HISTORY
1922 - Founded as swallow
sidecar company by two
motorcycle enthusiasts, williom
lyons & william walmsley.
1935 - SS Jaguar name first
appearedon a 2.5 litre saloon,
sports models of which were
the SS 90 and SS 100.
HISTORY
1945 - The name was changed
to Jaguar after WWII to
avoid the unfavourable
connotations of the SS initials.
1950 - Jaguar made its name by
Producing a series of sports cars,
such as the XK 120 of 1949 &
the E Type (XKE in the US) of 1961
HISTORY
1951 - Jaguar leased Browns Lane from the
The Daimler Motor Company Limited,
which would quickly become its
principal plant.
It was purchased from
the holding company BSA.
From the late 1960s, its marque was u as a brand name for Jaguars most most luxurious car.
HISTORY
1963 - The independent rear
suspension from the Mark X
was incorporated.
1966 - The 420 of 1966,
also sold as the Daimler Sovereign,
put a new front to the S-type although
both cars continued in parallel until
the S-Type was dropped in 1968
HISTORY
1966 - Jaguar merged with the
British Motor Corporation (BMC),
the Austin-Morris combine, to
form British Motor Holdings (BMH).
1970 - The Jaguar and Daimler marques formed part of BL's specialist car division or Jaguar Rover Triumph Ltd
HISTORY
1989 - The Ford Motor Company
made offers to the US and UK
Jaguar shareholders to buy their
shares in November.
1989 - Ford purchased Jaguar.
1990 - Jaguar's listing on the
London Stock Exchange was
removed ON 28TH february.
HISTORY
1999 - it became part of Ford's new Premier Automotive Group along with Aston Martin, Volvo Cars.
Under Ford's ownership Jaguar expanded its range of products with the launch of the S-Type & stopped production in 2008
2001 - The launch of Jaguar X-Type as a compact executive car.
HISTORY
2003 - the all-new third generation
XJ (known as X350) was completely
re-engineered & arrived in showrooms
2008 - Ford sold jaguar & the XF was awarded the,
'Car of the Year' and 'Executive
Car of the Year' awards in january.
HISTORY
2009 – Announced the Jaguar XF as winner in 9th annual interior of the year award in the Best Premium Car Interior category.
Top Gear has named the Jaguar XJ as its Luxury Car of the Year 2010, placing the British firm’s flagship model above rivals from BMW and Audi.
HISTORY 2010 - Jaguar is launched an armoured version of its stunning new XJ luxury sports saloon at the 2010 Moscow International Motor Show.
Top Gear has named the Jaguar XJ as its Luxury Car of the Year 2010, placing the British firm’s flagship model above rivals from BMW and Audi.
JAGUAR TODAY
2011 – C-X75 is named most significant concept vehicle.
C-XJ is named international luxury car of the year. The Jaguar XF was crowned 'Best Executive Car' for the
fourth year running . Jaguar celebrates 50th anniversary of the iconic E-Type
with entries in 2011 Mille Miglia Jaguar enters its second of a four year sponsorship of
the England Cricket Team.
DESIGN OF JAGUAR LOGO
Shape of the Jaguar Logo: The Jaguar logo comprises of a jumping jaguar above the company’s name,
depicting speed, power and brilliance of the cars produced by the company.
DESIGN OF JAGUAR LOGO Color and Font of the Jaguar Logo:
One of the one of the most stylish, graceful and fast cars around the world.
The black font and color perfectly complements the popular image of the company and also goes well with the jumping jaguar. The font used in the Jaguar logo is “Algera”, which is simple and stylish.
The Jaguar logo is very attractive and is an accurate representation
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