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UNIVERSAL McCANN
77 percent of Internet users read blogs.
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BLOGHER COMMUNITY SURVEY
of women use blogs tomake purchase decisions.
87%
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BRIAN SOLIS
The main difference between bloggers
and journalists is the medium they use to
reach people. It all comes down to people.
No messages. No pitching. Just respect
and an understanding of what you
represent and why it matters to bloggers
and ultimately their readers.
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OF PEOPLE SAY THAT
POSTS BY THEIR FRIENDS ON
SOCIAL MEDIA INFLUENCE
THEIR PURCHASES.
81%
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Tweet your answer with #influence5
TWEET ONE OF YOURTAKEAWAYS FOR A
CHANCE TO WIN!
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