Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-1
I wanted to welcome you ASAP to our little family here in the states. It s high time we shook hands in person and not just across the sea. I am pleased as punch about getting to know you all and I for one will do my level best to sell you on America.
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-2
Diversity Individual characteristics Individual experiences
Intercultural communication Cultural backgrounds Cultural differences
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-3
Language, nonverbal signals, perception patterns, values and beliefs Communicating with employees Motivating employees Promoting harmony and cooperation
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-4
Understanding the concept of culture Overcoming ethnocentrism and stereotyping Recognizing variations in a diverse world. Adapting to U.S. business culture
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-5
Shared system Beliefs Symbols Attitudes Values Expectations Norms
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-6
Automatic Coherent Complete
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-7
Ethnocentrism Xenophobia Stereotyping
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-8
Avoiding assumptions Avoiding judgments Acknowledging distinctions
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3-9
Contextual Legal and ethical Social Nonverbal
Age Gender Religion Ability
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 10
Greetings and touching Personal space Facial expressions Eye contact Posture FormalityChapter 3 - 11
Prentice Hall, 2008
Business Communication Today, 9e
Facilitate communication Promote business relationships
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 12
Degree of formality Level of directness Writing or speaking
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 13
Use simple, clear language Be concise (brief) Use transitional elements Address correspondence properly Cite numbers/dates carefully Avoid slang, idioms, and jargon Avoid humor or popular culture references
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 14
Speak slowly and clearly Rephrase as needed Seek feedback Don t patronize Double check for agreement
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 15
Learn vocal patterns Show respect Ask questions
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 16
Human beings Interpretation Cultural context Non-verbal cues
Software ranslation Words and phrases Gist of the messageChapter 3 - 17
Prentice Hall, 2008
Business Communication Today, 9e
Speaking and listening Conference calls Face-to-face conversations
Reading and writing Intranet sites Email and instant messaging
Prentice Hall, 2008
Business Communication Today, 9e
Chapter 3 - 18
Howdy comrades! Shouldn t surprise anyone that we took a beating this year, given the insane pricing moves our knucklehead competitors have been making. I mean how those clowns can keep turning a profit is beyond me, what with steel costs still going through the roof and labour costs heating up even in countries where everybody goes to find cheap labour and hazardous waste disposal regs adding to operating costs too.Chapter 3 - 19
Prentice Hall, 2008
Business Communication Today, 9e
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