These days, Hyundai is firing on all cylinders. It’s renewing its products, growing its sales and generating a lot of buzz. Sonata Hybrid is a good example of how the company seems to do it: find the market leader, then design a product seemingly very similar, but price it a bit lower.
It’s no wonder that for Sonata Hybrid, Hyundai picked Camry Hybrid as the market leader. On dimensions and equipment, you’ll find they are indeed very similar. But not identical. Only Camry has Toyota-quality technology and convenience. Plus, only Camry has Toyota’s depth of experience with hybrid powertrains. Camry Hybrid: often imitated, never equaled.
2012 Camry Hybrid vs. 2011 Hyundai Sonata Hybrid
� “Excellent Value” IntelliChoice.com ranked 2011 Camry Hybrid an “Excellent value,” ahead of Sonata’s “Above Average value” rating.
� Toyota Care New retail buyers of Camry get the Toyota Care complimentary scheduled maintenance program at no extra cost. Hyundai doesn’t offer a similar program.
� Hybrid TECHnology and ExpEriEnCE Some of what make Camry Hybrid so impressive is the hybrid technology leadership and experience that only Toyota has.
� Hybrid Synergy drive Toyota is the world leader in hybrid-vehicle sales, more than 2.8 million strong and growing. Hyundai is a newcomer to the technology.
� better city fuel economy estimates Camry Hybrid has better city fuel economy estimates than Sonata Hybrid.
� optimized transmission A continuously variable transmission (CVT) helps keep Camry’s engine operating in its optimal range. Sonata uses a conventional transmission.
� Camry Hybrid lifESTylE Camry Hybrid offers a range of features and options that keep you connected and show your personality.
� Choice of grades Camry Hybrid is offered in a choice of grades designed to suit different buyer wants and needs. Sonata Hybrid is “one size fits all.”
� Entune™ Camry’s available Entune is a telematics system that includes popular mobile apps and data services. Sonata doesn’t offer the same features.
Top Camry Hybrid advantages over Sonata Hybrid
Look inside for more info about these advantages and important disclaimers.
� ComprEHEnSiVE SafETy fEaTurES Camry has long had a reputation as a safety leader. Now, Camry sets the bar even higher by introducing new technologies for even more confidence.
� 10 airbags Camry Hybrid includes a front passenger knee airbag and rear outboard side airbags, for a total of 10 airbags. Sonata Hybrid can’t match this comprehensive collection.
� blind spot monitors Camry Hybrid XLE features available blind spot monitors to help the driver be more aware of surroundings. Sonata Hybrid doesn’t offer this on any of its grades.
� Whiplash injury lessening seats Camry Hybrid front seats have special design features that help reduce whiplash-inducing movement. It’s an advancement that helps make Camry Hybrid fully competitive with Sonata.
� ToyoTa ValuE Camry Hybrid embodies the best of Toyota. Others must think so too, because Camry has won so many sales and value awards through the years.
� best seller Camry has been the best-selling car in America for 13 of the prior 14 years. Sonata Hybrid hasn’t even been on the market that long.
�
�
Top Camry Hybrid dvantages over Sonata Hybridover Sonata Hybrid
2012 Camry Hybrid
2011 Hyundai Sonata Hybrid
Updated 10/4/11
october 2011
2
20I2 CAMRY HYBRID vs. 20I1 HYUNDAI SONATA HYBRID
Sonata Hybrid is offered in only one grade and with one option package (MSRP $5,000). Aside from mats, an iPod® cable and mirror with compass and garage door opener, that’s it. This opens sales opportunities because Camry Hybrid has two grades and a larger selection of options at lower prices so a buyer can tailor the perfect Camry Hybrid.
Here are some of the major features of the Sonata Hybrid.
HYBRIDEngine
2.4L 16-valve DOHC 4-cylinder gas enginePermanent-magnet AC electric motor
Transmission
6-speed automatic
Driveline
Front-wheel drive
Standard Features
Anti-lock braking
Electronic brake-force distribution
Brake assistance
Stability control
Traction control
Dual-stage front airbags
Front seat-mounted side airbags
Side curtain airbags
Front active headrests
LED taillights
Front fog lights
Power side mirrors with turn indicators
Keyless entry
Trip computer with hybrid monitor
Dual-zone automatic climate control
Rear air registers
Power 8-way adjustable driver’s seat
AM/FM/XM®/CD/MP3/USB/AUX audio system with 6 speakers
Hands-free phone system
16-inch alloy wheels
Compare to
Camry Hybrid LE/XLE
Sonata Hybrid at a glance
Hyundai Sonata Hybrid
20I1 HYUNDAI SONATA HYBRID
cable and mirror with compass and garage door opener, that’s it. This opens sales opportunities because Camry Hybrid has two grades and a larger selection of options at lower prices so
Here are some of the major features of the Sonata Hybrid.Hyundai Sonata Hybrid
3
20I2 CAMRY HYBRID vs. 20I1 HYUNDAI SONATA HYBRID
Camry Hybrid advantagesA Closer Look
� ComprEHEnSiVE SafETy fEaTurES
10 airbags
Camry Hybrid sets the standard with 10 airbags, including front passenger knee airbags and rear outboard side airbags. Sonata, meanwhile, has six airbags.
Camry Hybrid Sonata
Front airbags Standard Standard
Front side airbags Standard Standard
Side curtain airbags
Standard Standard
Driver and front passenger knee airbags
Standard Not available
Rear outboard side airbags
Standard Not available
Whiplash injury lessening seats
Camry’s front seat frames and head restraints have been engineered to yield in a controlled fashion, thereby absorbing energy to help reduce whiplash-inducing movement between your head and torso in certain types of collisions. This engineering feature helps make Camry Hybrid fully competitive with Sonata.
Camry Hybrid Sonata
Whiplash injury lessening seats
Standard Standard
3
� ToyoTa ValuE
best seller
If you’re the best-selling car in America for 13 of the prior 14 years, you must be doing something right. Camry Hybrid is like an arrow aimed at the bulls-eye of what shoppers want.
Camry Hybrid Sonata Hybrid
IntelliChoice.com value rating
Excellent Above average
“excellent Value”
IntelliChoice.com ranked the 2011 Camry Hybrid an “Excellent Value”2. 2011 Sonata Hybrid ranked a step behind as an “Above Average” value.
toyota care
Camry Hybrid includes Toyota Care—Toyota’s complimentary scheduled maintenance program—for all new retail purchasers3. Hyundai doesn’t have a complimentary scheduled maintenance program for Sonata Hybrid buyers.
Camry Hybrid Sonata
Complimentary scheduled maintenance program
StandardNot available
Hyundai Sonata HybridCamry Hybrid
blind spot monitors
Camry Hybrid XLE is the first Camry to offer blind spot monitors built into the sideview mirrors1. The monitors help drivers be more aware of their surroundings.
Camry Hybrid Sonata
Blind spot monitorsAvailable on XLE
Not available
4
20I2 CAMRY HYBRID vs. 20I1 HYUNDAI SONATA HYBRID
Hybrid Synergy Drive
Only Toyota has Hybrid Synergy Drive, the world’s best-selling hybrid system. It’s been proven in more than 2.8 million sales worldwide and has shown its durability. Hyundai simply cannot match Toyota’s experience.
� Hybrid TECHnology & ExpEriEnCE
better city fuel economy estimates
Toyota’s experience shows in how far Camry Hybrid can go on a gallon of gas. Manufacturer estimates put Camry Hybrid’s (LE) city rating at 43 mpg, which is better than Sonata’s city rating.4
Camry Hybrid LE
Camry Hybrid XLE
Sonata Hybrid
Est. fuel econ., city (mpg)
43 42 35
Est. fuel econ., hwy (mpg)
39 38 40
optimized transmission
A key to engine efficiency is to operate it in the optimal rpm range, regardless of road speed. Nothing does that as well as a CVT, which has, in effect, an infinite number of ratios. Sonata has a conventional transmission limited to six forward ratios.
Camry Hybrid advantagesA Closer Look
Camry Hybrid Sonata Hybrid
Transmission type ECVT-i Conventional
Forward ratios Infinite 6
� Camry Hybrid lifESTylE
entune
More and more, drivers want to stay connected while on the road. Camry Hybrid responds by offering Toyota’s available Entune system5, including popular mobile apps, data services and full-featured navigation, all with touch-screen control and three years of complimentary access. Hyundai separates these into different packages and still doesn’t include Entune’s mobile apps.
Camry Hybrid (Entune)
Sonata Hybrid (BlueLink™)
Apps (Bing POI search, iheartradio, movietickets.com, OpenTable, PANDORA®)
Included with Entune
Not available
Services (weather, traffic, fuel prices, stocks, sports)
Included with Entune
Separate nav package and service cost
NavigationIncluded with Entune
Separate nav package and service cost
Complimentary Entune services
3 years 3–6 months
Camry LE
Camry Hybrid XLE
Camry Hybrid LE
choice of grades
Camry Hybrid comes in the well-equipped LE grade and also in the luxurious XLE grade. Having two grades gives a buyer more choice and more chance to get just the right equipment. Sonata Hybrid is offered in only one grade.
©2011 TOYOTA MOTOR SALES, U.S.A., INC. ALL RIGHTS RESERVED. COPYING OR ANY OTHER REPRODUCTION, IN WHOLE OR IN PART, WITHOUT THE EXPRESS WRITTEN PERMISSION OF TOYOTA MOTOR SALES, U.S.A., IS STRICTLY PROHIBITED. Toyota Motor Sales, U.S.A., Inc., by the publication and/or dissemination of this publication does not create any warranties, either expressed or implied, as to Toyota products. The information contained herein was up-to-date at the time of publication, but may subsequently be changed or added to without notice and without incurring any obligation. Reliance on this information creates no
liability for Toyota. This publication is produced for use as an information sales aid. Toyota Motor Sales, U.S.A., Inc., its employees, representatives, and/or agents shall not be held liable for any omission of data or inclusion of erroneous data even where said omission is alleged to have been relied upon by a buyer of Toyota Products.
290
Log onto www.Toyota-eShowroom.com, then click “Resources.”
Select Edge Series. View and/or print this document—as well as any Edge or Hot Sheet from the University of Toyota.
For more information about Camry, check out the Camry sections in eSource and Pocket Source.
For hands-on feature comparisons, be sure to watch the Edge Live videos on eShowroom.
1 Do not rely exclusively on the blind-spot monitors to determine if a lane change is safe. Always look over your shoulder and use your turn signal before changing lanes. There are several limitations to the function, detection, range and clarity of the monitors. For a complete list of limitations and directions regarding use of the monitors, please see your owner’s manual. 2 2011 IntelliChoice, www.IntelliChoice.com. 3 Covers normal factory-scheduled service. Plan is two years or 25,000 miles, whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. 4 For Camry: manufacturer’s estimated ratings. Final EPA-ratings may vary. For Sonata: 2011 EPA estimates. Actual mileage will vary. 5 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions. Select Entune apps use a large amount of data and you are responsible for all data charges. Apps and services vary by phone and carrier. Not all apps and data services are available initially. See toyota.com/entune for the latest information regarding apps and services.
check out toyota-eShowroom for access to this edge competitive comparison series and more...
AD-10375-11
Top Related