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Page 1: CeBIT 2013 Exhibitor Brochure

Heart of the digital world

CeBIT 2013Boosting your business via new services and efficient lead generation

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Welcome to the No. 1 event for the digital world!

Across the world, communication technologies are bringing people and business processes closer together. But there’s still no substitute for face- to-face meetings between two individuals. And that’s where CeBIT comes in. The show is a must for the entire industry – so there’s no better place to meet the people you want to talk to.

Here you’ll have every opportunity to network with custom-ers and business partners on an international basis. The show’s sector-specific platform structure is designed to po-sition you clearly in the marketplace, while our new, refined service offerings facilitate effective matchmaking and lead management. Which means you can reach your specific tar-get groups more speedily and efficiently.

You’ll also get your business noticed in an environment where innovation is key. You’ll be able to showcase your products and services at an event that attracts global media coverage across all channels. And you’ll have unique oppor-tunities to recruit skilled and highly motivated personnel.

Use our expertise to generate more sales for your business and gain a foothold in new growth markets at CeBIT. Our range of participation options is designed to meet your spe-cific needs: from customized presentation formats to attrac-tive new, all-inclusive solutions offering a ready-to-go stand plus a package of marketing and communication services. You’ll find it has never been easier to exhibit at the show.

Meanwhile you can focus on what really matters – growing your business at CeBIT 2013.

We look forward to seeing you at the show. Yours sincerely,

Frank PörschmannMember of the Board at Deutsche Messe

Introduction

312,000visitors from over 110 countries

312.000Besucher aus mehrals 110 Nationen

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A look back at CeBIT 2012

CeBIT 2012: impressive results

20 %of the trade visitors came from outside Germany

> 4,000companies from 70 nations

140international business delegations

> 5,100journalists from 65 countries

50 billioneuros a year in new investment

20 billionmedia contacts

A glance at a few of the figures for CeBIT 2012 shows the opportunities that await you in 2013. More than 4,000 exhibitors generated 7 million business contacts in just 5 days. The top companies and key decision-makers were all at CeBIT 2012, together with high-calibre guest speakers, leading journalists and bloggers.

No other ICT event offers better prospects for networking at an international level, initiating new business deals and generating so many new leads in a short space of time.

Take advantage of all these opportunities to grow and develop your business.PUSH YOUR BUSINESS – by exhibiting at CeBIT 2013!

7 millionbusiness contacts

1,500lectures, workshops and seminars

7 Mio.Geschäftskontakte

Vorträge, Workshops For all the facts and figures on CeBIT 2012, go to: aftershow.cebit.de1.500

For all the facts and figures on CeBIT 2012, go to: CeBIT 2012, go to: aftershow.cebit.deaftershow.cebit.de

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What CeBIT can do for your business

CeBIT is so many things: a source of new ideas, a showcase for the latest trends, a driver of new busi-ness – and the meeting place for all sectors of the industry.

Numerous sector-specific platforms and customized service offerings will help you to make the most of this unique business resource. Exhibiting here is a cost-effective way to reach your main target groups and decision-makers, get your message across to potential customers, partners and opinion-formers, and generate new business contacts. We’ll work together with you to achieve the one goal that matters: growing your business for the future.

Discover the full potential of CeBIT

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What CeBIT can do for your business

Lead managementCeBIT is renowned for its networking opportunities. Whether it’s matchmaking, hosting business delega-tions or laying the foundations for business deals ahead of the show via the Internet – our range of services is designed to get you talking quickly to potential business partners all the year round.

RecruitmentPosition your business as an attractive employer, and make direct contact with career entrants and estab-lished professionals – either at your stand or in private meeting rooms. By signing up to our online job-search facility and taking part in the Forum or dedicated “Recruiting Day”, you can recruit international talent and the cream of the digital world right here at the show.

Advertising / SponsorshipAre you interested in a communications concept designed around your specific needs? We’ll be pleased to advise you about innovative advertising formats in online and print media or at the Exhibition Grounds, as well as sponsorship packages for forums, workshops or media services: the choice is yours!

MediaMake the most of our international experience to present your company to maximum effect in the media, and to put your message across successfully to potential customers and trade visitors. We can help you plan your PR campaigns and arrange press conferences at the show, Internet TV appearances and much more besides.

Corporate eventsDo you want to showcase your business in a premium context? Tell us what you are thinking of – the CeBIT Corporate Events team will be pleased to discuss exclusive event concepts designed just for you.

Effective services that deliver the goods

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Any questions? If so, just get in touch [email protected] or call us on +49 511 89-33155

Any questions? If so, just get in touch [email protected] or call us on +49 511 89-33155

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Impressions

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CeBIT pro

»An extensive supporting program allowed for good discussions on future-oriented themes. CeBIT has proven a success for Huawei in every respect and we are looking forward to being here again next year.«Lewis Xu, CEO, Huawei Technologies Deutschland GmbH, Berlin, Germany

CeBIT lab

»We bring together the three fields of knowledge, research and entrepreneurship. The interface that emerges is replicated at CeBIT, which means that it is essential for us to be represented here in order to intensify links with the business world.«Prof. Dr. Willem Jonker, CEO, EIT ICT Labs, Brussels, Belgium

CeBIT life

»Due to the increasing integration of IT and Infotain-ment in our vehicles it seemed appropriate for us to exhibit here. We were able to use the event as a plat-form for business leads and were also able to hold many B2B talks at our stand.«Tim Fronzek, Communications Product and Technology, Audi AG, Ingolstadt, Germany

CeBIT gov

»CeBIT 2012 was an all-round success for the Federal Printing Office. The motto ‘Managing Trust’ has drawn particular attention to Germany’s new ID documentation and the eID ser-vice. Both the number of visitors and the quality of the contacts made at the trade show exceeded our expectations.«Ulrich Hamann, Chairman of the Board of Management, Bundesdruckerei GmbH, Berlin / Germany

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CeBIT proPresent your innovative business solutions to an international trade public and unlock new growth potential.

Your target group: decision-makers from industry, commerce, the skilled trades and the service sector

CeBIT govYour solutions for the public sector – from e-government to the health-care industry – will find a receptive audience here.

Your target group: decision-makers from public administration, educa-tion and healthcare, and transport services

CeBIT lifeShow your company in its best light – on this fascinating platform for today’s digital lifestyle.

Your target group: technology enthusiasts, dealers, commercial buy-ers, early adopters, journalists and media representatives

CeBIT lab If you represent a college or university, research establishment or start-up, this is the place to showcase your business ideas, visionary concepts and prototypes.

Your target group: decision-makers from industry and service enter-prises, the political and business community, as well as product devel-opers, commercial buyers and investors

Focus on your target group

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CeBIT Global ConferencesMake sure you have your say at the world’s leading ICT congress. Here an informed professional audience meets the opinion makers of the digital world.

ence meets the opinion makers of the digital world.

Any questions? If so, just get in touch [email protected] or call us on +49 511 89-33155

ence meets the opinion makers of the digital world.ence meets the opinion makers of the digital world.Any questions? If so, just get in touch [email protected] or call us on +49 511 89-33155

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Stand space only

Customized solution or all-inclusive package? The choice is yours.

Whether you want a customized presentation where you supply your own stand or a one-stop, all-inclu-sive solution – CeBIT offers you a choice of options for an optimal presentation of your business. You’ll get personal attention from our customer service team, with a full range of services and packages tailored to your requirements.

Stand space only – you design your own presentation

If you decide to supply your own stand, just book your stand space in the normal way. Any additional services can be booked as required. Details of all our services, together with pricing information, can be found in the accompanying price list. Our full Terms and Conditions of Participation can be viewed online at: www.cebit.de/en/registration

Our new “fair-packages”: all-inclusive solutions complete with stand space, fully assembled stand and services

Developed by professionals, for professionals: a popular choice for many years, our new “fair-packages” offer you more than ever before.

We can supply stand space, a fully assembled stand, basic utilities and stand cleaning, contact manage-ment and catering services as well as marketing services – all as a single, one-stop package. This reduces to a minimum the work you have to do before the show, leaving you free to concentrate on the things that matter most: making new contacts, conducting sales negotiations and getting new orders.

And it pays to decide early: a generous early booking discount applies to all bookings made by 30 June 2012!

And it pays to decide early: a generous early booking discount applies a generous early booking discount applies to all bookings made by 30 June 2012!

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fair-packagesStand space only

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A great deal for very little effort: the benefits of our new “fair-packages”

A perfect presentation: Choose the stand model that suits you best – we’ll put your logo on your stand and provide basic furnishings and fittings such as table and chairs.

More time for customers: We’ll ensure your stand is supplied with all the basics, such as electricity and regular cleaning services, so that you don’t have to think about these things during the show.

Relaxed ambience: Why not treat your customers to a selection of drinks, pastries or a restaurant voucher? A basic catering service is included in our packages.

Enhanced presence: Grab attention before, during and after the show with our additional marketing and PR services. We can supply personalized correspondence stickers for your invitation mailings, offer you various options for placing your logo in the printed exhibitor catalogue or hall plan and pro-vide an online press info box.

Optimized contact management: Thanks to our integrated lead management and matchmaking ser-vices, including Match & Meet, compilation of all leads and assistance with invitation mailings, you’ll get your message across to potential customers and other interested parties.

Choose the solution that best meets your needs from our four package options – “Basic”, “Comfort”, “Pre-mium Style” or “Premium Trend” – plus two upgrade options. We’ll ensure that everything goes smoothly, with full support from our professional team – and at very affordable prices. You can call our “fair-pack-age” hotline on +49 511 89-38000. You can also find full details online at: www.cebit.de/en/fairpackage

Our formula for a successful presentation

Stand space + stand package + services =maximum contacts

Unsere Formel für Ihren Messeerfolg

Ausstellungs-fläche + Standbau + Services =

maximale Kontakte

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Lead generation

Reach even more new customers with our service campaign

Our aim is to maximize your business success. So at CeBIT you should take advantage of a unique service package that has been further refined and upgraded for 2013. It provides you with a range of well-tried tools for increasing your sales and growing your business.

Targeted lead generation with Deutsche Messe Interactive

Our subsidiary Deutsche Messe Interactive works throughout the year to introduce you to prospective business partners, so that you reap the benefits when CeBIT takes place. Services available include:

Personalized e-mail campaigns: targeted specifically at potential customers. Extended online reach with info boxes: maintain a year-round dialogue with new contacts through

targeted placement of banners on business portals. Appointment scheduling service: a call centre screens your contacts and invites the right customers

to your corporate event.

You can find further information at:www.messe-interactive.de

You can find further information at:www.messe-interactive.de

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Contact managementLead generation

Match & Meet – your platform for getting new customers

Our matchmaking service “Match & Meet” is designed to support your sales operation with specific B2B contact recommendations and configurable services.

Match & Meet Online, Onsite and other service modules

Our Match & Meet Online platform is available for your use 365 days a year. Here you can post and update your corporate profile, present your products and services to customers worldwide, make direct contact with potential business partners and cultivate your contacts on an ongoing basis.

Would you like to meet potential business partners right here at the show? Match & Meet can make it hap-pen. We can schedule appointments for you – either at your stand or in the central Match & Meet Area – book conference rooms for private discussions, or organize a full business delegation program.

By taking advantage of the extensive range of professional services available through Match & Meet, you’ll ensure that your presentation delivers what you want. The Match & Meet team will be pleased to discuss your specific needs and will provide personal support throughout the matchmaking process. Tel. +49 511 89-34550.

»Match & Meet helped me to find more than 20 potential partners at CeBIT 2012 and to have discussions with 15 companies. As a result I was able to increase the number of positive sales leads by more than 25 %. It’s an ideal platform, and I warmly recommend it.«Gertraude Gusmini, Partner Marketing and Event Manager, SBS Software GmbH

You can find further information at:www.cebit.de/en/match-and-meet

You can find further information at:www.cebit.de/en/match-and-meet

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Information Center

Convention Center

House of Nations

Entrance

Match & Meet International Forum Design

Open-air site

Hermes tower

Radio TV Center

Hardware & Multimedia Solutions(Halls 14 – 17)

· Display Technologies· Computer, PC · Notebooks· Next level S3D (Hardware & Software,

Applications)· Cases, Coolers, Power Supplies· Components· Graphics & Sound· Peripherals· Mobile & Personal Storage· Mobile Phone Accessories· Accessories & Bags· Visual & Audio Technologies, Imaging· Consumer Electronics· Mobile Devices · Tablets · Smartphones · Netbooks · Portable Gadgets

Planet Reseller (Hall 14/15)

· Component and specialty distributors· Systems houses, integration and service providers· Purchasing co-ops· Value Added Retailer· Broadliner

Business IT (Halls 2 – 6, 12)

· Business Transformation· Cloud Services· IT-Services/Managed Services/ Outsourcing· Enterprise Applications · Enterprise Resource Planning (ERP) · Customer Relationship Management (CRM) · Intralogistics Software Solutions · Business Intelligence (BI), Business Analytics · Business Process Management (BPM) · Enterprise Content Management (ECM) · Human Resource Management (HR)· AutoID/RFID· Logistics Software Solutions· Point of Sale (POS)· Embedded Software & Systems· Open Source Solutions· Software & System Management· Mailing & Offi ce Solutions· Output Management/Input Management· Business Storage & Server Technologies· Virtualization· Cloud Computing

Webciety – Internet Solutions (Hall 6)

· eCommerce· Digital Marketing· Web Content Management· Social Media/Social Business· Mobile Services & Apps· Web Hosting & Cloud Services

Security World (Hall 12)

· Anti-Spam & Anti-Virus Solutions· Biometrics· Card Technology· Cloud Security· Managed Security Services· Network Security· Video Surveillance· Mobile Security· IT-/IP-based Security

· Banking & Finance

Business Communications & Networks(Hall 13, P32 – 35, Open-air site)

· Broadband Technologies & Solutions · Next Generation Networks (NGN) · IP Technologies/VoIP/SIP · Network Components· Unifi ed Communication · Wireless Communication · Mobile Solutions

Professional & Public Infrastructure (Hall 11)

· Next Generation Networks (NGN)· Network Components· Data Center Technologies & Solutions· Telematics & Automotive· Intelligent Transport Systems· M2M – Machine-to-Machine Communication· Smart Infrastructure· Urban Solutions· Smart Home

Public Sector Parc (Hall 7)

· Broadband· Business Intelligence· Cloud Computing· D115· De-Mail· Document Management/ Process Support/Archiving · eGovernment 2.0· eParticipation/eInclusion· eTendering/ Cross-platform Tendering · Financial Management· Geo-information Systems· IT Security/Cyber Defence/ Public Key Infrastructure

· IT Management/IT Controlling· Public Safety and Internal Security· Open Data/Open Government· Outsourcing· Personnel Management· Shared Service Centers· Social Media· Web 2.0

Health & Prevention (Hall 8)

· AAL (Ambient Assisted Living)· Apps in the Healthcare Sector · eHealth/Mobile Health· Healthcare Management· Home Care Systems· Innovative Technologies for Health & Quality of Life· Generation 60+· Telemedicine

Research & Visions (Hall 9)

· Universities, Technology Institutes· Corporate Research· Applied Research· Basic Research· Global Hightech Cluster· Elite Universities, Top Institutes

New Technologies & Ventures (Hall 9)

· Start-up/Spin-off· Law, Standardization, Regulation· Venture Capital & Private Equity· Investment & Funding· Future Internet · Internet of Things/of Services · Industry 4.0 · Semantic Web · Open Cloud Technologies· 3D Technologies· Robotics – Humanoids, Game- and Servicerobots· Urban Visions · Life in Danger/ Disaster Management · Assisted Living · Effi ciency/Green ICT Technologies

Innovation & Skill Management (Hall 9)

· Education · eLearning· Innovation Sourcing

Solutions for theDigital Lifestyle (Halls 23, 26)

· Events· Games· Media· Operate· Living· Interaction· Mobility· Activity· Content· App· Design· Multimedia· Usability

CeBIT Global Conferences(CC, Room 2)

Jobs & Recruiting (Hall 9)

Code_n13 (Hall 16)

5/2012 · Modifi cations reserved · 120529

CeBIT hall plan

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5/2012 · Modifi cations reserved · 120529

Information Center

Convention Center

House of Nations

Entrance

Match & Meet International Forum Design

Open-air site

Hermes tower

Radio TV Center

Hardware & Multimedia Solutions(Halls 14 – 17)

· Display Technologies· Computer, PC · Notebooks· Next level S3D (Hardware & Software, Applications)

· Cases, Coolers, Power Supplies· Components· Graphics & Sound· Peripherals· Mobile & Personal Storage· Mobile Phone Accessories· Accessories & Bags· Visual & Audio Technologies, Imaging· Consumer Electronics· Mobile Devices · Tablets · Smartphones · Netbooks · Portable Gadgets

Planet Reseller (Hall 14/15)

· Component and specialty distributors· Systems houses, integration and service providers· Purchasing co-ops· Value Added Retailer· Broadliner

Business IT (Halls 2 – 6, 12)

· Business Transformation· Cloud Services· IT-Services/Managed Services/ Outsourcing· Enterprise Applications · Enterprise Resource Planning (ERP) · Customer Relationship Management (CRM) · Intralogistics Software Solutions · Business Intelligence (BI), Business Analytics · Business Process Management (BPM) · Enterprise Content Management (ECM) · Human Resource Management (HR)· AutoID/RFID· Logistics Software Solutions· Point of Sale (POS)· Embedded Software & Systems· Open Source Solutions· Software & System Management· Mailing & Offi ce Solutions· Output Management/Input Management· Business Storage & Server Technologies· Virtualization· Cloud Computing

Webciety – Internet Solutions (Hall 6)

· eCommerce· Digital Marketing· Web Content Management· Social Media/Social Business· Mobile Services & Apps· Web Hosting & Cloud Services

Security World (Hall 12)

· Anti-Spam & Anti-Virus Solutions· Biometrics· Card Technology· Cloud Security· Managed Security Services· Network Security· Video Surveillance· Mobile Security· IT-/IP-based Security

· Banking & Finance

Business Communications & Networks(Hall 13, P32 – 35, Open-air site)

· Broadband Technologies & Solutions · Next Generation Networks (NGN) · IP Technologies/VoIP/SIP · Network Components· Unifi ed Communication · Wireless Communication · Mobile Solutions

Professional & Public Infrastructure (Hall 11)

· Next Generation Networks (NGN)· Network Components· Data Center Technologies & Solutions· Telematics & Automotive· Intelligent Transport Systems· M2M – Machine-to-Machine Communication· Smart Infrastructure· Urban Solutions· Smart Home

Public Sector Parc (Hall 7)

· Broadband· Business Intelligence· Cloud Computing· D115· De-Mail· Document Management/ Process Support/Archiving · eGovernment 2.0· eParticipation/eInclusion· eTendering/ Cross-platform Tendering · Financial Management· Geo-information Systems· IT Security/Cyber Defence/ Public Key Infrastructure

· IT Management/IT Controlling· Public Safety and Internal Security· Open Data/Open Government· Outsourcing· Personnel Management· Shared Service Centers· Social Media· Web 2.0

Health & Prevention (Hall 8)

· AAL (Ambient Assisted Living)· Apps in the Healthcare Sector · eHealth/Mobile Health· Healthcare Management· Home Care Systems· Innovative Technologies for Health & Quality of Life· Generation 60+· Telemedicine

Research & Visions (Hall 9)

· Universities, Technology Institutes· Corporate Research· Applied Research· Basic Research· Global Hightech Cluster· Elite Universities, Top Institutes

New Technologies & Ventures (Hall 9)

· Start-up/Spin-off· Law, Standardization, Regulation· Venture Capital & Private Equity· Investment & Funding· Future Internet · Internet of Things/of Services · Industry 4.0 · Semantic Web · Open Cloud Technologies· 3D Technologies· Robotics – Humanoids, Game- and Servicerobots· Urban Visions · Life in Danger/ Disaster Management · Assisted Living · Effi ciency/Green ICT Technologies

Innovation & Skill Management (Hall 9)

· Education · eLearning· Innovation Sourcing

Solutions for theDigital Lifestyle (Halls 23, 26)

· Events· Games· Media· Operate· Living· Interaction· Mobility· Activity· Content· App· Design· Multimedia· Usability

CeBIT Global Conferences(CC, Room 2)

Jobs & Recruiting (Hall 9)

Code_n13 (Hall 16)

CeBIT hall plan

CeBIT Events WorldwideYour CeBIT teamSince 1999 Deutsche Messe has been organizing CeBIT events at selected overseas venues. This is a great opportunity for you to explore new sales markets in a globalized economy.

CeBIT Australia28 – 30 May 2013, Sydney, AustraliaAustralasia’s leading Business and Technology Eventwww.cebit.com.au

BITS – a CeBIT event14 –16 May 2013, Porto Alegre, BrazilSouth America’s Exhibition and Conference for Business IT www.bitsouthamerica.com.br

CeBIT Bilisim Eurasia24 – 27 October 2013, Istanbul, TurkeyInternational Trade Fair for Informa-tion Technology, Telecommunica-tions, Software & Services, Satellite Communication, Broadcasting and TV Contentwww.cebitbilisim.com

Business ITOliver KruseTel. +49 511 [email protected]

Ines Engel-OrsiniTel. +49 511 [email protected]

Jan-Hendrik TiedjeTel. +49 511 [email protected]

Webciety – Internet SolutionsFlorian EisenbachTel. +49 511 [email protected]

Security WorldMike Bär Tel. +49 511 [email protected]

Business Communications & NetworksSimone RichterTel. +49 511 [email protected]

Professional & Public InfrastructureGunda LippoldtTel. +49 511 [email protected]

Hardware & Multimedia SolutionsStefanie BerndtTel. +49 511 [email protected]

Annette LevyTel. +49 511 [email protected]

Guido MackTel. +49 511 [email protected]

Kerstin TaoufikTel. +49 511 [email protected]

Planet ResellerSteffen BuckTel. +49 511 [email protected]

Public Sector ParcGabriela BauleckeTel. +49 511 [email protected]

Health & PreventionDaniela WeirTel. +49 511 [email protected]

Diana SchreiberTel. +49 511 [email protected]

Katrin FriehmeltTel. +49 511 [email protected]

Stephanie WieghausTel. +49 511 [email protected]

Florian EisenbachTel. +49 511 [email protected]

Your contacts for CeBIT Events Worldwide

Sandra MathewsJeanna AlexejevTel. +49 511 89-31418/[email protected]

Organized by

German companies are warmly invited to exhibit in the German national pavilions and take advantage of our attractive all-inclusive “fair-packages”.

German companies are warmly invited to exhibit in the German national pavilions and take advantage of our attractive all-inclusive “fair-packages”.

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OBS – booking made easy

5 good reasons for exhibiting at the show

1. You’ll reach your target groups more quickly and generate the maximum number of busi-ness contacts with minimum effort – thanks to our sector-specific platform structure and professional lead management services.

2. You’ll benefit from the charisma of the world’s No. 1 ICT event, which attracts visitors from over 110 countries – so high contact rates for international networking are guaranteed.

3. You’ll be presenting your products and ser-vices to senior decision-makers and opinion-formers – and our media services have the global reach to project your profile worldwide.

4. You can contribute to the debate at the digital world’s top international convention – the CeBIT Global Conferences.

5. You can position your company as an attrac-tive employer and recruit skilled personnel at the show – with a minimum input of time and effort.

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Planning, registering, booking:www.obs.messe.de

You can start preparing for your presentation at CeBIT 2013 right now – using our handy Online Business Service (OBS):

You can plan and cost your presentation in detail.

You’ll have full transparency and cost control when booking and running your stand.

You can place orders for a complete range of services – from a water connection to online advertising.

OBS – booking made easy

Book by 30 June 2012 to get your early booking discount!

If you have any questions about OBS or the use of access data, just contact our dedicated OBS team – by telephone on +49 511 89-37000 or by e-mail at: [email protected]

If you have any questions about OBS or the use of access data, just contact our dedicated OBS team – by telephone on +49 511 89-37000or by e-mail at: [email protected]

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Heart of the digital world

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 [email protected]

GB

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Contact details for our local sales partners worldwide are listed at www.messe.de/salespartner_gb