Body Language Frankenstein
The People Who Help Create Your
™
ScottRouse.com copyright 2014
87% 87% of the InformationAbout BodyLanguage the average
person has gathered AndUses IsINCORRECT
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MostOf this
BadInformationcomes directly from…
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“Presentation Coaches”
AND
“BodyLanguage Experts”
ThatUse a QuickInternet search and OutdatedResearch…
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as PrimarySources for KeepingThemselves
up to date on TheSubject.
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They aren’t lying to you…
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TheyJust Haven’tDone TheirHomework.
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HowCan YouTell…
So,
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Who Has done TheirResearch…
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and WhoHasn’t? Alfred
Einstein
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Luckily,ThereAre some TellTale signs…
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MyFavorite?
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When the “Expert/Coach” begins TellingYou about…
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The 7-38-55“Rule OfCommunication”
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They WillSay UntoYou…“CommunicationIs::
7% TheWords.you use !38% IsYour tone OfVoice. !
And 55% OfCommunication is your BodyLanguage”.
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ItComes with AChart, so it LooksScientific…
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AfterHearing that a FewTimes, it just didn’t SoundRight to me…
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I knew if ThoseStats WereCorrect…
Because,
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I could GoAnywhere in TheWorld…
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And IWouldn't have ToLearn AnotherLanguage…
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BecauseEveryone would be able to UnderstandMe…
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By SimplyObserving my BodyLanguage
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We KnowThat Isn’tSo…
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ThereWas a name that kept PoppingUp EveryTime I heard
“The Rule of Communication”
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AlbertMehrabianTheyWould say:
“He did TheStudy…”
So, I CalledHim
Professor Emeritus of Psychology, UCLA
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“Scott, they’re doing it wrong. They’re combining the results of
2 different studies I did…”
HeSaid:
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“Decoding of InconsistentCommunications”
“Inference of Attitudes from NonverbalCommunication in TwoChannels”
study #1
study #2
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“And they’re calling those results: ‘The 7-38-55 Rule of Communication’
and they’re incorrectly stating that those are MY results”.
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where AndWho you GetYour Information on BodyLanguage from…
So, BeCareful about
If YouDon’t, You WillBegin
BuildingYourOwn…
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Body Language Frankenstein
™
ScottRouse.comCopyright2014