelTotal # of Faces
4-Week Rate /
Face
Total 4-Week
Rate
San Francisco Bay Area - San Francisco
African American Network Full 24 $800 $19,200
Half 12 $850 $10,200
Quarter 6 $875 $5,250
Unit 1 $875 $875
Asian Network Full 40 $800 $32,000
Half 20 $850 $17,000
Quarter 10 $875 $8,750
Unit 1 $875 $875
General Market Network Full 180 $875 $157,500
Half 90 $925 $83,250
Quarter 45 $975 $43,875
Unit 1 $975 $975
Hispanic Network Full 32 $800 $25,600
Half 16 $850 $13,600
Quarter 8 $875 $7,000
Unit 1 $875 $875
Prime Network Full 120 $1,750 $210,000
Half 60 $1,800 $108,000
Quarter 30 $1,875 $56,250
Unit 1 $1,875 $1,875
San Francisco Bay Area - San Francisco Bay Area
African American Network Full 136 $650 $88,400
Half 68 $700 $47,600
Quarter 34 $750 $25,500
Unit 1 $750 $750
Asian Network Full 136 $650 $88,400
Half 68 $700 $47,600
Quarter 34 $750 $25,500
Unit 1 $750 $750
General Market Network Full 560 $700 $392,000
Half 280 $750 $210,000
Quarter 140 $800 $112,000
Unit 1 $800 $800
Hispanic Network Full 120 $650 $78,000
Half 60 $700 $42,000
Quarter 30 $750 $22,500
Unit 1 $750 $750
NetworkShowing
LevelTotal # of Faces
4-Week Rate /
Face
Total 4-Week
Rate
169168
2009 All Divisions Space Only Bus/Transit Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability . All advertising
subject to approval by Clear Channel Outdoor and local transit authorities .
BUS / TRANSIT
Daytona Beach/Melbourne - Daytona/Volusia-Orl DMAFull Wrap n/a n/a n/a n/a 10 $3,500 1 $5,000
Full Side n/a n/a n/a n/a 10 $1,400 1 $2,800
King Kong n/a n/a n/a n/a 10 $950 1 $2,000
Full Back n/a n/a 20 $600 10 $650 1 $1,000
King 40 $250 20 $300 10 $350 1 $600
Interior Transit Card 40 $50 n/a n/a n/a n/a 1 n/a
Daytona Beach/Melbourne - Melbourne/Brevard-Orl DMA
Full Wrap n/a n/a n/a n/a 10 $2,500 1 $5,000
Full Side n/a n/a n/a n/a 10 $1,200 1 $2,800
King Kong n/a n/a n/a n/a 10 $1,000 1 $2,000
Full Back n/a n/a 20 $600 10 $650 1 $1,000
King 40 $250 20 $275 10 $300 1 $600
Interior Transit Card 40 $50 n/a n/a n/a n/a 1 n/a
Fort Smith - Northwest AR Metro
Full Back 8 $500 4 $600 2 $650 1 $750
Full Side Wrap 8 $600 4 $700 2 $700 1 $800
Full Wrap 8 $1,500 4 $1,750 2 $2,000 1 $2,250
Half Back 8 $400 4 $450 2 $550 1 $650
Half Side Wrap 8 $500 4 $600 2 $700 1 $750
Houston
Trolley 12 $205 6 $308 3 $367 n/a n/a
Indianapolis
Full Wrap n/a n/a n/a n/a n/a n/a 1 $4,500
Interior Transit Card 260 $30 130 $35 65 $40 n/a n/a
King 130 $360 65 $400 33 $420 n/a n/a
King Kong n/a n/a n/a n/a n/a n/a 1 $1,800
Queen n/a n/a n/a n/a 33 $290 n/a n/a
Taillight Display 130 $280 65 $320 33 $340 n/a n/a
Milwaukee
Full Back n/a n/a n/a n/a n/a n/a 1 $750
Full Wrap n/a n/a n/a n/a n/a n/a 1 $2,000
Half Back n/a n/a n/a n/a n/a n/a 1 $550
Headlight Display 220 $30 110 $40 55 $50 1 $75
Interior Transit Card 220 $20 110 $30 55 $35 1 $50
King 220 $350 110 $400 55 $450 1 $500
King Kong n/a n/a n/a n/a n/a n/a 1 $1,000
Super King n/a n/a n/a n/a n/a n/a 1 $750
Taillight Display 220 $250 110 $300 55 $350 1 $400
Market / Display TypeFull #
of FacesFull 4-Week
Rate per FaceHalf #
of FacesHalf 4-Week
Rate per Face Quarter #
of Faces
Quarter 4-Week
Rate per FaceSingle # of Faces
Single 4-Week
Rate per Face
Bus / Transit / Trolley
Mobile Billboards
Boston Transit Stations
Chicago Metra - Commuter Rail
Milwaukee Amtrak
Taxi Media
2009RATES
BUS / TRANSIT & TAXI MEDIA
MEDIA PLANNING GUIDE
171
2009 All Divisions Space Only Bus/Transit Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability . All advertising subject to approval by Clear Channel Outdoor and local transit authorities .
Queen 56 $300 30 $325 15 $350 n/a n/a
Super King 100 $500 50 $575 25 $600 n/a n/a
Seattle - Seattle Metroplex
Full Back n/a n/a n/a n/a n/a n/a 1 $800
King 120 $433 60 $450 30 $450 1 $450
Queen n/a n/a 60 $300 30 $300 1 $300
Taillight Display 120 $350 60 $350 30 $350 1 $350
Washington DC/Baltimore - Washington DC
Full Wrap n/a n/a n/a n/a n/a n/a 1 $2,500
Trolley n/a n/a n/a n/a n/a n/a 1 $900
Market / Display TypeFull #
of FacesFull 4-Week
Rate per FaceHalf #
of FacesHalf 4-Week
Rate per Face Quarter #
of Faces
Quarter 4-Week
Rate per FaceSingle # of Faces
Single 4-Week
Rate per Face
2009 All Divisions Space Only Bus/Transit Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability . All advertising subject to approval by Clear Channel Outdoor and local transit authorities .
New Orleans
Full Back n/a n/a n/a n/a n/a n/a 1 $450
Full Wrap n/a n/a n/a n/a n/a n/a 1 $2,500
Interior Transit Card 400 $16 200 $16 100 $16 1 $16
King 120 $260 60 $260 30 $260 1 $260
King Kong n/a n/a n/a n/a n/a n/a 1 $650
Street Car n/a n/a n/a n/a n/a n/a 1 $525
Super King n/a n/a n/a n/a n/a n/a 1 $375
Taillight Display 60 $175 30 $175 15 $175 1 $175
Phoenix
Full Back n/a n/a n/a n/a n/a n/a 1 $2,000
Full Wrap n/a n/a n/a n/a n/a n/a 1 $5,000
Headlight Display 40 $300 20 $325 10 $350 1 $400
Interior Transit Card 800 $20 400 $23 200 $25 1 $100
King 340 $450 170 $475 85 $500 1 $600
King Kong n/a n/a n/a n/a n/a n/a 1 $2,000
Queen 400 $350 200 $375 100 $400 1 $500
Taillight Display 340 $400 170 $425 85 $450 1 $550
Sacramento
Half Back n/a n/a n/a n/a n/a n/a 1 $625
Interior Transit Card n/a n/a n/a n/a n/a n/a 1 $20
King 200 $475 100 $525 50 $550 1 $575
Kong n/a n/a n/a n/a n/a n/a 1 $775
Queen n/a n/a n/a n/a n/a n/a 1 $525
Super King 100 $550 50 $600 25 $625 1 $650
Taillight Display 200 $350 100 $400 50 $425 1 $425
San Antonio
Full Side Wrap 32 $1,750 16 $2,050 8 $2,250 1 $2,800
Full Wrap 20 $3,500 10 $3,800 5 $4,000 1 $4,400
Interior Transit Card 400 $36 200 $40 100 $42 1 $50
King 260 $325 130 $350 65 $400 1 $450
King Kong 32 $1,200 16 $1,500 8 $1,800 1 $2,000
Kong 260 $375 130 $425 65 $475 1 $600
Queen 260 $250 130 $275 65 $300 1 $350
Super King 260 $350 130 $400 65 $450 1 $550
San Diego
Full Back n/a n/a 60 $800 30 $850 n/a n/a
Full Wrap n/a n/a n/a n/a n/a n/a 1 $8,500
King n/a n/a 60 $500 30 $550 n/a n/a
Queen n/a n/a 60 $400 30 $450 n/a n/a
Taillight Display n/a n/a 60 $375 30 $425 n/a n/a
San Francisco Bay Area
Full Wrap n/a n/a n/a n/a n/a n/a 1 $5,500
King 160 $425 80 $450 40 $500 n/a n/a
King Kong n/a n/a n/a n/a n/a n/a 1 $1,500
Market / Display TypeFull #
of FacesFull 4-Week
Rate per FaceHalf #
of FacesHalf 4-Week
Rate per Face Quarter #
of Faces
Quarter 4-Week
Rate per FaceSingle # of Faces
Single 4-Week
Rate per Face
173172
2009 All Divisions Space Only Mobile Billboard Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Dallas/Fort WorthDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$880 $830 $800 $775 Paint Charges ‘Simple Copy’’ TBD N/A
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $450 Per Side
$1,215 $1,160 $1,100 $1,075 Vinyl Posting Posting Self-adhesive $200 Per Side
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $75 Per Side
$3,310 $2,915 $2,540 $2,390 Snipe Charge Posting $20 Per Side
Extensions Height Restrictions $24 Per Sq . Ft .
Stem Charge Drive Time Fee $25 Per Hour
Unscheduled Hours $100 Per Hour
Out-of-hub Travel Area outside of Market $1 Per Mile
Parking Charge TBD N/A
Las VegasDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$800 $800 $800 $800 Paint Charges ‘Simple Copy’’ $950 2 sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $1,200 N/A
$1,000 $1,000 $1,000 $1,000 Vinyl Posting Posting Self-adhesive $1,200 N/A
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $300 N/A
$4,000 $4,000 $4,000 $4,000 Snipe Charge Posting $50 N/A
Extensions Height Restrictions $25 per sq . ft .
Stem Charge Drive Time Fee $50 per hr .
Unscheduled Hours $100 N/A
Out-of-hub Travel Area outside of Market $1 / mi.+$25/hr
Parking Charge TBD N/A
Los AngelesDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,200 $1,070 $1,015 $975 Paint Charges ‘Simple Copy’’ $695 2 Sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $580 Per Side
$1,460 $1,350 $1,300 $1,285 Vinyl Posting Posting Self-adhesive $465 Per Vehicle
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $165 Per Vehicle
$4,515 $4,310 $4,310 $4,100 Snipe Charge Posting $27 Each
Extensions Height Restrictions $32 Sq . Ft .
Stem Charge Drive Time Fee $32 Hour
Unscheduled Hours $135 N/A
Out-of-hub Travel Area outside of Market $4 P Mile+$25hr
Parking Charge TBD N/A
MemphisDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,000 $940 $900 $850 Paint Charges ‘Simple Copy’’ TBD N/A
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $550 per side
$1,475 $1,475 $1,400 $1,375 Vinyl Posting Posting Self-adhesive TBD N/A
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting TBD N/A
$4,100 $4,000 $3,900 $3,500 Snipe Charge Posting $35 each snipe
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee TBD N/A
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market TBD N/A
Parking Charge TBD N/A
2009 All Divisions Space Only Mobile Billboard Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
MOBILE BILLBOARD
AtlantaDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$850 $850 $850 $850 Paint Charges ‘Simple Copy’’ $800 N/A
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $800 N/A
$1,100 $1,100 $1,100 $1,100 Vinyl Posting Posting Self-adhesive $250 N/A
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $250 N/A
$5,000 $5,000 $5,000 $5,000 Snipe Charge Posting TBD N/A
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee TBD N/A
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market TBD N/A
Parking Charge TBD N/A
ChicagoDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$2,000 $1,500 $1,000 $850 Paint Charges ‘Simple Copy’’ $1,000 Both Sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $1,000 Both Side
$3,000 $2,500 $2,000 $1,800 Vinyl Posting Posting Self-adhesive TBD N/A
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $100 200
$7,000 $6,500 $6,000 $5,500 Snipe Charge Posting $50 100
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee TBD N/A
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market TBD N/A
Parking Charge TBD N/A
Cleveland Daily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$850 $850 $850 $850 Paint Charges ‘Simple Copy’’ TBD N/A
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output TBD N/A
$1,100 $1,100 $1,100 $1,100 Vinyl Posting Posting Self-adhesive TBD N/A
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting TBD N/A
$3,800 $3,800 $3,800 $3,800 Snipe Charge Posting TBD N/A
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee TBD N/A
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market TBD N/A
Parking Charge TBD N/A
175174
2009 All Divisions Space Only Mobile Billboard Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
PhoenixDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,250 $1,250 $1,250 $1,250 Paint Charges ‘Simple Copy’’ $800 2 sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $800 2 sides
$1,650 $1,650 $1,650 $1,650 Vinyl Posting Posting Self-adhesive $1,000 each vehicle
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $100 each vehicle
$5,250 $5,250 $5,250 $5,250 Snipe Charge Posting $100 each snipe
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee $25 hour
Unscheduled Hours $100 hour
Out-of-hub Travel Area outside of Market $1 mile
Parking Charge TBD N/A
San DiegoDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,200 $1,070 $1,015 $975 Paint Charges ‘Simple Copy’’ $695 2 Sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $580 Per Side
$1,460 $1,350 $1,300 $1,285 Vinyl Posting Posting Self-adhesive $465 Per Vehicle
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $165 Per Vehicle
$4,515 $4,310 $4,310 $4,100 Snipe Charge Posting $27 Each
Extensions Height Restrictions $32 Sq . Ft
Stem Charge Drive Time Fee $32 Hour
Unscheduled Hours $135 N/A
Out-of-hub Travel Area outside of Market $4 P Mile+$25hr
Parking Charge TBD N/A
TucsonDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$900 $800 $775 $750 Paint Charges ‘Simple Copy’’ $1,000 per vehicle
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $1,000 per vehicle
$1,240 $1,100 $1,070 $1,035 Vinyl Posting Posting Self-adhesive $580 install only
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $118 per vehicle
$3,950 $3,500 $3,400 $3,285 Snipe Charge Posting $118 per snipe
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee $35 per hour
Unscheduled Hours $118 per hour
Out-of-hub Travel Area outside of Market $1 p/mile+$35hr
Parking Charge TBD N/A
West Palm BeachDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,735 $1,435 $1,350 $1,155 Paint Charges ‘Simple Copy’’ $630 for 2 sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $525 per side
$2,200 $2,000 $1,800 $1,600 Vinyl Posting Posting Self-adhesive $420 each vehicle
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $105 each vehicle
$7,000 $5,000 $4,500 $4,000 Snipe Charge Posting $20 each snipe
Extensions Height Restrictions $24 per sq ft
Stem Charge Drive Time Fee $25 per hour
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market $2 per mile
Parking Charge TBD N/A
2009 All Divisions Space Only Mobile Billboard Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
Miami/Ft. Lauderdale - MiamiDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,735 $1,435 $1,350 $1,155 Paint Charges ‘Simple Copy’’ $630 2 sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $525 per side
$2,200 $2,000 $1,800 $1,600 Vinyl Posting Posting Self-adhesive $420 ea . vehicle
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $105 ea . vehicle
$7,000 $5,000 $4,500 $4,000 Snipe Charge Posting $20 ea . snipe
Extensions Height Restrictions $24 sq . ft .
Stem Charge Drive Time Fee $25 p/hr .
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market $2 per mile
Parking Charge TBD N/A
Miami/Ft. Lauderdale - Miami/Ft. LauderdaleDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,735 $1,435 $1,350 $1,155 Paint Charges ‘Simple Copy’’ $630 For 2 sides
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output $525 Per Side
$2,200 $2,000 $1,800 $1,600 Vinyl Posting Posting Self-adhesive $420 each vehicle
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $105 each vehicle
$7,000 $5,000 $4,500 $4,000 Snipe Charge Posting $20 each snipe
Extensions Height Restrictions $24 per sq foot
Stem Charge Drive Time Fee $25 per hour
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market $2 per mile
Parking Charge TBD N/A
MilwaukeeDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$900 $900 $900 $900 Paint Charges ‘Simple Copy’’ $360 N/A
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output TBD N/A
$1,200 $1,200 $1,200 $1,200 Vinyl Posting Posting Self-adhesive $975 975
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting $175 per face
$6,300 $6,300 $6,300 $6,300 Snipe Charge Posting $75 per face
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee $90 per hour
Unscheduled Hours $90 per hour
Out-of-hub Travel Area outside of Market $10 per mile
Parking Charge $500 per day
New OrleansDaily Rates 1 Day 2 Days 3 Days 4 Days Additional Charges
$1,200 $1,200 $1,200 $1,200 Paint Charges ‘Simple Copy’’ TBD N/A
Daily Holiday Rates 1 Day 2 Days 3 Days 4 Days Digital Painting 4/C digital Output TBD N/A
$1,300 $1,300 $1,300 $1,300 Vinyl Posting Posting Self-adhesive TBD N/A
Weekly Rates 1 Wk 4 Wks 12 Wks 24 Wks Reposting TBD N/A
$5,250 $5,250 $5,250 $5,250 Snipe Charge Posting TBD N/A
Extensions Height Restrictions TBD N/A
Stem Charge Drive Time Fee TBD N/A
Unscheduled Hours TBD N/A
Out-of-hub Travel Area outside of Market TBD N/A
Parking Charge TBD N/A
177176
2009 All Divisions Space Only Commuter Rail Station / Transit Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability . Select impression distribution is priced higher .
CHICAGO METRA Downtown / Suburban Metra
Package Rates
Including Production $210,000 $130,000 $69,000 $52,000
Space Only $175,000 $106,000 $58,000 $41,500
Package Includes: Full Service Half Service Quarter Service Spectacular
Citicorp/Ogilvie Trainshed
Backlit 8-Sheet Diorama 4 2 1 2
Concourse Diorama 6 4 2
King-Size Diorama 4 2 1 2
Large Pedestrian Bridge Display 1 1 1
Platform Diorama 16 8 8
Scrolling Vertical Diorama 27 15
Small Pedestrian Bridge Display 1
LaSalle Street Station
Concourse Diorama 4 2 2
Platform Diorama 3 2 1
Millennium Station
Concourse Diorama 6 4 2 1
Union Station
Backlit 8-Sheet Diorama 4 2 1 2
Concourse Diorama 12 8 6 3
Escalator Diorama 2 2 1 1
Platform Diorama 15 10 8
Scrolling Vertical Diorama 9 3
Individual Display RatesCiticorp/Ogilvie
TrainshedLaSalle Street
StationMillennium
Station Union Station
Backlit 30-Sheet Diorama $27,500
Backlit 8-Sheet Diorama $5,650 $5,650
Clock Display $2,250 $2,250 $4,500
Concourse Diorama $1,800 $1,800 $1,800 $1,800
Concourse/Platform Diorama $1,425 $1,425 $1,425 $1,425
Double Diorama $3,600 $3,600 $3,600
Escalator Diorama $12,000 $5,500
Floor Displays $20,000 $10,000 $20,000
King-Size Diorama $5,650
Large Pedestrian Bridge Display $5,650
Platform Diorama $1,050 $1,050 $1,050 $1,050
Rail Overhead Banners (14) $60,000
Scrolling Vertical Diorama $1,500 per flip $1,500 per flip
Side Banner $15,000
Small Pedestrian Bridge Display $2,250
Spectacular $10,150
Spectacular Banners (6) $24,475
Wall/Beam Wrap $35,000
Packages Number
of Packages4-Week
Package Rate
2009 All Divisions Space Only Commuter Rail Station / Transit Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
BOSTON TRANSIT STATIONSWorld Trade Center, Courthouse, South & Airport Stations
Line Domination* 1 $150,000
100% of all products
Rate Card Value = $201,500
Spectacular 1 $63,500
16’ h x 12’ w Sky Mural Banner (1)
35’ h x 10’ w Vinyl Wall Display (1)
10’ h x 10’ w Backlit Display (3)
10’ h x 40’ w Backlit Spectacular (2)
42” Digital Screen Network (1 space in rotation)
Platform 2 $43,000
4’ h x 6’ w Backlit Dioramas (3)
6’ h x 4’ w Backlit Dioramas (2)
6’ h x 11’ w Backlit Dioramas (7)
6’ h x 4’ w Backlit Column Display (6)
42” Digital Screen Network (1 space in rotation)
Concourse 2 $25,500
6’ h x 4’ w Free Standing Display (7)
6’ h x 4’ w Backlit Column Display (4)
42” Digital Screen Network (1 space in rotation)
* Line Domination package may pre-empt all other packages if purchased a minimum of 90 days in advance . Consult you Account Executive for availability .
179178
* 12-Week Minimum ** Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Taxi Media Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
CLEAR CHANNEL TAXI MEDIA
Atlanta - 2-Sided Taxi Top Display
Full 300 $180 600 $54,000
Three-Quarter 225 $190 450 $42,750
Half 150 $200 300 $30,000
Quarter 75 $210 150 $15,750
Baltimore - 2-Sided Taxi Top Display
Full 220 $185 440 $40,700
Three-Quarter 165 $195 330 $32,175
Half 110 $210 220 $23,100
Quarter 55 $225 110 $12,375
Boston - 2-Sided Taxi Top Display
Full 400 $200 800 $80,000
Three-Quarter 300 $210 600 $63,000
Half 200 $225 400 $45,000
Quarter 100 $250 200 $25,000
Buffalo - 2-Sided Taxi Top Display
Full 200 $150 400 $30,000
Three-Quarter 150 $160 300 $24,000
Half 100 $170 200 $17,000
Quarter 50 $180 100 $9,000
Chicago - 2-Sided Taxi Top Display
Full 680 $275 1360 $187,000
Three-Quarter 510 $285 1020 $145,350
Half 340 $300 680 $102,000
Quarter 170 $325 340 $55,250
Dallas/Fort Worth - 2-Sided Taxi Top Display
Full 280 $175 560 $49,000
Three-Quarter 210 $185 420 $38,850
Half 140 $195 280 $27,300
Quarter 70 $215 140 $15,050
Detroit - 2-Sided Taxi Top Display
Full 180 $170 360 $30,600
Three-Quarter 135 $175 270 $23,625
Half 90 $185 180 $16,650
Quarter 45 $200 90 $9,000
Las Vegas - 2-Sided Taxi Top Display
Full 200 $400 400 $80,000
Three-Quarter 150 $410 300 $61,500
Half 100 $420 200 $42,000
Quarter 50 $435 100 $21,750
Las Vegas - 3-Sided Taxi Top Display
Full 200 $400 600 $80,000
Three-Quarter 150 $410 450 $61,500
Half 100 $420 300 $42,000
Quarter 50 $435 150 $21,750
Long Island - 2-Sided Taxi Top Display
Full 400 $208 800 $83,200
Three-Quarter 300 $215 600 $64,500
Half 200 $225 400 $45,000
Quarter 100 $230 200 $23,000
Los Angeles - 2-Sided Taxi Top Display
Full 600 $175 1200 $105,000
Three-Quarter 450 $185 900 $83,250
Half 300 $195 600 $58,500
Quarter 150 $210 300 $31,500
Memphis - 2-Sided Taxi Top Display
Full 160 $140 320 $22,400
Three-Quarter 120 $150 240 $18,000
Half 80 $165 160 $13,200
Quarter 40 $180 80 $7,200
Miami - 2-Sided Taxi Top Display
Full 250 $195 500 $48,750
Three-Quarter 188 $210 376 $39,480
Half 125 $220 250 $27,500
Quarter 63 $240 126 $15,120
New Orleans - 2-Sided Taxi Top Display
Full 190 $200 380 $38,000
Three-Quarter 143 $210 286 $30,030
Half 95 $215 190 $20,425
Quarter 48 $225 96 $10,800
Service Level
# of Illuminated
TopsAvg Cost per Top
# of Panels
Total 4-Week Rate* Service Level
# of Illuminated
TopsAvg Cost per Top
# of Panels
Total 4-Week Rate*
2009 All Divisions Space Only Commuter Rail Station / Transit Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability . Select impression distribution is priced higher .
CHICAGO METRA Chicago / Suburban Metra
1-Sheet Poster Face Rates Full Service Half Service Quarter Service
# of Displays 300 150 75
4 weeks $150 $45,000 $22,500 $11,250
12 weeks $140 $42,000 $21,000 $10,500
24 weeks $130 $39,000 $19,500 $9,750
52 weeks $120 $36,000 $18,000 $9,000
2-Sheet Poster Face Rates Full Service Half Service Quarter Service
# of Displays 300 150 75
4 weeks $225 $67,500 $33,750 $16,875
12 weeks $215 $64,500 $32,250 $16,125
24 weeks $200 $60,000 $30,000 $15,000
52 weeks $185 $55,500 $27,750 $13,875
Interior Traincard Face Rates Full Service Half Service Quarter Service
# of Displays 880 440 220
4 weeks $75 $66,000 $33,000 $16,500
12 weeks $70 $61,600 $30,800 $15,400
24 weeks $65 $57,200 $28,600 $14,300
52 weeks $60 $52,800 $26,400 $13,200
King-Size Poster Face Rates Full Service Half Service Quarter Service
# of Displays 300 150 75
4 weeks $575 $172,500 $86,250 $43,125
12 weeks $570 $171,000 $85,500 $42,750
24 weeks $530 $159,000 $79,500 $39,750
52 weeks $490 $147,000 $73,500 $36,750
Jumbo King Poster Face Rates Full Service Half Service Quarter Service
# of Displays 300 150 75
4 weeks $575 $172,500 $86,250 $43,125
12 weeks $570 $171,000 $85,500 $42,750
24 weeks $530 $159,000 $79,500 $39,750
52 weeks $490 $147,000 $73,500 $36,750
181180
2009RATES
MALLS
MEDIA PLANNING GUIDE
* 12-Week Minimum ** Market may be subject to sales tax; please contact your representative for details.
2009 All Divisions Space Only Taxi Media Allotments (NET)All rates are NET, and subject to change without prior notice . Space subject to availability .
New York - 2-Sided Taxi Top Display
Full 800 $275 1600 $220,000
Three-Quarter 600 $285 1200 $171,000
Half 400 $300 800 $120,000
Quarter 200 $325 400 $65,000
Orlando - 3-Sided Taxi Top Display
Full 175 $200 525 $35,000
Three-Quarter 131 $210 393 $27,510
Half 88 $215 264 $18,920
Quarter 44 $225 132 $9,900
Philadelphia* - 2-Sided Taxi Top Display
Full 300 $185 600 $55,500
Three-Quarter 225 $190 450 $42,750
Half 150 $200 300 $30,000
Quarter 75 $230 150 $17,250
Phoenix - 2-Sided Taxi Top Display
Full 175 $155 350 $27,125
Three-Quarter 131 $170 262 $22,270
Half 88 $180 176 $15,840
Quarter 44 $190 88 $8,360
Providence - 2-Sided Taxi Top Display
Full 200 $0 400 $0
Three-Quarter 150 $0 300 $0
Half 100 $0 200 $0
Quarter 50 $200 100 $10,000
San Diego - 2-Sided Taxi Top Display
Full 250 $160 500 $40,000
Three-Quarter 188 $170 376 $31,960
Half 125 $175 250 $21,875
Quarter 63 $195 126 $12,285
San Francisco Metro - 2-Sided Taxi Top Display
Full 300 $205 600 $61,500
Three-Quarter 225 $220 450 $49,500
Half 150 $230 300 $34,500
Quarter 75 $250 150 $18,750
Seattle/Tacoma - 2-Sided Taxi Top Display
Full 210 $200 420 $42,000
Three-Quarter 158 $210 316 $33,180
Half 105 $225 210 $23,625
Quarter 53 $230 106 $12,190
Service Level
# of Illuminated
TopsAvg Cost per Top
# of Panels
Total 4-Week Rate*
Washington, D.C . - 2-Sided Taxi Top Display
Full 375 $200 750 $75,000
Three-Quarter 281 $215 562 $60,415
Half 188 $225 376 $42,300
Quarter 94 $245 188 $23,030
Service Level
# of Illuminated
TopsAvg Cost per Top
# of Panels
Total 4-Week Rate*
182
Hispanic
African American
Asian
2009RATES
MULTI-CULTURAL
MEDIA PLANNING GUIDE
Alcohol and tobacco advertising is not permitted on mall displays.
2009 Rates (NET)All rates are NET, and subject to change without prior notice .
Space subject to availability . Rates do not include production costs .
CLEAR CHANNEL MALLS
January - October Backlit Displays $1,000
January - October Specialty Mall Backlit Displays $1,650
January - October Sky Murals $13,500
November - December Backlit Display $1,300
November - December Specialty Mall Backlit Display $1,950
November - December Sky Murals $18,500
Note: Pricing for specialty programs is available upon request . Please contact your Clear Channel Malls Account Executive .
Program Dates Unit Description4 Week
Investment / Unit
184
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
Los Angeles
5,400 .4 100 88 145,868 .8 $6,525 $574,200
75 66 109,401 .6 $6,525 $430,650
50 44 72,934 .4 $7,150 $314,600
25 22 36,467 .2 $7,575 $166,650
20 18 29,836 .8 $7,575 $136,350
15 13 21,548 .8 $7,775 $101,075
10 9 14,918 .4 $8,400 $75,600
5 4 6,630 .4 $8,725 $34,900
Miami/Ft. Lauderdale - Ft . Lauderdale
278 .5 100 4 8,691 .2 $4,800 $19,200
75 3 6,518 .4 $5,700 $17,100
50 2 4,345 .6 $6,100 $12,200
25 1 2,172 .8 $6,800 $6,800
20 1 2,172 .8 $6,800 $6,800
15 1 2,172 .8 $6,800 $6,800
10 1 2,172 .8 $6,800 $6,800
5 1 2,172 .8 $6,800 $6,800
Miami/Ft. Lauderdale - Miami
1,198 .2 100 21 39,925 .2 $4,800 $100,800
75 16 30,419 .2 $5,700 $91,200
50 11 20,913 .2 $6,100 $67,100
25 5 9,506 .0 $6,800 $34,000
20 4 7,604 .8 $6,800 $27,200
15 3 5,703 .6 $6,800 $20,400
10 2 3,802 .4 $6,900 $13,800
5 1 1,901 .2 $7,300 $7,300
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
1,476 .7 100 25 41,930 .0 $4,800 $120,000
75 19 31,866 .8 $5,700 $108,300
50 13 21,803 .6 $6,100 $79,300
25 6 10,063 .2 $6,800 $40,800
20 5 8,386 .0 $6,800 $34,000
15 4 6,708 .8 $6,800 $27,200
10 3 5,031 .6 $6,900 $20,700
5 1 1,677 .2 $7,300 $7,300
New York - New York
2,934 .5 100 39 81,670 .4 $18,285 $713,115
75 30 62,468 .0 $18,285 $548,550
50 20 41,132 .0 $18,285 $365,700
25 11 21,929 .6 $18,370 $202,070
20 9 17,662 .4 $18,480 $166,320
15 7 13,395 .2 $18,590 $130,130
10 5 9,128 .0 $18,705 $93,525
5 3 4,860 .8 $18,815 $56,445
New York - New York City
1,972 .4 100 28 56,994 .0 $24,415 $683,620
75 21 43,111 .6 $24,440 $513,240
50 15 29,957 .2 $24,465 $366,975
25 7 13,882 .4 $24,490 $171,430
20 6 11,690 .0 $24,525 $147,150
15 5 9,497 .6 $24,550 $122,750
10 4 7,305 .2 $24,575 $98,300
5 2 2,920 .4 $24,600 $49,200
New York - New York Suburbs
146 .6 100 9 4,244 .8 $13,240 $119,160
75 7 3,124 .8 $13,295 $93,065
50 5 2,402 .4 $13,295 $66,475
25 3 1,282 .4 $13,440 $40,320
20 2 722 .4 $13,440 $26,880
15 2 722 .4 $13,440 $26,880
10 2 722 .4 $13,440 $26,880
5 2 722 .4 $13,440 $26,880
New York - Northern New Jersey
774 .8 100 10 20,395 .2 $7,750 $77,500
75 8 15,926 .4 $8,060 $64,480
50 6 11,457 .6 $8,490 $50,940
25 3 4,754 .4 $9,490 $28,470
20 3 4,754 .4 $9,675 $29,025
15 2 2,520 .0 $10,040 $20,080
10 2 2,520 .0 $10,040 $20,080
5 2 2,520 .0 $10,040 $20,080
Orlando
286 .4 100 8 8,489 .6 $3,800 $30,400
75 6 6,367 .2 $4,000 $24,000
50 4 4,244 .8 $4,275 $17,100
25 2 2,122 .4 $4,500 $9,000
20 2 2,122 .4 $4,800 $9,600
15 1 1,061 .2 $4,800 $4,800
10 1 1,061 .2 $4,800 $4,800
5 1 1,061 .2 $5,500 $5,500
Philadelphia*
257 .9 100Please contact market for specific details,
availability and rates .75
50
25 2 1,820 .0 $7,200 $14,400
20 2 1,820 .0 $7,200 $14,400
15 1 910 .0 $7,350 $7,350
10 1 910 .0 $7,350 $7,350
5 1 910 .0 $7,350 $7,350
* Market may be subject to sales tax; please contact your representative for details.
Atlanta
267 .1 100 8 7,078 .4 $3,200 $25,600
75 6 5,308 .8 $3,200 $19,200
50 4 3,539 .2 $3,200 $12,800
25 2 1,769 .6 $3,200 $6,400
20 2 1,769 .6 $3,200 $6,400
15 1 884 .8 $3,200 $3,200
10 1 884 .8 $3,200 $3,200
5 1 884 .8 $3,200 $3,200
Chicago
1,114 .8 100 33 31,508 .4 $5,500 $181,500
75 25 23,870 .0 $6,000 $150,000
50 17 16,231 .6 $6,400 $108,800
25 8 7,638 .4 $6,800 $54,400
20 7 6,683 .6 $7,000 $49,000
15 5 4,774 .0 $7,500 $37,500
10 3 2,864 .4 $7,700 $23,100
5 2 1,909 .6 $8,000 $16,000
Dallas/Fort Worth - Dallas
690 .2 100 7 20,384 .0 $6,500 $45,500
75 5 14,560 .0 $7,000 $35,000
50 4 11,648 .0 $7,500 $30,000
25 2 5,824 .0 $8,000 $16,000
20 1 2,912 .0 $8,000 $8,000
15 1 2,912 .0 $8,000 $8,000
10 1 2,912 .0 $8,000 $8,000
5 1 2,912 .0 $8,000 $8,000
Dallas/Fort Worth - Dallas/Fort Worth
960 .6 100 10 26,264 .0 $6,500 $65,000
75 8 21,011 .2 $7,000 $56,000
50 5 13,132 .0 $7,500 $37,500
25 3 7,879 .2 $8,000 $24,000
20 2 5,252 .8 $8,000 $16,000
15 2 5,252 .8 $8,000 $16,000
10 1 2,626 .4 $8,000 $8,000
5 1 2,626 .4 $8,000 $8,000
Dallas/Fort Worth - Fort Worth
270 .4 100 5 8,204 .0 $6,890 $34,450
75 4 6,563 .2 $7,420 $29,680
50 3 4,922 .4 $7,950 $23,850
25 1 1,640 .8 $8,480 $8,480
20 1 1,640 .8 $8,480 $8,480
15 1 1,640 .8 $8,480 $8,480
10 1 1,640 .8 $8,480 $8,480
5 1 1,640 .8 $8,480 $8,480
El Paso
411 .8 100 10 11,760 .0 $3,100 $31,000
75 8 9,408 .0 $3,400 $27,200
50 5 5,880 .0 $3,700 $18,500
25 3 3,528 .0 $4,100 $12,300
20 2 2,352 .0 $4,500 $9,000
15 2 2,352 .0 $4,500 $9,000
10 1 1,176 .0 $4,500 $4,500
5 1 1,176 .0 $4,500 $4,500
Houston
1,209 .0 100 9 35,280 .0 $5,200 $46,800
75 7 27,440 .0 $5,700 $39,900
50 5 19,600 .0 $5,900 $29,500
25 2 7,840 .0 $6,200 $12,400
20 2 7,840 .0 $6,700 $13,400
15 1 3,920 .0 $6,700 $6,700
10 1 3,920 .0 $6,700 $6,700
5 1 3,920 .0 $6,700 $6,700
Las Vegas
298 .2 100 10 8,792 .0 $2,300 $23,000
75 8 7,033 .6 $2,400 $19,200
50 5 4,396 .0 $2,500 $12,500
25 3 2,637 .6 $2,700 $8,100
20 2 1,758 .4 $2,749 $5,498
15 2 1,758 .4 $2,749 $5,498
10 1 879 .2 $2,749 $2,749
5 1 879 .2 $2,749 $2,749
2009 Hispanic Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
BULLETINSHispanic Coverage
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
187186
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Premiere Panel© Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
PREMIERE PANELS©
Hispanic Coverage
El Paso411 .8 100 14 15 29 11,592 .0 $635 $18,415
75 11 11 22 8,747 .2 $675 $14,85050 7 8 15 6,025 .6 $695 $10,42525 4 4 8 3,180 .8 $730 $5,840
Miami/Ft. Lauderdale - Ft . Lauderdale278 .5 100 3 10 13 8,125 .6 $1,100 $14,300
75 2 8 10 6,328 .0 $1,200 $12,00050 2 5 7 4,278 .4 $1,300 $9,10025 1 3 4 2,480 .8 $1,550 $6,200
Miami/Ft. Lauderdale - Miami1,198 .2 100 9 46 55 33,997 .6 $1,100 $60,500
75 7 35 42 25,950 .4 $1,200 $50,40050 5 23 28 17,270 .4 $1,300 $36,40025 2 12 14 8,680 .0 $1,550 $21,700
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale1,476 .7 100 12 56 68 42,739 .2 $1,100 $74,800
75 9 42 51 32,054 .4 $1,200 $61,20050 6 28 34 21,369 .6 $1,300 $44,20025 3 14 17 10,684 .8 $1,550 $26,350
Reno - Reno Metro49 .8 100 2 2 4 1,360 .8 $1,015 $4,060
75 2 2 4 1,360 .8 $1,015 $4,06050 1 1 2 680 .4 $1,015 $2,03025 1 1 2 680 .4 $1,015 $2,030
Sacramento242 .8 100 3 9 12 6,392 .4 $3,000 $36,000
75 2 7 9 4,869 .2 $3,000 $27,00050 2 5 7 3,654 .0 $3,000 $21,00025 1 2 3 1,523 .2 $3,000 $9,000
San Antonio785 .8 100 15 30 45 20,832 .0 $1,000 $45,000
75 11 23 34 15,775 .2 $1,000 $34,00050 8 15 23 10,612 .0 $1,100 $25,30025 4 8 12 5,555 .2 $1,200 $14,400
San Francisco Bay Area1,088 .4 100 9 56 65 30,195 .2 $2,000 $130,000
75 7 42 49 22,696 .8 $2,000 $98,00050 5 28 33 15,198 .4 $2,000 $66,00025 2 14 16 7,498 .4 $2,000 $32,000
Tampa Bay273 .8 100 4 47 51 7,686 .0 $780 $39,780
75 3 35 38 5,726 .0 $830 $31,54050 2 24 26 3,920 .0 $870 $22,62025 1 12 13 1,960 .0 $920 $11,960
West Palm Beach134 .0 100 1 5 6 3,892 .0 $1,100 $6,600
75 1 4 5 3,245 .2 $1,200 $6,00050 1 3 4 2,598 .4 $1,300 $5,20025 1 1 2 1,304 .8 $1,550 $3,100
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
Phoenix
698 .4 100 22 19,588 .8 $5,000 $110,000
75 17 15,136 .8 $5,000 $85,000
50 11 9,794 .4 $5,000 $55,000
25 6 5,342 .4 $5,250 $31,500
20 4 3,561 .6 $5,250 $21,000
15 3 2,671 .2 $5,500 $16,500
10 2 1,780 .8 $5,500 $11,000
5 1 890 .4 $5,500 $5,500
Reno
49 .8 100 1 585 .2 $4,207 $4,207
75 1 585 .2 $4,207 $4,207
50 1 585 .2 $4,207 $4,207
25 1 585 .2 $4,207 $4,207
20 1 585 .2 $4,207 $4,207
15 1 585 .2 $4,207 $4,207
10 1 585 .2 $4,207 $4,207
5 1 585 .2 $4,207 $4,207
Sacramento
242 .8 100
75 3 5,132 .4 $10,000 $30,000
50 2 3,421 .6 $10,000 $20,000
25 1 1,710 .8 $10,000 $10,000
20 1 1,710 .8 $10,000 $10,000
15 1 1,710 .8 $10,000 $10,000
10 1 1,710 .8 $10,000 $10,000
5 1 1,710 .8 $10,000 $10,000
San Antonio
763 .3 100 10 22,876 .0 $3,600 $36,000
75 8 18,300 .8 $3,800 $30,400
50 5 11,438 .0 $4,000 $20,000
25 3 6,862 .8 $4,250 $12,750
20 2 4,575 .2 $4,400 $8,800
15 2 4,575 .2 $4,400 $8,800
10 1 2,287 .6 $4,400 $4,400
5 1 2,287 .6 $4,400 $4,400
San Diego
633 .0 100 8 17,606 .4 $8,200 $65,600
75 6 13,204 .8 $8,200 $49,200
50 4 8,803 .2 $8,725 $34,900
25 2 4,401 .6 $9,150 $18,300
20 2 4,401 .6 $9,150 $18,300
15 1 2,200 .8 $10,300 $10,300
10 1 2,200 .8 $10,300 $10,300
5 1 2,200 .8 $10,300 $10,300
San Francisco Bay Area
1,088 .4 100 17 30,226 .0 $6,500 $110,500
75 13 23,114 .0 $7,000 $91,000
50 9 16,002 .0 $7,500 $67,500
25 4 7,112 .0 $7,800 $31,200
20 3 5,334 .0 $7,900 $23,700
15 3 5,334 .0 $7,900 $23,700
10 2 3,556 .0 $7,900 $15,800
5 1 1,778 .0 $7,900 $7,900
Tampa Bay
215 .8 100 5 6,888 .0 $2,960 $14,800
75 4 5,510 .4 $3,228 $12,912
50 3 4,132 .8 $3,278 $9,834
25 1 1,377 .6 $3,450 $3,450
20 1 1,377 .6 $3,600 $3,600
15 1 1,377 .6 $3,600 $3,600
10 1 1,377 .6 $3,600 $3,600
5 1 1,377 .6 $3,600 $3,600
Tucson
221 .9 100 13 6,552 .0 $3,240 $42,120
75 10 5,040 .0 $3,400 $34,000
50 7 3,528 .0 $3,500 $24,500
25 3 1,512 .0 $3,700 $11,100
20 3 1,512 .0 $3,750 $11,250
15 2 1,008 .0 $3,800 $7,600
10 1 504 .0 $3,900 $3,900
5 1 504 .0 $3,900 $3,900
West Palm Beach
134 .0 100 4 3,830 .4 $4,800 $19,200
75 3 2,872 .8 $5,700 $17,100
50 2 1,915 .2 $6,100 $12,200
25 1 957 .6 $6,800 $6,800
20 1 957 .6 $6,800 $6,800
15 1 957 .6 $6,800 $6,800
10 1 957 .6 $6,800 $6,800
5 1 957 .6 $6,800 $6,800
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
189188
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Poster / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Indianapolis
36 .1 100 1 2 3 1,134 .0 $950 $2,850
75 1 2 3 1,134 .0 $950 $2,850
50 1 1 2 680 .4 $950 $1,900
25 1 1 2 680 .4 $950 $1,900
Jacksonville
38 .9 100 1 2 3 2,287 .6 $955 $2,865
75 1 2 3 2,287 .6 $955 $2,865
50 1 1 2 1,402 .8 $1,005 $2,010
25 1 1 2 1,402 .8 $1,005 $2,010
Las Vegas
298 .2 100 4 9 13 8,075 .2 $690 $8,970
75 3 7 10 6,232 .8 $695 $6,950
50 2 5 7 4,390 .4 $700 $4,900
25 1 2 3 1,842 .4 $705 $2,115
Los Angeles
5,400 .4 100 9 230 239 144,869 .2 $620 $148,180
75 7 173 180 109,032 .0 $620 $111,600
50 5 115 120 72,576 .0 $645 $77,400
25 2 58 60 36,456 .0 $725 $43,500
Miami/Ft. Lauderdale - Ft . Lauderdale
278 .5 100 3 10 13 8,125 .6 $900 $11,700
75 2 8 10 6,328 .0 $900 $9,000
50 2 5 7 4,278 .4 $900 $6,300
25 1 3 4 2,480 .8 $900 $3,600
Miami/Ft. Lauderdale - Miami
1,198 .2 100 9 46 55 33,997 .6 $900 $49,500
75 7 35 42 25,950 .4 $900 $37,800
50 5 23 28 17,270 .4 $900 $25,200
25 2 12 14 8,680 .0 $900 $12,600
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
1,476 .7 100 12 56 68 42,739 .2 $900 $61,200
75 9 42 51 32,054 .4 $900 $45,900
50 6 28 34 21,369 .6 $900 $30,600
25 3 14 17 10,684 .8 $900 $15,300
Milwaukee
97 .5 100 2 6 8 2,637 .6 $675 $5,400
75 2 5 7 2,262 .4 $700 $4,900
50 1 3 4 1,318 .8 $750 $3,000
25 1 2 3 943 .6 $775 $2,325
New York - New York Suburbs
178 .7 100 9 10 19 5,017 .6 $1,125 $21,375
75 7 8 15 3,981 .6 $1,180 $17,700
50 5 5 10 2,590 .0 $1,240 $12,400
25 2 3 5 1,391 .6 $1,290 $6,450
Orlando
286 .4 100 6 6 12 8,013 .6 $900 $10,800
75 5 5 10 6,678 .0 $1,070 $10,700
50 3 3 6 4,006 .8 $1,125 $6,750
25 2 2 4 2,671 .2 $1,185 $4,740
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Poster / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS / ECO•POSTERSHispanic Coverage
Albuquerque*
222 .4 100 7 6 13 5,513 .2 $510 $6,630
75 5 5 10 4,354 .0 $535 $5,350
50 4 3 7 2,900 .8 $585 $4,095
25 2 2 4 1,741 .6 $620 $2,480
Atlanta
264 .6 100 2 14 16 7,296 .8 $640 $10,240
75 2 11 13 5,826 .8 $670 $8,710
50 1 7 8 3,648 .4 $725 $5,800
25 1 4 5 2,178 .4 $830 $4,150
Boston
297 .6 100 5 19 24 8,268 .4 $950 $22,800
75 4 14 18 6,154 .4 $950 $17,100
50 3 10 13 4,424 .0 $1,300 $16,900
25 1 5 6 2,114 .0 $1,600 $9,600
Chicago
1,114 .8 100 10 56 66 31,315 .2 $825 $54,450
75 8 42 50 23,648 .8 $850 $42,500
50 5 28 33 15,657 .6 $875 $28,875
25 3 14 17 7,991 .2 $900 $15,300
Dallas/Fort Worth - Dallas
689 .2 100 3 28 31 19,994 .8 $795 $24,645
75 2 21 23 14,924 .0 $822 $18,906
50 2 14 16 10,141 .6 $848 $13,568
25 1 7 8 5,070 .8 $875 $7,000
Dallas/Fort Worth - Dallas/Fort Worth
965 .5 100 2 40 42 27,204 .8 $795 $33,390
75 2 30 32 20,540 .8 $822 $26,304
50 1 20 21 13,602 .4 $848 $17,808
25 1 10 11 6,938 .4 $875 $9,625
Dallas/Fort Worth - Fort Worth
276 .2 100 2 13 15 8,204 .0 $795 $11,925
75 2 10 12 6,608 .0 $821 $9,852
50 1 7 8 4,368 .0 $848 $6,784
25 1 3 4 2,240 .0 $875 $3,500
El Paso
411 .8 100 20 22 42 11,760 .0 $590 $24,780
75 15 17 32 8,974 .0 $630 $20,160
50 10 11 21 5,880 .0 $650 $13,650
25 5 6 11 3,094 .0 $665 $7,315
Houston
1,209 .0 100 16 66 82 33,952 .8 $750 $61,500
75 12 50 62 25,676 .0 $775 $48,050
50 8 33 41 16,976 .4 $800 $32,800
25 4 17 21 8,699 .6 $825 $17,325
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
191190
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Poster / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Tucson
221 .9 100 8 9 17 6,552 .0 $795 $13,515
75 6 7 13 5,040 .0 $820 $10,660
50 4 5 9 3,528 .0 $860 $7,740
25 2 2 4 1,512 .0 $900 $3,600
West Palm Beach
134 .0 100 1 5 6 3,892 .0 $900 $5,400
75 1 4 5 3,245 .2 $900 $4,500
50 1 3 4 2,598 .4 $900 $3,600
25 1 1 2 1,304 .8 $900 $1,800
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
Philadelphia* - Philadelphia DMA
257 .5 100 9 13 22 7,630 .0 $665 $14,630
75 7 10 17 5,885 .6 $690 $11,730
50 5 7 12 4,141 .2 $720 $8,640
25 2 3 5 1,744 .4 $740 $3,700
Reno - Reno Metro
49 .8 100 2 2 4 1,360 .8 $915 $3,660
75 2 2 4 1,360 .8 $915 $3,660
50 1 1 2 680 .4 $915 $1,830
25 1 1 2 680 .4 $915 $1,830
Sacramento
242 .8 100 3 9 12 6,392 .4 $1,875 $22,500
75 2 7 9 4,869 .2 $1,875 $16,875
50 2 5 7 3,654 .0 $1,875 $13,125
25 1 2 3 1,523 .2 $1,875 $5,625
San Antonio
785 .8 100 15 33 48 22,251 .6 $675 $32,400
75 11 25 36 16,718 .8 $675 $24,300
50 8 17 25 11,566 .8 $710 $17,750
25 4 8 12 5,532 .8 $740 $8,880
San Diego
633 .0 100 5 25 30 16,996 .0 $755 $22,650
75 4 19 23 12,944 .4 $755 $17,365
50 3 13 16 8,892 .8 $780 $12,480
25 1 6 7 4,051 .6 $865 $6,055
San Francisco Bay Area
1,088 .4 100 8 57 65 30,500 .4 $1,010 $65,650
75 6 43 49 23,002 .0 $1,010 $49,490
50 4 29 33 15,503 .6 $1,010 $33,330
25 2 14 16 7,498 .4 $1,010 $16,160
Seattle - Seattle
122 .0 100 2 5 7 3,446 .8 $1,150 $8,050
75 2 4 6 2,900 .8 $1,150 $6,900
50 1 3 4 1,996 .4 $1,150 $4,600
25 1 1 2 904 .4 $1,150 $2,300
Seattle - Seattle Metroplex
163 .5 100 2 8 10 4,754 .4 $1,150 $11,500
75 2 6 8 3,729 .6 $1,150 $9,200
50 1 4 5 2,377 .2 $1,150 $5,750
25 1 2 3 1,352 .4 $1,150 $3,450
Seattle - Tacoma
41 .5 100 1 2 3 1,159 .2 $1,150 $3,450
75 1 2 3 1,159 .2 $1,150 $3,450
50 1 1 2 719 .6 $1,150 $2,300
25 1 1 2 719 .6 $1,150 $2,300
Tampa Bay
273 .8 100 4 47 51 7,686 .0 $650 $33,150
75 3 35 38 5,726 .0 $690 $26,220
50 2 24 26 3,920 .0 $725 $18,850
25 1 12 13 1,960 .0 $765 $9,945
2009 Hispanic Space Only Poster / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
193192
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Junior Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
JUNIOR POSTERSHispanic Coverage
Chicago
1,114 .8 100 124 0 124 31,248 .0 $150 $18,600
75 93 0 93 23,436 .0 $190 $17,670
50 62 0 62 15,624 .0 $200 $12,400
25 31 0 31 7,812 .0 $215 $6,665
Dallas/Fort Worth - Dallas
650 .7 100 96 0 96 18,547 .2 $232 $22,272
75 72 0 72 13,910 .4 $258 $18,576
50 48 0 48 9,273 .6 $283 $13,584
25 24 0 24 4,636 .8 $309 $7,416
Dallas/Fort Worth - Dallas/Fort Worth
903 .2 100 130 0 130 24,752 .0 $232 $30,160
75 98 0 98 18,659 .2 $258 $25,284
50 65 0 65 12,376 .0 $283 $18,395
25 33 0 33 6,283 .2 $309 $10,197
Dallas/Fort Worth - Fort Worth
252 .4 100 39 0 39 7,534 .8 $232 $9,048
75 29 0 29 5,602 .8 $258 $7,482
50 20 0 20 3,864 .0 $283 $5,660
25 10 0 10 1,932 .0 $309 $3,090
El Paso
411 .8 100 48 0 48 11,155 .2 $165 $7,920
75 36 0 36 8,366 .4 $170 $6,120
50 24 0 24 5,577 .6 $175 $4,200
25 12 0 12 2,788 .8 $200 $2,400
Houston
352 .6 100 44 0 44 9,979 .2 $250 $11,000
75 33 0 33 7,484 .4 $275 $9,075
50 22 0 22 4,989 .6 $300 $6,600
25 11 0 11 2,494 .8 $325 $3,575
Miami/Ft. Lauderdale - Ft . Lauderdale
39 .0 100 3 0 3 1,150 .8 $250 $750
75 2 0 2 767 .2 $250 $500
50 2 0 2 767 .2 $250 $500
25 1 0 1 383 .6 $250 $250
Miami/Ft. Lauderdale - Miami
160 .6 100 14 0 14 5,174 .4 $250 $3,500
75 11 0 11 4,065 .6 $250 $2,750
50 7 0 7 2,587 .2 $250 $1,750
25 4 0 4 1,478 .4 $250 $1,000
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
199 .6 100 17 0 17 5,664 .4 $250 $4,250
75 13 0 13 4,331 .6 $250 $3,250
50 9 0 9 2,998 .8 $250 $2,250
25 4 0 4 1,332 .8 $250 $1,000
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
Milwaukee
97 .5 100 3 4 7 2,654 .4 $675 $4,725
75 2 3 5 1,878 .8 $700 $3,500
50 2 2 4 1,551 .2 $750 $3,000
25 1 1 2 775 .6 $800 $1,600
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
2009 Hispanic Space Only Posters & Transit Shelter Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS & TRANSIT SHELTERSHispanic Coverage
195194
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Transit Shelter Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Backlit only programs are available at a premium .
TRANSIT SHELTERSHispanic Coverage
Los Angeles
4,103 .4 100 23 187 210 115,080 .0 $680 $142,800
75 17 140 157 86,052 .4 $680 $106,760
50 12 94 106 58,055 .2 $740 $78,440
25 6 47 53 29,027 .6 $805 $42,665
Miami/Ft. Lauderdale - Ft . Lauderdale
106 .3 100 1 4 5 2,800 .0 $500 $2,500
75 1 3 4 2,251 .2 $500 $2,000
50 1 2 3 1,702 .4 $500 $1,500
25 1 1 2 1,153 .6 $500 $1,000
Miami/Ft. Lauderdale - Miami
422 .5 100 18 9 27 12,096 .0 $500 $13,500
75 14 7 21 9,408 .0 $500 $10,500
50 9 5 14 6,252 .4 $500 $7,000
25 5 2 7 3,155 .6 $500 $3,500
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
528 .8 100 19 13 32 17,679 .2 $500 $16,000
75 14 10 24 13,294 .4 $500 $12,000
50 10 7 17 9,405 .2 $500 $8,500
25 5 3 8 4,384 .8 $500 $4,000
Milwaukee
68 .7 100 6 0 6 1,999 .2 $500 $3,000
75 5 0 5 1,666 .0 $550 $2,750
50 3 0 3 999 .6 $600 $1,800
25 2 0 2 666 .4 $650 $1,300
New York -New York Suburbs
131 .9 100 1 11 12 3,648 .4 $865 $10,380
75 1 8 9 2,716 .0 $895 $8,055
50 1 6 7 2,094 .4 $930 $6,510
25 1 3 4 1,162 .0 $965 $3,860
Washington DC/Baltimore - Washington DC
384 .8 100 14 9 23 10,519 .6 $1,275 $29,325
75 11 7 18 8,223 .6 $1,325 $23,850
50 7 5 12 5,552 .4 $1,400 $16,800
25 4 2 6 2,671 .2 $1,500 $9,000
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 Hispanic Space Only Junior Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Milwaukee
61 .7 100 11 0 11 1,786 .4 $150 $1,650
75 8 0 8 1,299 .2 $165 $1,320
50 6 0 6 974 .4 $175 $1,050
25 3 0 3 487 .2 $180 $540
San Antonio
682 .6 100 97 0 97 20,098 .4 $200 $19,400
75 73 0 73 15,125 .6 $210 $15,330
50 49 0 49 10,152 .8 $220 $10,780
25 24 0 24 4,972 .8 $230 $5,520
San Francisco Bay Area
487 .6 100 48 0 48 13,574 .4 $210 $10,080
75 36 0 36 10,180 .8 $210 $7,560
50 24 0 24 6,787 .2 $210 $5,040
25 12 0 12 3,393 .6 $210 $2,520
Tucson
221 .9 100 24 0 24 6,451 .2 $160 $3,840
75 18 0 18 4,838 .4 $175 $3,150
50 12 0 12 3,225 .6 $195 $2,340
25 6 0 6 1,612 .8 $225 $1,350
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
197196
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
Los Angeles
951 .2 100 21 27,636 .0 $6,525 $137,025
75 16 21,056 .0 $6,525 $104,400
50 11 14,476 .0 $7,150 $78,650
25 5 6,580 .0 $7,575 $37,875
20 4 5,264 .0 $7,575 $30,300
15 3 3,948 .0 $7,775 $23,325
10 2 2,632 .0 $8,400 $16,800
5 1 1,316 .0 $8,725 $8,725
Memphis
360 .3 100 9 11,188 .8 $2,900 $26,100
75 7 8,702 .4 $3,200 $22,400
50 5 6,216 .0 $3,230 $16,150
25 2 2,486 .4 $3,550 $7,100
20 2 2,486 .4 $3,865 $7,730
15 1 1,243 .2 $3,865 $3,865
10 1 1,243 .2 $3,865 $3,865
5 1 1,243 .2 $3,865 $3,865
Miami/Ft. Lauderdale - Ft . Lauderdale
246 .2 100 2 6,104 .0 $2,600 $5,200
75 2 6,104 .0 $2,800 $5,600
50 1 3,052 .0 $3,000 $3,000
25 1 3,052 .0 $3,000 $3,000
20 1 3,052 .0 $3,000 $3,000
15 1 3,052 .0 $3,000 $3,000
10 1 3,052 .0 $3,000 $3,000
5 1 3,052 .0 $3,000 $3,000
Miami/Ft. Lauderdale - Miami
327 .5 100 5 9,688 .0 $2,600 $13,000
75 4 7,750 .4 $2,800 $11,200
50 3 5,812 .8 $3,000 $9,000
25 1 1,937 .6 $3,000 $3,000
20 1 1,937 .6 $3,000 $3,000
15 1 1,937 .6 $3,000 $3,000
10 1 1,937 .6 $3,000 $3,000
5 1 1,937 .6 $3,000 $3,000
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
573 .7 100 7 17,620 .4 $2,600 $18,200
75 5 12,586 .0 $2,800 $14,000
50 4 10,068 .8 $3,000 $12,000
25 2 5,034 .4 $3,000 $6,000
20 1 2,517 .2 $3,000 $3,000
15 1 2,517 .2 $3,000 $3,000
10 1 2,517 .2 $3,000 $3,000
5 1 2,517 .2 $3,000 $3,000
New York - New York
2,283 .1 100 35 64,321 .6 $15,350 $537,250
75 27 49,179 .2 $15,350 $414,450
50 18 33,107 .2 $15,350 $276,300
25 9 16,072 .0 $15,425 $138,825
20 8 14,179 .2 $15,520 $124,160
15 6 10,393 .6 $15,615 $93,690
10 4 6,608 .0 $15,710 $62,840
5 3 4,715 .2 $15,800 $47,400
New York - New York City
1,599 .0 100 21 43,139 .6 $20,500 $430,500
75 16 32,401 .6 $20,515 $328,240
50 11 22,643 .6 $20,540 $225,940
25 6 11,905 .6 $20,565 $123,390
20 5 9,758 .0 $20,590 $102,950
15 4 7,610 .4 $20,610 $82,440
10 3 5,462 .8 $20,635 $61,905
5 2 3,315 .2 $20,660 $41,320
New York - New York Suburbs
113 .8 100
Please contact market for specific details, availability and rates .
75
50
25
20 2 492 .8 $12,825 $25,650
15 2 492 .8 $12,825 $25,650
10 2 492 .8 $12,825 $25,650
5 2 492 .8 $12,825 $25,650
Philadelphia* - Philadelphia DMA
857 .5 100Please contact market for specific details,
availability and rates .75
50
25 9 6,577 .2 $7,200 $64,800
20 7 5,115 .6 $7,350 $51,450
15 5 3,654 .0 $7,350 $36,750
10 3 2,192 .4 $7,350 $22,050
5 2 1,461 .6 $7,350 $14,700
Reno - Reno Metro
6 .4 100 1 585 .2 $4,207 $4,207
75 1 585 .2 $4,207 $4,207
50 1 585 .2 $4,207 $4,207
25 1 585 .2 $4,207 $4,207
20 1 585 .2 $4,207 $4,207
15 1 585 .2 $4,207 $4,207
10 1 585 .2 $4,207 $4,207
5 1 585 .2 $4,207 $4,207
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
BULLETINSAfrican American Coverage
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
Atlanta
919 .0 100 34 25,608 .8 $3,200 $108,800
75 26 19,583 .2 $3,200 $83,200
50 17 12,804 .4 $3,200 $54,400
25 9 6,778 .8 $3,200 $28,800
20 7 5,272 .4 $3,200 $22,400
15 5 3,766 .0 $3,200 $16,000
10 3 2,259 .6 $3,200 $9,600
5 2 1,506 .4 $3,200 $6,400
Chicago
1,060 .2 100 29 29,962 .8 $5,500 $159,500
75 22 22,730 .4 $6,000 $132,000
50 15 15,498 .0 $6,500 $97,500
25 7 7,232 .4 $6,800 $47,600
20 6 6,199 .2 $7,000 $42,000
15 4 4,132 .8 $7,500 $30,000
10 3 3,099 .6 $8,000 $24,000
5 1 1,033 .2 $8,000 $8,000
Dallas/Fort Worth - Dallas
418 .6 100 5 12,964 .0 $6,760 $33,800
75 4 10,371 .2 $7,280 $29,120
50 3 7,778 .4 $7,800 $23,400
25 1 2,592 .8 $8,320 $8,320
20 1 2,592 .8 $8,320 $8,320
15 1 2,592 .8 $8,320 $8,320
10 1 2,592 .8 $8,320 $8,320
5 1 2,592 .8 $8,320 $8,320
Dallas/Fort Worth - Dallas/Fort Worth
574 .1 100 7 16,973 .6 $6,760 $47,320
75 5 12,124 .0 $7,280 $36,400
50 4 9,699 .2 $7,800 $31,200
25 2 4,849 .6 $8,320 $16,640
20 1 2,424 .8 $8,320 $8,320
15 1 2,424 .8 $8,320 $8,320
10 1 2,424 .8 $8,320 $8,320
5 1 2,424 .8 $8,320 $8,320
Dallas/Fort Worth - Fort Worth
155 .4 100 3 5,796 .0 $6,760 $20,280
75 2 3,864 .0 $7,280 $14,560
50 2 3,864 .0 $7,280 $14,560
25 1 1,932 .0 $8,320 $8,320
20 1 1,932 .0 $8,320 $8,320
15 1 1,932 .0 $8,320 $8,320
10 1 1,932 .0 $8,320 $8,320
5 1 1,932 .0 $8,320 $8,320
El Paso
16 .1 100 2 459 .2 $4,500 $9,000
75 2 459 .2 $4,500 $9,000
50 1 229 .6 $4,500 $4,500
25 1 229 .6 $4,500 $4,500
20 1 229 .6 $4,500 $4,500
15 1 229 .6 $4,500 $4,500
10 1 229 .6 $4,500 $4,500
5 1 229 .6 $4,500 $4,500
Houston
649 .4 100 5 17,500 .0 $5,200 $26,000
75 4 14,000 .0 $5,700 $22,800
50 3 10,500 .0 $5,900 $17,700
25 1 3,500 .0 $6,200 $6,200
20 1 3,500 .0 $6,700 $6,700
15 1 3,500 .0 $6,700 $6,700
10 1 3,500 .0 $6,700 $6,700
5 1 3,500 .0 $6,700 $6,700
Indianapolis
151 .7 100 5 4,676 .0 $6,400 $32,000
75 4 3,740 .8 $6,400 $25,600
50 3 2,805 .6 $6,400 $19,200
25 1 935 .2 $6,400 $6,400
20 1 935 .2 $6,400 $6,400
15 1 935 .2 $6,400 $6,400
10 1 935 .2 $6,400 $6,400
5 1 935 .2 $6,400 $6,400
199198
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Premiere Panel© Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
PREMIERE PANELS©
African American Coverage
Memphis
355 .3 100 11 16 27 10,600 .8 $875 $23,625
75 8 12 20 7,884 .8 $900 $18,000
50 6 8 14 5,432 .0 $935 $13,090
25 3 4 7 2,716 .0 $965 $6,755
Miami/Ft. Lauderdale - Ft . Lauderdale
246 .2 100 2 9 11 7,540 .4 $1,100 $12,100
75 2 7 9 6,078 .8 $1,100 $9,900
50 1 5 6 4,135 .6 $1,100 $6,600
25 1 2 3 1,943 .2 $1,300 $3,900
Miami/Ft. Lauderdale - Miami
327 .5 100 2 14 16 9,380 .0 $1,100 $17,600
75 2 11 13 7,557 .2 $1,100 $14,300
50 1 7 8 4,690 .0 $1,100 $8,800
25 1 4 5 2,867 .2 $1,300 $6,500
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
573 .7 100 4 23 27 16,766 .4 $1,000 $27,000
75 3 17 20 12,412 .4 $1,100 $22,000
50 2 12 14 8,708 .0 $1,100 $15,400
25 1 6 7 4,354 .0 $1,300 $9,100
Reno - Reno Metro
6 .4 100 1 0 1 201 .6 $1,096 $1,096
75 1 0 1 201 .6 $1,096 $1,096
50 1 0 1 201 .6 $1,096 $1,096
25 1 0 1 201 .6 $1,096 $1,096
San Antonio
95 .8 100 1 3 4 2,466 .8 $1,000 $4,000
75 1 2 3 1,870 .4 $1,000 $3,000
50 1 2 3 1,870 .4 $1,000 $3,000
25 1 1 2 1,274 .0 $1,200 $2,400
San Francisco Bay Area
381 .4 100 3 21 24 10,458 .0 $2,000 $48,000
75 2 16 18 7,901 .6 $2,000 $36,000
50 2 11 13 5,577 .6 $2,000 $26,000
25 1 5 6 2,556 .4 $2,000 $12,000
Tampa Bay
213 .6 100 2 27 29 6,101 .2 $780 $22,620
75 2 20 22 4,592 .0 $830 $18,260
50 1 14 15 3,158 .4 $870 $13,050
25 1 7 8 1,649 .2 $920 $7,360
Washington DC/Baltimore - Baltimore
530 .4 100
Please contact market for specific details, availability and rates .75
50
25
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate18+ Pop (000)
GRP Impress Level
Total Faces
Total 4-Week Circulation
(000)4-Week
Rate / Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
San Antonio
96 .4 100 1 2,284 .8 $4,400 $4,400
75 1 2,284 .8 $4,400 $4,400
50 1 2,284 .8 $4,400 $4,400
25 1 2,284 .8 $4,400 $4,400
20 1 2,284 .8 $4,400 $4,400
15 1 2,284 .8 $4,400 $4,400
10 1 2,284 .8 $4,400 $4,400
5 1 2,284 .8 $4,400 $4,400
San Francisco Bay Area
381 .4 100 7 10,603 .6 $6,500 $45,500
75 5 7,574 .0 $7,000 $35,000
50 4 6,059 .2 $7,500 $30,000
25 2 3,029 .6 $7,800 $15,600
20 1 1,514 .8 $7,900 $7,900
15 1 1,514 .8 $7,900 $7,900
10 1 1,514 .8 $7,900 $7,900
5 1 1,514 .8 $7,900 $7,900
Washington DC/Baltimore - Baltimore
530 .4 100 20 14,831 .6 $4,500 $90,000
75 15 11,023 .6 $4,600 $69,000
50 11 7,977 .2 $4,800 $52,800
25 6 4,169 .2 $5,000 $30,000
20 5 3,407 .6 $5,100 $25,500
15 4 2,646 .0 $5,200 $20,800
10 3 1,884 .4 $5,300 $15,900
5 2 1,122 .8 $5,500 $11,000
Washington DC/Baltimore - Washington DC
1,105 .6 100 34 31,388 .0 $7,500 $255,000
75 26 23,772 .0 $7,600 $197,600
50 17 15,694 .0 $7,800 $132,600
25 9 8,078 .0 $8,000 $72,000
20 7 6,594 .0 $8,300 $58,100
15 5 4,550 .0 $8,300 $41,500
10 4 3,528 .0 $8,700 $34,800
5 2 1,484 .0 $8,700 $17,400
Washington DC/Baltimore - Washington DC/Baltimore
1,548 .3 100 48 43,411 .2 $6,600 $316,800
75 37 33,462 .8 $6,700 $247,900
50 24 21,705 .6 $6,900 $165,600
25 13 11,757 .2 $7,000 $91,000
20 9 8,139 .6 $7,050 $63,450
15 7 6,330 .8 $7,100 $49,700
10 5 4,522 .0 $7,150 $35,750
5 3 2,713 .2 $7,200 $21,600
West Palm Beach - West Palm Beach
116 .9 100 2 3,763 .2 $2,800 $5,600
75 2 3,763 .2 $2,800 $5,600
50 1 1,881 .6 $3,000 $3,000
25 1 1,881 .6 $3,000 $3,000
20 1 1,881 .6 $3,000 $3,000
15 1 1,881 .6 $3,000 $3,000
10 1 1,881 .6 $3,000 $3,000
5 1 1,881 .6 $3,000 $3,000
201200
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Posters / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS / ECO•POSTERSAfrican American Coverage
Atlanta
908 .8 100 13 59 72 25,306 .4 $325 $23,400
75 10 44 54 18,939 .2 $365 $19,710
50 7 30 37 12,952 .8 $395 $14,615
25 3 15 18 6,367 .2 $450 $8,100
Boston
221 .9 100 6 12 18 6,132 .0 $950 $17,100
75 5 9 14 4,709 .6 $1,300 $18,200
50 3 6 9 3,066 .0 $1,600 $14,400
25 2 3 5 1,643 .6 $1,600 $8,000
Chicago
1,060 .2 100 16 52 68 29,825 .6 $825 $56,100
75 12 39 51 22,369 .2 $850 $43,350
50 8 26 34 14,912 .8 $875 $29,750
25 4 13 17 7,456 .4 $900 $15,300
Cleveland - Cleveland DMA (Posters)
331 .3 100 9 23 32 9,279 .2 $710 $22,720
75 7 17 24 6,938 .4 $820 $19,680
50 5 12 17 4,911 .2 $850 $14,450
25 2 6 8 2,340 .8 $875 $7,000
Columbus
150 .9 100 2 9 11 4,214 .0 $604 $6,644
75 2 7 9 3,390 .8 $625 $5,625
50 1 5 6 2,312 .8 $646 $3,876
25 1 2 3 1,078 .0 $662 $1,986
Dallas/Fort Worth - Dallas
419 .2 100 2 22 24 12,124 .0 $780 $18,720
75 2 17 19 9,492 .0 $806 $15,314
50 1 11 12 6,062 .0 $832 $9,984
25 1 6 7 3,430 .0 $858 $6,006
Dallas/Fort Worth - Dallas/Fort Worth
576 .0 100 5 30 35 16,338 .0 $780 $27,300
75 4 23 27 12,591 .6 $806 $21,762
50 3 15 18 8,366 .4 $832 $14,976
25 1 8 9 4,225 .2 $858 $7,722
Dallas/Fort Worth - Fort Worth
156 .8 100 1 10 11 4,530 .4 $780 $8,580
75 1 8 9 3,752 .0 $806 $7,254
50 1 5 6 2,584 .4 $832 $4,992
25 1 3 4 1,806 .0 $858 $3,432
El Paso
16 .1 100 1 1 2 453 .6 $665 $1,330
75 1 1 2 453 .6 $665 $1,330
50 1 1 2 453 .6 $665 $1,330
25 1 1 2 453 .6 $665 $1,330
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Premiere Panel© Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
Washington DC/Baltimore - Washington DC
1106 .3 100
Please contact market for specific details, availability and rates .75
50
25
Washington DC/Baltimore - Washington DC/Baltimore
1,549 .0 100
Please contact market for specific details, availability and rates .75
50
25
West Palm Beach
116 .9 100 5 4 9 3,284 .4 $1,100 $9,900
75 4 3 7 2,525 .6 $1,100 $7,700
50 3 2 5 1,766 .8 $1,100 $5,500
25 1 1 2 758 .8 $1,300 $2,600
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
203202
* Market may be subject to sales tax; please contact your representative for details.
Orlando
177 .1 100 3 5 8 5,205 .2 $875 $7,000
75 2 4 6 3,987 .2 $895 $5,370
50 2 3 5 3,211 .6 $900 $4,500
25 1 1 2 1,218 .0 $950 $1,900
Philadelphia*
852 .9 100 30 40 70 24,612 .0 $665 $46,550
75 23 30 53 18,572 .4 $690 $36,570
50 15 20 35 12,306 .0 $720 $25,200
25 8 10 18 6,266 .4 $740 $13,320
Reno - Reno Metro
6 .4 100 1 0 1 252 .0 $984 $984
75 1 0 1 252 .0 $984 $984
50 1 0 1 252 .0 $984 $984
25 1 0 1 252 .0 $984 $984
Sacramento
101 .1 100 1 4 5 2,847 .6 $1,875 $9,375
75 1 3 4 2,209 .2 $1,875 $7,500
50 1 2 3 1,570 .8 $1,875 $5,625
25 1 1 2 932 .4 $1,875 $3,750
San Antonio
95 .8 100 2 3 5 2,606 .8 $675 $3,375
75 2 2 4 2,010 .4 $675 $2,700
50 1 2 3 1,601 .6 $710 $2,130
25 1 1 2 1,005 .2 $740 $1,480
San Diego
121 .4 100 0 6 6 3,427 .2 $755 $4,530
75 0 5 5 2,856 .0 $755 $3,775
50 0 3 3 1,713 .6 $780 $2,340
25 0 2 2 1,142 .4 $865 $1,730
San Francisco Bay Area
381 .4 100 3 21 24 10,458 .0 $1,010 $24,240
75 2 16 18 7,901 .6 $1,010 $18,180
50 2 11 13 5,577 .6 $1,010 $13,130
25 1 5 6 2,556 .4 $1,030 $6,180
Seattle - Seattle
90 .0 100 1 4 5 2,559 .2 $1,150 $5,750
75 1 3 4 2,010 .4 $1,150 $4,600
50 1 2 3 1,461 .6 $1,150 $3,450
25 1 1 2 912 .8 $1,150 $2,300
Seattle - Seattle Metroplex
132 .4 100 2 6 8 3,628 .8 $1,150 $9,200
75 2 5 7 3,136 .0 $1,150 $8,050
50 1 3 4 1,814 .4 $1,150 $4,600
25 1 2 3 1,321 .6 $1,150 $3,450
Seattle - Tacoma
42 .4 100 1 3 4 1,598 .8 $1,150 $4,600
75 1 2 3 1,159 .2 $1,150 $3,450
50 1 2 3 1,159 .2 $1,150 $3,450
25 1 1 2 719 .6 $1,150 $2,300
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
2009 African American Space Only Posters / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Posters / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Houston
649 .4 100 4 53 57 22,335 .6 $750 $42,750
75 3 40 43 16,850 .4 $775 $33,325
50 2 27 29 11,365 .2 $800 $23,200
25 1 13 14 5,485 .2 $825 $11,550
Indianapolis
151 .7 100 5 8 13 4,230 .8 $950 $12,350
75 4 6 10 3,225 .6 $950 $9,500
50 3 4 7 2,220 .4 $1,000 $7,000
25 1 2 3 1,005 .2 $1,000 $3,000
Jacksonville
174 .0 100 2 8 10 5,084 .8 $855 $8,550
75 2 6 8 3,931 .2 $905 $7,240
50 1 4 5 2,542 .4 $955 $4,775
25 1 2 3 1,388 .8 $1,005 $3,015
Los Angeles
951 .2 100 2 43 45 26,325 .6 $620 $27,900
75 2 32 34 19,734 .4 $620 $21,080
50 1 22 23 13,462 .4 $645 $14,835
25 1 11 12 6,871 .2 $725 $8,700
Memphis
355 .3 100 11 16 27 10,600 .8 $690 $18,630
75 8 12 20 7,884 .8 $720 $14,400
50 6 8 14 5,432 .0 $750 $10,500
25 3 4 7 2,716 .0 $825 $5,775
Miami/Ft. Lauderdale - Ft . Lauderdale
246 .2 100 2 9 11 7,540 .4 $750 $8,250
75 2 7 9 6,078 .8 $750 $6,750
50 1 5 6 4,135 .6 $750 $4,500
25 1 2 3 1,943 .2 $750 $2,250
Miami/Ft. Lauderdale - Miami
327 .5 100 2 14 16 9,380 .0 $750 $12,000
75 2 11 13 7,557 .2 $750 $9,750
50 1 7 8 4,690 .0 $750 $6,000
25 1 4 5 2,867 .2 $750 $3,750
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
573 .7 100 4 23 27 16,766 .4 $750 $20,250
75 3 17 20 12,412 .4 $750 $15,000
50 2 12 14 8,708 .0 $750 $10,500
25 1 6 7 4,354 .0 $750 $5,250
Milwaukee
165 .6 100 2 9 11 4,589 .2 $625 $6,875
75 2 7 9 3,631 .6 $650 $5,850
50 1 5 6 2,534 .0 $675 $4,050
25 1 2 3 1,097 .6 $700 $2,100
New York - New York Suburbs
139 .6 100 9 11 20 3,892 .0 $990 $19,800
75 7 8 15 2,884 .0 $1,035 $15,525
50 5 6 11 2,133 .6 $1,080 $11,880
25 2 3 5 1,008 .0 $1,135 $5,675
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
205204
* Market may be subject to sales tax; please contact your representative for details.
Milwaukee
165 .6 100 3 7 10 4,704 .0 $675 $6,750
75 2 5 7 3,276 .0 $700 $4,900
50 2 4 6 2,856 .0 $720 $4,320
25 1 2 3 1,428 .0 $760 $2,280
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
2009 African American Space Only Posters & Transit Shelter Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS & TRANSIT SHELTERSAfrican American Coverage
* Market may be subject to sales tax; please contact your representative for details.
Tampa Bay
213 .6 100 2 27 29 6,101 .2 $650 $18,850
75 2 20 22 4,592 .0 $690 $15,180
50 1 14 15 3,158 .4 $725 $10,875
25 1 7 8 1,649 .2 $765 $6,120
Washington DC/Baltimore - Baltimore
530 .4 100 8 33 41 14,870 .8 $725 $29,725
75 6 25 31 11,253 .2 $775 $24,025
50 4 17 21 7,635 .6 $800 $16,800
25 2 8 10 3,617 .6 $825 $8,250
Washington DC/Baltimore - Washington DC
1,106 .3 100 22 45 67 31,192 .0 $1,850 $123,950
75 17 34 51 23,657 .2 $2,000 $102,000
50 11 23 34 15,884 .4 $2,100 $71,400
25 6 11 17 7,772 .8 $2,450 $41,650
Washington DC/Baltimore - Washington DC/Baltimore
1,549 .0 100 32 86 118 43,652 .0 $1,100 $129,800
75 24 65 89 32,953 .2 $1,150 $102,350
50 16 43 59 21,826 .0 $1,300 $76,700
25 8 22 30 11,127 .2 $1,450 $43,500
West Palm Beach
116 .9 100 5 4 9 3,284 .4 $750 $6,750
75 4 3 7 2,525 .6 $750 $5,250
50 3 2 5 1,766 .8 $750 $3,750
25 1 1 2 758 .8 $750 $1,500
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
2009 African American Space Only Posters / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
207206
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Junior Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
Miami/Ft. Lauderdale - Miami
108 .3 100 8 0 8 3,024 .0 $200 $1,600
75 6 0 6 2,268 .0 $200 $1,200
50 4 0 4 1,512 .0 $200 $800
25 2 0 2 756 .0 $200 $400
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
169 .8 100 13 0 13 4,841 .2 $200 $2,600
75 10 0 10 3,724 .0 $200 $2,000
50 7 0 7 2,606 .8 $200 $1,400
25 3 0 3 1,117 .2 $200 $600
Milwaukee
143 .2 100 20 0 20 4,088 .0 $150 $3,000
75 15 0 15 3,066 .0 $165 $2,475
50 10 0 10 2,044 .0 $175 $1,750
25 5 0 5 1,022 .0 $180 $900
San Antonio
90 .3 100 12 0 12 2,654 .4 $200 $2,400
75 9 0 9 1,990 .8 $210 $1,890
50 6 0 6 1,327 .2 $220 $1,320
25 3 0 3 663 .6 $230 $690
San Francisco Bay Area
278 .1 100 32 0 32 7,705 .6 $210 $6,720
75 24 0 24 5,779 .2 $210 $5,040
50 16 0 16 3,852 .8 $210 $3,360
25 8 0 8 1,926 .4 $225 $1,800
Washington DC/Baltimore - Baltimore
299 .1 100Please contact market for specific details, availability and rates .
75
50 31 0 31 4,253 .2 $400 $12,400
25 15 0 15 2,058 .0 $400 $6,000
Washington DC/Baltimore - Washington DC
650 .9 100 65 0 65 18,382 .0 $400 $26,000
75 49 0 49 13,857 .2 $400 $19,600
50 33 0 33 9,332 .4 $400 $13,200
25 16 0 16 4,524 .8 $400 $6,400
Washington DC/Baltimore - Washington DC/Baltimore
950 .0 100Please contact market for specific details, availability and rates .
75
50 65 0 65 13,650 .0 $400 $26,000
25 32 0 32 6,720 .0 $400 $12,800
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Junior Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
JUNIOR POSTERSAfrican American Coverage
Atlanta
599 .2 100Please contact market for specific details, availability and rates .
75
50 63 0 63 8,290 .8 $215 $13,545
25 32 0 32 4,211 .2 $225 $7,200
Chicago
1,060 .2 100 128 0 128 29,747 .2 $150 $19,200
75 96 0 96 22,310 .4 $190 $18,240
50 64 0 64 14,873 .6 $200 $12,800
25 32 0 32 7,436 .8 $215 $6,880
Dallas/Fort Worth - Dallas
396 .4 100 63 0 63 11,289 .6 $232 $14,616
75 47 0 47 8,422 .4 $258 $12,126
50 32 0 32 5,734 .4 $283 $9,056
25 16 0 16 2,867 .2 $309 $4,944
Dallas/Fort Worth - Dallas/Fort Worth
548 .5 100 87 0 87 15,346 .8 $232 $20,184
75 65 0 65 11,466 .0 $258 $16,770
50 44 0 44 7,761 .6 $283 $12,452
25 22 0 22 3,880 .8 $309 $6,798
Dallas/Fort Worth - Fort Worth
152 .1 100 35 0 35 4,508 .0 $232 $8,120
75 26 0 26 3,348 .8 $258 $6,708
50 18 0 18 2,318 .4 $283 $5,094
25 9 0 9 1,159 .2 $309 $2,781
El Paso
16 .1 100 3 0 3 697 .2 $165 $495
75 2 0 2 464 .8 $175 $350
50 2 0 2 464 .8 $175 $350
25 1 0 1 232 .4 $175 $175
Houston
169 .6 100 32 0 32 4,748 .8 $250 $8,000
75 24 0 24 3,561 .6 $275 $6,600
50 16 0 16 2,374 .4 $300 $4,800
25 8 0 8 1,187 .2 $325 $2,600
Indianapolis
61 .8 100 12 0 12 1,814 .4 $325 $3,900
75 9 0 9 1,360 .8 $325 $2,925
50 6 0 6 907 .2 $325 $1,950
25 3 0 3 453 .6 $325 $975
Miami/Ft. Lauderdale - Ft . Lauderdale
61 .5 100 5 0 5 1,806 .0 $200 $1,000
75 4 0 4 1,444 .8 $200 $800
50 3 0 3 1,083 .6 $200 $600
25 1 0 1 361 .2 $200 $200
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
209208
* Market may be subject to sales tax; please contact your representative for details.
2009 Asian Space Only Bulletin Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Permanent bulletin rates available upon request .
BULLETINSAsian Coverage
Los Angeles
1,678 .0 100 29 46,852 .4 $6,525 $189,225
75 22 35,543 .2 $6,525 $143,550
50 15 24,234 .0 $7,150 $107,250
25 7 11,309 .2 $7,575 $53,025
20 6 9,693 .6 $7,575 $45,450
15 4 6,462 .4 $7,775 $31,100
10 3 4,846 .8 $8,400 $25,200
5 1 1,615 .6 $8,725 $8,725
San Diego
257 .7 100 4 7,302 .4 $8,200 $32,800
75 3 5,476 .8 $8,200 $24,600
50 2 3,651 .2 $8,725 $17,450
25 1 1,825 .6 $10,300 $10,300
20 1 1,825 .6 $10,300 $10,300
15 1 1,825 .6 $10,300 $10,300
10 1 1,825 .6 $10,300 $10,300
5 1 1,825 .6 $10,300 $10,300
San Francisco Bay Area
1,202 .5 100 17 33,272 .4 $6,500 $110,500
75 13 25,443 .6 $7,000 $91,000
50 9 17,614 .8 $7,500 $67,500
25 4 7,828 .8 $7,800 $31,200
20 3 5,871 .6 $7,900 $23,700
15 3 5,871 .6 $7,900 $23,700
10 2 3,914 .4 $7,900 $15,800
5 1 1,957 .2 $7,900 $7,900
18+ Pop (000)
GRP Impress Level
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 African American Space Only Transit Shelter Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Backlit only programs are available at a premium .
TRANSIT SHELTERSAfrican American Coverage
Memphis
281 .6 100 0 15 15 8,022 .0 $620 $9,300
75 0 11 11 5,882 .8 $650 $7,150
50 0 8 8 4,278 .4 $695 $5,560
25 0 4 4 2,139 .2 $760 $3,040
Miami/Ft. Lauderdale - Ft . Lauderdale
156 .3 100 2 4 6 5,398 .4 $500 $3,000
75 2 3 5 4,466 .0 $500 $2,500
50 1 2 3 2,699 .2 $500 $1,500
25 1 1 2 1,766 .8 $500 $1,000
Miami/Ft. Lauderdale - Miami
47 .1 100 0 3 3 1,503 .6 $500 $1,500
75 0 2 2 1,002 .4 $500 $1,000
50 0 2 2 1,002 .4 $500 $1,000
25 0 1 1 501 .2 $500 $500
Miami/Ft. Lauderdale - Miami/Ft . Lauderdale
203 .5 100 2 7 9 5,588 .8 $500 $4,500
75 2 5 7 4,312 .0 $500 $3,500
50 1 4 5 3,113 .6 $500 $2,500
25 1 2 3 1,836 .8 $500 $1,500
Milwaukee
145 .0 100 7 0 7 4,116 .0 $500 $3,500
75 5 0 5 2,940 .0 $550 $2,750
50 4 0 4 2,352 .0 $600 $2,400
25 2 0 2 1,176 .0 $650 $1,300
New York - New York Suburbs
103 .1 100 1 10 11 2,993 .2 $785 $8,635
75 1 8 9 2,427 .6 $815 $7,335
50 1 5 6 1,579 .2 $845 $5,070
25 1 3 4 1,013 .6 $875 $3,500
Washington DC/Baltimore - Washington DC
977 .6 100 36 40 76 27,462 .4 $1,050 $79,800
75 27 30 57 20,596 .8 $1,150 $65,550
50 18 20 38 13,731 .2 $1,200 $45,600
25 9 10 19 6,865 .6 $1,250 $23,750
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
211210
* Market may be subject to sales tax; please contact your representative for details.
2009 Asian Space Only Poster / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
POSTERS / ECO•POSTERSAsian Coverage
Boston
217 .6 100 3 13 16 6,062 .0 $1,300 $20,800
75 2 10 12 4,597 .6 $1,300 $15,600
50 2 7 9 3,346 .0 $1,600 $14,400
25 1 3 4 1,464 .4 $1,600 $6,400
Chicago
377 .9 100 3 19 22 10,469 .2 $850 $18,700
75 2 14 16 7,610 .4 $900 $14,400
50 2 10 12 5,717 .6 $925 $11,100
25 1 5 6 2,858 .8 $950 $5,700
Philadelphia* - Philadelphia DMA
182 .3 100 4 10 14 5,286 .4 $665 $9,310
75 3 8 11 4,186 .0 $690 $7,590
50 2 5 7 2,643 .2 $720 $5,040
25 1 3 4 1,542 .8 $740 $2,960
Reno - Reno Metro
18 .5 100 1 1 2 604 .8 $984 $1,968
75 1 1 2 604 .8 $984 $1,968
50 1 1 2 604 .8 $984 $1,968
25 1 1 2 604 .8 $984 $1,968
Sacramento
170 .1 100 2 7 9 4,362 .4 $1,875 $16,875
75 2 5 7 3,276 .0 $1,875 $13,125
50 1 4 5 2,452 .8 $1,875 $9,375
25 1 2 3 1,366 .4 $1,875 $5,625
San Diego
257 .7 100 1 11 12 7,285 .6 $755 $9,060
75 1 8 9 5,328 .4 $755 $6,795
50 1 6 7 4,023 .6 $780 $5,460
25 1 3 4 2,066 .4 $865 $3,460
San Francisco Bay Area
1,202 .5 100 9 67 76 33,672 .8 $925 $70,300
75 7 50 57 25,202 .8 $1,010 $57,570
50 5 34 39 17,200 .4 $1,010 $39,390
25 2 17 19 8,470 .0 $1,010 $19,190
Seattle - Seattle
248 .3 100 2 12 14 7,375 .2 $1,150 $16,100
75 2 9 11 5,686 .8 $1,150 $12,650
50 1 6 7 3,687 .6 $1,150 $8,050
25 1 3 4 1,999 .2 $1,150 $4,600
Seattle - Seattle Metroplex
300 .6 100 2 15 17 8,769 .6 $1,150 $19,550
75 2 11 13 6,574 .4 $1,150 $14,950
50 1 8 9 4,659 .2 $1,150 $10,350
25 1 4 5 2,464 .0 $1,150 $5,750
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
2009 Asian Space Only Premiere Panel© Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties . Select locations are priced higher .
PREMIERE PANELS©
Asian Coverage
Reno - Reno Metro
18 .5 100 0 1 1 414 .4 $1,096 $1,096
75 0 1 1 414 .4 $1,096 $1,096
50 0 1 1 414 .4 $1,096 $1,096
25 0 1 1 414 .4 $1,096 $1,096
San Francisco Bay Area
1,202 .5 100 10 66 76 33,465 .6 $2,000 $152,000
75 8 50 58 25,463 .2 $2,000 $116,000
50 5 33 38 16,732 .8 $2,000 $76,000
25 3 17 20 8,730 .4 $2,000 $40,000
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
213212
* Market may be subject to sales tax; please contact your representative for details.
2009 Asian Space Only Junior Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
JUNIOR POSTERSAsian Coverage
San Francisco Bay Area
608 .0 100 66 0 66 16,816 .8 $185 $12,210
75 50 0 50 12,740 .0 $210 $10,500
50 33 0 33 8,408 .4 $210 $6,930
25 17 0 17 4,331 .6 $210 $3,570
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
* Market may be subject to sales tax; please contact your representative for details.
Seattle - Tacoma
52 .3 100 1 3 4 1,598 .8 $1,150 $4,600
75 1 2 3 1,159 .2 $1,150 $3,450
50 1 2 3 1,159 .2 $1,150 $3,450
25 1 1 2 719 .6 $1,150 $2,300
2009 Asian Space Only Poster / ECO•Poster Allotments (Net)All rates are NET, and subject to change without prior notice . Space subject to availability .
Population based on media coverage by counties .
18+ Pop (000)
GRP Impress Level
# of Unilluminated
# of Illuminated
Total # of Faces
Total 4-Week Circulation
(000)
4-Week Rate
Per Face
Total 4-Week
Rate
215214
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