A bird's eye view on Mobile
Philippe Souidi, 23ideas
Montag, 22. März 2010
The four pillars of the Mobile Phone Ecosystem
Devices Network OS Content
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Devices
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The Mobile Phone can see
...Augmented Reality
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The Mobile Phone senses it‘s environment
...Sensor Technology
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Computing Power is increasing enormously
Android Phone Grows Up, Becomes Brain for Real
Robot...
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The Mobile Phone can do a lot more of course
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So, what is missing?
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The User Interface still needs some work
There are interesting solutions
NTT Docomo Eye Controlled Mobile Phone
Bone Conduction
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MIT Sixth Sense Project shows what is possible
The MIT Sixth Sense Project
shows the possibilities of human machine
interface
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What‘s happening elsewhere?
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Storage is not a Problem anymore
Silicon Power crams 128GB into 400x Compact Flash card
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The Net-Book, Cheap and Powerful
The Net-book is light, cheap and has enough power. The Laptop
finally got mobile.
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A Mobile device for a Home application?
iPad
A magical and revolutionary product at an unbelievable
price? Starting at $ 499
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What about the Desktop Computer?
Google Europe boss John Herlihy says that desktop computers
will be “irrelevant” in three years. Instead, mobile devices will be the main way people interact with the internet.
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Network
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LTE - The Solution?
The LTE specification provides downlink peak rates of at least 100 Mbps, an uplink of at least
50 Mbps and RAN round-trip times of less than 10 ms. LTE supports
scalable carrier bandwidths, from 20 MHz down to 1.4 MHz and supports both frequency division duplexing (FDD) and time division duplexing
(TDD).
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Wi-Fi is still in the Game
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Network Potential trough Business Structure
T-Home and T-Mobile will join forces to
better respond to the challenges facing the industry by offering integrated solutions and services from a
single source.
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Operating System
Based on Smartphone Sales Q2 2009
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OS dominance?
Microsoft shows off single game running on Windows, Windows Phone and Xbox
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Mobile Browser as solution to access most mobiles?
Global dominance of iPhone so far
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Content
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How do you Access Content?
Downloads
Widgets
Apps
Browser
The Cloud
Changing variables are connection time and network
Montag, 22. März 2010
Google declares „Mobile First“
"We understand that the new rule is mobile first," Schmidt said at his keynote speech at the Mobile
World Congress 2010. "Mobile first in everything. Mobile first in terms of applications. Most
first in terms of the way people use things. And it means … that we have a role now to inform, to
educate through all these devices."
Montag, 22. März 2010
Apple is a mobile device company, COO Tim Cook says
Apple is a mobile device company. That transition began in 1991. Even the Macintosh business has become mostly mobile. The vast
majority of Apple's revenue comes from mobile devices or content
for mobile devices.Apple is the largest digital Media Company in the world.
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The race for the digital ecosystem is starting
It is all about: creating the strongest digital ecosystem by allowing data to flow freely
between the nodes.
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So, What does this all mean?
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Sorry to tell you, but...
...the Smart Phone will soon lose its „Phone“ part. It will just be Smart
Montag, 22. März 2010
But, the PAP will be born
PAP - The Personal Access
Point
Personal Access Point
PAP
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The PAP is directly tight to one person
Identification device
Personal
Location Body Metrics
Montag, 22. März 2010
The PAP is Connection Hub, Access Key and Data Center
Connecting with any available Network
Access
Creating it‘s own Network
Interconnecting and controlling
all devices
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The PAP is the main device needed
Point
It will interact with different UI‘s and
the Cloud.
Montag, 22. März 2010
Let‘s get it started....
Philippe S. Souidi (MBA) - CEO
[email protected]://www.23ideas.net
Montag, 22. März 2010
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