Growth Hacking is the use analytical, inexpensive, creative and innovative ways to exponentially grow your company’s customer base.
What is Growth Hacking?
GROWTH HACKING
Tip # 1
If you have a piece of high quality content that has proven to be popular and frequently read, use Pay With A Tweet and require people to share it in order to access it.
Require Shares for Your Best Content
GROWTH HACKING
Tip # 2
If a free trial user doesn’t convert, send them an email letting them know they have x amount of days to their free trial.
Extended Free Trials
GROWTH HACKING
Tip # 3
Rather than sending emails from [email protected] or even "Harlow at Company", send them from real people with their first and last names. People respond better to actual people when compared with generic company emails.
Send Emails from a Real Person
GROWTH HACKING
Tip # 4
Responding to questions on Quora, Reddit, LinkedIn and others are great way of driving targeted traffic to your site.
Engage in Communities
GROWTH HACKING
Tip # 5
Send handwritten notes to customers thanking them for being a valued customer.
Customer Thank You Cards
GROWTH HACKING
Tip # 6
Whenever you share a piece of content on Twitter remember to @ mention the author or the company involved. This is a sure way to get a couple extra likes and retweets.
Use @Mention on Twitter
GROWTH HACKING
Tip # 7
Creating and adding people to lists is a great way to keep your contacts organized, but also allows you to gain visibility on Twitter from people who matter in your space.
Create Lists on Twitter
GROWTH HACKING
Tip # 8
Rather than just having an “x” to close a popup, use a negative statement that makes people reconsider your offer.
Repurpose Long Form Content
GROWTH HACKING
Tip # 9
Send exclusive offers to LinkedIn Group owners, only do this to active and engaged groups.
LinkedIn Group Owners
GROWTH HACKING
Tip # 10
Identify the leading websites in your niche and pitch them with a request to provide an article.
Guest Post
GROWTH HACKING
Tip # 11
When a user goes to cancel, push them toward a lower tier option instead. If a user has been a customer for X numbers of months, offer a big discount for them to stay on their current plan.
Down-sell at Cancelation
GROWTH HACKING
Tip # 12
Read published books in your niche and then review them.
Amazon Book Reviewing & Commenting
GROWTH HACKING
Tip # 13
Get noticed by commenting on SlideShare presentations.
SlideShare Commenting
GROWTH HACKING
Tip # 14
If your goal is to hack growth, then you need to grow your email list. Use an email opt-in form on your website to start building your list.
Create an Email Opt-in Form
GROWTH HACKING
Tip # 15
Place sharing options within your posts. Simple WordPress plugins like Click To Tweet allow you to make the content in your post shareable with a simple click.
Make Content More Sharable
GROWTH HACKING
Tip # 16
Every time someone reads your content, you should be leading them to an inevitable call to action.
Let Your Content Lead To A Call-To-Action
GROWTH HACKING
Tip # 17
Every time someone reads your content, you should be leading them to an inevitable call to action.
Promote Your Content More Than Once
GROWTH HACKING
Tip # 18
Google factors your site speed into search rankings. So make sure your site is as fast as possible, use this free tool to test how fast your site is >> http://gtmetrix.com
Make Your Website Faster
GROWTH HACKING
Tip # 19
Write a minimum of 25 headlines for every blog post. Your headlines will be better than ever. Use the Free Headline Analyzer tool to get a score of your overall headline quality, and rate it's ability to receive social shares, increased traffic, & SEO value.
>> coschedule.com/headline-analyzer
Write 25 Headlines for Each Post
GROWTH HACKING
Tip # 20
Rather than just having an "x" to close a pop-up, use a negative statement that makes people reconsider your offer.
Use a Negative Statement to Close a Pop-up
GROWTH HACKING
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